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PODCAST

The Amy Porterfield Show

Amy Porterfield

Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked the code

business marketing

All Episodes

44:12

#615: The Power of Focusing on Your Core...

The Amy Porterfield Show ·

2023/10/12

EXCLUSIVE: My fireside chat with HubSpot’s Director of New Media, Kyle Denhoff HubSpot’s INBOUND Marketing & Sales Conference is an absolute treasure trove of knowledge that’s jam-packed with insights on marketing, sales, business, and all the latest trends that are shaping our world. And guess what? I had the incredible opportunity to take the stage at the 2023 event for a fireside chat with Kyle Denhoff, HubSpot's very own Director of New Media. We dove deep into the tried and true strategies of

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34:12

#614: Why I Decided To Cancel My Coaching Program...

The Amy Porterfield Show ·

2023/10/10

Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a

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61:19

#613: Teach Your Content Like A Pro: How To Create A...

The Amy Porterfield Show ·

2023/10/05

Supercharge your teaching game with the magic of visual frameworks with Rory Vaden If you have a digital course and are an expert in what you teach (but struggle with actually teaching it), then one of the biggest pieces of advice I can give you is to take your content and put it into a framework. What’s a framework, you ask? Think of a framework like a roadmap or a well-constructed skeleton for your thoughts. It allows you to break down intricate concepts into manageable, comprehensible pieces for

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19:05

#612: How A Digital Course Business Gives You The...

The Amy Porterfield Show ·

2023/10/03

Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a

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28:46

#611: Top Ways My Team Uses AI To Increase...

The Amy Porterfield Show ·

2023/09/28

Curious to know how my team and I are leveraging the incredible power of AI to supercharge our strategies? From community engagement to content creation, marketing, and operations, you better believe that we are leveraging this powerhouse technology to the max. You’re going to hear: The exact AI-powered tasks that are doing wonders in my company Specific ways different departments within my company are using AI Effective prompts that you can plug into ChatGPT … And much, much more! To make

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17:10

#610: Myth Busters Series: “Launching A Digital...

The Amy Porterfield Show ·

2023/09/26

Making your DCA investment back is easy -- here’s how Lisa Nunamaker did it in her first launch Have you ever thought to yourself, “I’d love to create a digital course, but it costs too much money?” Maybe you think it’s too expensive, or that you’d have to quit your full time job, or you’re concerned you won’t get any return on your upfront investments. I get it! Whatever it is for you, you’re feeling hesitant about starting a digital course because you have financial concerns -- and my sweet

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41:05

#609: A Masterclass in Entrepreneurship: Powerhouse...

The Amy Porterfield Show ·

2023/09/21

I had the incredible opportunity to speak at the renowned Powerhouse Women event, and let me tell you, it was an absolute game-changer. Picture this: A gathering of fierce and fabulous female entrepreneurs, all on a mission to skyrocket their success. This event is the brainchild of my wonderful friend and founder of Powerhouse Women, Lindsey Schwartz, and let me tell you, she knows how to put on a show! Lindsey invited me, Ronne Brown of GirlCEO, and the ever-inspiring Lori Harder of H2GLO, to

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15:26

#608: Myth Busters Series: “I Don’t Have Enough...

The Amy Porterfield Show ·

2023/09/19

Spoiler alert: You don’t need a ton of content to launch a digital course If you’re like a lot of people, you might have thought “I’d love to create a digital course, but I don’t have enough content!” And if that’s you, friend, you’re not alone! This is a really common roadblock when it comes to digital course creation. But here’s the thing. Needing a lot of content to launch a digital course is a total myth, and I want to show you why this shouldn’t be a barrier to getting started. To do that, I’m

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33:00

#607: A Step-by-Step For Creating Accountability Pods...

The Amy Porterfield Show ·

2023/09/14

A deep dive into Accountability Pods (& how they’ve helped my digital course students succeed) Agree or disagree: As a digital course creator, you want your students to thrive in your course and go on to accomplish whatever goals they set out to achieve using the information that you’ve taught them. I’d hedge a bet that you agree. That’s why it’s so important as the captain of your digital course ship to foster an environment of accountability within your community. It’s been a crucial part of

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21:14

#606: Myth Busters Series: “I’m Not Credible Enough...

The Amy Porterfield Show ·

2023/09/12

Concerned about credibility? Hear why “I’m not credible enough” to launch a course is a total myth Have you ever thought to yourself, “I’d love to create a digital course, but I don’t have the credibility to teach it?” Maybe you have a lot of knowledge in a certain area, but you don’t have a formal education in it… Or maybe you’re an expert in something, but you’ve never taught it before… Whatever it is for you, you’re feeling hesitant about starting a digital course because you don’t think you’re

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53:10

#605: How My First Ten Strategy Generated $40,000 In...

