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PODCAST

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for

business marketing

All Episodes

36:14

SEAT in Las Vegas: Driving Revenue through...

Sports Geek - A look into the world of Sports... ·

2024/03/19

In this Sports Geek interview, Sean Callanan and Josh Barney, CEO of SEAT, discuss the upcoming SEAT Conference 2024 in Las Vegas, June 23-26, 2024. They delve into the new tracks, the importance of intentionality when implementing technology, and the practical insights attendees can anticipate from the conference. Show notes - https://sportsgeekhq.com/podcast/josh-barney-seat-2024/

en

06:38

Innovation in the Big Bash, Alistair Dobson

Sports Geek - A look into the world of Sports... ·

2024/03/13

In this Sports Geek Throwback episode, Sean Callanan interviews Alistair Dobson - General Manager, Big Bash Leagues at Cricket Australia. They discussed why Big Bash continues for new innovations. Show notes - https://sportsgeekhq.com/podcast/throwback/innovation-in-the-big-bash-alistair-dobson

en

48:40

Media, Messi and the MLS Innovation Lab - Chris...

Sports Geek - A look into the world of Sports... ·

2024/03/12

In this interview on Sports Geek, Sean Callanan speaks with Chris Schlosser from Major League Soccer (MLS). They discuss the MLS Innovation Lab, the potential of emerging technologies such as AI and wearables, as well as the impact Messi and pop culture crossovers. Show notes - https://sportsgeekhq.com/podcast/chris-schlosser-mls/

en

06:40

Rolling out stadium tech to support team & fans, Bill...

Sports Geek - A look into the world of Sports... ·

2024/03/06

In this Sports Geek Throwback episode, Sean Callanan interviews Bill Schlough, Senior Vice President & CIO of San Francisco Giants. They discussed early days in rolling out tech at AT&T Park now Oracle Park. Show notes - https://sportsgeekhq.com/podcast/throwback/rolling-out-stadium-tech-to-support-team-fans-bill-schlough

en

01:04:37

Developing Commercial Outcomes in Basketball - Andrew...

Sports Geek - A look into the world of Sports... ·

2024/03/05

In this Sports Geek interview, Sean Callanan and Andrew Ryan from FIBA Media discuss the importance of a digital strategy, revenue generation in sports media, and the upcoming SportNXT conference in Melbourne, set for March 19-21. Show notes - https://sportsgeekhq.com/podcast/andrew-ryan-fiba-media/

en

07:38

NBL and NBA - a hoops partnership that works, Jeremy...

Sports Geek - A look into the world of Sports... ·

2024/02/28

In this Sports Geek Throwback episode, Sean Callanan interviews Jeremy Loeliger, who is now the Commissioner of the National Basketball League. They discuss the successful partnership of NBL and NBA. Show notes - https://sportsgeekhq.com/podcast/throwback/nbl-and-nba-a-hoops-partnership-that-works-jeremy-loeliger

en

36:44

Super Bowl Recap: Kelce, SpongeBob and more Green Hat...

Sports Geek - A look into the world of Sports... ·

2024/02/27

On this podcast solo by Sean, he discusses his adventures in content creation and capture during the NFL Pro Bowl Games and Super Bowl for @NFLAUNZ. He also dives into their strategies for maximising media coverage, dealing with technical challenges, and the tools they used to ensure a successful event. Show notes - https://sportsgeekhq.com/events/super-bowl-lviii-recap/

en

05:16

How technology continues to change the live...

Sports Geek - A look into the world of Sports... ·

2024/02/21

In this Sports Geek Throwback episode, Sean Callanan interviews Steve Sammartino, who is a Futurist & Keynote Speaker. They discuss how technology will change the live experience. Show notes - https://sportsgeekhq.com/podcast/throwback/how-technology-continues-to-change-the-live-experience-steve-sammartino

en

01:20:28

Growth in F1, Fans & Investors - Anthony Macri, BWT...

Sports Geek - A look into the world of Sports... ·

2024/02/20

In this Sports Geek interview with Sean Callanan, Anthony Macri from the BWT Alpine F1 team discusses his unique sports business career spanning the globe across basketball and now Formula 1. Show notes - https://sportsgeekhq.com/podcast/anthony-macri-bwt-alpine-f1/

en

08:14

Data infrastructure is the foundation for your...

Sports Geek - A look into the world of Sports... ·

2024/02/14

In this Sports Geek Throwback episode, Sean Callanan interviews Neda Tabatabaie, who is now Senior Vice President, Business Analytics & Technology at San Jose Sharks. They discussed setting up your data infrastructure as a foundation for your success. Show notes - https://sportsgeekhq.com/podcast/throwback/data-infrastructure-is-the-foundation-for-your-success-neda-tabatabaie

en

52:10

Commercial Success through Fan Engagement - Glenn...

