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PODCAST

Good Morning, Money!

Start your day with a sip of success, a quick, actionable tip to boost your financial knowledge and set yourself up for success. Hosted by Rosha from Roshed Coaching, with nearly two decades of experience in finance, an MBA in marketing, and certification as a business coach and consultant, each one-minute episode delivers bite-sized insights on money management, finance, marketing strategies, and mindset development.Perfect for enhancing your financial literacy, growing your business, and

education self-improvement

All Episodes

3:34

Ep.315 Aviation Gin — How to Hijack Headlines with...

Good Morning, Money! ·

2025/10/17

In this episode, you’ll learn how Aviation Gin turned an internet firestorm into a brand-building masterstroke. Why timing is nothing without brand toneHow “punching up” made this ad feel smart, not snarkyA practical prep plan for your next viral momentEnjoying this? Hit follow so you never miss your daily sip of success. Send us a text

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2:50

Ep.314 Sephora — How Loyalty Becomes Lifetime Value...

Good Morning, Money! ·

2025/10/16

In this episode, you’ll learn how Sephora turned loyalty into a retention engine that quietly compounds revenue. Why “Beauty Insider” feels like a club, not a couponHow delight drives data—and data drives marginWhat perks your brand could offer to boost loyalty and LTVEnjoying this? Hit follow so you never miss your daily sip of success. Send us a text

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2:47

Ep.313 Red Bull — The $0 Ad That Shook the Sky (3 min)

Good Morning, Money! ·

2025/10/15

In this episode, you’ll learn how Red Bull turned one jaw-dropping stunt into a marketing masterclass. Why “don’t describe it — stage it” is the new ruleHow one moment created years of brand gravityThe formula for making media talk about you for freeEnjoying this? Hit follow so you never miss your daily sip of success. Send us a text

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4:28

Ep.312 Airbnb’s “Belong Anywhere” — When a Logo...

Good Morning, Money! ·

2025/10/14

Two designers, rent due, three air mattresses on the floor—that’s the cute part of Airbnb’s origin story. But the real turning point came years later when a quiet room of people unveiled a new symbol—the Bélo—and a belief: Belong Anywhere. It wasn’t just branding. Airbnb operationalized it. They sent photographers to hosts so listings felt like homes, not classifieds. They built two-sided reviews for trust, Superhost badges for reliability, and rituals—handwritten notes, personal greeti...

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3:53

Ep.311 Liquid Death — When Comedy Turns Water Into a...

Good Morning, Money! ·

2025/10/13

At a business event a while back, the founder of Liquid Death walked on stage—tallboy can in hand, skull on the label, grinning like he knew half the room had already Googled him. He didn’t talk about hydration; he talked about identity. The problem wasn’t water—it was that water wasn’t cool in the places where cool mattered. So he turned it into a performance. A skull can that looks like a metal album cover. A tagline—“Murder Your Thirst.” A voice built by comedians, not copywriters. The res...

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3:51

Ep.310 Why Rolls-Royce Sold Uptime, Not Engines

Good Morning, Money! ·

2025/10/10

Airlines used to buy engines the hard way—massive upfront costs, unpredictable breakdowns, and “heartbreak charts” full of revenue spikes and repair crashes. Then Rolls-Royce changed everything with one line: Power by the Hour. Instead of selling engines, they sold uptime. Airlines now pay a fixed fee for every hour of flight, while Rolls-Royce monitors performance, handles maintenance, and replaces parts before they fail. The result? Predictable cash flow for airlines and steady recurring re...

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4:03

Ep.309 Inside Ferrari Modena: Scarcity Creates...

Good Morning, Money! ·

2025/10/09

In Modena, under soft gallery light, Ferraris don’t just shine—they breathe. Every detail whispers discipline: numbered series, deliberate limits, and a production cap that defies demand. It feels irrational—until you see the balance sheet. Ferrari’s genius isn’t in horsepower; it’s in scarcity. By building fewer cars than the market wants, they protect resale value, brand loyalty, and pricing power. Inventory risk? Near zero. Margins? Elite. Owners aren’t buyers—they’re members of a curated ...

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1:35

Ep.308 Costco’s Profits Aren’t Where You Think

Good Morning, Money! ·

2025/10/08

Here’s the twist: Costco’s profits don’t come from what you put in your cart—they come from your membership card. The company sells goods at razor-thin margins, passes savings to customers, and lets annual fees drive net income. It’s a model built on trust, loyalty, and math that works for everyone. Costco turns its members into stakeholders. When the subscription covers profit, every product can be priced for value, not markup. That’s why renewal rates stay sky-high—because customers f...

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1:54

Ep.307 Nespresso’s Razor-Blade Moat: Recurring or Bust

Good Morning, Money! ·

2025/10/07

Nespresso doesn’t make its fortune on coffee machines—it makes it on pods. That’s the razor-and-blades model: lower the upfront barrier, profit from repeat behavior. Every pod is a tiny annuity. Once the machine is on your counter, switching feels expensive—and that’s by design. The magic isn’t just revenue; it’s habit and data. Nespresso owns the ritual, not the gadget. That’s how you turn one-time buyers into lifelong subscribers. Today’s move: Map your “pod.” What do customers buy m...

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2:35

Ep.306 Visa: The Quiet Tollbooth on the World’s Commerce

Good Morning, Money! ·

2025/10/06

Visa doesn’t sell a product you touch—it runs the invisible rails of global commerce. They don’t lend you money; banks do. Visa just takes a microscopic slice of every transaction and keeps the world moving, one swipe at a time. It’s the beauty of small numbers at massive scale: fractions of a percent, billions of times, with near-perfect reliability. No drama, no hype—just ubiquity and trust. When economies slow, Visa dips; when they rebound, the network hums again. The real lesson? Gr...

