Medical Spa Insider

In this week’s episode, AmSpa CEO Alex R. Thiersch, JD, talks with Lora Kassaros, who has served as practice manager for Dermatique Laser and Skin in Geneva, Illinois, for more than 12 years. Alex and Lora talk in-depth about the realities of managing a medical spa, covering topics such as: Improving patient communication; Why practitioners often struggle to run a business; Creating a brand message; Sourcing patients and how to keep them; Charging your worth and avoiding the allure of

In this week’s episode, AmSpa CEO Alex R. Thiersch, JD, takes a deep dive into skin care with Max Stock, CEO and founder of Epicutis, and Lisa Johnson, senior vice president of global sales and corporate development at Epicutis. Their conversation covers a wide range of topics, including: Focusing on the treatment of health vs. age; The differences in skin care culture in Asia, Europe and the U.S.; Consumer knowledge and how it impacts skin care choices; How Epicutis maintains an ethos of “clean

Medical Spa Show 2022 featured many hot-topic panels, including this All-star Injector’s Panel. Moderated by Alex and featuring some of the top injectors in the industry, this panel covers some of the most pressing issues facing aesthetic practices today. You’ll hear panelists George Baxter-Holder, ARNP, DNP, CANS, of SkinSpirit; Lori Robertson, MSN, FNP-C, of The Aesthetic Immersion; Sarah Safa, MS, PA-C, of Refined Aesthetics; Jacob Sanchez, MSN, CRNA, of Get Refreshed; and Hermine Warren, DNP,

On this week’s episode, AmSpa Founder and CEO, Alex Thiersch, is joined by Cameron Hemphill, CEO of Growth99, in a conversation on online marketing and the future of patient conversion. In this episode, they cover: The evolving aesthetic market in Utah; How the business side of aesthetics is being standardized; How successful medical spas manage their digital marketing; Managing your practice like a business and why that is important; Understanding a buyer’s online journey in order to convert

This week, AmSpa founder and CEO Alex Thiersch is joined by Jeff Segal, MD, JD, of Medical Justice to talk about the practice of review-gating. Their conversation covers: The definition of review-gating and its reputation in the industry; The FTC’s stance and potential legal consequences to utilizing review gating; and Reputation management and its ethics.

In another episode of Medical Spa Insider’s Member Spotlight miniseries, AmSpa’s Membership Relationship Development Specialist, Michela Bailey, talks with Susan Lynch, PA-C, owner of Sarasota Premier Aesthetics. They cover: Her journey from PA school to assisting pediatric surgery to being her own boss; Opening a business in the middle of the pandemic; What treatments are bringing her clients back; Stem cell skin care and what she personally uses in her 40s; The importance of CME and staying up to

This week, AmSpa founder and CEO Alex Thiersch checks in with Dr. Kay Durairaj on site at Wynn Las Vegas during Medical Spa Show 2022. Their wide-ranging conversation covers: The role of male patients now and in the future; The time investment that it takes to be successful; Important things to remember about showing up on Instagram; The importance of training for aesthetic injectors; How natural aging can coexist with medical aesthetics; Possibilities for the growth of stem cell treatments in the