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PODCAST

Ecommerce Society Podcast

Kerrie A. Fitzgerald

How do I grow my e-commerce, product-based or subscription box business? How do I skyrocket my sales, get more customers, increase my profit, sell on more channels and create an epic customer experience for my business? These are some of the big questions that product and subscription box coach, Kerrie Fitzgerald digs into each week in this workshop style podcast. Listen in and you will learn step-by-step actionable strategies to help you scale to the next level in your business, skyrocket your

business marketing

All Episodes

47:18

Updates: I Launched a New Product Business + Final...

Ecommerce Society Podcast ·

2024/11/30

I have an update my friends- this is the final episode of The Ecommerce Podcast- totally bittersweet. After taking a short hiatus, I realized my vision was going in a different direction. Almost four years, 259 episodes and a million hours later- it's time to say goodbye:)I've loved every single second of this podcast and I'm so proud of it- and grateful fro you tuning in every week:) Here is where you can find me now: Amusejoy Poo Bags my newest product brand, it's beautiful and perfect and

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29:54

I Quit Business Coaching- Major Life Changes, Why &...

Ecommerce Society Podcast ·

2024/09/05

Welcome back to episode 258 of the Ecommerce Society Podcast! After a little break (which feels so odd for me), I’m sharing some big life updates that have been in the works. For over four years, I’ve been pouring everything into my business, and now I’m stepping away from some things to explore new passions. Tune in to hear why I’m closing some chapters—like my coaching programs and membership—and diving headfirst into exciting new ventures, like my product business and, yes, a 9-to-5!I get into

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11:20

Quickie: 20 Behind The Scenes Content Ideas That...

Ecommerce Society Podcast ·

2024/08/06

In this quickie episode we're features 20 easy to use BEHIND the Scenes Content Ideas to create mega connection and trust with your customers! You can use these for Instagram or Tiktok!Learn From Me: Grab my new book, Customer Obsession Let’s Be Friends Follow Kerrie on Instagram www.kerriefitzgerald.com www.kerriefitzgerald.com/services

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47:06

10 Things Disney World Does To Make Customers Wildly...

Ecommerce Society Podcast ·

2024/07/30

10 THINGS THAT DISNEY DOES EVERY DAMN DAY THAT MAKE THEM A CULT BRAND( And Why You Need To Pay Attention, Learn And Implement To Your Own Business) Lets talk about, The OG of cult brand- Disney World. Last week I spent two days in Disney World and the entire time I was there, I was legit making a mental list of all the incredible things Disney does so well. I was absolutely BLOWN AWAY at how much Disney works hard to create the most unforgettable experience for its customers and that shined

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47:53

How She Built a 7 Figure Fish Subscription Business...

Ecommerce Society Podcast ·

2024/07/16

This week we are doing a female founder story, featuring Sena Wheeler, CEO of Sena Sea, a multiple seven figure subscription business. Sena Sea, a family-run business that brings the best of wild Alaskan fish straight to your doorstep. Founder Sena Wheeler shares her journey from a fifth-generation fishing family to pioneering online seafood delivery. Discover the challenges, triumphs, and the unique approach that sets Sena Sea apart in the sustainable seafood industry. Featured Guest: Sena Wheeler,

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01:52:35

Coaching Session: Increase Conversion, Traffic and...

Ecommerce Society Podcast ·

2024/07/09

Welcome to the Ecommerce Society Podcast! In this podcast episode, I’m doing a coaching session with swimwear brand, naked summer.This feels like a REAL coaching session with me, so bear with me as its a long one. We talk through typical questions that brands always come to me with help on- how do i increase my conversion rate, how can I make my website better and how do I get more traffic, so these are some of the things I tackle on this robust coaching episode! If you want to tune into one of

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52:33

From The Dorm Room To Your Doorstep, Launching a...

Ecommerce Society Podcast ·

2024/07/02

Welcome to the Ecommerce Society Podcast, episode 253.In this podcast episode, Kerrie hosts Katie Cole and Jenny DiMarco, founders of Monthlies Period Club, a subscription service offering personalized period products delivered directly to customers. They discuss the inspiration behind their brand, emphasizing convenience and customization, aiming to destigmatize periods and make menstrual products accessible. The brand offers a mix-and-match approach to product selection, using well-known brands

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34:33

10 Reasons Shopify Is The Best DTC Ecommerce Platform

Ecommerce Society Podcast ·

2024/06/25

Welcome to the Ecommerce Society Podcast! In this episode I do a deep dive on the top 10 reasons Shopify is the best platform for starting an e-commerce business. It’s no shocker here that I am a WILDLY OBSESSED customer superfan of Shopify and since I’ve never dedicated an entire episode on why I love them so much, I thought today was the day! If you are on the fence about starting a Shopify store- this episode is for you or if you’re an Etsy seller and want to branch out and start your own

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53:21

The Power of Shopify, Starting a Pet Business and How...

Ecommerce Society Podcast ·

2024/06/20

Welcome to the Ecommerce Society Podcast! In this episode, I chat with Deonnah Carolus, founder of Ecommerce Savvy. Deonnah shares her journey from running a marketing agency to pivoting to e-commerce, focusing on helping smaller businesses succeed online. We dive into the challenges of expensive mastermind programs and varying levels of participant commitment. We also discuss the importance of differentiation in saturated markets and share our experiences with starting product-based businesses

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14:55

60 Second Rapid Fire Questions with Deonnah Carolus,...

Ecommerce Society Podcast ·

2024/06/17

Welcome to the Ecommerce Society Podcast! In this episode, we’re doing something brand new- rapid fire questions. I ask Deonnah of Ecommerce Savvy 5 questions where she has 60 seconds MAX to answer them. I ask her things like- how would she spend $500 to start a business What her fave ecomm platform is Etsy verse Shopify What makes a cult like brand And more……. And be sure to tune into Thursday’s episode, 251 where we have a full episode talking about all things Shopify, scaling a product

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49:46

I Spoke at a Big Expo- My Experience, How to Pitch...