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5:10

Recap: September Money Episodes!

Good Morning, Money! ·

2025/10/04

Money RecAIp! In this episode, Aiden and Faith cover our most important money-related topics of September. So if you want a refresher, here’s your chance! Good Morning, Money! is your daily sip of success! If these topics interest you, I highly recommend commenting the word “Cafe” under any of my Instagram posts (@rosh_the_firewaker) to get more information on Cafe Society! If you’re interested in knowing more about Faith and Aiden, shoot me a text! Send us a text

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6:11

Recap: September Marketing Episodes!

Good Morning, Money! ·

2025/10/04

Marketing RecAIp! In this episode, Faith and Aiden are talking about our marketing-related episodes in September. So if you missed a few episodes, we've got you covered. If these topics interest you, I highly recommend commenting the word “Cafe” under any of my Instagram posts (@rosh_the_firewaker) to get more information on Cafe Society! If you’re interested in knowing more about Faith and Aiden, shoot me a text! Send us a text

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5:05

Recap: September Mindset Episodes!

Good Morning, Money! ·

2025/10/04

Mindset RecAIp! In this episode, Faith and Aiden are covering our most important mindset episodes of September in Good Morning, Money! If these topics interest you, I highly recommend commenting the word “Cafe” under any of my Instagram posts (@rosh_the_firewaker) to get more information on Cafe Society. If you’re interested in knowing more about Faith and Aiden, shoot me a text! Good Morning, Money! is your daily sip of success. Send us a text

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1:31

Ep.305 Adobe’s Leap: Cannibalize Yourself Before...

Good Morning, Money! ·

2025/10/03

Adobe’s Leap: Cannibalize Yourself Before Others Do When Adobe killed boxed software and forced Creative Cloud subscriptions, the backlash was loud. Designers hated losing “ownership.” But Adobe wasn’t chasing applause—they were building resilience. Predictable revenue funded faster updates, stronger tools, and long-term dominance. Sometimes leadership means breaking what works before the market breaks you. Today’s move: Spot one profitable habit that weakens your future (discounting, custom...

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1:26

Ep.304 IKEA’s Flat-Pack Epiphany: Design for Constraints

Good Morning, Money! ·

2025/10/02

IKEA’s Flat-Pack Epiphany: Design for Constraints A frustrated designer couldn’t fit a table into his car—so he unscrewed the legs. That moment sparked IKEA’s flat-pack model. Smaller boxes meant cheaper shipping, fewer damages, and faster scale. The constraint wasn’t a problem—it was the solution. Today’s move: Identify your biggest constraint (cash, time, team).Redesign one step of your delivery to leverage that limit.Price the efficiency you create—share some with customers, keep some as ...

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1:48

Ep.303 Nintendo’s Reinvention: Lateral Thinking Wins

Good Morning, Money! ·

2025/10/01

Nintendo’s Reinvention: Lateral Thinking Wins Before Mario and Zelda, Nintendo was a struggling card company dabbling in toys, taxis—even instant rice. Nothing clicked until engineer Gunpei Yokoi reframed the game: “lateral thinking with withered technology.” Instead of chasing cutting-edge specs, Nintendo used proven, affordable tech in surprising ways. That philosophy birthed the Game Boy—underpowered, but durable, fun, and wildly profitable. Sometimes the “weak” tech wins the world....

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1:45

Ep.302 3M’s Post-it Accident: Curiosity Beats Certainty

Good Morning, Money! ·

2025/09/30

3M’s Post-it Accident: Curiosity Beats Certainty A failed attempt at super-glue became one of the world’s most iconic office products. At 3M, “wasted” experiments weren’t trashed—they were shelved until someone saw them differently. That culture of curiosity turned mistakes into multibillion-dollar wins. Today’s move: Create a “Shelf of Misfits”—a shared doc of failed tests and odd results.Run a 20-minute monthly review asking: what else could this solve?Celebrate the best repurpose publicly...

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2:05

Ep.301 Dyson’s 5,127 Prototypes: Obsession That Pays

Good Morning, Money! ·

2025/09/29

Dyson’s 5,127 Prototypes: Obsession That Pays James Dyson didn’t strike gold on his first try—or his hundredth. By prototype number 5,127, after mortgaging his house and pushing past doubt, the bagless vacuum was finally born. The lesson isn’t about grinding harder—it’s about iterating smarter. Tight feedback loops, small tests, and the humility to be wrong fast can turn persistence into profit. Today’s move: Pick one customer complaint and design three tiny experiments to solve it this week...

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1:25

Ep.300 Apple — The Brand That Sells You, You

Good Morning, Money! ·

2025/09/26

Apple — The Brand That Sells You, You When Steve Jobs returned to Apple, he didn’t talk about processors or storage. Instead, the “Think Different” campaign sold identity: Einstein, Gandhi, Picasso—the rebels and world shapers. Apple wasn’t marketing computers anymore. They were marketing belonging. That’s why fans line up for hours and pay premium prices. They’re not just buying a product—they’re buying who they get to be when they use it. Lesson: People don’t buy features. They buy identit...

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1:54

Ep.299 Duolingo’s Owl: Personality as a Growth Engine

Good Morning, Money! ·

2025/09/25

Duolingo’s Owl: Personality as a Growth Engine Duolingo’s TikTok isn’t about product demos—it’s about a chaotic green owl with a personality. By leaning into culture and humor, the brand gained massive organic reach and loyalty—before users even downloaded the app. Personality did what ad spend couldn’t. Today’s move: ✅ Define your brand persona in 3 traits (e.g., smart, playful, candid). ✅ Give it a human to operate—face or voice—with guardrails. ✅ Speak the platform’s nat...

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377 results

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