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PODCAST

The Launch Lounge Podcast

Salome Schillack

Discover top tips & practical advice for building a wildly profitable business sharing your ideas and knowledge with the world. Get the online marketing, advertising, and business strategies you need, all wrapped up with a healthy dose of inspiration and fun. After 10 years of being the advertising secret sauce to the who"s-who of the online courses industry, your host Salome Schillack reveals what it really takes to turn your ideas into a thriving online business. Salome shares all the

business entrepreneurship

All Episodes

33:45

79. How To Get Started With Facebook Ads Without...

The Launch Lounge Podcast ·

2020/11/23

Learn about the engagement ad strategy that is going a little bit viral (and not just because Amy Porterfield is talking about it!). Hands up if: You want to build an audience online. You want to STOP slaving away on social media feeling like the algorithm gods hate you. And, most importantly, you want to stop wasting money on ads. (In fact, getting an actual predictable return on investment would be ideal). Tune in to this episode to hear the engagement strategy that everyone’s raving about if you

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18:49

78. Three Ways To Make Money From Your Email List Now

The Launch Lounge Podcast ·

2020/11/16

I get it: Building your email list takes a lot of time, and it can get frustrating putting money into your budget without seeing an immediate return. If you’re in the “give me a small win please” camp, you’re not alone. In Episode 78 of The Shine Show, I’m sharing how you can start making money with your email list now. #1 will create massive FOMO with your existing subscribers. #2 will help you start making money back from your ad spend right away. #3 will prolong the buzzing energy your

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18:05

77. How To Promote Your Podcast With Facebook Ads

The Launch Lounge Podcast ·

2020/11/09

Welcome to episode 77 of The Shine Show podcast! We all know how valuable having a quality podcast can be for your marketing, but do you know what to DO with your podcast once it’s produced and ready to be heard? If you’re sharing amazing content and wondering where the heck your listeners are, this episode is for you. Supercharge your download stats by learning exactly how to successfully promote your podcast using Facebook ads. Tune in to find out some clever hacks and learn everything you need to

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25:00

76. When To Hire Facebook Ad Help

The Launch Lounge Podcast ·

2020/11/02

Ready to scale your online course with Facebook ads but feeling unsure about when to bring in the experts? 🚀 Trying to figure out when to hire Facebook ads help can feel overwhelming for course creators. In this episode, I'm sharing the exact markers you need to hit before investing in ads management, plus the red flags that could save you thousands in misplaced ad spend. Whether you're DIYing your ads or considering bringing on an expert to scale your launches, you'll learn how to make the right

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22:54

75. 5 Numbers That Tell You Your Ads Are Working

The Launch Lounge Podcast ·

2020/10/26

Ready to decode your Facebook ads like a pro detective? Stop watching your ad budget disappear and start knowing exactly what's working! 🚀 Tired of staring at your ads manager wondering if your ads are actually working? As a course creator, you need clear signals that tell you if your Facebook ads are delivering results or just draining your bank account. In this episode, I'm sharing the exact metrics we use in our agency to scale 6 and 7-figure course launches, simplified into five essential

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25:13

74. 3 Questions That Unlock Instant Growth In Your...

The Launch Lounge Podcast ·

2020/10/19

Ready to unlock hidden growth opportunities in your online course business with just 3 powerful questions? 🚀 Feeling overwhelmed and stuck in your business? You might be sitting on goldmines of opportunity without even realizing it. In this game-changing episode, I share the exact reflection framework that's helped countless course creators break through plateaus and create sustainable growth. These aren't just any questions - they're strategic power moves that will help you work smarter, not

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15:44

73. How To Financially Recover From COVID-19

The Launch Lounge Podcast ·

2020/10/13

Ready to turn guilt into gratitude and profit into positive impact? 🚀 Ever felt guilty about selling your online courses during challenging times? In this powerful episode, I'm sharing a personal revelation that completely transformed how I view making money in our current economy. After a holiday in Port Douglas opened my eyes to the true privilege we have as online course creators, I realized that our ability to generate income isn't just good for us - it's crucial for our local communities. 🔥

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10:19

72. How To Make Money with $7 Sales

The Launch Lounge Podcast ·

2020/10/05

Ready to cut through the noise about those trendy $7 offers flooding your Facebook feed? 🚀 Wondering if mini-offers could be your ticket to consistent course sales? Let me save you some time (and money!) before you jump on this bandwagon. In this value-packed episode, I'm revealing the actual behind-the-scenes strategy that makes $7 offers profitable - and why most course creators get it all wrong when trying to implement them. 🔥 In This Episode: The non-negotiable groundwork you need BEFORE

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24:26

71. How To Fill Your Quiz Funnels Effectively With...

The Launch Lounge Podcast ·

2020/09/28

Ready to turn your quiz funnel into a lead-generating powerhouse with Facebook ads? 🚀 Most course creators get quiz funnels all wrong, building them around their business categories instead of their audience's burning questions. In this episode, I'm revealing the exact framework I use to create quizzes that stop the scroll and convert cold traffic into eager leads. You'll discover why most quiz ads fail, how to craft irresistible quiz titles, and my proven setup strategies for maximizing

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34:12

70. My Kids Share Their Thoughts On Business, Money...

The Launch Lounge Podcast ·

2020/09/21

Ever wondered what your kids really think about your online business? Get ready for some brutal honesty and heartwarming revelations! 🚀 What happens when a 7-year-old and 9-year-old share their unfiltered thoughts about Facebook ads, making "moolah," and having a mom who works from home? This episode pulls back the curtain on how our entrepreneurial choices shape the next generation of business builders. From "Daddy's the better cook" to "I want to start my own membership site," my daughters Elle

