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PODCAST

Predictable B2B Success

The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives. In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations. Each episode features an interview with a founder, sales or marketing executive,

business marketing

All Episodes

00:39:01

How to create a customer service culture that drives...

Predictable B2B Success ·

2023/01/13

Jonathan Shroyer, Chief Customer Experience Innovation Officer of Arise Virtual Solutions, is on a mission to turn customer service into a profit center but faces the challenge of overcoming organizational data silos, outdated CX tools, and prioritizing customer pain points to create a frictionless customer experience. You will learn how to create a customer service culture that will lead to growth and profitability. "If you invest money into customer service, customer experience, you're going

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00:46:49

How a powerful innovative culture and old school...

Predictable B2B Success ·

2023/01/10

Uncover how combining innovative culture with traditional marketing strategies can skyrocket your growth! You will learn how to use an innovative work culture, what it takes to really listen to customers, and use old-school marketing strategies to skyrocket your growth! "With anything I do, I like doing things differently, and quite frankly, I love doing things better. So that's one of the objectives we try to seek whenever we pick a type of business to get into." - Ross Youngs Ross Youngs is

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00:38:52

Experiences for business: How to delight businesses...

Predictable B2B Success ·

2023/01/06

Colin Shaw is the founder of Beyond Philosophy LLC, a customer experience company that has been recognized by the Financial Times as 'one of the leading management consultancies for the last four years in a row. Colin Shaw is an original pioneer of 'Customer Experience.' LinkedIn has recognized him as one of the 'World's Top 150 Business Influencers'. He has written seven best-selling books on Customer Experience. Colin is also the co-host of the highly successful Intuitive Customer podcast,

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00:44:58

How powerful strategic partnership strategies can...

Predictable B2B Success ·

2023/01/03

Dan Varroney is the President and CEO of Potomac Core, a strategic consulting firm that specializes in association transformation and industry-focused strategic partnerships, and the author of Reimagining Industry Growth: Strategic Partnership Strategies in an Era of Uncertainty). Dan is a much sought-after expert on economic performance, supply chain issues, and strategic partnerships. His groundbreaking book demonstrates how utilizing these institutional frameworks can help business leaders

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00:38:53

How to position your business for greater traction...

Predictable B2B Success ·

2022/12/30

Lowell is the CEO & Founder of Traction Advising which specializes in helping B2B SaaS companies with >$5M ARR get acquired. Lowell’s been a Co-founder/CEO/Chairman, COO of a $120M public company, Startup CRO, and Global VP Rockwell. He’s a Global Mentor, Investor, Board member, and CEO coach. His current business Traction Advising was started out of his frustration when he was in a buyer’s position. The investment banker model uses accounting/finance people trying to sell. “No one

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00:53:11

How to use soft leadership skills to empower and...

Predictable B2B Success ·

2022/12/27

Darryl Praill is the Chief Marketing Officer of Agorapulse, a social media marketing platform. Darryl is a high-tech marketing executive with over 25 years of experience spanning startups, re-starts, consolidations, acquisitions, divestments and IPO's. He has been widely quoted in the media including television, press, and trade publications. He is a guest lecturer, public speaker, and radio personality and has been featured in numerous podcasts, case studies, and best-selling books. Praill

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00:32:20

How to use data to fuel app marketing strategies that...

Predictable B2B Success ·

2022/12/24

Zino Rost van Tonningen is the CEO of TyrAds, a marketing agency that aims to help increase the growth of your mobile apps as well as ensure that the apps are being recommended to its target users. Zino has 8+ years of experience and a proven track record of building and growing 8 fig businesses across the globe. He has worked with many Fortune 500 companies and helped them succeed with their app marketing. He has managed 7 figure marketing budgets for apps worldwide and effectively

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00:44:35

Experience transformation: How to get the x factor to...

Predictable B2B Success ·

2022/12/20

Satyam Kantamneni is the Chief Experience Officer at UXReactor. In less than 7 years, UXReactor has become the fastest-growing specialized experience design firm in the US, with a team of 50+ employees spread over three continents. Prior to founding UXReactor, Satyam led various in-house design organizations such as Citrix and PayPal. He is also an alumnus of Harvard Business School. While at Harvard, Satyam realized that most businesses aren’t leveraging the full power of User Experience (UX)

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00:40:53

YouTube TV ads: How to reach your audience and drive...

Predictable B2B Success ·

2022/12/16

Ben Jones is the founder of Titan Marketers and Youth in Business, his core business is to skyrocket sales for his customers through YouTube advertising. He has over seven years of digital marketing experience. He is a serial entrepreneur and international keynote speaker with YouTube advertising being his specialist subject. In this episode, he shares how we can use YouTube TV ads to reach our audience and drive business growth. Insights he shares include: Why do people think YouTube ads

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00:41:29

Hiring salespeople: How to hire top producers who...

Predictable B2B Success ·

2022/12/13

Dr. Chris Croner is an entrepreneur and sales psychologist with a Ph.D. in Clinical Psychology, which he has used to study and understand salespeople. Dr. Croner is co-author of the book, Never Hire a Bad Salesperson Again, detailing his research and practice in identifying the non-teachable personality traits common to top producers. Dr. Croner developed the proprietary DriveTest® online sales ability test and The Drive Interview®, both used for hiring “Hunter” salespeople. Using this

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00:45:54

How to easily hire the best marketing talent on...

