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PODCAST

MarketScale Technology

Welcome to MarketScale: Your home for all the latest news, tips and trends in B2B ! Join us for new episodes featuring industry leaders as we unpack the latest in everything from Pro AV and Software to Education Technology and Healthcare.

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All Episodes

30:21

MarketScale IoT 01/30/19: Making Necessary Evils...

MarketScale Technology ·

2019/01/30

There are aspects of life that we have largely accepted as a necessary evils. Technology is stepping in to find solutions to these issues that have previously existed as blindspots in our society. On today's episode of the MarketScale IoT Podcast, we look at how IoT is changing the game when it comes to pest control and safety on the roadways.

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16:13

Outdoor LED Decision: Financial vs Philosophical with...

MarketScale Technology ·

2019/01/29

For a country that prides itself on pushing the envelope, technologically, we haven't really been bold with the deployment of outdoor LED displays outside of Times Square or the Vegas Strip. Globally, the market is telling a different story. "In 2016, it was roughly a $4 billion dollar industry, globally. It's projected to reach somewhere in the $14-$16 billion dollar range by 2023, so, you're talking 6 years, 7 years. That's a lot of growth and it's something that definitely needs to be looked

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13:15

The Best Security is in the Data with Jonathan Pine...

MarketScale Technology ·

2019/01/29

Cameras, sensors, audio recording devices. They're put in place at a company to provide safety, and when dealing with the well-being of your employees, this tech is expected to function properly. When it isn't, there are no excuses. "There's a certain amount of risk to the end user associated with security equipment not being in operation," Jonathan Pine, CEO of Renova Technology, said. How should companies stay on top of their security equipment and ensure safe operations? The answer lies in the

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17:31

Big or Small, Companies Need Better Cybersecurity...

MarketScale Technology ·

2019/01/25

Whether you look at Warby Parker, Marriott, or Sony, it's clear that no matter the size, every company is susceptible to bad actors. It's this very real concern that drives companies like Telarus to educate their clients on these risks. Having a secure data network is more than just encryptions and software; it's a cultural shift for a company. This means a layered, constant approach to security, engaging stakeholders in initiatives, and planting seeds for future security measures. Josh Lupresto,

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37:02

MarketScale Software & Technology 01/25/19:...

MarketScale Technology ·

2019/01/25

Coming off of CES and NRF, two of the biggest trade shows of the year (and it's only January!), we're already deep in the trenches of innovative technology that's going to take the world by storm in 2019. With everything from giant quadcopters, to wearhouse management softwares and robots, to engine-monitoring fluid and sensors, we're on the cusp of innovation constantly. For this episode of the Software & Technology Podcast Show, we didn't want to do more exciting tech highlights. Instead, we

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32:24

MarketScale Pro AV 01/24/19: Experiencing the Biggest...

MarketScale Technology ·

2019/01/24

This weeks episode of the Pro AV Podcast Show is getting an inside look at one of the industry's biggest trade shows and explores one of the most creative markets for integrators and designers. Explore the AV world of possibilities by getting a preview of ISE (Integrated Systems Europe) 2019 from one of the directors bringing the show to fruition. Then take a dive into the world of nightclubs and how they are using Pro AV technology to create unforgettable experiences.

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32:19

MarketScale IoT 01/23/19: Bringing IoT to the Highest...

MarketScale Technology ·

2019/01/23

Can IoT help bring innovation to an industry that has remained largely unchanged for centuries? Ed Anthes-Washburn and the New Bedford Port Authorityis saying yes. Today's episode of the MarketScale IoT Podcast looks at how IoT technology is changing the game in fishing and strengthening supply chains.

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27:20

MarketScale Energy 01/21/19: Breaking Solar Records &...

MarketScale Technology ·

2019/01/20

Energy is essential to life as we know it. The planet is facing some big challenges when it comes to energy and many scientists are working away on how to remedy this. In this podcast, we talk to two academia experts on what the future of energy may be.

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40:19

MarketScale Industrial IoT 01/17/19: Cars are...

MarketScale Technology ·

2019/01/17

In an increasingly connected world, automobiles are not being left behind. The capability for cars to be able to connect with every device in our lives is the path forward in the industry. Today's show features conversations with people who work in two different ends of this endeavor.

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11:10

MarketScale Software & Technology CES Recap

MarketScale Technology ·

2019/01/11

Daniel Litwinreturned from CES 2019and joined Tyler Kernin the MarketScale podcast studio to talk about everything he saw at one of the largest trade shows in the world. If you missed the show, this is your chance to get caught up on all of the incredible innovations in the world of software and tech.

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33:10

MarketScale Pro AV 01/10/19: How Pro AV is Keeping...

