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PODCAST

The Remarkable CEO for Chiropractors

Dr. Peter Camiolo and Dr. Stephen Franson

Join remarkable CEO coaches and transformation experts Dr Stephen and Dr Pete on the audacious journey that is guaranteed to challenge, inspire and empower you to create a remarkable business as part of a remarkable life, not instead of one! Dr. Stephen and Dr. Pete have already trained thousands of chiropractors and leaders on how to create scaleable, durable and transferrable businesses. Each week you"ll learn lessons from their growing experience and insights, generating acceleration for your

business careers

All Episodes

01:06:53

085 - Digital Marketing Expert Panel

The Remarkable CEO for Chiropractors ·

2021/02/23

00:38 – Dr. Pete and Dr. Stephen introduce today’s episode featuring a Digital Marketing Expert Panel 05:07 – Introducing today’s panel of experts 17:41 – Chiropractic marketing 19:38 – The panel discusses the importance of understanding what should be done by you, with you and for you as a CEO30:04 – Lauren provides her thoughts on authenticity 32:33 – The importance of remaining patient in your marketing 34:35 – Dr. Patrick speaks to a unique platform he developed to attract and retain more

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00:32:37

084 - External Marketing Framework

The Remarkable CEO for Chiropractors ·

2021/02/16

00:38 – Dr. Pete and Dr. Stephen introduce today’s topic, External Marketing Framework09:15 – Dr. Pete and Dr. Stephen speak to the communications pivot that must take place in this new framework 16:22 – Dr. Pete and Dr. Stephen break down what they wish to accomplish with this new framework and provide three specific stories on how to apply it 23:07 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers25:09 – Dr. Pete and Dr. Stephen expound on the power of perspective and

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00:24:03

083 - The One: Growth from Within

The Remarkable CEO for Chiropractors ·

2021/02/09

00:38 – Dr. Pete and Dr. Stephen introduce today’s topic, The One: Growth from Within05:12 – Dr. Pete and Dr. Stephen discuss the value of internal marketing 11:43 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers15:17 – Dr. Pete and Dr. Stephen identify three critical questions to identify The One who needs chiropractic care EPISODE QUOTES“Being the CEO is about leverage.” (01:52)“When you’re promoting more than one thing, you’ve promoted nothing. So you’ve got to be able to

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00:32:09

082 - Agile Marketing

The Remarkable CEO for Chiropractors ·

2021/02/02

00:38 – Dr. Pete and Dr. Stephen introduce today’s topic, Agile Marketing 06:07 – Dr. Pete and Dr. Stephen stress the importance of having a game plan, setting goals and taking action now 08:44 – Dr. Pete and Dr. Stephen reintroduce the acronym APPEAR and how to apply it to your marketing plan 15:43 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers16:25 – Dr. Pete and Dr. Stephen discuss what it means to be agile22:45 – Dr. Pete and Dr. Stephen provide specific best practices

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00:40:12

081 - A Conversation with the COO of a Billion Dollar...

The Remarkable CEO for Chiropractors ·

2021/01/26

00:38 – Dr. Pete and Dr. Stephen introduce today’s guest, Ken Stillwell, who speaks to his role as COO at PegaSystems 09:45 – Ken speaks to key strategies that successful owners implement to identify the things they should be focused on 16:59 – The importance Ken places on having a rock solid value system 18:44 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers 20:05 – Advice Ken would give to ‘super-performers’ in the chiropractic industry 32:58 – Why the role of the COO cannot

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00:25:10

080 - Unfinished Business

The Remarkable CEO for Chiropractors ·

2021/01/19

00:38 – Dr. Pete and Dr. Stephen introduce today’s topic, How to Address Unfinished Business05:07 – Dr. Pete and Dr. Stephen break down the acronym APPEAR and why it should be applied throughout your business 14:38 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers15:20 – Dr. Pete and Dr. Stephen speak to the value of the 90-day CEO Project Planner 19:56 – Dr. Pete and Dr. Stephen share the Parking Lot analogy EPISODE QUOTES“When you focus on the things you don’t have influence

