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PODCAST

The Sound Off Podcast

Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes you behind the mic for conversations with the people shaping the world of audio. From radio legends and podcast pioneers to producers, programmers, voiceover talent, and top-tier creators. Each episode dives deep into the craft, business, and culture of sound.Matt brings his decades of industry experience—and tall-tale stories—to the table, creating a space where creators and listeners alike can explore

society & culture personal journals

All Episodes

00:52:28

Tara Sands: A Voice For Everything

The Sound Off Podcast ·

2021/09/27

Tara Sands was an imaging voice for a radio station I was programming in my radio days. It always exciting to hire new voice talent to put a fresh sound to your station. Her work extends well beyond FM, into some of the things you might hear like cartoons and commercials, but also in Anime, Audiobooks and now Podcast. If there's audio to be recorded, she is likely recording it.In this episode, you will hear about Tara's teenage years in New Jersey where she took in a few Bruce Springsteen

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00:58:03

Susan Knight: Strong Female Energy

The Sound Off Podcast ·

2021/09/14

Susan Knight and I haven't seen each other since Labour Day 1995. We had just come back from the Molson Polar Ice Party in Tuktoyaktuk, NWT. She was working at 92 Rock in Sudbury and from there went to Chatham, Ontario and then Mountain-FM in Squamish, B.C. The rest is a blur but there were stints in Kelowna, Calgary and Victoria, B.C. whee she is now covering a maternity leave at 91.3 The Zone. You know what? She genuinely loves radio.In this episode, you will hear how much she loves

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00:09:46

September: The Fall of Radio

The Sound Off Podcast ·

2021/09/04

September is an exciting month that comes complete with the hopes and promise of a new year. I took some time to hang with family recently and take what is normally a slow time of the podcast year to unwind a bit. I took some radio notes and read a few things and am sharing what came bubbling up. Think of it as some sort of lame meditation.In this episode, you'll hear why the word retirement pops up when long time staff depart a station, are talent being properly compensated for their

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00:39:21

Morgan McCarthy: Wisconsin Radio Online Everywhere

The Sound Off Podcast ·

2021/08/24

Morgan McCarthy is the host of the 715 Newsroom, a local Wisconsin online radio news source that provides news in the Chippewa Valley area in a way that is never boring. They also have a podcast called News Makers that is currently on its 22nd episode. You'll hear Morgan's voice on radio shows owned by Midwest Family Broadcasting all over Wisconsin.Morgan's original break in radio (WDRK 999 The Carp) was with Maverick Media. After she left, there was an ownership transfer to the current

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00:42:29

Chris Byrne: No Longer Unknown

The Sound Off Podcast ·

2021/08/17

Chris Byrne is the afternoon drive host at Pure Country 89 in Windsor. He believes a relative unknown in the radio business but we have memories and remember him changing the sign in Fort McMurray when its residents returned after 2016 fires caused a mass evacuation. Chris was let go in 2020 from his morning show position in 92.7 Rock in Sudbury, but has happily resurfaced at Pure Country.In this episode, you'll hear about his big regret when he didn't take my advice in 2019, and he tells

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00:41:25

Catherine O'Brien: Podcast Superfriend

The Sound Off Podcast ·

2021/08/12

Catherine O'Brien is the owner of Branch Out Programs in Baton Rouge, Louisiana. The California transplant turned in her career as a tax preparer for one in podcast. We met back in 2016 in Chicago and have made it point now to meet on a regular basis to help one another with branded podcasts. Sadly, this being another year of COVID, I won't get to see Catherine again - but instead decided to get together on this podcast to see how Podcast Movement was in person, and find out just a little

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00:45:53

Skywalker: Personality on Demand

The Sound Off Podcast ·

2021/08/03

We spoke with Skywalker, aka Jarrett Galeno from K104 in the Hudson Valley. Skywalker is a personality you might hear on other stations across America in Cookville, Tennesee, Rutland, Vermont or Sheboygan, Wisconsin. He lives and breathes radio and has stories from New York, Boston and Connecticut to share from his radio path which started back in the late 90's.In this episode, you'll hear how Skywalker has turned his personality into a full-time business in the live and voice-tracked

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01:00:31

JJ Kincaid: Made for Radio

The Sound Off Podcast ·

2021/07/29

JJ Kincaid does mornings at New Country 101.5 in Atlanta. He's been in radio since the 90's, making his mark at CHR stations across America, including KDWB in Minneapolis and Z100 in New York. I've been fortunate to meet JJ and get to know him over cocktails, but I also made sure his show was a stop back when I would wake up and listen to morning radio. (The pandemic has meant I do a little less now)In this episode, you will hear all about JJ growing up in his house where radio was more

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00:34:36

Terry DiMonte: Live from My Dining Room

The Sound Off Podcast ·

2021/07/24

Terry DiMonte takes a break from taking a break from social media and joined me to talk about his summer live from my dining.room. Since his "retirement" from CHOM last May, he's enjoyed sleeping in and visiting with friends. I am very honoured to be his friends and a stop on the Winnipeg tour. Terry has long roots in Winnipeg that extend back to his days at 92 CITI-FM and working in the same building as the legendary Don Percy who acted as a mentor. We recorded this episode on the 4th

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00:44:48

Lena Shulman: Where Shall We Begin?

