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PODCAST

Media Roundtable

TheMedia Roundtableisn’t just another industry podcast; it’s an open lab where the sharpest minds in podcasting, advertising, and media break down the forces shaping the audio landscape—and reconstruct them in real time.We created this show in service of theChief Audio Officer: the marketer responsible for making audio campaigns not just sound good, but drive results. For many brands, audio advertising is a highly effective secret weapon–but it can be difficult to navigate, requiring

business

All Episodes

00:53:26

Joe Rogan Isn't a Podcast: Steve Pratt Puts...

Media Roundtable ·

2025/06/25

This week on the Media Roundtable, Dan Granger (CEO, Oxford Road & Veritone One) hosts Steve Pratt (Founder, The Creativity Business, author of Earn It: Unconventional Strategies for Brave Marketers) for a debate about Steve’s article on Joe Rogan’s podcast status.Why? Because a podcast is still the best place for an open exchange of ideas–even ideas about what is and isn’t a podcast. Plus, the cement’s still wet on our new podcast definition, so it’s time for a gut check. Dan and Steve also

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00:59:31

Star Trek in the Basement: Why Podcasting Still Needs...

Media Roundtable ·

2025/06/18

Reminder: Shows don’t need a million downloads to make an impact.This week, in a podcast studio, somewhere on the final frontier, Dan Granger (CEO, Oxford Road & Veritone One) and John McDermott (Co-Founder, Caloroga Shark Media) boldly go where nobody’s gone before, to discuss how there’s plenty of room in podcasting for celebrities AND friends to talk Star Trek and beyond. This episode of “What’s a Podcast? - The Extended Interviews” is sponsored by Claritas. “I'm not the anti-video

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00:31:59

Sounds Definitive - The State of Podcasting with...

Media Roundtable ·

2025/06/11

Hope you’re good at math, because podcasting is about to multiply.This week on the Media Roundtable limited series “What’s a Podcast? - The Extended Interviews,” Dan Granger (CEO, Oxford Road & Veritone One) hosts Bryan Barletta (Founder and Partner, Sound Profitable) to peel back the layers of podcasting. “I want it [the podcast definition] to be a virus… If we let it grow, it's easier to kick out the things that are very clearly not it.” - Bryan Barletta The team is talking: the

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00:47:32

The Podcaster’s Blueprint: How Ira Glass Made...

Media Roundtable ·

2025/06/04

Hot tip for CAOs: Find a podcaster who believes in 'good promotion' like Ira Glass.Dan Granger (CEO, Oxford Road & Veritone One) sits down with Audio Legend and Podcast Pioneer Ira Glass (Host, Executive Producer, This American Life) in a new episode of “What’s a Podcast? - The Extended Interviews.” This week’s episode is sponsored by our friends at Fairing. “ You really have to be very thoughtful and show cunning in the way that you deal with advertising and promotion…. that's where you

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00:42:12

London Calling, Global Response: Highlights from The...

Media Roundtable ·

2025/05/28

Podcasting is global. Is your brand ready? On an all-new Media Roundtable: Special Edition, we’re recapping the highlights of Podcast Show London 2025 with notable attendees. This week’s episode is sponsored by our friends at ALLCITY Network.For the next best thing to a front row seat, we’ve assembled an all-star panel of audio industry insiders to share their fresh insights. Giles Martin (EVP, Strategy, Oxford Road) hosts: Jarrod Klawinsky - (Director, Digital Media, Oxford Road) Rosemary

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01:28:42

Podcasting: Why Have We Been Undervaluing a $7.3B...

Media Roundtable ·

2025/05/21

CAOs, there’s a number out there in the world that if you knew it, it’d change your business forever. Our guest on this week’s episode of the Media Roundtable found that number— How’d he do it? Join Dan Granger (CEO, Oxford Road & Veritone One) as he hosts Hernan Lopez, (Founder, Wondery & Owl & Co) in a special double episode to talk about the BIGGEST number in podcasting and why it matters.“ I estimated the global podcast economy to be worth $7.3 billion.” — Hernan Lopez,

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00:58:31

Follow the Audience & Win: Responding to Listener...