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00:23:03

079 - 2021 Business Word of the Year

The Remarkable CEO for Chiropractors ·

2021/01/12

00:38 – Dr. Pete and Dr. Stephen introduce today’s topic, 2021 Business Word of the Year: Agile 08:02 – Dr. Pete and Dr. Stephen discuss the importance of setting the correct frame of mind 11:56 – Dr. Pete and Dr. Stephen take a moment to promote the two-day, Remarkable Team Building Immersion16:22 – Dr. Pete and Dr. Stephen identify and define five ways of being agile EPISODE QUOTES“CEOs step in, lean in and make a proclamation.” (03:53)“When we look back, we learn lessons and we apply those

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00:35:02

078 - Lessons Learned in 2020

The Remarkable CEO for Chiropractors ·

2021/01/05

00:38 – Dr. Pete and Dr. Stephen introduce today’s topic, Lessons Learned in 202005:32 – Dr. Pete and Dr. Stephen share their biggest takeaways from 2020 12:46 – Dr. Pete and Dr. Stephen take a moment to promote the two-day, Remarkable Team Building Immersion 14:49 – Dr. Pete and Dr. Stephen discuss the importance of having successful and productive long-term relationships rooted in honest expectations and agreements 23:16 – Dr. Stephen opens up about one of the most impactful moments of his life

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00:37:16

077 - CEO Project Planner

The Remarkable CEO for Chiropractors ·

2020/12/29

00:38 – Dr. Pete and Dr. Stephen introduce today’s topic, the value of the CEO Project Planner10:50 – Dr. Pete and Dr. Stephen speak to the power of pivoting when things change 15:17 – Dr. Pete and Dr. Stephen break down the ultimate goal of the CEO Project Planner and the importance of thinking quarterly rather than monthly or weekly 19:14 – Dr. Pete and Dr. Stephen take a moment to promote the two-day, Remarkable Team Building Immersion 21:24 – Dr. Pete and Dr. Stephen analyze the three columns of

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00:29:07

076 - Board Meeting Part 2

The Remarkable CEO for Chiropractors ·

2020/12/22

00:38 – Dr. Pete and Dr. Stephen introduce Part 2 of their discussion on the Board Meeting 06:00 – Dr. Pete and Dr. Stephen discuss the importance of remarkable goal-setting and remarkable marketing 07:56 – Dr. Pete and Dr. Stephen break down the four aspects of goal-setting 16:36 – Dr. Pete and Dr. Stephen take a moment to promote the two-day, Remarkable Team Building Immersion 20:38 – Dr. Pete and Dr. Stephen speak to the value of having a marketing calendar EPISODE QUOTES“Frankly, I think I get

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00:33:01

075 - Board Meeting Part 1

The Remarkable CEO for Chiropractors ·

2020/12/15

00:38 – Dr. Pete and Dr. Stephen introduces today’s topic, Board Meeting, Part 105:52 – Dr. Pete and Dr. Stephen talk about the importance of choosing your attitude 09:57 – Dr. Pete and Dr. Stephen share best practices for planning, preparing and executing a successful board meeting 13:07 – Dr. Pete and Dr. Stephen explain the four different types of board meetings and their importance to your practice 16:36 – Dr. Pete and Dr. Stephen take a moment to promote the two-day, Remarkable Team Building

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00:43:03

074 – Retention Pitfalls

The Remarkable CEO for Chiropractors ·

2020/12/08

00:38 – Dr. Pete and Dr. Stephen introduces today’s topic, Retention Pitfalls08:55 – Dr. Pete and Dr. Stephen discuss Product Confusion, Expectations and Agreements & Table Talk 21:29 – Dr. Pete and Dr. Stephen speak to the value of the Better Results Faster Workshop 26:51 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers 28:34 – Dr. Pete and Dr. Stephen talk about the importance of providing feedback and progress reports 34:53 – Dr. Pete and Dr. Stephen analyze Flow Issues

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00:33:43

073 - How to Compensate Associates

The Remarkable CEO for Chiropractors ·

2020/12/01

00:38 – Dr. Pete and Dr. Stephen introduces today’s topic, How to Compensate Associates 01:26 – Dr. Pete and Dr. Stephen recap the value that an associate doctor can bring to your practice13:25 – Dr. Pete and Dr. Stephen discuss the objectives of Growth and Freedom 18:28 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers20:14 – Dr. Pete and Dr. Stephen compare short-term and long-term associate doctor relationships 27:03 – Dr. Pete and Dr. Stephen discuss the importance of