The Sound Off Podcast ·

2021/07/20

Researching for podcast episodes is different in the pandemic. I often have met the person long before I interview them. Perhaps we shared a coffee or drink, maybe we worked together or I saw them speak at a conference. Perhaps I grew up listening to them, worked in the same market or interviewed them for a job. The pandemic has turned some of episodes into radio Lava-Life dates. That's what happened with this episode with Lena Shulman from Vancouver's Jack-FM.In this episode, I spent a

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00:20:47

Jessica Rhodes: Interview Connections 5 Years Later

The Sound Off Podcast ·

2021/07/13

Yes it has been five years since we had Jessica Rhodes from Interview connections on the podcast. Since then Jessica has grown the business to a six and now 7 figure business. How did she do it? Small steps and "grind and grit". In this episode I reconnect with Jessica , 5 years in between episodes and ask her about some of the business moves she has made like getting a physical office space, partnering with Margy Feldhuhn, and working with female business coaches like Kelly Roach and Ali

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00:54:43

John Mamola: Programming For a Championship

The Sound Off Podcast ·

2021/07/09

John Mamola is the program director of WDAE, the sports station in Tampa Bay. We had him on the show back in December of 2019 and his life sounded busy. With the arrival of COVID, the sports world got turned upside down. For many stations, the arrival of COVID meant a decrease in workload - but not in Tampa Bay. The city really started to stir with arrival of Tom Brady in March of 2002. From that point on, the dynamic of the sports market began to change. Since then the baseball Rays have

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00:27:45

Stu Schwartz: Still The Stuntman

The Sound Off Podcast ·

2021/06/30

There are a lot of things that come to mind when you hear the name Stu Schwartz. The Ottawa morning host has been a radio staple in the market since the mid-90's, first making a name for himself as Stuntman Stu, then as a sports fixture on Team 1200 AND in-house announcer at the Ottawa Senators hockey games, and now overall radio powerhouse at Move 100. He's not ready to put himself in the category of the Max Keeping's and Ken "The General" Grant who ruled the broadcast airwaves in Ottawa

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00:43:47

Paige Neinaber: The Minister of Good Times

The Sound Off Podcast ·

2021/06/22

Paige Nienaber knows radio promotions and marketing. He's been involved with some really big ones - and one that I definitely remember because I saw it play out on CNN. (Wild's infamous Haircut on the Bridge). In this episode, I ask Paige all about what makes a radio promotion successful, and how they changed over the course of the pandemic.In this episode, you'll hear a conversation about radio promotions that I have been planning since I first met Paige in 2016. We discuss the anatomy of

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01:22:35

Christian Zyp: Moving Radio

The Sound Off Podcast ·

2021/06/16

Christian Zyp is a host on Edmonton's CJSR's Moving Radio. But you're not listening to this episode for that. The story of our friendship begins on the radio in 1995 with the release of Van Halen's Balance CD. Back then radio stations were given advance copies and a "World Album Premiere". The special we ran only featured 9/11 songs on the CD. Where we the other two. Two drunk guys started calling me and asking why we had left two of the songs off and I said, "If you have some beer in the

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00:58:31

Vinny Barrucco: Un Vrai Montrealais

The Sound Off Podcast ·

2021/06/09

Sometime back in 2008, Vinny Barrucco made the call to (then) Mix 96 to see if his skills acquired at community juggernaut K103 Kahnawake would translate into the Montreal mainstream. We know today that that answer is yes. The Montreal morning host has done most of the day parts on Montreal radio at the two of the biggest English FM's in the city, Virgin Radio and 92.5 The Beat. Today, he is a host on the former along with Shannon King and Adam Greenberg.In this episode, you will hear how

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00:13:33

Steve Goldstein: How Many Podcasts are there really?

The Sound Off Podcast ·

2021/06/05

Steve Goldstein and I had a chat for this special bonus episode about how many podcasts there are. REALLY. Steveis the Founder/CEO ofAmplifiMedia, an audio innovation firm that offers counsel, production, and marketing of voice-first, podcast, and branded audio. Well-known as a thought leader in audio programming, marketing, and management,Steveoften speaks about the future of audio at major conferences. He lends his extensive knowledge to the podcast, and illuminates some of the

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00:45:59

Valerie Geller: Never Lose A Listener

The Sound Off Podcast ·

2021/06/02

Valerie Geller has inspired many to be better broadcasters through her work. Many of those lessons can be found in her 2011 book, Beyond Powerful Radio, the follow up to the 1996 work, Creating Powerful Radio. I would consider this podcast to be incomplete without an episode from Valerie. She is one of the most referenced persons in this series; not only from broadcasters, but now podcasters.In this episode, we discuss how her work has become more than about radio, and extends to anyone who

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00:12:13

The Great Radio Reset

The Sound Off Podcast ·

2021/05/25

Matt goes solo this week with some ideas for the Great Radio Reset. With the pandemic coming to an end and radio stations looking to the future, we've assembled a list of things to think about. Some are some old ideas that should come to fruition, while others where born in the pandemic. As always your feedback is welcome. Here are the links that I promised to list in the episode:Pat Holiday's 2015 blog on live and local being overrated. Seth Resler's Hash Tag Scavenger Hunt.A transcription

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00:53:43

Skye Pillsbury: Podcast Purist

The Sound Off Podcast ·

2021/05/18

Long before I even knew that Skye was friends with my super close cousin Kingman, I wanted to have her on the show. She was a guest with Sound Off Alum Jim Harold shortly after we all convened on Orlando for Podcast Movement int the before times of 2019. Somehow, I failed to meet Skye. I later received an intro through Kingman to connect and that was more than enough of a sign to do this episode.In this episode, you will hear about Skye's podcast journey which goes all the way back to Bay

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