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PODCAST

The Doula Darcy Podcast

The Doula Darcy is a Business Coach for Doulas who LOVEs helping doulas master the art of marketing so that they can grow their businesses and help more families. On the podcast, Darcy combines her decade of experience in advertising with 14 years as a doula to empower other doulas with the marketing strategies and mindset shifts they need to attract more clients and create successful, fulfilling doula careers. Whether you"re just starting out as a doula or looking to take your doula business to

business marketing

All Episodes

35:51

Success Stories: How This Doula Built Her Dream...

The Doula Darcy Podcast ·

2025/01/17

In today's epidode, Darcy sits down with Jen Tawil of Lean on Me Westchester Postpartum Doula Services and also The Private Eye Doula. Jen only started out as a postpartum doula a couple of years ago, but she's already filled her daytime postpartm doula schedule and is turning away clients! And now, she's working on her digital course to help parents ask the right questions and spot the red flags when interviewing nannies and daycare providers. Here the fun story of her success here! Follow Jen

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23:18

New Year Website Optimization Tips for Doulas

The Doula Darcy Podcast ·

2025/01/05

New Year Website Optimization Tips In this episode of The Doula Darcy podcast, Darcy, a business coach specialized in helping doulas grow their businesses, kicks off 2025 with insights on some simple ways to make sure your doula website is serving you in the best way. Hear a couple stories about "bad website" experiences that Darcy had recently and how doulas can avoid these problems. Darcy delves into practical marketing tips, focusing on optimizing doula websites for higher client conversion

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35:11

Letting Go of the Hustle: A Guide to Building a...

The Doula Darcy Podcast ·

2024/12/23

Build a Business That Feels Right for You Are you feeling overwhelmed by the end-of-year "strategize, plan, and grow" messages flooding your feed? You’re not alone! In this candid episode, Darcy reveals why these marketing tactics can feel gross—and how to sidestep them to stay grounded in your own success. Darcy shares her journey from corporate life to becoming a thriving postpartum doula and business coach. With practical advice and heartfelt encouragement, she dives into what it really takes to

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32:27

End-of-Year Reflections and Strategies for Doula...

The Doula Darcy Podcast ·

2024/12/15

End-of-Year Reflections and Strategies for Doula Business Success Join Doula Darcy as she guides you through her end-of-year process for reflections and strategies to kick off the next year in the best way possible. In this episode, Darcy offers practical advice on ending the year by cultivating feelings of gratitude, celebrating achievements, and using that to prepare for 2025. Listeners will learn the importance of reviewing client data, keeping track of business mileage, investing wisely in

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35:15

How Sleep Consulting Can Boost Your Doula Business...

The Doula Darcy Podcast ·

2024/12/08

In this episode of The Doula Darcy Podcast, host Darcy discusses the intersection of doula work and sleep consulting with her guest Jayne Havens. Jayne is the founder of Snooze Fest Sleep Consulting and the Center for Pediatric Sleep Management. They explore how adding sleep consulting to a doula's skill set can provide business growth, increased flexibility, and work-life balance. Darcy and Jayne emphasize the mutual advantages of combining doula services with sleep consulting, both for client

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01:05:19

Rock Your Doula Biz and Redefining Doula Success with...

The Doula Darcy Podcast ·

2024/12/04

In this special and lively episode of the Doula Darcy podcast, episode #13, host Darcy introduces Randy Patterson, known as the 'Rock and Roll Doula', founder of ProDoula and author of the book "The Matriarch Rules". Randy Patterson is unrelenting and unapologetic and she shares her battle cry: Own your power and charge your worth, doulas! In this electrifying episode, she shares how to see your own strength and why owning your power is non-negotiable. Tune in for an empowering mix of passion

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57:58

Rock Your Doula Biz and Redefining Doula Success with...

The Doula Darcy Podcast ·

2024/12/01

In this special and lively episode of the Doula Darcy podcast, episode #13, host Darcy introduces Randy Patterson, known as the 'Rock and Roll Doula', founder of ProDoula and author of the book "The Matriarch Rules". Dream big, doulas! Randy Patterson is unrelenting and unapologetic and she shares her battle cry: Own your power and charge your worth, doulas. In this electrifying episode, she shares how to see your own strength and why owning your power is non-negotiable. Tune in for an

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36:56

What Men Get Right About Business with kaitlin...

The Doula Darcy Podcast ·

2024/11/25

Transforming Doula Careers Through Community and Support with Kaitlin McGreyes of Be Her Village In this episode of the Doula Darcy podcast, host Darcy, a business coach for doulas, chats with Kaitlin McGreyes, founder of Be Her Village. They discuss their shared mission to help more families access doula support, even though they go about this goal in different ways. Doula Darcy helps doulas reach more parents and get more clients. Be Her Village is a platform that allows parents to register

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42:44

Starting a Doula Agency with Jodi Congdon

The Doula Darcy Podcast ·

2024/11/19

Doula Agency Success: Insights and Strategies from Two Doula Agency Owners If starting a doula agency is on your radar - you do not want to miss this episode! In this episode of the Doula Darcy podcast, host Darcy, an experienced doula business coach and small doula agency ownder, discusses the dynamics of running a successful doula agency. Darcy is joined by Jodi Congdon of Hip2Heart. Jodi owns a much larger doula agency outside of Boston. They talk about the upcoming Birth Worker Retreat in

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27:57

What to Ask in Doula Interviews to Build Trust and...

