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PODCAST

Ecommerce Society Podcast

Kerrie A. Fitzgerald

How do I grow my e-commerce, product-based or subscription box business? How do I skyrocket my sales, get more customers, increase my profit, sell on more channels and create an epic customer experience for my business? These are some of the big questions that product and subscription box coach, Kerrie Fitzgerald digs into each week in this workshop style podcast. Listen in and you will learn step-by-step actionable strategies to help you scale to the next level in your business, skyrocket your

business marketing

All Episodes

10:46

Holidays are Coming- Bonus Quick Tip To Boost Holiday...

Ecommerce Society Podcast ·

2021/09/03

Welcome to this bonus holiday episode. Want to plan your black friday and holiday sales strategy in advance so you crush your sales this year? JOIN MY 5 DAY FREE CHALLENGE Are you ready to make this holiday season your best one yet? Let's plan and implement your Black Friday strategy together. Join my FREE 5 day challenge where I will walk you through the exact steps you need to take to plan & launch your most successful Black Friday. Challenge starts September 13th. SIGN UP

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29:53

My 4 Step Framework for Scaling Your Product Business

Ecommerce Society Podcast ·

2021/08/31

Would you love some help planning and executing your holiday sales & Black Friday strategy? Then scroll down to learn more about my free 5 day challenge. In this episode we are diving in to the 4 stages of growing your product business. This is my unique framework I teach in my courses and used to grow my own 6 figure product business. My course, Slay & Scale Product Academy will be opening up for enrollment the last week in September so keep your eyes peeled for that! The framework discussed in

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30:35

Create Your Holiday & Black Friday Sales Strategy...

Ecommerce Society Podcast ·

2021/08/24

In this episode we are diving into Holiday sales strategies you can implement to get your business massive results. The earlier you can be ready for the holidays, the better results you will have. JOIN MY 5 DAY FREE CHALLENGE Are you ready to make this holiday season your best one yet? Let's plan and implement your Black Friday strategy together. Join my FREE 5 day challenge where I will walk you through the exact steps you need to take to plan & launch your most successful Black Friday. Challenge

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47:34

Create stellar Facebook ads with Creative user...

Ecommerce Society Podcast ·

2021/08/17

Welcome to the 42nd episode of The 6 Figure Product Business Podcast. On this episode we are diving into all things Facebook ads and User Generated Content with ads expert Lauren Schwarz of The Loft 325. Lauren Schwartz is a thought leader in creating profitable creative strategies for e-commerce brands. Design professional with over 15 years of experience. Over the last 8 years working in digital marketing. In this episode we dive into: Create stellar Facebook ads with Creative user generated

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56:48

Create & Plan a killer product brand photoshoot with...

Ecommerce Society Podcast ·

2021/08/10

Welcome to the 41st episode of The 6 Figure Product Business Podcast. Today we’re talking with Alyssa Keys, brand and product photographer extraordinaire. Alyssa is a brand photographer based in Northern California. She specializes in working with you to create comfort and confidence to attract your dream clients through powerful imagery that sells. Here are some other key takeaways from this episode: Prep your photoshoots ( what is the story) what do we need to tell the story, how to plan

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48:50

Instagram Reels For Product Businesses: Skyrocket...

Ecommerce Society Podcast ·

2021/08/03

Welcome to episode 43 of the 6 figure product business podcast: On this episode we are diving into all things Instagram Reels. Instagram reels are a hot new feature from Instagram that everyone is going crazy over. With the new instagram changes announced and Instagram claiming to no longer be a photo sharing platform, it’s essential that your product business get on reels. In addition to diving deep into the benefits of using reels, I give you 20 easy to implement instagram reels ideas. If you are

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50:32

How to Use Video Marketing to Build a Lasting...

Ecommerce Society Podcast ·

2021/07/27

Welcome to the 39th episode of The 6 Figure Product Business Podcast. If you’re someone who is AFRAID to show up on video, this episode is made for you. On this episode we are diving into all things video marketing and how to leverage IG and Youtube for product businesses. Jess Fynn, Youtube star, video marketing expert shares all her knowledge on how to use video marketing to build a lasting brand and How to Use YouTube to Grow Your Community and Business. In this episode we dive

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49:38

Leveraging Your Existing Brand to Build a Second...

Ecommerce Society Podcast ·

2021/07/20

Welcome to the 38th episode of The 6 Figure Product Business Podcast. Today we’re talking with the founders of The CEO Box on leveraging their existing brand to launch their product-based business. Danny and Kirsten are Hudson Valley, NY natives that made a home & 2 whole businesses in Salt Lake City, Utah. They are the Founders of the only Hispanic-owned Gifting Service for Entrepreneurs - The CEO Box. They created the idea of The CEO Box on their living room floor late one night after Kirsten

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36:48

Start & Launch Your Dream Ecommerce Business

Ecommerce Society Podcast ·

2021/07/13

Welcome to the 37th episode of The 6 Figure Product Business Podcast. On this episode I am diving into the 6 phases of starting and launching your dream ecommerce business. Everything from nailing down your product idea, to creating epic packaging to starting a shopify website and more! My client Happy Host Event In a Box recently launched their new ecommerce brand. I worked with them closely for months to help them create their dream business and I felt so inspired after watching them live that

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55:33

Attract Your Dream Customers with Drool Worthy...

