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PODCAST

PR with Purpose

PR with Purpose is a podcast for ambitious women with big ideas who are keen to learn more about using PR to share their message with the world. It’s hosted by Erin Huckle, a PR consultant who works with thought leaders, entrepreneurs and authors to claim their place in the spotlight. Tune in for interviews with inspiring guests who share their stories of using PR to elevate their profiles, and tips from Erin on how to get proactive about your PR.

business marketing

All Episodes

09:59

You don't need a big audience to start PR

PR with Purpose ·

2025/06/29

This episode of PR with Purpose is a bit of a reality check. You don’t need a huge following to start building your profile and making an impact, so if you’ve been holding off on pitching yourself for PR opportunities because your audience feels small, this one’s for you.I'm sharing why quality trumps quantity when it comes to your audience, and how a smaller, engaged community can actually open more doors than a massive but passive following. You’ll also get practical ideas for getting visible,

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36:12

Nailing your powerful elevator pitch with Tahnée Sanders

PR with Purpose ·

2025/06/22

Do you speak about yourself with confidence, or stumble when someone asks the question 'what do you do?'. In this week's episode we're chatting with messaging strategist and copywriter Tahnée Sanders about how to nail your elevator pitch and make sure your messaging is working hard for you. This is a highly actionable episode - with plenty of practical advice. Tahnée Sanders is the founder of The Strategy Studio, where she helps established business owners clarify and communicate the true value

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12:43

How to know if you're 'PR-ready'

PR with Purpose ·

2025/06/15

In this episode we explore the idea of being 'PR ready'. Tune in for practical tips on how to get confident about putting yourself out there, and how to take small, actionable steps to build your confidence and visibility. We're addressing common barriers to visibility, such as fear of judgment and imposter syndrome, and highlighting the importance of using existing resources and building a supportive network to enhance your PR efforts. Want to sense check your PR story with me? Let's connect via

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38:01

Awards with Heather Marano

PR with Purpose ·

2025/06/08

Entering awards is a highly-effective way to boost your profile, reach new audiences and demonstrate your credibility. This week, we're chatting with Heather Marano, the Founder and Director of award-winning awards consultancy - Green Door Co.In this conversation we discuss: Why entering (and winning!) awards is so powerful for ambitious leaders and founders The role of awards in your profile raising strategy How to write a great award entry (and yes - we discuss AI and its impact on award

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10:23

Creative collaborations for profile raising

PR with Purpose ·

2025/06/01

This week we're talking about the power of collaboration to help you reach new audiences and make a bigger impact. In this episode, we cover: What are collaborations and examples of what to consider How to find the right collaborators How to make the ask And long-term benefits of collaborations for your business Take a listen and let me know what you think at: https://www.linkedin.com/in/erinhuckle-pr-and-copywriting/ or drop me a line on hello@chucklecommunications.com

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33:43

Growing Beyond Solo with Sara Howard

PR with Purpose ·

2025/05/25

If you're self-employed as a solopreneur and ready to grow, this episode is for you.In it, we hear from Sara Howard, author of Beyond Solo and founder of Writers Australia. We talk about the different ways business founders can grow beyond solo (and no, they don't all involve hiring a team), how to get clear on your business culture (even if you're a team of one) and Sara's experience as a first-time published author. This is essential listening if you're curious about how to grow your business,

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11:19

Why you need your bio basics sorted

PR with Purpose ·

2025/05/18

Having a bio ready for your profile raising activities is absolutely essential. This week we chat about how to get your media bio ready, with tips on how to use AI to craft a PR-worthy bio. Connect with me via LinkedIn at: https://www.linkedin.com/in/erinhuckle-pr-and-copywriting/ Or head to: https://chucklecommunications.com/

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38:59

Leadership with Lauren Eyles

PR with Purpose ·

2025/05/11

In this an episode I chat with experienced executive and coach Lauren Eyles about the challenges women face in leadership roles and the importance of mentoring and coaching.We discuss building confidence, overcoming fear, and the importance of authenticity in leadership. And Lauren shares really practical insights on leading through change, the shift towards diversity and inclusion, and the value of a beginner's mindset. About Lauren: Lauren Eyles is an experienced Executive, Board member and

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14:51

Crafting the perfect podcast pitch

PR with Purpose ·

2025/04/06

Are you thinking about sending your first podcast pitch? In this episode, I share my top three tips for crafting the perfect podcast pitch, and some essential research you need to do before contacting a podcast producer or host. Found this useful or have a question? Email me on hello@chucklecommunications.com or connect with me via: https://www.linkedin.com/in/erinhuckle-pr-and-copywriting/ www.chucklecommunications.com