Media Roundtable ·

2025/05/14

CAOs, the most important thing to remember is this: Chase your audience and success will follow.This week on the Media Roundtable: Special Edition, Dan Granger (CEO, Oxford Road & Veritone One) welcomes audio heavyweights Steven Goldstein (Founder & CEO, Amplifi Media) and Jay Nachlis (Vice President, Coleman Insights). This episode is sponsored by our friends at Libsyn. "You have to chase the audience. That's what the big media companies are learning how to do. And that's what podcasting

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01:15:37

"Little Masterpieces for Your Ears" - Understanding...

Media Roundtable ·

2025/05/07

Ah, podcasts–those “little masterpieces for your ears.” We’re back with another episode of our limited series, ‘What’s a Podcast? - The Extended Interviews.’ We have an all-star panel of industry insiders to debate what a podcast is — and what it could be. Dan Granger (CEO, Oxford Road and Veritone One) hosts: Larry Rosin (President, Edison Research) Hilary Ross Shafer (VP, Podcast and YouTube Influencer, Veritone One) James Cridland (Editor, Podnews and Podcast Business

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00:53:12

Audio Gold - Charting the Rise of the MeidasTouch...

Media Roundtable ·

2025/04/30

Three brothers have taken podcasting by storm. And this week, they share the secret to turning everything they touch to podcast gold. In our limited series “What’s a Podcast? The Extended Interviews,” we sit down with the creators of the fastest-growing independent media network in the world, the MeidasTouch. Dan Granger (CEO, Oxford Road and Veritone One) hosts Ben, Brett, and Jordy Meiselas (Co-founders, MeidasTouch Network) to discuss the tips and tricks the brothers use to build and scale

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01:24:15

Redefining Podcasts: Audio, Video, and the Future of...

Media Roundtable ·

2025/04/23

The Media Roundtable limited series: “What’s a Podcast? – The Extended Interviews” continues with this crucial debate. This week's episode is sponsored by Fairing.Dan Granger (CEO, Oxford Road and Veritone One) teams up with Larry Rosin (President, Edison Research) for our extensive qualitative and quantitative journey to define what a ‘podcast’ is in 2025. This episode is a culmination of all that work: a debate to finally forge one definition to rule them all. “ It's such an American idea,

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00:38:27

Charting Podcasting’s Pirate Ship Past with Adam Carolla

Media Roundtable ·

2025/04/16

Presenting, The Media Roundtable Limited Series: “What’s a Podcast? – The Extended Interviews.” This week we have a guest who’s not only influential in podcasting history but in Oxford Road history too. This week's episode is sponsored by our friends at ALLCITY Network. During interviews for the series, Dan Granger (CEO, Oxford Road and Veritone One) got a chance to sit down with audio legend Adam Carolla (Host of The Adam Carolla Show). “ Big picture, the people with the voices and the

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00:55:45

All Ears: Everything We Learned at Podcast Movement...

Media Roundtable ·

2025/04/09

The Media Roundtable is back, assuaging your FOMO by recapping the highlights of Podcast Movement Evolutions 2025. This week's episode is sponsored by The Daily Wire. Dan Granger (CEO, Oxford Road and Veritone One) hosts a full panel of Audio All-Stars: Bart Roselli (SVP, Media, Oxford Road and Veritone One) Conor Doyle (President, Oxford Road and Veritone One) Miranda Romano (SVP, Media, Oxford Road) Stew Redwine (VP Creative Services, Oxford Road and Veritone One) “Now we can go

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00:30:37

What's a Podcast? Episode 3: The Crossroads –...

Media Roundtable ·

2025/04/02

So… what is a podcast in 2025? As video takes over and platforms tighten their grip, the medium faces an identity crisis. In our final episode, we examine what’s at stake and where podcasting might go next. You’ll hear from industry leaders like Guy Raz, James Cridland, Dan Franks, and AJ Feliciano as they wrestle with the evolving definition of podcasting, the tension between independence and algorithms, and the future of audio-first storytelling. Because the word “podcast” might be up for

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00:29:15

What's a Podcast? Episode 2: The Explosion –...