Ecommerce Society Podcast ·

2021/07/06

Welcome to the 36th episode of The 6 Figure Product Business Podcast. Today we’re talking with brand and package design queen Kaila Piepkow of Dox Design. She helps turn product businesses into stand out and high demand brands that stand out against competitors and create a wildly attractive customer experience. Kaila Piepkow is the crazy dog-lady, Creative Director, and Designer behind Dox Design a remote branding and packaging design studio that helps businesses become top dogs through

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01:01:36

Why Your Product Business Needs Pinterest with Meagan...

Ecommerce Society Podcast ·

2021/06/29

Welcome to the 35th episode of The 6 Figure Product Business Podcast. Today we’re talking with Pinterest strategist, Meagan Williamson. As an OG pinner, Meagan has seen the highs and lows of Pinterest over the last decade and knows the potential it has to help you grow your product business. If you are confused about how Pinterest can help you grow your business, then this episode is for you. Here are some other key takeaways from this episode: Why your product business (ecommerce and subscription

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57:49

Quick wins for E-Commerce & Subscription Box Success...

Ecommerce Society Podcast ·

2021/06/22

Welcome to the 34th episode of The 6 Figure Product Business Podcast. Today we’re talking with E-Commerce & Email Marketing expert, Jessica Totillo Coster of E-Commerce Badassery. Jessica is an eCommerce & Email Marketing Strategist for boutique owners & product entrepreneurs. She supports scrappy female entrepreneurs with actionable steps & strategies to grow and scale their eCommerce businesses. After 20+ years in retail, owning her own multi 6-figure brick & mortar boutique and 3 years as the

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45:39

Retain Customers & Level Up The Customer Experience...

Ecommerce Society Podcast ·

2021/06/15

Welcome to the 33rd episode of The 6 Figure Product Business Podcast. Today we’re talking with teacher and education consultant Katie Smith of Two Harbors Coaching LLC. Have you ever received a subscription box and literally have no idea what’s inside or how to use the products inside? Well today we have education expert Katie Smith bringing the fire and teaching us how we can retain customers, and improve the customer experience by educating your customers so they know how to use your products

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53:25

Create an Engaged Community & Blogging for SEO with...

Ecommerce Society Podcast ·

2021/06/08

Welcome to the 32nd episode of The 6 Figure Product Business Podcast. Today we have pet industry expert Tori Mistick. Tori Mistick is an influencer, educator, podcaster and founder of the award-winning dog mom lifestyle brand Wear Wag Repeat. Her mission is to help women live their best life with dogs - as pet parents and petpreneurs! Her dog mom advice has been featured in BuzzFeed, Good Morning America and The Wall Street Journal. If you have a pet industry business, are a pet influencer, or

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47:04

Create an Instagram Strategy That Attracts Your Dream...

Ecommerce Society Podcast ·

2021/06/01

Welcome to the episode of The 6 Figure Product Business Podcast. Today we’re talking with pet industry social media marketer Rachel Doran. Rachel Doran is the owner and founder of Tell Your Tails. She specializes in helping pet businesses attract and connect with their ideal customers so that they can sell to them over and over again! Through coaching and tailored social media, email, and blogging services, Rachel is passionate about helping pet entrepreneurs tell their own unique tale in order

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53:34

The Top 7 Mistakes I Made as a Subscription Box Owner

Ecommerce Society Podcast ·

2021/05/25

Welcome to the 30th episode of The 6 Figure Product Business Podcast. On this episode I am talking about seven of the biggest mistakes I made while I owned my own subscription box business, The Dapper Dog Box. This is certainly a more vulnerable episode for me, but I do believe it’s important to share things that I messed up on when I had my business. This episode is an absolute must have, especially if you are feeling like you’re struggling in your business. I want you to not repeat my

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01:10:11

Behind The Scenes: My Marketing Accelerator Group...

Ecommerce Society Podcast ·

2021/05/18

With the different business coaching or group coaching programs and masterminds out there, how do you decide which one will benefit you the most? I get some questions around my new group coaching program so I am giving you a behind the scenes look at it in this episode. My goal is to give you a greater understanding of the program, why I created it, who it's for and how you can apply. As an incredible bonus, you get to hear from TWO people inside my marketing accelerator program- Anne from

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01:03:20

Quit Your 9-5, Stay Organized, Productive and Master...

Ecommerce Society Podcast ·

2021/05/11

Welcome to the 28th episode of The 6 Figure Product Business Podcast. Have you ever been in a position where you want to quit your 9-5 and go full steam into your side business or start that dream product business. Or you already have your product business but you feel all over the place, unorganized, lack of planning and winging just about everything in your business? If that is you, this episode will be gold for you my friend. Today we’re talking with strategy and action coach, Liz Landeen

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25:15

6 Quick Traffic Boosters for Subscription Box Businesses

Ecommerce Society Podcast ·

2021/05/04

Grab my Traffic Bootcamp Course for just $99 Welcome to the 27th episode of The 6 Figure Product Business Podcast. Today we’re diving into the magical ways you can increase your website traffic. If you are struggling to get more eyeballs on your website then you need to be engaging in traffic booster actions. These six things are all things that you can get started on today if you own a subscription box business. Links Mentioned: https://www.youtube.com/watch?v=vtxqqJAC06s&t=34s Work With

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34:31

Perfect Your PR Pitch- Tips for Pitching Your Product...

Ecommerce Society Podcast ·

2021/04/27

Welcome to the episode of The 6 Figure Product Business Podcast. Today we’re talking with PR and Marketing expert, Hannah Nieves. With extensive experience in marketing, branding and PR; Hannah knows what it takes to build, market and promote authentic brands and create results. She created her business out of the sheer passion of being able to serve female entrepreneurs and visionaries like yourself. What started out as a mentorship program turned agency, consulting and education platform has

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