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PODCAST

Paul Green"s MSP Marketing Podcast

Paul Green"s MSP Marketing Edge

Welcome to Paul Green"s MSP Marketing Podcast. If you"re a Managed Service Provider (MSP) and want to improve your marketing & grow your business, this is the show for you. It"s out every Tuesday on your favorite podcast platform. Since launching in 2019, this has become the world"s most listened to podcast about MSP marketing. Host Paul Green is the world"s go to MSP marketing expert, and the founder of the MSP Marketing Edge. Every week you"ll get really smart ideas to improve your marketing

technology marketing

All Episodes

00:31:31

Episode 183: Should MSPs do SEO? My answer might...

Paul Green"s MSP Marketing Podcast ·

2023/05/15

Episode 183 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Should MSPs do SEO? 06:15 Improving your outbound call success rate with a 'pave the way' letter 11:23 Hate selling? Then try invitations and conversations Featured guest: Thank you to David Newman, Founder and CEO, Do It! Marketing, for joining me to talk about how by reframing how MSPs think about selling, they can secure more

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00:31:31

Episode 183: Should MSPs do SEO? My answer might...

Paul Green"s MSP Marketing Podcast ·

2023/05/15

Episode 183 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Should MSPs do SEO? 06:15 Improving your outbound call success rate with a 'pave the way' letter 11:23 Hate selling? Then try invitations and conversations Featured guest: Thank you to David Newman, Founder and CEO, Do It! Marketing, for joining me to talk about how by reframing how MSPs think about selling, they

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00:42:10

Episode 182: Why you must give up your break/fix habit

Paul Green"s MSP Marketing Podcast ·

2023/05/08

Episode 182 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Why you must give up your break/fix habit 09:08 Three tips for emergency lead generation 22:11 Identifying and remedying failures in B2B sales journeys Featured guest: Thank you to Leahanne Hobson, Founder and CEO of Alinea Partners, for joining me to talk about what she has learned from mystery-shopping hundreds of MSPs. With many

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00:42:10

Episode 182: Why you must give up your break/fix habit

Paul Green"s MSP Marketing Podcast ·

2023/05/08

Episode 182 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Why you must give up your break/fix habit 09:08 Three tips for emergency lead generation 22:11 Identifying and remedying failures in B2B sales journeys Featured guest: Thank you to Leahanne Hobson, Founder and CEO of Alinea Partners, for joining me to talk about what she has learned from mystery-shopping hundreds of

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00:47:58

Episode 181: MSPs: Have you worked out your hourly...

Paul Green"s MSP Marketing Podcast ·

2023/05/01

Episode 181 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Working out your hourly profit per client 09:39 Why your clients aren't terrified of cyber crime (part 2) 23:34 Growing your MSP business via acquisitions Featured guest: Thank you to Justin Esgar, CEO of Virtua Consulting Group, for joining me to talk about growing his business by acquisition. Justin Esgar runs Virtua Computers, one of

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00:47:58

Episode 181: MSPs: Have you worked out your hourly...

Paul Green"s MSP Marketing Podcast ·

2023/05/01

Episode 181 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Working out your hourly profit per client 09:39 Why your clients aren't terrified of cyber crime (part 2) 23:34 Growing your MSP business via acquisitions Featured guest: Thank you to Justin Esgar, CEO of Virtua Consulting Group, for joining me to talk about growing his business by acquisition. Justin Esgar runs

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00:39:57

Episode 180: Why your clients aren't terrified of...

Paul Green"s MSP Marketing Podcast ·

2023/04/24

Episode 180 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 How to not get locked in a 'prison' of your own design 14:11 Why your clients aren't terrified of cyber crime 24:15 Reaching B2B audiences using Facebook ads Featured guest: Thank you to Brian Davidson, Co-Founder of Matchnode and Facebook Ads Expert, for joining me to talk about making the most out of Facebook

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00:39:57

Episode 180: Why your clients aren't terrified of...

Paul Green"s MSP Marketing Podcast ·

2023/04/24

Episode 180 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 How to not get locked in a 'prison' of your own design 14:11 Why your clients aren't terrified of cyber crime 24:15 Reaching B2B audiences using Facebook ads Featured guest: Thank you to Brian Davidson, Co-Founder of Matchnode and Facebook Ads Expert, for joining me to talk about making the most out of Facebook advertising. Brian

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00:37:18

Episode 179: How to max networking (events not cables)

Paul Green"s MSP Marketing Podcast ·

2023/04/17

Episode 179 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 You can't expect 'A Team' game if you hire 'B Team' players 06:18 How to max networking (events not cables) 18:59 Helping MSPs shorten sales cycles and double sales - in 90 days Featured guest: Thank you to Simon Severino, Founder and CEO of Strategy Sprints, for joining me to talk about how MSP owners can shorten

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00:37:18

Episode 179: How to max networking (events not cables)

