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PODCAST

The Amy Porterfield Show

Amy Porterfield

Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked the code

business marketing

All Episodes

19:46

#577: Rejection In Business: How I Coped When Things...

The Amy Porterfield Show ·

2023/06/06

The rejection that rocked my world, and what I learned about the way that I cope If you know me, you know that I’m a sensitive person. I take things that people say about me to heart, and when I feel the slightest bit rejected, it takes an emotional toll. So when I was turned down for a huge media opportunity during my book launch, you can imagine just how hurt I was. If I could go back and do it all over I would, because the disappointment and sadness that I felt as a result of this rejection

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46:56

#576: How To Scale Your Business Using The StoryBrand...

The Amy Porterfield Show ·

2023/06/01

Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding

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26:59

#575: Are You Willing To Start From Scratch? Why Your...

The Amy Porterfield Show ·

2023/05/30

Your willingness to start from scratch as a business owner is crucial to finding long-term success -- here’s why If you’re considering starting a business, one of the things that you absolutely need to be prepared for is to start from the very bottom. I don’t say that to be negative -- I say it because all-too often, people go into entrepreneurship with rose colored glasses, and then get discouraged when they realize that they don’t have any social media followers or an email list that tumbleweeds

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35:57

#574: Steal My Lead Magnet Launch Checklist

The Amy Porterfield Show ·

2023/05/25

The step-by-step process I use to create and launch lead magnets – and yours to take! I’ve said it before and I’ll say it again -- one of the very first things you need to have in your online business is a lead magnet. A lead magnet is essential to growing your email list, and can be anything from a checklist, a video series, a quiz, or another valuable resource that you offer up to your Ideal Customer Avatar in exchange for their email address. I can’t even tell you how crucial lead magnets have

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20:32

#573: What’s Your Weakness? (Hint: It’s Probably Not...

The Amy Porterfield Show ·

2023/05/23

Your perceived weakness can actually be your superpower -- here’s why If you know me, you know that I can be a very sensitive person. I take what people say to heart, and when I feel any sort of negativity, or rejection, I internalize it. Being sensitive has always been something I’ve looked at as a weakness, especially as a business owner -- and it certainly doesn’t help that our culture places a lot of emphasis on entrepreneurs being ‘tough.’ But through the help of my dear friend and mentor,

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38:19

#572: ChatGPT, AI, & How To Use It In Your Marketing...

The Amy Porterfield Show ·

2023/05/18

Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding

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20:50

#571: Learning To Love The F-Word… Failure

The Amy Porterfield Show ·

2023/05/16

The 3 questions I ask myself every time failure comes knocking at my door It’s no secret that failure can be one of your greatest teachers in business. In fact, some of the world’s most brilliant entrepreneurs, people like Sara Blakely of Spanx, attribute their incredible success to failing over and over again. But here’s the thing. Even though we all know that failing helps you become a better, stronger entrepreneur -- why are we still so afraid of it? I’ll be honest, coming to terms with failure

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40:01

#570: How to Earn Cash For Your Business Without...

The Amy Porterfield Show ·

2023/05/11

Pat Flynn shares his top strategies on how to generate a significant income through affiliate marketing Have you ever been strapped for cash in your business? If you’re like most new business owners, the answer is probably HECK YES! I know I’ve been in a pinch before, and one of the greatest ways you can earn some extra money -- without having to create a new product -- is through affiliate marketing. I’ll be honest, affiliate marketing has been a big part of my business strategy. Not only has it

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12:14

#569: Embracing The Cringe: The Cultural Movement...

The Amy Porterfield Show ·

2023/05/09

Sharing something you used to find embarrassing is now the norm -- here’s how it can benefit you in business There’s an image that’s been circulating the internet that shows a picture of a cow with the caption “I am cringe but I am free.” Have you seen it? While at first glance this appears to be your silly run-of-the-mill internet meme, its message is actually much deeper than that -- and I’ll be honest, I’m here for it. This meme is all about embracing the things about yourself that make you want

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36:28

#568: Affiliate Marketing 101: What I’ve Done To Earn...

The Amy Porterfield Show ·

2023/05/04

Grab the freebie for this episode here! >>> The Perfect Email Template To Land Your Next Affiliate Partnership Pitch A step-by-step breakdown on how to get started with affiliate marketing Would you believe me if I told you that I make over one million dollars in affiliate revenue each year? It’s true – and believe me, I’m not telling you this to brag. I’m telling you this because you, too, can make substantial income through affiliate marketing. Affiliate marketing is when content creators earn a

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21:31

#567: How To Ditch Your Employee Mindset And Think...

The Amy Porterfield Show ·

2023/05/02

Let go of your employee mindset and start thinking like the entrepreneur that you are Congrats! You’re officially a business owner. You have the LLC, you’re making money, you’re setting your schedule, and the icing on the cake is that you can work from wherever in the world that you want. You’ve ditched the golden handcuffs and have set out to create a life of your own design -- and on paper, it’s everything you’ve always wanted. The thing is, even though you’re technically your own boss, you still

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45:20

#566: How to Create a Tailored Customer Experience...