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00:35:23

072 - The Associate Doctor

The Remarkable CEO for Chiropractors ·

2020/11/24

00:38 – Dr. Pete and Dr. Stephen introduces today’s topic, The Associate Doctor 05:08 – Dr. Pete and Dr. Stephen share their own personal experiences as Associate Doctors 14:34 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers15:16 – Dr. Pete and Dr. Stephen discuss the importance of answering the ‘Why’ of bringing on an Associate Doctor 21:52 – Dr. Pete and Dr. Stephen expound on the six criteria for knowing when you should bring on an Associate Doctor 32:21 – Dr. Pete and

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00:35:33

071 - The Complimentary COO-CEO Relationship

The Remarkable CEO for Chiropractors ·

2020/11/17

00:38 – Dr. Pete and Dr. Stephen introduces today’s topic, The Complementary COO-CEO Relationship 06:47 – Dr. Pete and Dr. Stephen break down the attributes of the Visionary Role (CEO) and the Integrator Role (COO) 17:50 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers18:34 – Dr. Pete and Dr. Stephen speak to the importance of the Scorecard and Accountability Chart tools 23:53 – Dr. Pete and Dr. Stephen analyze the KPIs used to measure the success of a COO31:33 – Dr. Pete and

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00:34:18

070 - Understanding the CEO Role – You Don’t Have to...

The Remarkable CEO for Chiropractors ·

2020/11/10

00:40 – Dr. Pete and Dr. Stephen introduces today’s topic, Understanding the CEO Role 07:49 – Dr. Pete and Dr. Stephen speak to the importance of having clearly defined roles for every single member of your team, including the relationship between the CEO and COO 14:51 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers15:36 – Dr. Pete and Dr. Stephen break down attributes of a great CEO and COO and how these roles complement each other 23:38 – Dr. Pete and Dr. Stephen take a

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00:20:09

069 - CEOs Know How to Leverage Coverage Docs and...

The Remarkable CEO for Chiropractors ·

2020/11/03

00:39 – Dr. Stephen introduces today’s guest, Dr. Jeff Langmaid, who joins the show to discuss the importance of Coverage Docs, or Locums and the many reasons they are critical to your practice 10:00 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers10:42 – Dr. Stephen and Dr. Jeff continue their discussion on the value of utilizing Coverage and Locum Docs17:48 – Dr. Stephen thanks Dr. Jeff for joining the show and where listeners can follow him EPISODE QUOTES“What we do is

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00:22:38

068 - 2 Types of Associate Doctors – 67% of Associate...

The Remarkable CEO for Chiropractors ·

2020/10/27

00:39 – Dr. Stephen introduces today’s guest, Dr. Mark Mouw who joins the show to share his thoughts and best practices for hiring the right associate doctors to unlock your practice’s potential10:25 – The different types of Associate Doctors 11:38 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers14:53 – Dr. Mark speaks to the importance of getting the compensation structure correct 18:36 – Dr. Mark praises the work of caregivers in the chiropractic profession 21:01 – Dr

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00:38:36

067 - Blood Typing Remarkable CAs – Three Key...

The Remarkable CEO for Chiropractors ·

2020/10/20

00:38 – Dr. Pete introduces today’s guest, Adriana who joins the show to share her background as a Chiropractic Assistant, the work she’s doing with Chiro Matchmakers and the importance of hiring the right CA 17:32 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers18:14 – Adriana speaks to the importance of having Organizational and Accountability Charts in place 24:08 – Most commons challenges that Adriana has observed in the hiring process 30:02 – Adriana talks about the

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00:36:06

066 - The Analytics of Hiring – Interview with Dr....

The Remarkable CEO for Chiropractors ·

2020/10/13

00:38 – Dr. Pete introduces today’s guest, Dr. Allen Miner who joins the show to share his background and discuss the analytics of hiring 13:14 – Dr. Allen talks about lessons he’s learned and discoveries he’s made through his work with Chiro Match Makers 28:35 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers32:38 – Dr. Pete and Dr. Allen provide actionable steps CEOs can take to improve their hiring processes EPISODE QUOTES“I beg you, don’t open a second practice, or third

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