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PODCAST

Sounds Profitable

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can"t miss industry news recaps. That Sounds Profitable, right

technology

All Episodes

10:57

🔎 News Podcast Listeners, Looking @ On Air Fest 2025,...

Sounds Profitable ·

2025/02/28

Here's what you need to know for this week in the business of podcasting: a look at the News podcast listener, reviewing On Air Fest 2025, and solving subscriber churn. Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:26

Australian Audio Performance, Updating YouTube's...

Sounds Profitable ·

2025/02/27

Here's what you need to know for today in the business of podcasting: Aussie audio roundup, YouTube tweaks midroll, and indie agencies bet on tech.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

5:24

Looking @ News Podcast Audiences, Combating Podcast...

Sounds Profitable ·

2025/02/26

Here's what you need to know for today in the business of podcasting: solving subscriber churn, ad click efficiency, and industry opportunities.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

9:32

Recapping On Air Fest 2025

Sounds Profitable ·

2025/02/26

Gavin Gaddis recaps their On Air Fest experience and reflects on the importance of carrying the flame for podcasting. Written and narrated by Gavin GaddisAudio edited by Newton SchottelkotteSounds Profitable: Narrated Articles is a production of Sounds Profitable.For more information, visit soundsprofitable.com.

en

3:42

Performance ⚖️ Brand, Securing Authentic Celeb...

Sounds Profitable ·

2025/02/25

Here's what you need to know for today in the business of podcasting: the new Shorts ecosystem, the rise of alt measurement, and the evolution of brand partnerships.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:48

Podcast-Friendly YouTube Premium, Podcasts on...

Sounds Profitable ·

2025/02/24

Here's what you need to know for today in the business of podcasting: YouTube's new tier, brand safety relevance, and big moves from the BBC.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

6:22

Potential Podcast Paywalls, Reading UK Ranker, & More

Sounds Profitable ·

2025/02/21

Here's what you need to know for this week in the business of podcasting: examining podcasting by zip codes, branded podcast performance and measuring that performance, and on Wondery and SirirusXM opting out of rankers.Sign up for the webinar here.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:44

📌 Podcast Popularity, Prepping for Video, & More

Sounds Profitable ·

2025/02/20

Here's what you need to know for today in the business of podcasting: podcasts not prepping for video, what you listen to, and new Edison research.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:58

Brands Bolstered by Podcasts, TV ♻️ Podcasting, & More

Sounds Profitable ·

2025/02/19

Here's what you need to know for today in the business of podcasting: behind the branded podcast, opting out of podcast rankers, and podcast syndication.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

5:35

Spotify’s Report Card, Slow 💰 Builds Podcasting, & More

Sounds Profitable ·

2025/02/18

Here's what you need to know for today in the business of podcasting: Spotify struggles with ads but might be winning with video, and the new slow creator fund.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

9:02

Podcasting @ SXSW, YouTube on 📺, & More

Sounds Profitable ·

2025/02/14

Here's what you need to know from this week in the business of podcasting: On Air Fest is coming next week, SXSW is on the horizon with the biggest podcasting footprint yet, another earnings call roundup, and YouTube just hit the milestone of TV watch-hours beating out both Desktop and Mobile. To that note: are you attending SXSW? We’ve created an incredibly short form so we can know who’s coming along. We’d love to see you there.Catch all the articles mentioned on Sounds Profitable.

en

5:39

Interviewing On Air Fest, 📺 Beats 📱 on YouTube, & More

Sounds Profitable ·

2025/02/12

Here's what you need to know for today in the business of podcasting: Bryan Barletta interviewed the minds behind On Air Fest, Acast reports its first profitable year, YouTube viewing on TV passed mobile and desktop, Mediavision finds podcasting is growing healthily in Sweden, and a look at ad buyers maturing how they use podcast advertising in multi-channel campaigns. Find links to every article mentioned here on Sounds Profitable.

en

5:20

Australia ❤️ Audio, Netflix Eyes Podcasting, & More

Sounds Profitable ·

2025/02/11

Here's what you need to know for today in the business of podcasting: audio's growth in Australia, how to measure video's growth, and why campaigns should go omnichannel.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

3:35

Fragmented Video Podcasting, Wow in the World +...

Sounds Profitable ·

2025/02/10

Here's what you need to know for today in the business of podcasting: what the push to video is missing, Fox gets into true crime, and new moves from Wondery.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

9:57

Podcast Investment Reach, Super Bowl $avings, & More

Sounds Profitable ·

2025/02/07

Here's what you need to know for this week in the business of podcasting: cost-effective advertising, why your business needs DEI, and learning lessons from the golden arches.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:42

Affordable Podcast Ads vs. The Big Game, Determined...

Sounds Profitable ·

2025/02/06

Here's what you need to know for this week in the business of podcasting: Spotify struggles to win with video, why brands are going regional for the big game, and how DEI makes a better business.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

4:06

Podcasting for Canadian 🍔, the NMPA Spotify...

Sounds Profitable ·

2025/02/05

Here's what you need to know for this week in the business of podcasting: Spotify's earnings call, takedowns on the platform, and the future of signal noise.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

8:30

Regarding Reach, and the Business-Minded Audience

Sounds Profitable ·

2025/02/05

In a two-part one-part article, Tom breaks down the business podcast consumer and looks atpodcasting’s cost-effective reach.The Business Podcast Consumer StudyWritten and narrated by Tom WebsterAudio edited by Newton SchottelkotteSounds Profitable: Narrated Articles is a production of Sounds Profitable.For more information, visit soundsprofitable.com.

en

4:01

YouTubers Becoming Podcasters, Australian...

Sounds Profitable ·

2025/02/04

Here's what you need to know for this week in the business of podcasting: Youtubers reinventing with podcasts, Triton Digital's 2024 Australia report, and the market's race for flexibility.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

5:01

How Podcasts Covered Disaster, Growing...

Sounds Profitable ·

2025/02/03

Here's what you need to know for this week in the business of podcasting: podcasting in Türkiye, can podcasts be found without TikTok, and ad spend on the rise.Find links to every article mentioned and the full write-up here on Sounds Profitable.

en

926 results

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