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22:30

69. Mindset Upgrades on The Way To Becoming a CEO

The Launch Lounge Podcast ·

2020/09/14

Ready to stop feeling like an overwhelmed freelancer and start thinking like a CEO? Let's upgrade your business mindset! 🚀 From managing a multi-six-figure agency to launching successful online courses, I've learned that scaling your business requires more than just hard work – it demands specific mindset shifts. In this episode, I'm sharing the raw truth about my journey from frazzled entrepreneur to confident CEO, including the expensive mistakes that taught me the most valuable lessons. 🔥 In

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20:45

68. How To Launch In The Next 90 Days

The Launch Lounge Podcast ·

2020/09/08

Ready to turn what's in your head into a profitable online course in the next 90 days? 🚀 Ever feel like everyone else is launching successful online courses while you're still trying to figure out where to start? In this episode, I'm pulling back the curtain on exactly what you need (and don't need!) to launch your course in the next 90 days. After helping thousands of course creators launch successfully, I'm sharing the exact sequence that makes launching feel natural and achievable - even if

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24:42

67. 6 Of the Best Tools For Selling Online Courses on...

The Launch Lounge Podcast ·

2020/09/02

Ready to launch your online course without maxing out your credit cards? 🚀 Think you need fancy software and expensive platforms to be a "real" course creator? Think again! In this value-packed episode, I'm sharing my own $5,000 tech mistake and revealing the six essential (and affordable!) tools you actually need to start selling your course. Whether you're just starting out or trying to keep your costs low while you grow, you'll discover exactly how to launch without the overwhelming tech stack

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18:41

66. Get a Sneak Peek Into Amy Porterfield's Digital...

The Launch Lounge Podcast ·

2020/08/25

Ready to peek behind the curtain of Amy Porterfield's Digital Course Academy? 🚀 Feeling overwhelmed with course creation? In this value-packed episode, I'm sharing my favorite parts of DCA that transformed my own course creation journey from chaos to clarity. From the "anti-overwhelm document" that makes everything manageable, to the sticky note strategy that turns your expertise into a profitable course, you'll discover the exact tools that make DCA stand out from other programs. 🔥 In This

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33:23

65. Five Life and Business Lessons I Learned from Amy...

The Launch Lounge Podcast ·

2020/08/17

Ready to discover how one mentor can transform your entire online business journey? 🚀 Ever feel like you're spinning your wheels in your course creation business, wondering if you'll ever break through? In this deeply personal episode, I take you behind the scenes of my transformation from a struggling entrepreneur to running a multi-six-figure agency and successful online course business. I share the five crucial lessons I learned from my mentor Amy Porterfield that changed everything - from

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38:26

64. Increase Your Abundance Through Appreciation with...

The Launch Lounge Podcast ·

2020/08/10

Ready to transform your online course business through the power of gratitude? 🚀 Discover how mindset expert Brad Bizjack went from $92,000 in debt to building a thriving business by mastering one simple practice: appreciation. Perfect for course creators feeling stuck in the feast-or-famine cycle who are ready to create sustainable success without the burnout. 🔥 In This Episode: How to turn your biggest business struggles into your greatest strengths A powerful daily gratitude practice that

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18:34

63. How to Sell With Confidence

The Launch Lounge Podcast ·

2020/08/03

Ready to ditch the imposter syndrome and sell your online course with genuine confidence? 🚀 Ever feel like you're "faking it till you make it" with your course sales? In this game-changing episode, I'm sharing the crucial difference between internal and external confidence - and why you need both to succeed as a course creator. Through my own journey from struggling sales coach to confident course creator, you'll discover why mindset work alone isn't enough and how to build genuine, lasting

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23:21

62. What's Stopping You From Making Money Today

The Launch Lounge Podcast ·

2020/07/28

Ready to finally stop throwing money at Facebook ads that don't convert? 🚀 Tired of taking endless courses and still not seeing results from your Facebook ads? In this episode, I'm revealing the three crucial reasons why your ads aren't making money yet (and exactly how to fix them). Perfect for course creators who are ready to turn their ad spend into actual profit without getting stuck in the "it depends" loop of confusion. Whether you're just starting with ads or feeling frustrated with

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25:54

61. Why Your Social Media Is Dead And How To Fix it

The Launch Lounge Podcast ·

2020/07/20

Frustrated with crickets on your social media posts despite giving it your all? Here's why it's not your fault and how to fix it! 🚀 The social media landscape changed dramatically in 2018, but nobody told you. If you're posting great content but getting zero engagement, this episode reveals why - and more importantly, how to break free from this cycle without breaking the bank. Learn the simple $5/day strategy that's helping course creators build engaged audiences who actually show up, comment, and

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32:05

60. How To Destroy Your Limiting Beliefs And Unlock...

The Launch Lounge Podcast ·

2020/07/13

Ever felt like hiding under your desk after a launch that didn't hit your goals? 🚀 In this raw and honest episode, mindset coach Brad Bizjack opens up about his recent launch that brought in $4K instead of his target $200K - and shares the exact mindset shifts that turned his disappointment into determination. If you're tired of feeling like everyone else is crushing their launches while you're struggling to get traction, this episode is your permission slip to fail forward into success. 🔥 In This

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325 results

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