The Amy Porterfield Show ·

2023/04/27

Stu McClaren shares how AI is changing the face of digital marketing (& what you can do to keep up) Whether you’re apprehensive about AI or you’re all about it, one thing is for sure – it’s taking the digital marketing world by storm. I won’t lie – there have been a lot of changes in online marketing over the past fourteen years that I’ve been an entrepreneur, from the rise of SEO to social media. But this, sweet friend, is a really big one — and I want to talk about it! Here to discuss all-things

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20:41

#565: Stop Wasting Time: Why Being “Outcome-Oriented”...

The Amy Porterfield Show ·

2023/04/25

What it means to be outcome-oriented (and how it can help you be more efficient with your time) – a strategy featured in Fast Company If you know me, then you know that I’m all about time management. In fact, being an effective manager of my time is what’s allowed me to only work four days a week, and grow my business like gangbusters. So when I came across an article in Fast Company called “How (and why) you should practice ‘anti-time management,’” it caught me way off-guard. Anti-time management

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39:56

#564: How To Choose Higher Quality Thoughts With...

The Amy Porterfield Show ·

2023/04/20

How to let your heart guide you through the most difficult parts of entrepreneurship As a business owner, there’s so much focus on what your mind tells you to do. Case and point: When you’re facing a challenge in your business, what do you do? You research. You look at the data. You strategize. You think from your head. Even as a total data nerd myself, I’ve realized over the years that it’s just as important to tap into your heart as it is your mind. In fact, your heart is the most neglected form

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17:31

#563: How To Drop The Guilt When Saying “No”

The Amy Porterfield Show ·

2023/04/18

Why do entrepreneurs like Brendon Burchard, Jenna Kutcher & Jamie Kern Lima say “No” more than “Yes” One of the most important skills for a business owner is their ability to say “No” to ideas, opportunities, and offers that are out of alignment with their mission. Now, I’ll be honest -- this is much harder than it sounds, and it’s something that I’ve really struggled with over the years. As a notorious people-pleaser, I’ve said “yes” to doing things that I don’t want to do because I feel guilty

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37:14

#562: Tax Strategies That Sound Illegal (But Aren’t)...

The Amy Porterfield Show ·

2023/04/13

Simple strategies to build long-term wealth, save on taxes, and recession-proof your small business Did you know that 73% of Americans say that their finances are the number one stressor in their life? It’s true, sweet friend. Money (and lack thereof) is top of mind for the large majority of people -- more than family, or even work. I don’t know about you, but I think that statistic is quite concerning! And I’ll be honest, if you’re worried about your finances -- and you want to make a change --

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13:33

#561: Should Your Passion Stay A Hobby Or Become A...

The Amy Porterfield Show ·

2023/04/11

Why so many entrepreneurs get stuck trying to build a passion-based business Have you ever been told that in order to be successful, you need to build a business that’s based on your passion? I’ve heard it time and time again, and I’ll be honest – this “advice” couldn’t be further from the truth. When I first started my business, I wasn’t passionate about what I was doing. And [spoiler alert!] even these days I don’t wake up and think, “I’m so excited to help someone create a digital course

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31:42

#560: Steal My Mini-Promo Strategy For A Quick...

The Amy Porterfield Show ·

2023/04/06

The small-but-mighty promo strategy that gave my business a quick revenue boost If you’re looking to get a quick revenue boost in your business -- but don’t have the time to run a full-on digital course promotion -- then you should consider doing what I like to call a Mini-Promo. A Mini-Promo is – you guessed it – a simplified version of your regular promotion strategy. And while there’s only a few elements to it, it can still pack a pretty big punch if you do it right. In this episode, I’m going

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21:15

#559: Business Travel 101: 3 Things I Do To Set...

The Amy Porterfield Show ·

2023/04/04

Work travel isn’t always glamorous – learn what I do to show up as the best version of myself If you’ve ever traveled for work before, you know that even though it might seem glamorous, it isn’t always. Sure, there are a lot of great things about business travel -- you often get to experience a new place, meet new people, and let’s not forget about those fancy airport lounges. But what people don’t always see is how frustrated you are from the countless airport delays, how exhausted you are from

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36:38

#558: What I Include In My Brand Voice Guide (& How...

The Amy Porterfield Show ·

2023/03/30

Grab the freebie for this episode here! >>> The Brand Voice Guide Outline You Wish You Had Sooner If you want to develop your brand voice, here’s where you should start When people think of a brand, they often think of what they look like visually – from its logo to its color palette. But one often overlooked (and equally important) aspect to a business’s brand is its voice. Your brand voice is your brand’s unique personality -- what you sound like to the rest of the world -- and it’s oh-so

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