The Amy Porterfield Show ·

2023/09/07

A foolproof way to validate your digital course idea BEFORE launching Did you know that I only made $267 in my first digital course launch? I spent so much time, money, and energy into it, for just a couple hundred dollars. One of the biggest mistakes leading to this low revenue launch was that I didn’t check if my course was something my audience would actually purchase. It was a lesson learned the hard way, sweet friend, but a valuable one. And since then, I’ve come up with a framework to ensure

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18:34

#604: Myth Busters Series: “I Don’t Have Enough Time...

The Amy Porterfield Show ·

2023/09/05

How a busy toddler parent created a remarkable digital course with limited time Have you ever thought to yourself, “I’d love to create a digital course, but I don’t have enough time?” Maybe you have a 9 to 5 job… Maybe you’re a full-time parent… Maybe you are so busy with your current business that you can’t fathom taking anything else on. Whatever it is for you, you’re feeling hesitant about starting a digital course because you’re busy -- and my sweet friend, you’re not alone. In fact, “I don’t

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71:17

#603: Use Your Smart Phone To Boost Your Digital...

The Amy Porterfield Show ·

2023/08/31

Pull out your smartphone: Easy ways to boost digital course sales with video (with Nicole Burke) Ever wonder what the big deal is about using video in your business? In this episode, I delve into the incredible success story of Nicole Burke, one of my standout Digital Course Academy students. Nicole, the brilliant mind behind Gardenary, has taken her business to new heights by harnessing the power of video in her marketing strategy. I understand the hesitation that comes with video -- it used to

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15:50

#602: Myth Busters Series: “My Email List Is Too...

The Amy Porterfield Show ·

2023/08/29

Small list, big Revenue: Jan Ditchfield's path to digital course success Ever found yourself thinking you don't have enough time, money, credibility, or a large enough audience to create a successful digital course? Well, you're not alone. Over the years I’ve found that many of my Digital Course Academy students started off feeling this way -- but still go on to create wildly successful digital courses. One of these students is Jan Ditchfield, a former award-winning fundraiser and revenue

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47:14

#601: Course Creation Pitfalls: Avoid the 5 Most...

The Amy Porterfield Show ·

2023/08/24

These are the 5 biggest mistakes I see course creators make (plus ways you can avoid making them) I’ve been in digital marketing for a while now, and over the years I’ve noticed that there are five errors that digital course creators commonly make when they’re first getting started. Now, making mistakes is a part of the entrepreneurial game. I’ve made plenty, and I know that I’ll keep making more. And what’s great is that every time you make a mistake, you can learn from it. But here’s the thing

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30:40

#600: Switching Your Niche: How To Know If It’s The...

The Amy Porterfield Show ·

2023/08/22

Unsure about switching your business niche? Here’s what you need to know There’s a five-letter word that gets thrown around all the time in the entrepreneurial world, and for good reason. The word I’m referring to is N-I-C-H-E, and the reason that it’s talked about so much is that having a niche -- or a thing that you’re known for in business -- is incredibly important if you want to stand out from the pack and serve your audience at the highest level. But what if you feel like your digital course

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28:52

#599: How To Use AI To Nail Your Online Course Topic

The Amy Porterfield Show ·

2023/08/17

How to prompt ChatGPT to brainstorm topic ideas for your digital course In this episode, I’m diving deep into one of the most common questions I get from you all - how to pick that *perfect* topic for your digital course. Don't worry; it's totally normal to feel a bit overwhelmed but trust me, it's not as scary as it seems! So, get ready to unleash the power of the "Sweet Spot Test"! It's a proven process that'll help you nail down the best course ideas that your audience will love. But wait,

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26:14

#598: 4 Ways To Avoid Burnout

The Amy Porterfield Show ·

2023/08/15

Say bye-bye to business burnout with these 4 strategies Burnout. It’s the dreaded B word that most entrepreneurs experience at one point in their business journey or another, and it’s not a fun place to be. Not only do you feel like the weight of the world is on your shoulders, but the passion you once had for your business -- and that drive to move forward -- seems to totally dissipate because you’re so overwhelmed. I don’t know about you, but the reason that I left the corporate world in the

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52:54

BONUS: Your Business Doesn't Fit The Digital Course...

The Amy Porterfield Show ·

2023/08/14

I get these questions alllll the time... Do courses work in my industry? Is a digital course right for my business? Or is my teaching better suited to a membership? Or coaching? Would my 1-1 service translate into a course? How the heck do I move from 1-1 to a course when I’m already working 70-hour weeks? If any of those Q’s feel familiar, this episode is a “How I Created This” style exposé on real businesses that went from not quite sure a course would fit… To regretting not creating one

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53:53

#597: Real Estate Investing Or Art Journaling: How A...

The Amy Porterfield Show ·

2023/08/10

What 2 of my students have done to create profitable, sustainable businesses by creating a digital course If you’re anything like me, you like to have all of your facts straight before making any big business decisions. In fact, a big part of my decision-making process is learning about other business owners who’ve done something similar, and what their experience was like. I always find that hearing stories from those who’ve gone before me helps ease my mind about doing something new. So if

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