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PODCAST

The Launch Lounge Podcast

Salome Schillack

Discover top tips & practical advice for building a wildly profitable business sharing your ideas and knowledge with the world. Get the online marketing, advertising, and business strategies you need, all wrapped up with a healthy dose of inspiration and fun. After 10 years of being the advertising secret sauce to the who"s-who of the online courses industry, your host Salome Schillack reveals what it really takes to turn your ideas into a thriving online business. Salome shares all the

business entrepreneurship

All Episodes

53:51

118. You're Worthy of Earning More Money with Belinda...

The Launch Lounge Podcast ·

2021/08/23

Hands up if you've been thinking about increasing your prices, but then those thoughts sneak in… What if no one joins? What if all my hard work doesn't pay off? What if it turns out I did this all for nothing? It’s time to talk about the money thing! Today on The Shine Show, my money matters coach and founder of Own Your Money, Belinda Rosenblum, shares her incredible wisdom about developing a healthy relationship with finances. Recovering overachiever Belinda is a CPA, a money strategist,

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30:00

117. Facebook Ads and IOS Update: What's Working Now

The Launch Lounge Podcast ·

2021/08/16

Well, well, well…..Zuckerberg is at it again with IOS changes! You may have noticed; some serious stuff is going down! Breathe! It's going to be ok! Zuckerberg works hard, but Team Shine & Succeed works harder, so in today's episode of The Shine Show, I'll be sharing a rundown of the good, the bad, and the downright unlikeable IOS changes. My fabulous Facebook Ads A-team, Caroline & Hannah, have put together a summary of all the changes you can expect to see due to the new IOS, how you can

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31:00

116. Business Lessons from RuPaul's Drag Race

The Launch Lounge Podcast ·

2021/08/09

Imagine how many people you could inspire to step out into their own authenticity by being unapologetically bold in business? It's one of the most powerful things you can do! The mother of all things fabulous, RuPaul Charles, has pioneered the art of drag, creating an incredible legacy that inspires THOUSANDS of people worldwide to be their authentic, bold, colorful selves while having a ridiculous amount of fun along the way! When I recently discovered RuPaul’s personal development

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36:46

115. 5 Lies You Were Told About Launching a Digital...

The Launch Lounge Podcast ·

2021/08/02

Hands up if you've ever thought: "I'll never be profitable without a team" "I made hardly any money from this launch; maybe I should just give up" "I don't have a big enough audience to be successful" If you can relate, it makes me so sad to hear these thoughts have crossed your mind! But today, I want you to know they are big, fat, ugly lies that can rob you of your future! Many destructive lies are floating around the online course world, and it's so easy to buy into them and internalize

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35:01

114. How To Know Exactly Where to Find Your Most...

The Launch Lounge Podcast ·

2021/07/26

How can a perfect piece of lasagne help you to achieve amazing results in your next launch? If you've ever had lasagne, you know it's a delicious balance of layered cheese sauce, bolognese, and pasta that creates a recipe for success. But imagine a lasagne without the pasta sheets? It would be a big, messy, confusing flop! The same goes for your launch! I've been in the backend of 73 profitable launches now, and it's safe to say I know a thing or two about what it takes to launch well. I've

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26:09

113. What To Do When They Love Your Free Content But...

The Launch Lounge Podcast ·

2021/07/19

Hands up if you’ve ever felt a little like a social media or podcasting slave, who constantly generates incredible free content that your audience can’t stop raving about, but for some reason, when it comes to your course launches, no one wants to buy? I’ve been there too! It breaks my heart to see so many online course creators working themselves into the ground giving out unbelievable content because they truly care about their audience. Here’s the thing - the key to impacting more people is to

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36:24

112. How Much do I Spend On What During a Launch

The Launch Lounge Podcast ·

2021/07/12

Does the word budget send a shiver down your spine? When you’re constantly launching in the dark, throwing spaghetti on the wall and praying something works, budget is potentially one of the most triggering words you can hear! But it doesn’t have to be like this! You might have used a Facebook Ad manager (and secretly wondering if they were just a cyber-scam artist that drained your accounts leaving you with nothing to show) or you might have even somehow fluked a profitable launch, but you’re

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47:00

111. How To Thrive As An Introvert On Social Media...

The Launch Lounge Podcast ·

2021/07/05

Do you know what’s a big fat myth? The idea that it's only the extroverts who become successful in business! ❌ Just ask Brenee Brown, Elon Musk and even Steve Jobs, because if that were the case, they’d have their entrepreneur badges revoked immediately! Sure, introverts may sometimes come across as shy, quiet, and reserved, but there's a whole lot more to them, and when you understand how they tick, introverts can be a goldmine of strengths that will take a business from meh to amazing! As

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37:42

110. How to Get Clarity Faster So You Can Launch Sooner

The Launch Lounge Podcast ·

2021/06/28

WEBINARS, LIVE LAUNCHES AND GROUP COACHING…..OH MY! Hands up if you feel completely bombarded by a million different voices all telling you they hold the secret formula for online course success? One scroll through social media can have you feeling like a rag doll being pulled in a million different directions, fogging up your mind with many contradicting ‘expert’ opinions! So right now, you're probably hoping I'll give you a list of who's right and who should have stayed in 2009. The truth

