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PODCAST

The Tom Ferry Podcast Experience

Greatness lives within us all. But have you tapped into yours – or is it stuck inside you? Top-ranked real estate and business coach Tom Ferry’s life’s work is all about helping people fulfill their vast untapped potential. The Tom Ferry Podcast Experience will give you the knowledge, support, motivation and tools to succeed in business and achieve your true potential. This show is designed to help you grow, achieve more, earn more and ultimately, fulfill the greatness within you.

business self-improvement

All Episodes

31:26

The Recruiting Calls that Team Leaders Need to Make |...

The Tom Ferry Podcast Experience ·

2023/07/12

If you’re running a team or planning to, the calls you need to be making are recruiting calls. Because if you’re serious about scaling your business and serving more people, your agents are your clients – and other agents are your prospects. Lisa Chinatti was already a super successful team leader at the beginning of this year, but something I said at our past Elite Retreat event struck her. She realized that she wasn’t immune from making her calls every day. The difference between her and her

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14:54

The 7 Unwritten Rules of Real Estate Marketing | This...

The Tom Ferry Podcast Experience ·

2023/07/10

Did you know that there are rules of real estate marketing? By that, I mean there is a set of principles by which marketing works to achieve its intended effect, and if you understand and follow these principles, you’re almost certain to get what you want (more leads). And if you don’t follow them? Well, I guess you could just call that experimenting. In this episode of This Week in Marketing, Jason Pantana is going to shine a light on the seven unwritten rules of real estate marketing, because once

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30:47

From Content to Contract: The Real Estate Process |...

The Tom Ferry Podcast Experience ·

2023/07/05

As a real estate agent, getting signed contracts is the goal. Producing lots and lots of video content is the way to do it. That’s right… Content is the key to getting signed contracts at a larger scale – not just a way of gaining popularity. To prove it, I have two Rockstar content creators, Jen Dillard and Chris Kwon, who will show you their video content strategies for attracting and closing more and more clients, even as nationwide transactions have slowed down. If Jen and Chris don’t

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04:53

Postcard Marketing for Leveling Up Your Geographic...

The Tom Ferry Podcast Experience ·

2023/07/03

Postcard marketing is sadly overlooked, even for agents with a geographic farm. That’s because it’s not cheap, and if you’re not doing it right, you won’t get the results you should. Eileen Rivera understands that postcard marketing is both an art and a science. And to succeed, you must understand both aspects. In this episode of This Week in Marketing, Jason Pantana talks with Eileen about how real estate agents can use postcard marketing to take their geographic farms to the next level by

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01:37

Halftime Huddle | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/07/03

182 days… That’s what we have between now and the finish line. Regardless of how you did in the first two quarters, now is the time to buckle down and run the plays that will reach your goals, because there is still time. In this Mindset Monday, I’m talking about what you’re going to do in the next two 90-day cycles to finish the year strong.

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01:47

Move With Confidence | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/06/30

Ever feel like your confidence has taken a dip and you don’t know how to get it back? The answer may be easier than you think, and you already have everything you need. It’s all about the way you carry yourself – the way you move. And in this Mindset Monday, I’m going to tell you the movements that help you get your swagger back.

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17:35

Launch to Leverage: Multiply Every Real Estate...

The Tom Ferry Podcast Experience ·

2023/06/28

When the inventory is this scarce, you need to multiply every real estate listing you have. And by that, I mean leveraging one listing into opportunities for many more. This week, I’m continuing my conversation with Jeff Mays and Jason Pantana with a hyper-focus on how to multiply every real estate listing by launching it in the right way. To do this, we’re covering: The best time to launch a listing How to market your Open House for optimal success Turning your database into raving fans And

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10:15

TWiM_074How to Conquer Fear of the Camera on Social...

The Tom Ferry Podcast Experience ·

2023/06/26

What stops you from making videos? I’m willing to bet it’s fear of the camera. Jason Pantana, one of the greatest social media marketing geniuses working in real estate today, says that in his experience, fear of the camera is what is holding agents back from their highest potential. Because today, social media demands more content of you than ever before. In this short clip from our Elite Retreat event, Jason shared the most important mindset shift you can make to get out of your head and conquer

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01:02

Winners Always Do This... | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/06/26

What do winners always do that makes them winners? It’s not knowing the right answers every time. I’ll give you a little hint… it’s about flexibility and one particular word that fortifies their mindset every time they use it. Find out what it is in this Mindset Monday.

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33:02

Regaining Confidence and Certainty in Today’s Market...

The Tom Ferry Podcast Experience ·

2023/06/21

As a real estate agent, confidence and certainty are everything. They’re not only what you feel after you close a deal but what’s required for you to land the deal in the first place. Right now, in our industry, there is a confidence and certainty crisis… I’m talking with agents who are feeling so displaced, so lost, and frankly so depressed that they’re considering giving up. And if you know me, you know how seriously I take that. For those who feel that way, this episode of the Tom Ferry

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25:10

Top 10 Real Estate Marketing Musts for New Agents |...

