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PODCAST

Shopify Masters

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.

business entrepreneurship

All Episodes

00:38:35

Allbirds CEO: Why Sustainability Leads to Profitability

Shopify Masters ·

2023/05/18

Allbirds is a direct-to-consumer success story, upending the shoe industry with sustainable materials. Allbirds co-founder and CEO Joey Zwillinger shares how the company's mission fuels innovation in the first episode of the Shopify on Location in San Francisco.For more on Allbirds and show notes: https://www.shopify.com/blog/allbirds-sustainability

en

00:01:10

Sounds Like San Francisco, A Shopify Masters Miniseries

Shopify Masters ·

2023/05/16

Shopify Masters is back with a brand new miniseries from San Francisco. Join Benjamin Gottlieb and Shuang Esther Shan as they sit down with Shopify legends from our San Francisco office.Episodes drop each Thursday for the next couple months. If you like what you hear - and would like to listen to more in person interviews - make sure to subscribe and leave a review wherever you listen to your podcasts.For a full catalog of episodes, check us out online:

en

00:26:26

How to Bring a Viral Product to a New Market

Shopify Masters ·

2023/05/10

CEO Gillian Gallant first saw Paper Shoot Camera on TikTok and convinced its inventor to let her build out exclusive distribution in North America. Here’s how Paper Shoot Cameras went viral and sold to more than 70,000 customers.To learn more about Paper Shoot Camera and show notes: https://www.shopify.com/blog/paper-shoot-camera-distribution

en

00:38:56

Build a Cult Following Around Your Product

Shopify Masters ·

2023/05/09

Known for vibrant iPhone accessories, Wildflower Cases was founded by the Carlson family after Miley Cyrus wanted the personalized phone case they had designed for fun. For more on Wildflower Cases & show notes: https://www.shopify.com/blog/wildflower-cases-non-traditional-career-path-accessories-empire?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcastCheck out our FREE website cheat sheet and start designing your site today: https://bit.ly/3NxZDfv

en

00:32:13

Find the Best Suppliers for Your Food Business

Shopify Masters ·

2023/05/04

Pipcorn, a snack company focused on heirloom ingredients, found sustainable growth through relationships with suppliers. Since launch, the brand has been picked up by Oprah’s Favorites Things and appeared on Shark Tank. For more on Pipcorn and show notes: https://www.shopify.com/blog/pipcorn-heirloom-snacks-farming-relationships-shark-tank?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:30:50

How to Expand Your Brand Outside a Small Market

Shopify Masters ·

2023/05/02

If you’re building a company from a small country with a limited market, ecommerce solutions can help. Find out how the clean period products company Riley was able to expand its reach across Europe and the world.To learn more about Riley and show notes: https://www.shopify.com/blog/riley-international-expansion

en

00:28:27

What It Takes To Build Your Own Production Facility

Shopify Masters ·

2023/04/27

Julia and Jordy Kay wanted to help reduce the amount of discarded plastic on the planet so they launched Great Wrap, a materials science company that’s turning potatoes into compostable stretch wrap. Since its inception in 2019, Great Wrap has been featured on Netflix’s Down To Earth with Zak Efron and the pair have raised more than $24 million to aid them in their mission to replace traditional polyurethane wrap. For more on Great Wrap and show notes:

en

00:33:27

How To Turn TikTok Videos Into Big Sales

Shopify Masters ·

2023/04/25

Jacob Winter co-founded Mush Studios, a design-focused rug brand selling unique and outside-the-box home décor. Jacob launched the brand after his tufting transformation videos went viral on TikTok. Now, Mush Studios offers exclusive drops and colorways through retailers like SSENSE and MRKT. For more on Mush Studios & show notes: https://www.shopify.com/blog/mush-studios-tik-tok-partnerships?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcastStart designing your perfect social media

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00:40:27

Lessons from a Candle Company Selling New York Nostalgia

Shopify Masters ·

2023/04/20

Literie Candles doesn’t just sell scents, it sells memories. In this episode, Literie Candles founder Erica Werber explains how she created candles based on New Yorkers’ favorite pastimes and why the packaging has made her scents sell.For more on Literie Candles and show notes: https://www.shopify.com/blog/literie-candles-packaging

en

00:38:35

How Snug Used Livestreaming and PR to Drive Sales

Shopify Masters ·

2023/04/18

Sofas are an infrequent purchase, and the buying experience can be slow and frustrating. Snug founder Rob Bridgman set out to fix that, with modular couches that are delivered within days. He talks about the company’s experimental social media strategies and his advice for other brands.To learn more about Snug and show notes: https://www.shopify.com/blog/snug-content-strategies

