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PODCAST

The Storytelling Lab

The Storytelling Lab covers everything you need to know about personal and professional stories to leverage their power to deepen your connections, increase your sales + donations, and serve your audiences better with real-life examples and experts. Hosted on Acast. See acast.com/privacy for more information.

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All Episodes

51:12

Nonprofit Communication Tips with Maria Bryan

The Storytelling Lab ·

2019/08/15

For the first episode of season 3, we dive into nonprofit communication with Maria Bryan, a communications strategist specializing in writing and content marketing. Maria wants to make the world a better place by sharing inspiring stories! She shares the best way to take advantage of social media management tools, keep track of analytics, communicate with clients and much, much more! If you’re in need of quick social media marketing hacks, this is the episode for you.Follow Maria on Twitter

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55:01

The Top Storytelling Tips from Season 2

The Storytelling Lab ·

2019/06/20

As we look back on an exciting second season full of expert storytellers, the same themes keep coming up.(Hint: THESE are your key takeaways!)So we compiled them all into one jam-packed bonus episode full of highlights!Rain talks us through some of our favorite tidbits and lessons from our Season 2 guests. We focus in on the importance of storytelling, doubling down on your unique qualities, and (as always) being authentic! Listen in to catch up on storytelling tips you may have missed or guests you

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54:10

Multi-passion-itis with Melissa Cassera

The Storytelling Lab ·

2019/05/16

Join us for our final episode of Season 2 with guest Melissa Cassera, scriptwriter, business owner, and PR & marketing consultant. Melissa takes on the challenging question: How do I combine my artistic passions with my business goals to create something truly unique? She has done it in her own life, being both a business professional and a scriptwriter and she is on the show to share her tips and tricks with us. Rain and Melissa discuss infusing your passion into everything you do and taking

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49:44

Nonprofit Media Relations with Antionette Kerr

The Storytelling Lab ·

2019/05/02

We’re moving back into the nonprofit world this week with Antionette Kerr, a local nonprofit leader, media correspondent, author, and owner of Bold & Bright publishing company. Rain and Antionette discuss the intricacies of non profit media relations and publishing, how to conduct a successful interview, and tips to make your audience care. We circle back to one of our more popular themes: listening with empathy & allowing others opportunity to share!Follow Antionette on twitter

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40:37

Myths & Monsters with William Simpson

The Storytelling Lab ·

2019/04/18

This week we join screenwriter and storytelling enthusiast William Simpson. Simpson is known for his work on Myths & Monsters, now available on Netflix, and Murder Maps, a British true crime series in its 4th season. Rain and William nerd out over stories and history, diving into questions including: What makes a good character? What common themes do we use in storytelling? What parts are needed in each and every story? And how do stories interact with society?Follow William on twitter

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40:29

Creative Branding with Jake Fehling

The Storytelling Lab ·

2019/04/04

This week’s guest is Jake Fehling, a speaker, writer, and fellow podcaster. Jake works as the Vice President & Communications Executive for Movement Mortgage, a company based in Charlotte, NC. He joins Rain to discuss genuinely caring about customers, creating and keeping up with content calendars, and implementing creative branding. If you are a marketing professional, or interested in the world of social media for business, this episode is for you!Follow Jake on Twitter @jakefehlingCheck out

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1:04:50

Personal Narratives with Elaine Bloom

The Storytelling Lab ·

2019/03/21

Our guest this week is Elaine Bloom, a motivational speaker, career counselor & business owner living in Norway. Rain and Elaine discuss personal and societal narratives, being better listeners, learning to be honest with ourselves and others, and knowing when it’s time to say “no” or walk away. As a career counselor, Elaine has learned that sharing stories and personal experiences is the best way to connect with others. Listen in for a truly motivational episode!Follow Elaine on Instagram

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44:03

Business Writing with Annie Beth Donahue

The Storytelling Lab ·

2019/03/07

Ever wonder how long your online blog post should be? How to write for health care professionals? Or, how to turn academic journals into plain language for a larger (and more general) audience? Well, this episode is perfect for you! Rain discusses actionable writing tips with Annie Beth Brown Donahue, a long-time friend and freelance healthcare writer and children’s novelist. Annie Beth recently finished writing a mystery novel for middle schoolers, titled No Clues, You Lose.Follow Annie Beth on

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32:22

Minding the Gap with Bing Liu

The Storytelling Lab ·

2019/02/21

We take a break from our normal interviews to share a conversational interview, recorded last year at the Full Frame Film Festival, between Rain and Bing Liu, director of Oscar nominated documentary Minding the Gap! Rain talks with Bing about shooting beautiful skateboarding footage, the decision to make Minding the Gap a personal narrative, and the hardships surrounding familial cycles of abuse. And, of course, we wish Bing the best of luck at the Academy Awards this weekend!Follow Bing on Twitter