Sports Geek - A look into the world of Sports... ·

2024/02/13

In this Sports Geek interview with Sean Callanan, Glenn Critchley from the New Zealand Warriors chats about revenue generation, utilizing fan data, and the "Up the Wahs" online phenomenon. Show notes - https://sportsgeekhq.com/podcast/glenn-critchley-one-nz-warriors/

en

08:09

Strategies on developing global fan base, Eric...

Sports Geek - A look into the world of Sports... ·

2024/02/07

In this Sports Geek Throwback episode, Sean Callanan interviews Eric Blankenship, who was with the Tampa Bay Lightning when episode 126 was recorded. They discuss strategies for developing a global fan base. Show notes - https://sportsgeekhq.com/podcast/throwback/strategies-on-developing-global-fan-base-eric-blankenship

en

41:29

From Youth to Pros: Perfect Game's Impact on the...

Sports Geek - A look into the world of Sports... ·

2024/02/06

In this Sports Geek interview with Sean Callanan, Rob Ponger from Perfect Game discusses the vision for the future of the organization, incorporating technology into youth baseball, and opening up opportunities for young athletes. Show notes - https://sportsgeekhq.com/podcast/perfect-game-usa-rob-ponger/

en

09:43

Developing a new arena and how to future-proof it,...

Sports Geek - A look into the world of Sports... ·

2024/01/31

In this Sports Geek Throwback episode, Sean Callanan interviews Jay Riola, Executive Vice President of Strategy & Innovation at Orlando Magic. They discussed developing a new arena and how to future-proof it. Show notes - https://sportsgeekhq.com/podcast/throwback/developing-a-new-arena-and-future-proof-it-jay-riola

en

55:59

Leading with Authentic Connections - Jen Watt, North...

Sports Geek - A look into the world of Sports... ·

2024/01/30

In this Sports Geek interview with Sean Callanan, Jen Watt, CEO of North Melbourne Football Club, discusses the importance of clear values and behaviours in leadership, shifting the lens on measuring success in women's sports and the upcoming SportNXT conference in Melbourne. Show notes - https://sportsgeekhq.com/podcast/jen-watt-north-melbourne-fc/

en

11:27

Seamless integration of digital assets and campaigns,...

Sports Geek - A look into the world of Sports... ·

2024/01/24

In this Sports Geek Throwback episode, Sean Callanan interviews Ben Clink, who is now Head of Customer and Digital at South Sydney Rabbitohs. They discussed the development of a robust process to ensure seamless integration of digital assets and campaigns in sponsorship sales. Show notes - https://sportsgeekhq.com/podcast/throwback/seamless-integration-of-digital-assets-and-campaigns-ben-clink

en

45:01

Community Engagement: Giving Back and Making a...

Sports Geek - A look into the world of Sports... ·

2024/01/23

In this Sports Geek interview with Sean Callanan, Avan Lee, CEO of the Hurricanes Rugby, discusses the importance of community engagement, the development of women's rugby, and the impact of grassroots connections in building a fan base. Show notes - https://sportsgeekhq.com/podcast/avan-lee-hurricanes-rugby/

en

06:45

Diverse Revenue Streams - Catherine Carlson

Sports Geek - A look into the world of Sports... ·

2024/01/17

In this Sports Geek Throwback episode, Sean Callanan interviews Catherine Carlson, who was at the Philadelphia Eagles when episode 299 was recorded. They discuss the strategy behind revenue growth and the development of new revenue opportunities. Show notes - https://sportsgeekhq.com/podcast/throwback/diverse-revenue-streams-catherine-carlson

en

48:36

The Power of Alignment: Content, Product, and...

Sports Geek - A look into the world of Sports... ·

2024/01/16

In this Sports Geek interview with Sean Callanan, Drew Crisp from Liverpool Football Club discusses the challenges of measuring digital engagement, the importance of authentic and long-term partnerships, and the significance of understanding and serving fans. Show notes - https://sportsgeekhq.com/podcast/drew-crisp-liverpool-fc/

en

50:05

Sports Geek Amplify Replay - StatsPerform

Sports Geek - A look into the world of Sports... ·

2024/01/10

In this Sports Geek Amplify episode, Michael Leon, Director of Content Marketing & Strategy at Stats Perform, discusses how Stats Perform can help sports teams deliver high-quality graphical stats and insights to fans. For more details, visit SportsGeekAmplify.com/StatsPerform

en

719 results

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