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PODCAST

SaaS Fuel

Want to know why some SaaS companies scale while others stagnate? It"s not just code and capital. You"ve found SaaS Fuel, where every Tuesday and Thursday, we"re brewing up the kind of conversations you wish you could have over coffee with successful founders and industry experts. Join five-time entrepreneur and adventure seeker Jeff Mains every Tuesday as he gets real with visionary founders and executives who"ve built stellar software companies. They share the raw truth about their ups, downs,

business entrepreneurship

All Episodes

57:48

094 John Gumas - Challenger Brand Marketing

SaaS Fuel ·

2023/07/20

Marketing is the backbone of building a business, and in this episode of SaaS Fuel™ Expert Series, we dive into its crucial role with John Gumas, a leading expert in challenger brand marketing. John is the accomplished author of the renowned books "Marketing Smart" and "Challenger Brand Marketing." As an adjunct professor, speaker, and columnist, he shares his invaluable insights into branding, advertising, and interactive marketing.Through John’s extensive experience and valuable insights, discover

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46:57

093 Mike Ryan - Accelerating Digital Transformation

SaaS Fuel ·

2023/07/18

In today's fast-paced and ever-evolving business landscape, it is crucial for companies to empower their teams with the right tools and technology. Welcome to this episode of the SaaS Fuel™ Founder Episode, as Jeff Mains is joined by Mike Ryan, founder, and CEO of SpiceX. Together, they discussed how important it is to equip teams with the proper tools and technologies in today's fast-paced, constantly-evolving business environment.Mike explains the importance of empowerment inside organizations and

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48:47

092 Carlos Antequera - Exploring Strategies for...

SaaS Fuel ·

2023/07/13

In today's episode of Saas Fuel™ Expert Series, we are thrilled to have Carlos Antequera, the CEO, and co-founder of Novel Capital, a disruptive fintech company revolutionizing the way startup founders grow and fund their businesses. Carlos is a seasoned entrepreneur, angel investor, startup mentor, and Kauffman fellow. He has an impressive track record, having previously sold his K-12 talent management company, NetCHemia, to Vista Equity Partners.Carlos highlights the importance of understanding

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50:34

091 Kaz Otha - Facing the Giants: Winning Against...

SaaS Fuel ·

2023/07/11

On our SaaS Fuel™ Founder Episode this week, Jeff sits down with Kaz Otha, CEO of Treasure Data.Kaz discusses his journey of facing giants and winning against larger competitors. Kaz shares how they started with difficulties in pitching to investors, but eventually secured an investment from legendary VC Bill Thai, leading to significant growth for Treasure Data. They discovered a new category called Customer Data Platform (CDP) and decided to pivot their company in that direction, despite facing

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44:41

090 Nickolas Means - Leadership in Distributed...

SaaS Fuel ·

2023/07/06

On this episode of our SaaS Fuel™ Expert Series this week, we are delighted to have Nickolas Means, VP of Engineering at Sym and a seasoned leader in the software engineering field.Nickolas reflects on the challenges and lessons he has learned throughout his leadership journey in distributed organizations. One of the key takeaways from our discussion is the idea that leaders must find their own style and adapt to the context they operate in. While guidance and signposts are valuable, individuals

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47:36

089 Charles Dairo - Driving Innovation in Process...

SaaS Fuel ·

2023/07/04

Join us today on our SaaS Fuel™ Founder Episode as we interview Charles Dairo, co-founder of Beezop. Charles’ journey into process management innovation began with the common frustration experienced by many business owners: the struggle to maintain consistency in work processes. However, instead of letting this disappointment hinder him, Charles channeled it into something productive and beneficial. Together with his partner, Marieanne, a seasoned consultant specializing in streamlining small

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52:28

088 Rachel Parrinello - Optimizing Sales Performance

SaaS Fuel ·

2023/06/29

Discover the art of crafting an exceptional sales compensation strategy for your SaaS enterprise as Jeff Mains engages in an enlightening conversation with Rachel Parrinello, a respected principal at the Alexander Group. Gain invaluable insights into the significance of product pricing and sales compensation within the dynamic SaaS industry. Rachel emphasizes the need to select appropriate metrics for sales compensation and proposes involving key stakeholders from various departments in the plan's

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58:02

087 Dan Fernandez - The Art of Planning and Execution

SaaS Fuel ·

2023/06/27

In this SaaS Fuel™ Founder Episode this week, Jeff sits down with Dan Fernandez, co-founder of various SaaS platforms, such as SoStocked.com and Tomoson.com. With more than 15 years of hands-on experience in overseeing and collaborating with coding teams located abroad, he possesses exceptional skills in effectively communicating task requirements and deadlines, resulting in remarkable outcomes.Dan highlighted the significance of prioritizing customer service and its potential to significantly

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49:32

086 Zee Jeremic - Transforming Funnel Performance

SaaS Fuel ·

2023/06/22

In the latest episode of the SaaS Fuel™ Expert Series, Jeff is joined by Zee Jeremic, founder and CEO of MASS Engines, as they dive into transforming funnel performance. The focus is on revenue operations, which is responsible for aligning sales and marketing to deliver better conversions and more revenue to the organization.Zee emphasizes the importance of measuring the lead generation process, conducting a buyer journey mapping exercise, and using attribution to measure ROI on various

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57:42

085 Nate Grahek - Automated Accountability for Success

SaaS Fuel ·

2023/06/20

This week in our SaaS Fuel™ Founder Episode, Jeff is joined by Nate Grahek, the mastermind behind Sticky - a SaaS platform that helps creatives build StoryBrand websites, landing pages, campaigns, and simple web apps to help them book more clients.Nate reveals how he managed to rake in a cool million in annual recurring revenue in just 16 months, all while keeping his focus on customer lifetime value (LTV). But that's not all - he also dishes on the challenges of hiring and managing development

