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PODCAST

Banking Transformed with Jim Marous

Evergreen Podcasts

Are you prepared to embrace change, take risks and disrupt yourself in response to the digital disruption in banking? If not, this podcast is for you. Hosted by top 5 banking and fintech influencer, Jim Marous, Banking Transformed highlights the leadership and cultural challenges facing the banking industry. Featuring interviews with some of the top minds in business, this podcast explores how financial institutions can prepare for the future of banking.

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All Episodes

45:23

Turning Information Overload into a Personal Superpower

Banking Transformed with Jim Marous ·

2022/09/06

Despite the benefits of easy information access, the amount of information each human needs to process is overwhelming, creating a reduction in comprehension and decision quality. The question most leaders have is, “How do I keep on top of so much information?” Those who can absorb and convert the vast amount of available information into insights, action, and a view of the future will generate success and results beyond their peers. My guest on the Banking Transformed podcast is Ross Dawson,

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28:15

The Best Customer Experiences Start with Identity...

Banking Transformed with Jim Marous ·

2022/09/01

Trust in banking hinges on the ability of financial institutions to safeguard identities and keep consumer and business data private, particularly during online account opening and onboarding. Unfortunately, traditional Know Your Customer (KYC) and Know Your Business (KYB) verifications is often synonymous with tedious and manual processes, friction, and onboarding delays. The longer these processes take, the greater the negative impact to client acquisition. My guest on the Banking Transformed

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37:32

How AI is Transforming the Banking Industry

Banking Transformed with Jim Marous ·

2022/08/30

The banking sector has always been data intensive. Today, AI technology has the capability to improve efficiency, increase innovation, boost differentiation, manage risk and regulatory needs, and positively impact the customer experience. While more than 80% of financial services AI adopters say that AI will be very or critically important to their business’s success in the next two years, it’s time for banks to move beyond the hype and consider practical applications of AI across the entire

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36:07

Using Behavioral Science for Financial Marketing Success

Banking Transformed with Jim Marous ·

2022/08/25

More than ever, financial marketers can trigger automatic action by applying behavioral science principles in marketing strategy and creative execution. If you have a behavioral understanding of your customer, they will find you, refer business, and share insights that will help your efforts succeed. At a time when both print and digital marketing involve as much art as science, behavioral science is a critical tool for understanding how consumers will react to various tactics and strategies. My

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44:41

Reaching Digital Maturity with Continuous Product Design

Banking Transformed with Jim Marous ·

2022/08/18

Customer expectations are changing faster than ever. Unfortunately, most banks and credit unions are playing catch-up, with siloed data, back-office technology that was built decades ago, and processes that move too slow. Continuous Product Design, supported by real-time data, can help organizations deliver digital solutions that are personalized, empathetic, and delivered with speed and scale. My guest on the Banking Transformed podcast is Mario Ciabarra, founder and CEO of Quantum Metric. Mario

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43:44

Leadership During Times of Uncertainty

Banking Transformed with Jim Marous ·

2022/08/16

More than ever, creating an organization that responds to customer’s needs, cares for and inspires employees, embraces purpose, emphasizes diversity, equity, and inclusion, and helps a firm become future-ready — all boil down to one thing: leadership. While conversations about the importance of a disruptive mindset started well before the pandemic, the crisis accelerated the need for strong leadership significantly. The question becomes how ready is existing leadership to lead an organization to

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36:13

How All Banks Can Now Offer Industry-Leading Digital...

Banking Transformed with Jim Marous ·

2022/08/11

Most mortgage experiences are overwhelming and full of friction, with outdated processes that includes a stack of paper forms and multiple in-person meetings. And, while many financial institutions would like to provide a better experience, resources are scarce. New mortgage-as-a-service (MaaS) solutions allow smaller financial institutions to utilize best-in-class technology, while still retaining personalized engagement. This enables local banks to compete with larger financial institutions for

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45:48

Locality Bank: Using Modern Technology to Serve Small...

Banking Transformed with Jim Marous ·

2022/08/09

Small businesses are the foundation of the American economy, with 30.2 million small businesses making up 99.9% of American businesses and employing 47.5% of American employees. Despite the size of this segment, small businesses have unique challenges such as funding, payment processing, money transfer and more. In addition, most traditional small business bank processes are antiquated and time-consuming. My guest on the Banking Transformed podcast is Corey LeBlanc, co-founder of Locality Bank, a

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45:01

Embedded Finance and BaaS: The Future of Banking

Banking Transformed with Jim Marous ·

2022/08/04

Embedded finance integrates financial services, such as payments, lending, insurance, etc. within a non-financial business’ infrastructure. This provides a seamless bridge between a brand, the consumer, and a financial solutions provider. The expansion of embedded finance solutions on the B2C side have skyrocketed, while B2B solutions have seen much more tepid growth. Innovation of both forms of solutions is expected to continue to be robust in the foreseeable future. We are very fortunate to have

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51:09

Synovus Bank: The Journey to Become a Digital Bank

Banking Transformed with Jim Marous ·

2022/07/26

Becoming adept at digital banking is not simply about technology. It’s about the way banking leaders adapt to the pace of change and continually rethink how they can create and deliver value in a digital economy. Most importantly, it is understanding that the digital banking transformation process is a never-ending journey … with no end point. My guest on the Banking Transformed podcast is Liz Wolverton, Head of Consumer Banking and Brand Experience at Synovus. Liz shares how building the muscles

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38:21

Is Your Data Strategy Future-Ready?

