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PODCAST

The Tom Ferry Podcast Experience

Greatness lives within us all. But have you tapped into yours – or is it stuck inside you? Top-ranked real estate and business coach Tom Ferry’s life’s work is all about helping people fulfill their vast untapped potential. The Tom Ferry Podcast Experience will give you the knowledge, support, motivation and tools to succeed in business and achieve your true potential. This show is designed to help you grow, achieve more, earn more and ultimately, fulfill the greatness within you.

business self-improvement

All Episodes

38:31

Building a Real Estate Brand that Becomes the Market...

The Tom Ferry Podcast Experience ·

2023/10/18

You may have noticed that we’ve been talking a lot about building a real estate brand on my channels. In an environment this competitive, it’s not enough to grab attention; you need to make consumers CARE about your marketing – and that’s what having a brand is all about. The only problem is that many agents don’t understand what building a real estate brand entails. Lucky for you, for this episode of the Tom Ferry Podcast Experience, I’m sharing a clip from our recent Success Summit where I talk

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23:43

Crafting Your Personal Real Estate Brand on Social...

The Tom Ferry Podcast Experience ·

2023/10/16

Building a personal real estate brand is not about simply creating content or acting in a certain way. For Shannon Gillette, a personal real estate brand is all about telling the story of who you authentically are – and then leveraging strategic social media marketing to maximize the long-term efficiency of your content. Sounds complicated, right? Well, it’s not when she explains it. In this episode of This Week in Marketing, Jason Pantana interviews Shannon about her unconventional path to

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01:34

A “$100k” Strategy | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/10/16

Have you heard of “$100k in 100 Days”? It’s a program that Jimmy Mackin and I are running with my coaching members to set more appointments and make an EXTRA $100k in commissions before the end of the year. We’re a few weeks in now, and the results we’ve been hearing from my coaching members are so amazing that for this Mindset Monday, I felt compelled to share one of the strategies with you. Keep in mind, this is just ONE of the proven plays out of the workbook and it only takes a few minutes to

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38:13

How YOU Can Fix the Real Estate Market | Tom Ferry...

The Tom Ferry Podcast Experience ·

2023/10/11

Superman isn’t coming to fix the real estate market; that’s just a fact. The only people who can fix the real estate market are informed, hard-working real estate agents and the clients they serve. And that’s not just coming from me – it’s coming from real estate legend Steve Harney, the founder of Keeping Current Matters. For this week’s podcast, I felt the need to share a clip from my recent Success Summit that should be required viewing for every agent. Steve Harney is answering some of the

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14:35

Branding Strategies for the Agent of the Future |...

The Tom Ferry Podcast Experience ·

2023/10/09

The agent of the future is not the agent who goes with the flow of the market – the agent of the future is the one who rises above the market when it begins to shift downwards. History shows that when everyone else is pulling their advertising budgets, the companies who double down are the ones who shoot to the top. That means NOW is your moment to seize your marketplace and establish an undefeatable brand. In this episode of This Week in Marketing, Jason Pantana shows you some of the most

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00:45

Measurement Over Time | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/10/09

We as business owners can have a funny way of viewing time. Everyone is hungry for immediate results, so we measure our potential and growth in terms of what we can accomplish in one or two years. But what if you expand your view to see further into both the past and the future? What did you build, and what are you building over time? That’s what we’re doing together on this Mindset Monday.

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17:01

10 Marketing Channels That Appreciate in Value Over...

The Tom Ferry Podcast Experience ·

2023/10/02

Marketing channels that appreciate over time are sadly overlooked by too many real estate agents. Yes, platforms like Instagram or TikTok are great, but they’re a lot like riding a bike… they’re only taking you somewhere as long as you keep pedaling. While you should still be running with those, there are other platforms that, when leveraged in the right way, can allow your hard-made content to keep reaping benefits for months or even years to come – and I know how much care you put into your

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01:45

On Your Deathbed | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/10/02

When you’re at the end of your life looking back, what will you think about the way you’re living your life right now? This is thought to live by because it completely changes the scope of things. I have a couple of ideas on how you’ll wish you lived, and I share them with you in this Mindset Monday.

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47:00

Real Estate Q&A: Expert Coaches Solving Agent...

The Tom Ferry Podcast Experience ·

2023/09/27

You won’t find a more insightful real estate Q&A ANYWHERE than at the Success Summit. Thousands of agents of all different levels, from the newbies who just got their licenses to the titans running multi-million-dollar enterprises, come every year to have their most burning questions answered. We’re now in a time where agents are confused; they’re scared and need answers more than ever. That’s why for this episode of the Tom Ferry Podcast Experience, I want to share the real estate Q&A

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21:56

9 Jaw-Dropping AI Tools for Real Estate Agents | This...

The Tom Ferry Podcast Experience ·

2023/09/25

The best AI tools for real estate agents aren’t always the ones you would expect. That’s because AI has not just made it easier to automate certain tasks you already do – it has opened a world for you to do things that wouldn’t have even been possible before, one where you can innovate and blow away the competition with creativity instead of just marketing dollars. We’re in an AI world, and the agent who is ahead of the game will be the one who wins. On this episode of This Week in Marketing,

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01:36

Finish This Year Strong | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/09/25

It’s not even October yet, which means that you have more than a 90-day cycle to not only finish the year strong but also set yourself up for success in the coming year. What you do right now can completely transform everything that came before it. In this Mindset Monday, I’ll tell you what it takes to finish strong.