Ecommerce Society Podcast ·

2024/06/10

Hey, it's Kerrie here! In episode 249 of the Ecommerce Society podcast, I dive into my recent experience speaking at a jewelry expo, called PJX. I share insights on the immense power of community and networking, the importance of constantly revising and improving your presentations, and the value of asking for compensation.Building relationships and connections within your industry can open up invaluable opportunities. I emphasize the significance of engaging your audience and adjusting your

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50:53

What's Your Next Big Move? 4 Ways To Manifest Your...

Ecommerce Society Podcast ·

2024/05/30

In this episode, I discuss the concept of making big moves in business and how to leverage your business experience to create new opportunities. I share my personal experiences, insights, and actionable steps for turning ideas into reality. I also introduce the idea of in-person retreats and seek your feedback on potential retreat locations and formats.Takeaways: Leverage your business experience to create new opportunities Manifest ideas into reality Explore the concept of in-person

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48:38

From Brick-and-Mortar to Selling Business For...

Ecommerce Society Podcast ·

2024/05/21

Welcome to the Ecommerce Society Podcast! In this episode, we sit down with Candace D’Agnolo, founder and CEO of Pet Boss Nation. Candace shares her extensive experience in the pet industry, offering actionable advice for entrepreneurs at any stage of their journey.Key Topics Discussed: Entrepreneurial Beginnings: Learn how Candace transitioned from painting murals to launching her retail pet store, Dogaholics, and the lessons learned from those early entrepreneurial efforts. Challenges of

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21:12

Case Study: Would Poppi Be a Cult Brand If They Had...

Ecommerce Society Podcast ·

2024/05/17

This episode dives into the magnetic world of product packaging, spotlighting Poppy as a standout example. We explore how impactful packaging can captivate customers and leave a lasting impression. The episode features insights into the transformation from Poppy's original brand, Mother Beverage, to its current vibrant presence, showcasing how strategic packaging changes can elevate a brand's market position. We also hear about the pivotal role that packaging played in the success of The Dapper Dog

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15:01

Case Study: Stellar Packaging & Experience with "who...

Ecommerce Society Podcast ·

2024/05/17

The power of customer experience and packaging and how powerful a role they play in getting a customer to stop their scroll in a sea of crowded and saturated brands but get them to choose YOU to buy from. IN this case study style podcast I use an adorable toilet paper brand, who gives a crap and walk though their powerful packaging and why I’m absolutely obsessed with it. If you can follow along while you listen- check them out here.https://us.whogivesacrap.org/ If you want to level up your

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31:43

How to Get Mega Loyal Repeat Customers To Buy Again &...

Ecommerce Society Podcast ·

2024/05/17

JOIN THE CULTISH PRODUCT! www.kerriefitzgerald.com/cultish Join by May 23rd. Repeat customers are the bloodline of your business- you need them and you want more of them. Customer Loyalty is kind of this weird buzzword but it can be hard to actually know HOW to get it- what do you need to do. In this episode of Ecommerce Society, I will show you HOW to get more repeat customers, why you want them, and 5 things you can start doing today to get them in your business. I also use real examples- for

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12:34

Create an Easy Sales Funnel To Make "Passive Income"...

Ecommerce Society Podcast ·

2024/05/17

JOIN THE CULTISH PRODUCT! www.kerriefitzgerald.com/cultish Join by May 23rd. Passive income is all the rage these days but is it actually possible to make it happen in your ecommerce business? My answer is YES it is. You can 100% set a few marketing channels or systems up in your business to allow your business to generate sales without you trying each day- pretty magical right? Well it is. You can do this through the combo of your website and email- and in this episode of Ecommerce Society

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17:21

How to Stand Out Against Competitors (and Amazon) So...

Ecommerce Society Podcast ·

2024/05/17

JOIN THE CULTISH PRODUCT! www.kerriefitzgerald.com/cultish Join by May 23rd. Get ready for a lively chat on The Ecommerce Society Podcast! Today, we’re diving into why it’s a game-changer to build a brand, not just a business, especially if you're in the product biz. We’ll tackle the challenge of popping out in a packed market and lay out some clever strategies to help you do just that. Expect lots of insights on boosting your customer experience, adding a personal touch by sharing the founder’s

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51:05

Cultish Product is Back- Updates, New Pricing, Who...

Ecommerce Society Podcast ·

2024/05/15

www.kerriefitzgerald.com/cultish Join by May 23rd. In this bonus episode of the Ecommerce Society Podcast, updates and changes to the signature mentor coaching education program, the Cultish Product Program, are discussed. The program is now a three-month group coaching mentor program focusing on creating a cult-like brand, providing a scroll-stopping customer experience, setting up sales on autopilot, and getting repeat customers. Key Highlights Creating a Cult-Like Brand: The program emphasizes

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48:33

Four Surprising Things I'm Struggling With As I'm...

Ecommerce Society Podcast ·

2024/05/14

In this episode, I share my struggles and internal battles as I start my second product-based business. I discuss the pressure to make everything perfect, the challenge of overthinking every decision, the fear of failure, and the difficulty of managing multiple businesses simultaneously. I emphasize the importance of taking action and making smart business decisions based on data and customer preferences. Takeaways Starting a second product-based business is not necessarily easier than the first,

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266 results

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