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26:11

109. How To Believe in Yourself Even When You're Not...

The Launch Lounge Podcast ·

2021/06/21

In case no one has told you this today, YOU ARE ENOUGH! As entrepreneurs, it's easy to attach our worthiness to our business results, and it can rear its problematic head in many ways! Maybe that's the real reason why you’ve set some overly ambitious goals which you are hustling your brain out to achieve. Or perhaps you've given up on an idea or a dream because you don't feel like you were cut out to run your own business. One of the most powerful lines I have ever heard is this: There is

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28:09

108. How This Mom Went From Account Shut Down to Six...

The Launch Lounge Podcast ·

2021/06/14

On today's episode of The Shine Show, you'll meet one of my favorite humans and phenomenal Launch Lounge students, Lauren Marie! She is brilliant, encouraging, inspiring, a master at making people feel good, and has an incredible ability to guide her audience to do more! (And if that wasn’t enough, she has some of the funniest online content you'll ever see - do yourself a favor and check out @laurenmarieglobal). After becoming a mom to twins, Lauren entered the online course world, looking for

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30:17

107. How To Never Waste Money in a Launch Again

The Launch Lounge Podcast ·

2021/06/07

Putting money into Facebook ads can sometimes feel like putting sand into a bucket with a hole! All that precious money seems to vanish into thin air, you end up with less than desirable results and you’re left feeling like Zuckerberg has Zucker-sucked the cash from your account and personally robbed you! You’re left wondering, HOW on earth are all these other online course creators generating 6 and even 7 figure launches? My course is JUST as amazing! I’ve been there too, and here is what

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25:52

106. Showcase Your Students' Success with Dr Una

The Launch Lounge Podcast ·

2021/05/31

On today's episode of the Shine Show, you'll meet my brilliant friend Dr Una who has one of the most incredible launch stories you'll ever hear. After finishing medical school, Dr Una quickly realised the key to running a successful practice is more than just being a talented doctor; it required some critical business skills! This inspired Dr Una to launch her course EntreMD, and she is now well on her way to helping 80,000 doctors create financial freedom by building profitable businesses.

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40:22

105. Boost Sales In Your Launch with These 5 Ads

The Launch Lounge Podcast ·

2021/05/24

Does it feel like your students are taking forever to ponder, browse, sail to china and back before FINALLY following through and purchasing your online course? It gets exhausting! If you're feeling like this, I am so glad you are here! There are some psychological hacks I want to share with you that will completely change the game when it comes to marketing your product. These simple tricks will have your customers sitting on the edge of their seats, credit cards in hand, waiting in anticipation

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33:37

104. The Only Way to Guarantee Launch Success with...

The Launch Lounge Podcast ·

2021/05/17

Success is guaranteed. Say that three times out loud and see how it makes you feel. What if I told you that it’s true and it is just as true for the mega millionaire marketers you see on Instagram as it is for you and for me! Try it on. However you define success… By the number of 0s you see on your bank balance. Or the downtime you enjoy with your family. Or by how many people’s lives you get to touch with what you teach in your online course. Or all of the above. YOU are guaranteed to succeed

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36:28

103. Unlock the Secret Language of Success

The Launch Lounge Podcast ·

2021/05/10

“My Mom drinks wine and talks to ladies in other countries on her computer all night”... Is how Lucy’s daughter described what Lucy does every Monday and Thursday when Lucy joins our A-Lister and Launch Lounge live Q and A calls. I know, we all peed a little bit laughing when she told us this. It’s not untrue either. We can go on for hours, we have people (mostly women) from all over the world and we are on the internet... Just not in the way that the teacher and the kids in class may have

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40:30

102. Building a Joyful Business with Lianne Kim

The Launch Lounge Podcast ·

2021/05/03

What did a high-achieving, super successful business coach, podcast host and mom of two do when COVID hit? She decided to put together her years of experience and create the ULTIMATE handbook to help entrepreneurs build joy into every single aspect of their business. As women, we’re so used to saying yes to help and no to anyone who offers it. We think it’s all about the hustle. About working harder, making more money and then doing it all over again, in half the time. Until… We hit the burnout

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46:36

101. Scaling and Evergreen Offer to $1 Million with...

The Launch Lounge Podcast ·

2021/04/26

Last week, I shared one of my favorite quotes of all time: Failure is not a zero-sum game And it’s so important that I’m bringing it back today. Let’s get one thing straight - failure is inevitable in business. Those entrepreneurs you follow on Instagram posting their 6-figure sales months? They probably worked years to get there. Years of finding their way in the dark, of falling down, of pushing forward without fully understanding what they were doing. Years of failure that all led to

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54:48

100. Top 10 Business Decisions That Moved The Needle...

The Launch Lounge Podcast ·

2021/04/19

“Failure is not a zero-sum game.” And boy, am I glad I learned that lesson early! Because honestly, if I’d let my failures pull me down, I wouldn’t be here today, welcoming you, with a heart that’s bursting with pride and gratitude… To the 100th episode of The Shine Show! To celebrate this very grand entry into the big three digits, I’m going to do something special in today’s episode — I’m going to look back on my entrepreneurial journey (with its fair share of hiccups and victories), and share

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59:40

99. Grow Your Podcast with These Types of Ads with...

The Launch Lounge Podcast ·

2021/04/12

When I started The Shine Show a little over a year ago, there was a lot I didn’t know about podcasting. But now, almost 100 episodes in, I realize (more than ever), that podcasts are one of the most powerful tools you can use to widen your reach, establish your authority, and push people down your funnel. Which is why in today’s episode of The Shine Show, I’m inviting on board Adam Schaeuble! Adam, or as I like to call him, Mr. Buttervoice, is a podcast genius. He’s a podcast growth and marketing

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