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36:51

Marketing made simple with Jenn Donovan

PR with Purpose ·

2025/03/30

Today's guest is Jenn Donovan - a marketing strategist, Best Selling Author and sought after speaker and media commentator on all things marketing.She’s the founder of Social Media and Marketing Australia, viral Facebook groups like Buy From a Bush Business, co-founder of a marketplace that saved lives, livelihoods and towns Spend With Us Marketplace and has a podcast, Small Business Made Simple, ranked in the top 1% of podcasts globally. With a keen eye for strategy and a heart full of genuine

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08:45

Accountability to amplify your profile

PR with Purpose ·

2025/03/25

Are you being kept accountable when it comes to achieving your profile raising goals?This week we're chatting about accountability - why it's so important, how to find it, and why setting realistic and time-based targets is essential for your profile raising and PR efforts. Connect with me on LinkedIn and let me know what you think via: https://www.linkedin.com/in/erinhuckle-pr-and-copywriting/

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58:18

Conquer your imposter with Alison Shamir

PR with Purpose ·

2025/03/16

Today we're tackling something 70% of us have experienced at some point - imposter syndrome.My guest is Alison Shamir, an Imposter Syndrome Expert, International Speaker, Author & Certified Coach. Through her work, Alison empowers global audiences with the knowledge, tools and methods grounded in neuroscience they need to overcome Imposter Syndrome, build authentic and lasting Confidence and achieve the success they deserve. Alison is a proud member of the LGBT+ community, passionate about

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10:50

What is purpose anyway?

PR with Purpose ·

2025/03/02

Do you have a purpose? Do you need one? Or do you have purpose anxiety? This week we're discussing what purpose is and why it can be so important. I mention Cherie Mylordis and her work in the episode, you can find out more about Cherie's work in helping people find their purpose at: https://nextgenify.com/blog/blogitem/the-importance-of-individual-purpose-on-organisational-success And please do connect with me via LinkedIn here: https://www.linkedin.com/in/erinhuckle-pr-and-copywriting/ Or email

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34:09

How to be more visible with Bec Sands

PR with Purpose ·

2025/02/23

Are you struggling to be confidently visible? Today we're chatting with Bec Sands, a Visibility Mentor who works with women to become confidently visible so that they can put life-changing work out into the world. Bec helps women unlock their creativity and uniqueness to attract more clients and opportunities. Bec has spent over 15 years in PR, marketing and communications, working with some of the world’s biggest brands, executives and entrepreneurs. Connect with Bec

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10:48

How to become an amplified author

PR with Purpose ·

2025/02/16

Are you an author or aspiring to become one? This week I'm chatting about what it means to be an amplified author and sharing some tips on how you can establish yourself as a go-to expert alongside publishing your book. If this resonates, then I'd love you to join me for my Amplified Author workshop on 28 February 2025, details are at: www.chucklecommunications.com/events

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35:25

Being brave in business with Brook McCarthy

PR with Purpose ·

2025/02/09

This week we're talking about bravery in business and why modesty is dangerous - especially for female founders, soloists and entrepreneurs. Women in business are often overqualified yet hesitant to step into the spotlight, waiting for the mythical 'perfect time' to promote themselves. Instead of putting our work and expertise out there, we convince ourselves we need just one more qualification, a bit more confidence, or for the stars to align. Spoiler: They never do. My guest is Brook McCarthy is

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12:49

How to set yourself up for success in 2025

PR with Purpose ·

2025/01/19

Friends! It's 2025 and I'm here to help you with simple tips to get yourself set-up for a successful year. Check out my free calendar for authors (and aspiring authors) at: https://chucklecommunications.com/resources

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10:14

4 simple ways to get ready for PR in 2025

PR with Purpose ·

2024/12/16

In the last episode for 2024, I'm sharing four simple things you can do over the summer to get yourself ready for a successful PR year in 2025. I promise these aren't overly taxing - you might even have fun! Connect with me and let me know how you go at: https://www.linkedin.com/in/erinhuckle-pr-and-copywriting/

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25:50

The brilliance of business books with Leanne Faulkner

PR with Purpose ·

2024/12/08

We're chatting all things business books in today's episode - why they're so powerful, how to find the books that will make a positive impact on your business and how to make the most of the business books you have, with Leanne Faulkner, founder of Rereadable. Leanne is a small business mental health expert. She has recently completed her PhD researching the unique mental health hazards that face sole-traders and micro-business owners. This work produced some unique insights into the key work

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12:04

How PR can boost your SEO juice

PR with Purpose ·

2024/12/01

Did you know online PR activity can improve your search engine optimisation and help Google fall in love with your website? This week I'm sharing tips on how your PR activity can boost your SEO - and no, you don't need to be an SEO expert or do anything technical. Promise. Here's a link to the website authority checker mentioned in the show: https://ahrefs.com/website-authority-checker/ Find out more and connect with me

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59 results

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