en

00:33:45

Omsom’s Keys to Successful Brand Storytelling

Shopify Masters ·

2023/04/13

Vanessa Pham and her sister, Kim, co-founded Omsom, an Asian sauce company, because they had a story to tell about growing up as first-generation Asian Americans. In this episode of Shopify Masters, Vanessa shares her tips for making your brand’s story resonate.For more on Omsom and show notes: https://www.shopify.com/blog/omsom-storytelling

en

00:40:44

Take Your Business to the Next Level With Subscriptions

Shopify Masters ·

2023/04/11

Paul Chambers is a digital marketing and subscription economy researcher with over two decades of experience in the industry. Paul created his own networking event– SubSummit, to bring together founders at every stage of the subscription model journey and help them grow and expand their businesses.For more on Paul Chambers & show notes: https://www.shopify.com/blog/paul-chambers-subscription-business-sub-summit?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:32:37

Growing a $100 Million Candy Business Through Retail...

Shopify Masters ·

2023/04/06

Tara Bosch wanted a better relationship with candy and sweets, so she created low-sugar gummy treats to “kick sugar but keep candy.” She dropped out of university to launch SmartSweets in 2016, and today the company surpasses $100 million in revenue annually. For more on SmartSweets & show notes: https://www.shopify.com/blog/smart-sweets-retail-celebrity-partnerships?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:28:57

How Parks Project Scaled to Give Back $2 Million to...

Shopify Masters ·

2023/04/04

Parks Project founder Keith Eshelman wanted to leave parks and trails better for the next generation. He created a mission-driven company that designs outdoor-inspired apparel and gear. Here, he shares how he grew the business to give back more than $2 million to parks.For more on Parks Project and show notes: https://www.shopify.com/blog/parks-project-impact

en

00:40:29

Tips for First-Time Food and Beverage Founders from...

Shopify Masters ·

2023/03/30

Sanzo founder Sandro Roco shares his inspiration for a sparkling water company, the mistakes he sometimes sees early founders make, and what he’s learned about the food and beverage industry.For more on Sanzo and show notes: https://www.shopify.com/blog/sanzo-food-and-beverage-insights

en

00:35:01

The 8-Figure Business Built on Vinyl Records and...

Shopify Masters ·

2023/03/28

Matt Fiedler co-founded Vinyl Me, Please, a subscription-based vinyl-membership business, to give people the tangible connection to music they craved. After the first five years of bootstrapping, the business brought in over $11 million in revenue, and signed up more than 30,000 subscribers.For more on Vinyl Me, Please and show notes: https://www.shopify.com/blog/vinyl-me-please-subscription-business-success%20?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:32:00

Artificial Intelligence: What To Expect For Your...

Shopify Masters ·

2023/03/23

Bank of Canada's director of data science Maryam Haghighi joins us for an in-depth conversation on the latest disruptive technologies, and how business owners can use and understand their customer data. For more on Maryam Haghighi & show notes: https://www.shopify.com/blog/maryam-haghighi-bank-of-canada?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:31:30

Meet the Brand That’s Blending Social Impact With...

Shopify Masters ·

2023/03/21

Erica Davis and Catherine Carter founded The Sip, a tight-knit community where members receive curated sparkling wines from all over the world and learn more about the regions and ingredients behind their favorite bottles. For more on The Sip & show notes: https://www.shopify.com/blog/the-sip-representation-in-the-wine-industry%20?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:29:27

From $20,000 in Debt To Building a Brand Loved by...

Shopify Masters ·

2023/03/16

Lindsey Carter founded SET Active, an activewear brand that blends form and function to make effortlessly comfortable clothing that sells out quickly. Its matching workout sets and lounge gear are extremely popular among the wellness community, and can be seen on “it girls” like Kylie Jenner and Hailey Beiber. For more on SET Active & show notes: https://www.shopify.com/blog/set-active-building-community?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:28:16

How to Take Smart Risks When Starting a Company

Shopify Masters ·

2023/03/14

Founder Nancy Twine left her career on Wall Street to start Briogeo, a clean hair care company. In this episode, Nancy shares how she managed the risk of starting a company, scored a partnership with Sephora, and secured an acquisition of her brand.For more on Briogeo and show notes: https://www.shopify.com/blog/briogeo-taking-smart-risks

en

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