Paul Green"s MSP Marketing Podcast ·

2023/04/17

Episode 179 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 You can't expect 'A Team' game if you hire 'B Team' players 06:18 How to max networking (events not cables) 18:59 Helping MSPs shorten sales cycles and double sales - in 90 days Featured guest: Thank you to Simon Severino, Founder and CEO of Strategy Sprints, for joining me to talk about how MSP owners can shorten sales cycles,

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00:49:20

Episode 178 SPECIAL: How this MSP can dominate his niche

Paul Green"s MSP Marketing Podcast ·

2023/04/10

Episode 178 Welcome to a special episode of the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. In this week's podcast, I'm joined by MSP owner Tony Sollars for a 121 marketing consult. He won a competition in my MSP Marketing Facebook group. We talk about his business and what marketing he's already doing to promote it. Then I give him some advice on things he could try to push his business to the next level and become the dominant

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00:49:20

Episode 178 SPECIAL: How this MSP can dominate his niche

Paul Green"s MSP Marketing Podcast ·

2023/04/10

Episode 178 Welcome to a special episode of the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. In this week's podcast, I'm joined by MSP owner Tony Sollars for a 121 marketing consult. He won a competition in my MSP Marketing Facebook group. We talk about his business and what marketing he's already doing to promote it. Then I give him some advice on things he could try to push his business to the next level and become the dominant player in his

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00:29:49

Episode 177: 3 MSP media release ideas to swipe & use

Paul Green"s MSP Marketing Podcast ·

2023/04/03

Episode 177 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 How a change of environment could help boost your productivity 07:03 Three MSP media release ideas to swipe & use 17:27 The future of on-demand sales is AaaS - Anything as a Service Featured guest: Thank you to Mark Wass, Strategic Sales Director at CloudBlue, for joining me to talk about how he helps make it easier for MSPs and

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00:29:49

Episode 177: 3 MSP media release ideas to swipe & use

Paul Green"s MSP Marketing Podcast ·

2023/04/03

Episode 177 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 How a change of environment could help boost your productivity 07:03 Three MSP media release ideas to swipe & use 17:27 The future of on-demand sales is AaaS - Anything as a Service Featured guest: Thank you to Mark Wass, Strategic Sales Director at CloudBlue, for joining me to talk about how he helps make it

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00:40:34

Episode 176: The MSP Marketing KPIs that matter

Paul Green"s MSP Marketing Podcast ·

2023/03/27

Episode 176 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Retrain your reticular activating system and focus on the positives 08:01 The MSP Marketing KPIs that matter 17:42 How better communication and follow-up with leads and prospects can dramatically improve growth Featured guest: Thank you to business consultant Jon Weberg for joining me to talk about helping MSPs

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00:40:34

Episode 176: The MSP Marketing KPIs that matter

Paul Green"s MSP Marketing Podcast ·

2023/03/27

Episode 176 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Retrain your reticular activating system and focus on the positives 08:01 The MSP Marketing KPIs that matter 17:42 How better communication and follow-up with leads and prospects can dramatically improve growth Featured guest: Thank you to business consultant Jon Weberg for joining me to talk about helping MSPs create a more enticing

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00:34:17

Episode 175: MSPs: Remove all friction from your sales

Paul Green"s MSP Marketing Podcast ·

2023/03/21

Episode 175 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Harnessing the power of your unconscious mind 09:19 Remove all friction from your sales 17:09 How a well-designed 'welcome sequence' can dramatically improve your email marketing results Featured guest: Thank you to Jeff Felten, The Welcome Sequences Guy, for joining me to talk about how welcome sequences can help

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00:34:17

Episode 175: MSPs: Remove all friction from your sales

Paul Green"s MSP Marketing Podcast ·

2023/03/21

Episode 175 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Harnessing the power of your unconscious mind 09:19 Remove all friction from your sales 17:09 How a well-designed 'welcome sequence' can dramatically improve your email marketing results Featured guest: Thank you to Jeff Felten, The Welcome Sequences Guy, for joining me to talk about how welcome sequences can help you get the most out

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00:35:40

Episode 174: Should MSPs do lunch & learns?

Paul Green"s MSP Marketing Podcast ·

2023/03/14

Episode 174 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Building strategic partnerships within your vertical to promote growth 11:12 Should MSPs do lunch & learns? 20:43 How a servant leader management approach can empower your team to success Featured guest: Thank you to Dan Albaum, Marketing Leader and Author of ‘The Impact Makers’, for joining me to talk about leadership and the

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00:35:40

Episode 174: Should MSPs do lunch & learns?

Paul Green"s MSP Marketing Podcast ·

2023/03/14

Episode 174 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Building strategic partnerships within your vertical to promote growth 11:12 Should MSPs do lunch & learns? 20:43 How a servant leader management approach can empower your team to success Featured guest: Thank you to Dan Albaum, Marketing Leader and Author of ‘The Impact Makers’, for joining me to talk about

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