MarketScale Technology ·

2019/01/11

Sometimes it's hard to stop and remember where technology was 20 years ago. These days it feels like innovation is happening at such a rapid rate it can be hard to keep track of where we've been. On this episode of the MarketScale Pro AV podcast we take some time to look back and where the industry has been, where it is now, and where it's going in the future.

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124:06

MarketScale Live Podcast from Las Vegas at CES 2019

MarketScale Technology ·

2019/01/10

MarketScale is live in Las Vegas for CES 2019 this week and we checked in with our own Daniel Litwin who is currently getting a firsthand look at the latest innovations in the software and technology world.Stay tuned for live interviews with representatives from the following companies right here: 11:15 PST: Patrick Santucci, Product Manager , DJI 11:30 PST: ‘Cam’s Corner’, CES observations from our own Cameron Cooper 11:45 PST: Jacques Bonifay, CEO, Transatel 12:15 PST: Nadia Giuliani, COO,

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32:04

MarketScale Industrial IoT 01/10/19: Beacon...

MarketScale Technology ·

2019/01/10

This week's episode of the MarketScale IoT podcast features conversations with two industry experts who are using their knowledge to bring innovation to the industry. Correspondent Shelby Skrhak caught up with David Gilley, the Assistant Vice President of Business Development and Strategy at Encore Networks. He discusses the use of private LTE networks by energy utility providers around the world. These providers are harnessing LTE capabilities in-house for better oversight. Also on this week's

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8:28

MarketScale Software & Technology Live Podcast at CES...

MarketScale Technology ·

2019/01/09

MarketScale is live in Las Vegas for CES 2019 this week and we checked in with our own Daniel Litwin who is currently getting a firsthand look at the latest innovations in the software and technology world.Daniel has been on the show floor all day and said it has been “overwhelming but in the best way possible.”He said an emphasis on smart technology and 5G connectivity is evident at this year’s event and checked in with the LG ThinQ and Samsung Mobile booths to learn more about what two of the

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23:50

MarketScale Energy 01/07/19: How to Cut the Red Tape...

MarketScale Technology ·

2019/01/07

2019 is a big year for the energy industry. Companies are taking advantage of emerging tech like drones and machine learning to improve operations, we're doubling down on a renewable future, and continuing to see booming oil production in the Permian Basin to name a few things. It's definitely a year to watch out for. Like any industry, seeing those changes come into play takes time and a lot of cutting through red tape. That's what our content explores on today's episode. How should you approach

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36:25

MarketScale Pro AV 1/3: Solving the Security Dilemma

MarketScale Technology ·

2019/01/03

As pro AV devices grow increasingly interconnected the need to ensure the security of these devices grows. Protecting pro AV equipment from bad actors is an important step in making sure a project goes off without a hitch. Tim Albright, President of AVNation Media, joins this week's episode to discuss the steps that can be taken to prevent security issues. This week's episode also features a conversation with MarketScale correspondent Beth Osborne to recap the ways that retail locations utilized pro

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19:20

Why Audio Engineers Need to Be Network Engineers,...

MarketScale Technology ·

2018/12/28

The evolution of the AV industry has been fueled by technological advances that have garnered much debate through the years. While analog systems have a long and rich history of producing sound resulting in legendary gold and platinum music, this technology can require a whole studio full of equipment. In the ‘90’s, digital development rapidly revamped the boundaries of analog limitations, providing a cheaper (and eventually comparable) method of producing sound that continues to evolve through

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20:53

Why it's Crucial to Build Memorable Trade Show...

MarketScale Technology ·

2018/12/28

Creating a memorable trade show experience begins with the booth itself. This may seem obvious, but there are a number of decisions that need to be made regarding a booth for a trade show. What size is your booth going to be? Are you going to rent the materials or purchase them? What are your AV display needs? Bruce Ulrich, President of Productive Displays, joined us on the Pro AV podcast to advise the industry: we need change the way we think about trade show displays. "It's viewed as an expense

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37:36

MarketScale Industrial IoT 12/26/18: Connected...

MarketScale Technology ·

2018/12/24

Today's two features put IoT to work in different industries. In each, we get to see how interconnected data is lowering price points, increasing data access, and overall creating big wins. We get a look at connected energy with Tom Raftery, Global VP, Futurist and Innovation Evangelist with SAP, and turn to Can Algül, CEO of Pubinno, to talk about his mission to create an “Internet of Beer.”

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49:59

MarketScale Software & Technology 12/21/18: Apple's...

MarketScale Technology ·

2018/12/21

Today's Software & Technology podcast show explores big moves in the industry, literally and figuratively. Apple's expansion to Austin, Texas, the struggles of choosing a college, bringing cryptocurrency to an untapped market; the industry is chalk-full of boundary-pushers, and we catalog three of the most exciting ones.

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