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52:14

084 Aaron Zakowski - LinkedIn vs Facebook Ads: Which...

SaaS Fuel ·

2023/06/15

In the latest episode of the SaaS Fuel™ Expert Series, Jeff is joined by Aaron Zakowski, an accomplished digital marketing guru and the CEO of Zammo Digital. With a proven track record in helping businesses boost their revenue, Aaron specializes in targeted LinkedIn, Facebook, and Google Ad campaigns, particularly for B2B SaaS companies.Bringing a wealth of expertise in both marketing and finance, Aaron has spent 15 years collaborating with over 100 SaaS firms, aiding them in their expansion

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43:39

083 Nina Alag Suri - Empowering Neurodiverse Talent

SaaS Fuel ·

2023/06/13

Are you curious about how artificial intelligence (AI) is changing the hiring process and eliminating bias? Join us today on our SaaS Fuel™ Founder Episode as we delve into the realm of AI-powered hiring with our guest, Nina Suri, founder and CEO of X0PA AI.Nina unveils the revolutionary potential of AI to reshape the way we hire. She dives into the nitty-gritty of conscious and unconscious bias in hiring.We also dive into the concept of neurodiversity and how X0PA AI is helping companies make

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49:21

082 Phil Alves - Founder Lessons from 100+ SaaS...

SaaS Fuel ·

2023/06/08

This week in our SaaS Fuel™ Expert Series, Jeff is joined by Phil Alves, CEO and Principal Consultant at DevSquad, who delves into the significance of comprehensively understanding a problem to create a successful product.By sharing personal experiences and insights gained from working with clients, Phil underscores the significance of data-driven decision-making and comprehending the crucial metrics for constructing high-performing development teams. Moreover, they touch upon the hurdles of

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44:03

081 Jonathan Baktari MD - Health Meets Tech: A Look...

SaaS Fuel ·

2023/06/06

Today’s SaaS Fuel™ Founder Episode is all about the integration of technology and healthcare to enhance patient experiences and service levels. Jeff had the pleasure of interviewing Dr. Jonathan Baktari, CEO of E7 Health and US Drug Test Centers, and host of the podcast Baktari MD.Dr. Baktari delves into the significance of prioritizing specific aspects of software development, recognizing that not all aspects can receive the highest priority. He talks about the value of differentiating oneself in a

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52:16

080 Sam Baker - Finding Go To Market Repeatability

SaaS Fuel ·

2023/06/01

Join Jeff Mains in this week's episode of the SaaS Fuel™ Expert Series as he welcomes Sam Baker, Principal at Scale Venture Partners, to talk about everything from the power of face-to-face networking events to the potential of robots inthe food services industry.Sam highlights the significance of fostering a robust connection between CEOs, founders, and board members, likening it to the dynamics of a valuable friendship. He also stresses the importance of establishing clear expectations from the

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49:37

079 Melissa Kwan - Driving Success In The Digital Era

SaaS Fuel ·

2023/05/30

In our SaaS Fuel™ Founder Episode this week, Jeff is joined by Melissa Kwan, co-founder and CEO of eWebinar.Melissa shares her experiences as a founder, highlighting the challenges of balancing board meetings, investors, financial predictions, and economic uncertainty while finding personal time off. She emphasizes the importance of not neglecting personal fulfillment and urges fellow founders to prioritize their own happiness.Jeff delves into a range of topics with Melissa, including personal

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55:56

078 Bobby Gillespie - Brand Building Strategies And...

SaaS Fuel ·

2023/05/25

In our SaaS Fuel™ Expert Series this week, Jeff is joined by Bobby Gillespie, a brand growth consultant, author of the forthcoming book Build Your Brand like you Give a Sh*t, and the founder/principal at Propr Design.Bobby highlights the significance of addressing the obstacles and symptoms hindering brand growth and suggests seeking assistance from consultants or advisors to overcome these challenges. The discussion underscores the impact of employee satisfaction on marketing, stressing the power

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45:42

077 Dennis Kelly - Navigating the Marketing Tech Stack

SaaS Fuel ·

2023/05/23

In our SaaS Fuel™ Founder Episode this week, Jeff welcomes Dennis Kelly, the CEO of Postalytics, who shares his insights and experiences in the tech industry. With a track record of six successful startups, Dennis emphasizes the importance of identifying the right audience for your product.Reflecting on their journey, Dennis emphasizes the critical shift in audience focus, the development of their visionary system, and the importance of data-driven campaign optimization. Discover invaluable insights

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34:43

076 Ryan Ruud - Unlocking the Power of Metrics

SaaS Fuel ·

2023/05/18

Join Jeff this week on our SaaS Fuel™ Expert Series as he sits down with Ryan Ruud, the founder & CEO of Lake One. Ryan shares valuable insights on leveraging metrics for goal setting and offers strategies to overcome growth obstacles. He highlights the significance of crafting a compelling narrative that attracts customers and effectively positions products when collaborating within teams. The episode concludes by exploring the significance of data-driven decision-making and the evolving

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50:58

075 Brandon Metcalf - Cash & Burn: The Highs and Lows...

SaaS Fuel ·

2023/05/16

In our SaaS Fuel™ Founder Episode this week, we take a deep dive into the world of SaaS organizations and discuss the significance of accurate financial forecasting and effective cash flow management. Jeff is joined by Brandon Metcalf, founder and CEO of Place Technology.Brandon discusses his experiences as a founder, including the difficulties of preserving the business culture when working remotely, the significance of empathy and flexibility, and the requirement for finding a balance between

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355 results

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