The Doula Darcy Podcast ·

2024/11/04

In this episode, Darcy shares her strategies for turning doula client interviews into successful bookings. From her fourteen years as a doula, she shares the nuances of conducting successful client interviews, providing actionable tips to help doulas connect and build trust. Darcy covers: How to simplify the client contact process to increase inquiries Ways to convey confidence in your experience, even if you’re new Essential questions to ask that demonstrate you care about clients' unique needs

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25:07

Doula Sisterhood: Live from the Maine Doula Retreat

The Doula Darcy Podcast ·

2024/10/25

Episode Summary: In this special episode, we’re coming to you live from the Maine Doula Retreat, where five amazing doulas from My Doula Village share their experiences. Listen in as we discuss the transformative power of connecting with fellow doulas, taking time away from the demands of everyday life, and the benefits of being part of a supportive community. This episode is packed with stories of growth, laughter, and even a few tears as we delve into what makes the retreat so special and why

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21:22

A Doula’s Guide to Strategic Outsourcing and...

The Doula Darcy Podcast ·

2024/10/20

In this episode, The Doula Darcy reflects on a major turning point in her doula business journey from several years ago. As a busy postpartum doula and agency owner, she found herself struggling to expand her business without sacrificing all of her time. She shares how she overcame these challenges through strategic outsourcing—not just in her business, but in her personal life too. Key topics discussed: The Reality of Scaling a Doula Business: The challenges of finding time to grow when you're a

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24:22

Passive Income Ideas for Doulas

The Doula Darcy Podcast ·

2024/10/16

Are you a doula feeling stretched thin with client work? In this episode, I’m sharing how you can leverage your skills to create passive income and free up your time. Whether you want to earn an extra $500 a month or create a million-dollar business, the key is tapping into the online world with digital offerings. I provide practical ideas and strategies for building courses, products, and resources that can generate income even while you’re off-call. This episode is geared towards helping you get

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22:09

How to Calculate your Doula Rate

The Doula Darcy Podcast ·

2024/10/09

Mastering Doula Rate Calculations and Business Mindset In this episode of the Doula Darcy Podcast, host Darcy, a seasoned business coach and doula, discusses essential strategies for doulas to determine their rates effectively. Darcy highlights the differences in doula business costs compared to traditional businesses, while still stressing the necessity to incorporate all expenses into doula rate calculations. The episode focuses on the mindset shift required for doulas wishing to establish

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01:06:34

Get Paid to Market your Doula Services - The Doula...

The Doula Darcy Podcast ·

2024/09/29

In this episode, Darcy sits down with Emily Wannenberg, a former midwife turned birth doula and owner of Fourth Trimester Fitness to discuss how to create a sustainable and thriving doula career. Emily shares her journey of building a successful doula business in two cities, her unique strategy of incorporating prenatal classes to attract clients, and why self-care is critical for longevity in birth work. Emily explains how teaching classes not only supports her clients, but also acts as her main

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51:18

Darcy's Journey to Building an Online Doula Business

The Doula Darcy Podcast ·

2024/09/22

The Doula Darcy's Journey to Building a Online Doula Business Darcy, host of the Doula Darcy podcast, shares her journey from growing up in Maine, attending Ithaca College, and navigating early career disappointments in the advertising world, to becoming a postpartum doula and eventually creating a lucrative online business. With over a decade of experience in both marketing and the doula profession, Darcy combines her skills to empower other doulas to market their services and establish

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26:23

Mastering the Rule of Seven to Grow Your Doula Business

The Doula Darcy Podcast ·

2024/09/16

In this episode, Darcy dives into one of the most important marketing principles that every doula needs to know: the Rule of Seven. If you’ve ever wondered why your website or social media posts aren’t bringing in clients, this episode is for you! She discusses why posting once or twice isn’t enough, how people need to see your message multiple times before they take action, and how to use this rule to grow your doula business. From social media strategies to community networking, The Doula Darcy

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21:13

Networking Tips for Doula Business Growth

The Doula Darcy Podcast ·

2024/09/09

Networking for Doula Business Growth In this episode of The Doula Darcy Podcast, host Darcy, an experienced doula and business coach, shares valuable insights on how networking can significantly grow a doula business. Combining her expertise in advertising and her 14-year experience as a doula, The Doula Darcy discusses effective networking strategies, the importance of tracking referral sources, and the power of authentic conversations. Darcy includes practical tips on WHO the best networking

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10:15

Welcome - Why do doulas need to focus on Marketing?

The Doula Darcy Podcast ·

2024/09/06

In this introductory episode of The Doula Darcy podcast, host Darcy, a business coach with extensive experience in both the advertising industry and as a postpartum doula, explains the importance of marketing for doulas. Darcy highlights that the primary reason many doulas struggle to get clients is not a lack of qualifications but rather that potential clients are unaware of their existence. The Doula Darcy addresses common misconceptions about marketing, suggesting it is simply about sharing your

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