Banking Transformed with Jim Marous ·

2022/07/21

Consumers expect their financial institution to use data and insights collected over time to deliver personalized recommendations based on transactions and behavior in the past. Fortunately, banks and credit unions have access to solutions that can drive insight discovery, outcome predictions, and task automation. The challenge is to implement these capabilities at the speed and scale that customers expect. My guests on the Banking Transformed podcast are Greg Gruning from Segmint and Brian

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46:31

How to Think Like a Brand and Not a Bank

Banking Transformed with Jim Marous ·

2022/07/19

As consumers get exposed to new financial brands every day, it has never been more important to think like a brand and not a bank. Investing in creating a strong brand allows a banking organization to get and keep people’s attention – directly impacting the bottom line. With the right branding, you have the chance to impact how consumers perceive your business and how your employees represent your business. This creates loyalty by building trust. My guests on the Banking Transformed podcast are

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47:41

Modernizing Payments for an Embedded Banking Future

Banking Transformed with Jim Marous ·

2022/07/14

Embedded payments have become the norm in our personal lives. In fact, a report from IDC predicts that 74% of digital consumer payments globally will be conducted via platforms owned by nonfinancial institutions by 2030. Unfortunately, IDC also found that 73% of financial institutions globally have technology infrastructures for payments that are far from future-ready. Today, we have Bhavin Turakhia, CEO and Co-founder of Zeta on the Banking Transformed podcast. Bhavin discusses how embedded payment

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34:12

Are Big Banks Hurting Competition, Innovation and...

Banking Transformed with Jim Marous ·

2022/07/12

Competition in banking has expanded in the past twenty years, yet banking and technology giants are increasingly using proprietary technology and data-driven insights to tilt the playing field. When smaller financial firms can’t reach the scale needed to compete effectively, there is potential for economic inequality, reduced social responsiveness, and less innovation. My guest on the Banking Transformed podcast is James Bessen, lecturer at Boston University School of Law and author of the book,

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34:14

Identity Fraud is a Customer Experience Opportunity

Banking Transformed with Jim Marous ·

2022/07/07

Identity fraud is an increasing challenge for financial institutions, impacting consumer trust and costing billions of dollars a year in losses. To combat this threat, financial institutions must streamline the authentication process while improving the overall client experience. When fraud or identity theft does occur, customers want fair, equitable and fast resolution, with pain-free, frictionless access to their impacted accounts. We are happy to have Chad Gluff Sr. Director, Global Identity and

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43:17

Essentials to Transformation Success in Banking

Banking Transformed with Jim Marous ·

2022/07/05

Transformation is both an overused word and an underdeveloped concept at most financial institutions. Successfully embraced, transformation can help a financial institution achieve its full potential. Transformation is also not a project or a destination, but a continuous process of adapting to a volatile and uncertain environment to become more future-ready. We are excited to have Seth Goldstrom, Senior Partner at McKinsey & Company on the Banking Transformed podcast. Seth shares the keys to a

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31:25

Be Prepared for the Engagement Banking Revolution

Banking Transformed with Jim Marous ·

2022/06/28

Data, analytics, and new technologies are transforming the art and science of personalized customer experiences. Customer engagement of the future is holistic, predictive, precise, and clearly tied to business outcomes. Winning organizations are building the capabilities, talent, and organizational structure needed for this transition. Those that stick with traditional processes will be forced to play catch-up in the years to come. We are very fortunate to have Jouk Pleiter, Founder and Chief

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48:33

From Personalization to Profits in Banking

Banking Transformed with Jim Marous ·

2022/06/23

Consumers want their financial providers to provide integrated experiences that leverage insights to create intuitive engagements. To accomplish this, banks and credit unions need to build the data infrastructure and analytics capabilities that can be applied across the entire customer journey. Personalization must become a strategic priority, using data to create a differentiated value exchange with the customer in real-time. I am excited to have Jim Stapleton, Senior Vice President at Epsilon on

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52:59

An Inside Look into Morgan Stanley’s Evolving Brand...

Banking Transformed with Jim Marous ·

2022/06/21

With a long history of leading marketing efforts at various financial organizations, Alice Milligan was named the chief marketing officer of Morgan Stanley in May 2021 in conjunction with the acquisition of E-Trade by Morgan Stanley. With an evolving brand strategy to meet the needs of a more expansive, diverse consumer base, Milligan is tasked with communicating an expanding set of capabilities to these new audiences and modernizing the brand for future growth. We are joined by Alice Milligan, the

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46:58

WeBank: A Model for the Future of Digital Banking

Banking Transformed with Jim Marous ·

2022/06/14

WeBank is considered by many to be the most progressive digital bank in the world. Launched in 2014, WeBank provides financial services to over 300 million individuals and 2.7 million small businesses. Recently, WeBank has been expanded the use of blockchain as one of the key technologies to improve efficiency of digital banking and to promote equity and sustainable development. WeBank has also extended beyond financial services to assist other industries in the deployment of blockchain

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