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PODCAST

Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

Tavershima Ayede

Sales and Marketing Talk with Taver: The Nigerian Business Blueprint. Get straight-to-the-point advice to boost your sales and grow your business in Nigeria. Are you tired of generic sales tips that don"t apply here? I give you practical, strategies for the challenges and opportunities of the Nigerian market. From building strong relationships to handling tough conversations, each episode has lessons you can use right away. Whether you"re a startup founder, or a seasoned expert, you"ll find the

business marketing

All Episodes

00:34:10

The Entrepreneur's Shield: Frameworks, Fitness, and...

Sales For The Nigerian Business Person: The Sales and... ·

2025/06/02

Entrepreneurship is a thrilling journey, but let's be real – it comes with its fair share of stress and overwhelm. How do you build a business without breaking down? It's all about a three-pronged approach: solid business frameworks, dedicated physical health, and robust mental well-being.First up, business frameworks. Without clear principles for areas like sales, people management, and inventory, you're essentially freestyling every day. This lack of clarity leads to mental overload and missed

en

00:15:31

Unlock Business Growth: Leveraging Islamic Banking in...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/30

I just dropped a new podcast episode that busts a common myth and opens up a powerful avenue for business growth in Nigeria: Islamic Banking, or Non-Interest Finance!Many people assume you need to be Muslim to benefit from this financial model. Not true! We dive into why you don't have to be of a particular faith to leverage this kind of finance for your business.On the show, we explore: * What Islamic Banking is and how its principles can be a significant advantage for Nigerian businesses seeking

en

00:19:06

From CBN to Cooperatives: Funding Solutions for...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/29

I just recorded a new podcast episode diving deep into a crucial topic for aspiring and current pharmacy and chemist business owners in Nigeria: funding!We answered a fantastic listener question from Frances in Abuja, exploring the various grants and soft loan options available. The first critical step? Ensuring full legal compliance and NAFDAC registration – a non-negotiable foundation for any legitimate pharmacy business.We then explored a range of financing avenues, moving beyond the

en

00:29:09

Wendy, Patrick, & Kingsley: Your Business Questions...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/28

I just wrapped up an insightful session on the podcast, diving deep into listener questions that touch on crucial aspects of growing a business.Wendy from Galadimawa brought up a common challenge: managing multiple businesses without sounding unfocused. My take? When you're face-to-face with potential clients, the focus shouldn't be on listing all your ventures. Instead, make it about them.Ask open-ended questions to understand their needs first. Their answers will naturally guide you to which of

en

00:35:21

Beyond the Buzzwords: How to Introduce Yourself So...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/27

Do you ever wonder why some business introductions fall flat, while others spark immediate interest? It often comes down to clarity and connection, not just fancy titles.I recently received a WhatsApp message from a podcast listener, an "emotional response copywriter." While highly complimentary, their initial self-description left me wondering: "What exactly is that?" It took a follow-up conversation to understand their unique value.This got me thinking about how we all introduce ourselves,

en

00:32:53

Your Instagram isn't a Beauty Contest (It's a...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/24

Today on the podcast, we're tackling a question straight from our WhatsApp podcasting community that I know many of you can relate to. Someone's struggling with an all-too-common Instagram dilemma: which account to focus on when building their professional brand as an actor, writer, host, and podcaster.Here's the gist of their situation:They have two Instagram accounts. One has 301 followers, more engagement, and all their major milestones like podcast launches, awards, and film academy graduation

en

00:31:44

Stop Wasting Your LinkedIn Ads: The Secret to Smart...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/22

Have you ever run a LinkedIn ad campaign or sent a sponsored message and felt like you were just shouting into the void?You're not alone. I recently reviewed a case study on my podcast that perfectly illustrates why many businesses struggle with LinkedIn outreach, even with paid features.I got a sponsored message from an FX specialist – someone who helps businesses manage multiple currency accounts, avoid hefty bank fees, and streamline cross-border transactions. Sounds valuable, right?So what's the

en

00:22:50

Why Your Business Proposal Might Be Missing the...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/21

Have you ever had a brilliant business idea, perhaps in a niche like architectural models, and wondered why your proposal isn't attracting the funding you need?This just came up on my radio show, and it's a critical point for any aspiring entrepreneur or growing business.A listener, Godwin from Gwarimpa, an architect selling "architectural models," reached out looking to raise finance. My immediate thought? "Tell me more!" What are your unique business goals? What's your unique value proposition

en

00:41:51

From Spam to Success: How to Rewrite Your Outreach...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/20

Have you ever received an outreach message that made you cringe? We all have! On today's podcast, we did a deep dive into why so many outreach attempts fall flat and how to turn them into genuine connections.Let's break down a typical bad example: a long, disingenuous WhatsApp message starting with "Great morning friend" and immediately launching into a lengthy sales pitch. Does all this sound familiar? Here's why it fails: * Too Long: People are on mobile. If it takes more than a flick or two,

en

00:49:27

Nonnas & Naira: What a Netflix Movie Can Teach You...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/19

I just watched the delightful Netflix movie "Nonnas," and while it's a heartwarming story about family and food, it also serves up some crucial (and sometimes cautionary) tales for anyone dreaming of opening a restaurant – or any business, for that matter! The movie follows Vince Vaughn's character as he aims to honor his mother and grandmother by opening an Italian restaurant staffed by real "nonnas." The concept? Authentic, regional cuisine cooked with love and tradition. The movie highlights

en

00:46:31

Guardrails for Growth: Practical Tips for Female...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/18

I just wrapped up a powerful podcast conversation with a sharp 25-year-old female founder navigating the complexities of building her AI-powered company in the government sector.Her recent experience highlighted some crucial realities for women in sales, and I wanted to share some of the key takeaways that emerged. We delved into a challenging initial meeting scenario involving a senior male figure, where the focus unfortunately shifted from potential partnership to inappropriate advances. This

en

00:28:57

From Harare to Lagos: Billionaire Battles in Africa's...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/15

Bribery, Boardrooms & Billionaires: The Nigerian Telecom Wars

en

00:49:43

Get Seen, Get Liked, Get the Deal: The Ultimate Sales...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/14

The Science of the Sale: Building Trust, Getting Seen, and Sealing the Deal

en

00:28:15

Unlock the Sale: Simple Closing Secrets That Get Results

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/13

Unlock the Sale: Simple Closing Secrets That Get Results

en

00:28:56

Start Strong, Check Well, Sell Better!

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/12

Start Strong, Check Well, Sell Better!

en

00:18:17

The Art of the Refocus: Guiding Sales Conversations...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/09

The Art of the Refocus: Guiding Sales Conversations Through Objections to Real Solutions

en

00:13:51

Integrity First: The Human Cost of Unethical Business.

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/08

Integrity First: The Human Cost of Unethical Business.

en

00:21:40

Beyond Plan A: Finding Your Next Business or Career...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/08

Beyond Plan A: Finding Your Next Business or Career Path with Existing Assets.

en

00:15:54

Business Plan vs. Statement of Intent: Your Roadmap...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/08

Business Plan vs. Statement of Intent: Your Roadmap to Startup Success

en

00:18:14

Unlock Your Entrepreneurial Potential: The Essential...

Sales For The Nigerian Business Person: The Sales and... ·

2025/05/07

Unlock Your Entrepreneurial Potential: The Essential Steps to Starting a POS Business

en

1,381 results

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