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51:07

Independent Filmmaking with Evan Kidd

The Storytelling Lab ·

2019/02/07

This week we dive into the world of independent filmmaking with North Carolina filmmaker, Evan Kidd. Evan finished his first feature film, Son of Clowns, in 2016 (just two years after graduating college!), and is now focusing his energy on a short documentary. Rain and Evan discuss taking creative leaps, knowing when to ask for favors, being authentic, and speaking to your audience.Follow Evan on twitter @MrEvanKidd Or check out his website: https://rocksetproductions.com/ Hosted on Acast. See

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1:02:16

Place Science with Dr. Katherine Loflin

The Storytelling Lab ·

2019/01/24

This week our guest is Dr Katherine Loflin, a globally-recognized expert in the field of Placemaking. Katherine runs a global consulting agency, where she helps communities better understand the dynamic relationship we have with our places, focusing on the importance of thriving in the cities and towns where we feel most at home.When she’s not busy being the City Doctor, Katherine produces historical fiction stage performances that tell the stories of a place. Listen in to learn more about Place

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40:40

Nonprofit Storytelling with Brittany Jennings

The Storytelling Lab ·

2019/01/10

This week we welcome Brittany Jennings, Eastern North Carolina’s regional communication manager for the American Red Cross, to discuss nonprofit communication and recent hurricane Florence relief efforts. We talk storytelling in the midst of crisis, packaging stories for news outlets, and owning up to mistakes when they happen (because they always do).Follow Brittany on twitter @BritJenningsFollow Eastern NC Red Cross @RedCrossENC Hosted on Acast. See acast.com/privacy for more information.

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39:52

Ep 9: Tools of the Trade

The Storytelling Lab ·

2018/12/27

Today we get practical! Rain talks us through the tools needed in each step of the filmmaking process. We break it up into bare bones, middle range, and high budget tools so that you can decide what works best for your storytelling style. Listen in to learn more about the roles needed on a film set, camera models, stabilizers, light sets, microphones, and editing softwares. Hosted on Acast. See acast.com/privacy for more information.

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14:15

Ep 10: It's the Man, Not the Machine

The Storytelling Lab ·

2018/12/27

Cheers to the last episode of Season 1! To finish it off, Rain brings us back to the heart of storytelling. We’ve talked through many important storytelling tips and tricks, but remember the most important tip is to follow your heart (as cheesy as it sounds). Join us next season as we dive deeper into the practice of storytelling and invite trailblazing guests to share more storytelling techniques. Hosted on Acast. See acast.com/privacy for more information.

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24:54

Ep 7: Audio

The Storytelling Lab ·

2018/12/13

Welcome back! This episode’s all about audio. You might not think about it, but audio can be even more important than video, and bad audio can make or break a story! Rain talks the yeses and nos of audio equipment, how to make sound effects your friend, and the importance of music choice and personable narration. We also talk podcasts, audio books, and other new, audio-heavy storytelling methods. Hosted on Acast. See acast.com/privacy for more information.

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26:46

Ep 6: Video

The Storytelling Lab ·

2018/12/13

Welcome to the Storytelling Lab! Today we’re talking all things video. Rain takes us through the basics of showing, instead of telling, and stresses the importance of variety in visual storytelling. We’ll teach you how to successfully use A-roll, B-roll, and archival footage, and explain the different types of shots used to create tone and variety. Hosted on Acast. See acast.com/privacy for more information.

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27:09

Ep 8: Graphics

The Storytelling Lab ·

2018/12/13

Welcome to another episode of the Storytelling Lab! Today, Rain explains the best ways to use graphics in your storytelling. We’ll explore the importance of text graphics, animation, infographics, and subtitles (which are SO effective for social media storytelling). Listen in to learn simple ways to use graphics to bump your visual storytelling to the next level! Hosted on Acast. See acast.com/privacy for more information.

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20:53

Ep 5: ABCs of Storytelling

The Storytelling Lab ·

2018/11/29

Welcome back! It’s time to dive into the nuts and bolts of storytelling: the beginning, middle, and end. In this episode, Rain will share some techniques that will help you plot out a story. We’ll discuss ways to create relatable characters and see how themes begin to emerge when the basics are already planned out. Hosted on Acast. See acast.com/privacy for more information.

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19:24

Ep 4: Storytelling Tools

The Storytelling Lab ·

2018/11/29

What’s up and welcome! On this episode of the Storytelling lab, we explore storytelling tools. With everything available at the touch of a screen, we have so many different ways to receive and to tell stories. Listen in to see how you can use social media, podcasts, graphics, gifs, and memes as a tools for storytelling! Hosted on Acast. See acast.com/privacy for more information.

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11:57

Ep 3: Why Short Form

The Storytelling Lab ·

2018/11/26

Welcome to another episode of the Storytelling Lab. Today, Rain will talk about the advantage of short form storytelling, starting with the Ernest Hemingway legend of the original six word story. Learn the how to cut fat out of your stories and grab your audience in the first 5 seconds! And remember, if it’s not helping move your story forward, it’s an injustice to the piece. Hosted on Acast. See acast.com/privacy for more information.

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