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PODCAST

What the Fixed Ops?! (WTF?!)

Russell Hill, Charity Dunning

Join automotive expert and entrepreneur Russell B. Hill and CMO Charity Dunning as they venture into the world of automotive, fixed operations, and the successes and failures in life in the What the Fixed Ops?! podcast. Get new episodes by following our social media networks or by visiting us at www.FixedOPSMarketing.com/WTF.

leisure automotive

All Episodes

1:00

How Hackers Double Dip - #automotive #training #shorts

What the Fixed Ops?! (WTF?!) ·

2024/08/27

Even when a cyber criminal is "honorable" and returns data after a ransom has been paid...it is often not the end of the ordeal, as Justin Shanken explains.Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024Global Dealer Solutions

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1:00

Is Hacking...Personal? That Depends... - #automotive...

What the Fixed Ops?! (WTF?!) ·

2024/08/26

What motivates hackers? Is it money? Is it personal? Is it something else? Justin Shanken of Black Breach explains.Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024Global Dealer Solutions has a network of high-performance providers

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0:58

Where are Cyber Attacks Coming From? - #automotive...

What the Fixed Ops?! (WTF?!) ·

2024/08/23

Though cyber attacks can originate from many places, there are a few global hot spots for this particular criminality. Justin Shanken of Black Breach identifies the most predominant areas.Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at

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0:37

"This is a Business Just Like a Dealership" -...

What the Fixed Ops?! (WTF?!) ·

2024/08/21

With AI and bots dominating so much of the public discussion, one could be forgiven for believing that hackers are simply bots or programs hunting for data. Not the case, says Black Breach CEO Justin Shanken.Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at

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1:00

Black Breach: A Cybersecurity Origin Story -...

What the Fixed Ops?! (WTF?!) ·

2024/08/20

CEO Justin Shanken shares his story and how it led him to start Black Breach.Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024Global Dealer Solutions has a network of high-performance providers offering proven products and

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40:22

Black Breach CEO Justin Shanken - What the Fixed...

What the Fixed Ops?! (WTF?!) ·

2024/08/19

Cybersecurity is taking on a larger role in all of our lives, with companies big and small being targeted. In light of this summer's epic ransomware hack of CDK and its effect on auto dealers around the country, we are talking with Black Breach CEO, Justin Shanken. How big does a company need to be to worry about cybersecurity? How are hackers getting access to so much sensitive data in the first place? Justin has answers! Global Dealer Solutions has a network of high-performance providers offering

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0:53

Remember When We Had to Pretend We Didn't Work from...

What the Fixed Ops?! (WTF?!) ·

2024/08/15

Melissa Marlatt of InteliChek reflects back on the pre-Covid days before remote work was a normal way to engage.Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024Global Dealer Solutions has a network of high-performance providers

en

0:43

One of the Most Overlooked Value Points in a...

What the Fixed Ops?! (WTF?!) ·

2024/08/14

Price and location are two of the most essential value points a dealership can provide. But there are others. Joe Gibson from InteliChek identifies one that almost always goes overlooked!Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at

en

0:50

What IS Value in Automotive? - #automotive #training...

What the Fixed Ops?! (WTF?!) ·

2024/08/13

What is Value? Well obviously it's...um....well it's...huh...here's Joe Gibson from InteliChek to tell you about value in auto dealerships!Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024Global Dealer Solutions has a network of

en

0:57

"It Makes Me Cringe" - Are You Promoting Your Service...

What the Fixed Ops?! (WTF?!) ·

2024/08/12

Melissa Marlatt talks about social media and how dealerships do or don't use it to market their service specials.Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024Global Dealer Solutions has a network of high-performance providers

en

0:58

Have You Found Your Brand Voice Yet? - #automotive...

What the Fixed Ops?! (WTF?!) ·

2024/08/09

Joe Gibson of InteliChek talks about how dealerships are finally learning how harness social media as a means to connect (and stay connected) with their clients. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024Global Dealer

en

0:26

This is THEE Most Frustrating Myth about Fixed...

What the Fixed Ops?! (WTF?!) ·

2024/08/08

InteliChek COO Melissa Marlatt speaks about one of the main myths that the company was created to dispel.Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024Global Dealer Solutions has a network of high-performance providers offering

en

0:29

2. How Do You Avoid Selling Too Low

What the Fixed Ops?! (WTF?!) ·

2024/08/07

How can you maximize profits and still provide savings to your clients? Joe Gibson from InteliChek explains.Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024Global Dealer Solutions has a network of high-performance providers

en

1:00

How Do You Compete if You Don't Know Your...

What the Fixed Ops?! (WTF?!) ·

2024/08/06

Joe Gibson from InteliCheck explains why it is SO important to understand your local competition in order to set effective pricing strategies.Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024Global Dealer Solutions has a network of

en

51:44

Joe Gibson & Melissa Marlatt from InteliCheck - What...

What the Fixed Ops?! (WTF?!) ·

2024/08/05

We are talking with Joe Gibson and Melissa Marlatt of InteliChek about their incredible product and the importance of competitive data analysis. We delve deep in to the importance of service marketing and how it gives potential clients an opportunity to be won over and build trust. This is a great conversation with a plethora of useful facts that can help any dealership level up! Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are

en

0:53

Where We Fail in Building Our Dealerships -...

What the Fixed Ops?! (WTF?!) ·

2024/08/02

As important as other areas like sales, service and BDM are, Kerry Cardwell draws our attention to a key area that is often overlooked.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

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0:43

Where We Fail in Building Our Dealerships -...

What the Fixed Ops?! (WTF?!) ·

2024/08/01

As important as other areas like sales, service and BDM are, Kerry Cardwell draws our attention to a key area that is often overlooked.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

en

0:48

"You Have to Build Your Own Brand Within the...

What the Fixed Ops?! (WTF?!) ·

2024/07/29

Kerry Cardwell talks about the top 3 most important factors in influencing sales and repeat customers. A must listen!Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today.http://www.gdsdealers.com/partners?utm_source=wtf&utm_medium=sponsorship&utm_campaign=wtf_sponsorshipBE THE

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0:55

What Buyers Expect has COMPLETELY Changed! -...

What the Fixed Ops?! (WTF?!) ·

2024/07/29

Kerry Cardwell talks about the differences in consumer buying patterns today and how they've been influenced by technology.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

en

0:43

"We Accept Mediocrity When We Shouldn't" -...

What the Fixed Ops?! (WTF?!) ·

2024/07/26

Kerry Cardwell from Global Dealer Solutions chats about auto sales slow downs and why we fall in to self-defeating patterns. Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

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