Predictable B2B Success ·

2022/12/09

Raaja Nemani, a certified Business Ninja, is a Co-Founder and Chief Revenue Officer of MarketerHire, a talent marketplace with a mission to make expert marketing accessible to everyone. MarketerHire has scaled rapidly with hundreds of clients from early-stage startups to Fortune 100 companies in less than a year and a half. Prior to MarketerHire, Raaja was the Co-Founder and CEO of Bucketfeet, a footwear brand collaborating with a global community of artists to create the most unique shoes

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00:37:40

3 productivity improvements that reduce stress and...

Predictable B2B Success ·

2022/12/06

Rob Krecak is a thrill-seeker, self-professed nerd, question-asker, voracious reader, competitor, keynote speaker, and business builder. When he first got his Wall Street job as a sell-side equity analyst out of college, he thought he’d made it. After buying everything he wanted on his wishlist, he realized that he still wasn’t happy. He listened to his deep-down desire to help more people by leaving finance to eventually own three Anytime Fitness health clubs and four uBreakiFix cell phone

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00:45:48

Emotional selling: How to build emotional connections...

Predictable B2B Success ·

2022/11/29

Jason Marc Campbell is the author of Selling with Love: Earn with Integrity and Expand your Impact. Jason is also a public speaker who’s shared the stage with the likes of Gary V, Jason Silva, Vishen Lakhiani, Lisa Nichols, and more. Jason has spoken at events by Hubspot, Inc Magazine, and A-Fest. He previously worked for Mindvalley, a personal growth ed-tech company, for 7 years. He's been responsible for million-dollar product launches, handling the PR for a New York Times best-selling

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00:48:49

Managing culture: How to lead culture change to fuel...

Predictable B2B Success ·

2022/11/25

Kim Troy is the Founder and CEO of Civilis Consulting, a business advisory firm providing strategic sales, marketing, operations and HR guidance to fast-growth businesses. Civilis’ seasoned consultants work alongside CEOs, entrepreneurs, and leadership teams to strategize and implement organization-wide transformations, and have deep expertise in advising companies with remote or geographically dispersed business units. Prior to Civilis, Kim founded Kimberly Troy Consulting, an

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00:38:35

How to reduce sales friction and cycle length to...

Predictable B2B Success ·

2022/11/22

Aleks Gollu is the co-founder and CEO of 11Sight. Aleks is a serial entrepreneur and CEO with a successful track record of building innovative solutions from idea to exit and has been granted 8 patents. Aleks started his career at Oracle and Sapient. However, being in the San Francisco Bay Area in California, he rapidly realized his passion for entrepreneurship and co-founded his first startup, O’TelNet, a pioneer of SMS-based cell phone applications that was acquired by a

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00:43:34

How to make objection handling simple with a proven...

Predictable B2B Success ·

2022/11/18

Jeremy Miner is the Chairman of 7th Level, a Global Sales Training company (with its headquarters in Sydney, Australia, and Scottsdale, Arizona) that was ranked #1,232 of the fastest-growing companies in the United States by INC magazine’s list of the top 5000 companies in 2021. It is also the fastest-growing sales training company in the U.S. “The single most effective way to sell anything to anyone in 2022, is to be a problem finder and a problem solver... NOT a product pusher.” For Jeremy

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00:28:51

How team alignment can drive growth and enable you to...

Predictable B2B Success ·

2022/11/15

James Malley is the CEO and cofounder at Paccurate. Early on he went to theater school and worked as a bellboy before he fell in love with tech. Working in the logistics tech space since 2009, he has helped create a variety of enterprise shipping technology. He spearheaded the design of an award-winning multi-carrier TMS. Since 2015, he’s been evangelizing the use of AI to achieve cost-efficient and environmentally sustainable packing. In this episode, he shares how we can build team

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00:39:14

How to build a simple messaging strategy and playbook...

Predictable B2B Success ·

2022/11/11

Tim Fitzpatrick is an entrepreneur/business owner and is the founder of Rialto Marketing. He has over 20 years of entrepreneurial experience with a passion for developing and growing businesses. That passion served him well in operating and managing a wholesale distribution company he co-owned for nine years. Their company grew an average of 60% a year before being acquired in 2005. He started Rialto Marketing in 2013 and has been helping service businesses simplify marketing so they can grow

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00:53:30

Customer feedback management: How to drive growth...

Predictable B2B Success ·

2022/11/08

Matthew Selbie is the founder and President of Opiniator a platform that captures customer feedback at the point of an experience via ratings, comments, and feedback, and then empowers companies to act on it instantaneously. Matthew has 20 years of international experience in the energy, retail, and software businesses He has managed products and services internationally and domestically (US and Europe), as a strategic marketing expert with a proven ability to grow revenues and brand equity

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00:40:44

How unusual employee engagement strategies can drive...

Predictable B2B Success ·

2022/11/04

Katie McLaughlin is the Founder, Chief Strategist, and Transformation Artist at McLaughlin Method. She helps organizations create engaged employees and positive, inclusive workplace culture. She uses techniques from improvisational theatre to rehearse common scenarios in the work environment and adopt behaviors that support organizational culture goals. Katie has over 20 years of experience facilitating, teaching, and coaching. Before starting McLaughlinMethod, Katie earned two Horizon Awards

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520 results

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