Media Roundtable ·

2025/04/02

After Serial broke the sound barrier, podcasting went from niche to everywhere—fast. In this episode, we follow the industry through its Hollywood makeover, the rise of podcast celebrities, and a pandemic-era boom that flooded the market with new voices. Hear from insiders like Bryan Barletta, Pete Birsinger, and the Meiselas Brothers on how podcasting became a business, a brand builder–for D2C brands and podcasters’ personal brands alike–and a battleground for independence. From million-dollar

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00:32:16

What's a Podcast? Episode 1: The Genesis – The...

Media Roundtable ·

2025/04/02

Podcasting didn’t start with a business plan—it started with rebels, weirdos, and accidental pioneers tinkering in garages. In Episode 1 of What’s A Podcast?, we trace the medium’s origin story—from the earliest RSS hacks to the moment Steve Jobs brought podcasts to iTunes. Along the way, you’ll hear from Adam Carolla and Leo Laporte on bypassing traditional media, and Ira Glass on how public radio helped shape podcasting’s storytelling DNA. Featuring firsthand interviews with the people who built

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00:46:46

Ad Infinitum S3E2 - Stay Safe in Sound

Media Roundtable ·

2025/03/26

The world’s only podcast solely dedicated to audio ads is back! Brought to you by this week’s sponsor Claritas, we give you Ad Infinitum Season 3, Episode 2 - "Stay Safe in Sound."Host Stew Redwine (VP, Creative Services, Oxford Road) welcomes journalist Suzanne Rico to talk about her deeply personal, fascinating podcast The Man Who Calculated Death. Suzanne did the hard work of reconciling with her grandfather Robert Lusser’s dark legacy as a Nazi scientist, then had to find a way to sell her

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00:39:12

The State of Audio Ads: Podcasthon, Wondery Goes...

Media Roundtable ·

2025/03/19

The Media Roundtable is back with our very special Podcasthon episode supporting the Koala Corps. Plus, a blockbuster industry edition with a round-up of last week’s biggest audio industry moves.Fearless host James Ingrassia, (EVP of Client Services, Oxford Road) welcomes fellow audio all-stars: - James Cridland, (Editor, Podnews and Podcast Business Journal) - Neal Lucey, (EVP of Strategy & Product, Oxford Road) - Spencer Semonson, (Media Supervisor, Oxford Road) - Courtney O’Connor

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01:05:01

Ad Infinitum S3E1 - Audio is for the Children

Media Roundtable ·

2025/03/12

The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 3, Episode 1 - "Podcast is for the Children."Host Stew Redwine (VP, Creative Services, Oxford Road) welcomes Deborah Goldstein (Executive Producer, Head Writer, Host of Gen-Z Media’s hit show “The Big Fib”) and Jeremy Westphal (Director of Partnerships, Advertising Strategy & Creative Services, Gen-Z Media). GZM has mastered the art of crafting immersive, award-winning fiction podcasts for children and

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00:44:27

Follow the Money: Spotify’s Payouts, The True Crime...

Media Roundtable ·

2025/03/05

The Media Roundtable is back! This week we’re following the money through the eyes of industry players and creators alike. Giles Martin (EVP, Strategy, Oxford Road) hosts fellow Agents of Influence Hilary Shafer (VP, Podcast and YouTube Influencer, Veritone One), Bart Roselli (SVP Growth, Veritone One), and James Ingrassia (EVP, Client Service, Oxford Road). “ You can't get a more captive audience than an audience on a cruise.” - Giles Martin (EVP, Strategy, Oxford Road) The team is

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01:00:50

Ad Infinitum S2E14 - The State of Sonic Branding

Media Roundtable ·

2025/02/26

The world’s only podcast solely dedicated to audio ads is back for a very special Season 2 finale! Presenting Ad Infinitum Season 2, Episode 14 - "The State of Sonic Branding."Host Stew Redwine (VP, Creative Services, Oxford Road) and guest producer Jeanna Isham (Owner, Dreamr Productions) explore sonic branding's evolution, impact, and future through conversations with a veritable who’s who of the audio world. They talked to everyone, from the inventors of beloved audio logos to audio alchemists

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238 results

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