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01:00:10

The Crazy, Inspiring Real Estate Journey of a Top...

The Tom Ferry Podcast Experience ·

2023/09/20

This episode of the podcast is 25 years in the making. That’s how long I’ve known Keven Stirdivant – since he was a cocky 16-year-old kid asking for a job. Keven’s real estate journey is a crazy one, full of ups and downs, but what you’ll gain from hearing it is a crazy level of inspiration as you learn how a shift in mindset brought him to the top of his market. You’ll hear his inspiring story of losing everything when his father went to prison, being backed into a corner when he had his first

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12:44

4 Must-Make Adjustments to Your Weekly Email Newsletter

The Tom Ferry Podcast Experience ·

2023/09/18

Your weekly email newsletter is a vital component of your real estate marketing arsenal. This is the absolute No. 1 best way of putting your content in front of people week after week and keeping yourself top-of-mind with consumers. But in order for that to happen, it has to actually make it into the inboxes of all your contacts. To ensure that happens, Jason Pantana shares his top four adjustments to your weekly email newsletter on This Week in Marketing. When you make these adjustments, you’ll

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01:26

Plan for Resistance | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/09/18

You want change? You want a better life? Expect resistance. Better yet, plan for it, because great change does not come without resistance. In this Mindset Monday, I’ll show you how to handle the two types of resistance you need to plan for. And if you REALLY want to create change and join a community to help you conquer every obstacle, both internal and external, I’m excited to introduce you to a new challenge all our coaching members are taking on. It’s called “100k in 100 Days,” and it’s even

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01:20:57

The 7 Most Common Real Estate Questions – ANSWERED |...

The Tom Ferry Podcast Experience ·

2023/09/13

What are the most common real estate questions that agents ask me and my coaches? They change every year. A large part of my job as a coach is to answer questions, so I’ve gotten into the habit of writing down every question that anyone asks me, whether it’s about the market, client interactions, today’s best marketing strategies, Ai, or anything else. A few days before Summit, I take this list of a thousand or so questions, study it, and then synthesize it down to what people are REALLY asking

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00:56

What 2 Decades Means to Me | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/09/11

Twenty years is a lot of memories. When I look back on all that time and what it means to me, I can’t help but feel profoundly grateful. Normally on Mindset Monday, I’d give you advice or encouragement, but this week, I want to talk about what all of you in the community have given me over the last two decades.

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17:51

The 3 Hyperlocal S Factors of Social Media Video...

The Tom Ferry Podcast Experience ·

2023/09/11

Real estate social media video performance isn’t just about the amount of people you reach; it’s about the specific audience you want to reach. That’s why platforms like Instagram and TikTok are so valuable – because if you work the algorithms correctly, it’s possible to pump your content straight to those people in your area looking to buy or sell. To help you push your real estate video content to the right audience, Jason Pantana has three critical “S Factors” of social media video performance

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59:16

How to Install Unstoppable Confidence & Get More...

The Tom Ferry Podcast Experience ·

2023/09/06

If you want to get more listings, you first need to install unstoppable confidence in your mind and your actions. You can’t instill it over time; you need to install it today. There is a cycle that creates fearless action EVERY TIME and I’ve been using it for the past two decades. For all the real estate agents out there who want to generate more listings, make more money, and feel better about themselves, THIS is the way to do it. In this clip from my recent Success Summit, I share with you the

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01:03

Somebody Will Step Up | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/09/04

When I hear real estate agents saying there are no opportunities in the market, I say that’s a self-pitying mindset. The fact is, there is a MASSIVE amount of commission dollars to be had this year. It just might not be you who gets them… unless… In this Mindset Monday, we’re going to get very clear on who is going to step up and succeed in today’s market.

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48:34

The Recruiting Code: Best Recruiting Practices for RE...

The Tom Ferry Podcast Experience ·

2023/08/30

It’s a fact: the recruiting practices you use when building your team will determine the quality and compatibility of the talent you attract – and therefore how much money you make. Because if real estate is all about population and growth, running a brokerage is about just one thing – having quality people to sell more houses. Emily Kettenburg has been in real estate for 30 years, and today she’s helping thousands of teams recruit thousands of agents. Chris Giannos is the CEO of Humanize.io, and

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