The Tom Ferry Podcast Experience ·

2023/06/19

What are the real estate marketing musts that every new agent needs to be running right now to establish themselves and compete in the big leagues? That’s the question that Jason Pantana is answering in this episode of This Week in Marketing! In this market, new agents have the odds stacked against them, but the 10 real estate marketing musts that Jason is about to show you are certain to level the playing field and have you winning over sellers despite a lack of experience. And what if you’re not a

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01:10

Sustainable Enthusiasm | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/06/19

If you want to succeed big, you’re going to fail. It’s part of the process. The problem with failure is that people let it kill their enthusiasm. It takes sustainable enthusiasm to push through those necessary failures and triumph in the end. And cultivating sustainable enthusiasm is what we’re talking about in this Mindset Monday.

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30:18

The Greatest Competitive Advantage | Summit Keynote...

The Tom Ferry Podcast Experience ·

2023/06/14

What is the greatest competitive advantage in modern economy? Seems like a loaded question, doesn’t it? But if you ask Shawn Achor, one of today’s leading researchers in the field of positive psychology, the answer is very simple – happiness. That’s right… Turns out that starting with happiness might just be the key to unlocking your greatest competitive advantage, making you more productive, influential, and successful. So, how do you unlock happiness before achieving your desired success

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23:00

Annual Equity Review: The Supercharged Real Estate...

The Tom Ferry Podcast Experience ·

2023/06/12

If you’re working your database, hopefully you’re familiar with the tactic of sending an unsolicited real estate CMA. While that’s a killer strategy, did you know there’s an even better version? An Annual Equity Review is potentially one of the best ways to provide a ton of value, showcase your expertise, and get your database leads actually excited to make a move. So why aren’t more agents doing them? In this episode of This Week in Marketing, Jason Pantana talks with lead generation master David

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02:06

Commit or Quit | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/06/12

We’re in a new real estate market. It’s either going to excel you to greatness or it’s going to destroy you. To be completely honest, right now I’m not sure everyone is cut out for it. The question is… are you? That’s what this episode of Mindset Monday is dedicated to helping you find out. I’m going to tell you exactly what you need to be doing to put that fire back in your belly which is going to separate you from the agents who are struggling right now. The fact is, real estate agents are

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27:47

8 Traits of the Best Real Estate Agents in the World...

The Tom Ferry Podcast Experience ·

2023/06/07

What’s the difference between the best real estate agents in the world and the rest of the real estate agents in the world? Is it how much money they make and the influence they hold over their communities? Well, that’s part of it… But before any of that, there are eight things that the best real estate agents in the world all have in common which got them to where they are now. For this week’s podcast, I want to share with you a clip from last year’s Success Summit where I take the audience

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01:57

When You Get Squeezed | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/06/05

The world is going to squeeze you. Interest rates, home prices, everything else on top of that… It’s always something. But how do you react when you feel the squeeze? The answer to that is what makes the difference. In this Mindset Monday, I’m going to show you a better way to react when you feel the squeeze begin to tighten.

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18:04

4 Power Moves for Your Summer Real Estate Takeover |...

The Tom Ferry Podcast Experience ·

2023/06/05

What is a summer real estate takeover? Regardless of how hot the summer real estate market is in your area, the warmer weather brings a massive opportunity for the crafty agent… While everyone else is going on vacation and bringing their marketing with them, you have the chance to sweep in and sweep up the business by doubling down on the most effective marketing. In this episode of This Week in Marketing, Jason Pantana shows you the four power moves of an effective summer real estate

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58:13

Understanding Home Prices and Homeowner Motivations |...

The Tom Ferry Podcast Experience ·

2023/05/31

Today's market requires more from agents than just understanding home prices. You need to understand why home prices are rising in some areas and dropping in others, and what it means for the people who still need to move. It’s all about finding correlations in the story so you can be the agent who creates your own inventory instead of waiting for it to appear. On this episode of the Tom Ferry Podcast Experience, I’m talking with the King of Real Estate Data, Keeping Current Matters Founder

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18:54

Real Estate Fame Assets: Your Ticket to Brand...

The Tom Ferry Podcast Experience ·

2023/05/29

Have you ever heard of real estate fame assets? Just from a first impression, it might not sound like what you need right now. You probably got into real estate to get rich, not famous. But in a market like today’s, where people are only looking to work with the BEST, gaining notoriety is your path to getting rich. That’s what Jason Pantana is talking about in this episode of This Week in Marketing: real estate fame assets, what they are, how you can find yours, and how to use to them boost your

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