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PODCAST

Carl Gould #70secondCEO

A quick daily hit with Carl Gould to achieve a lifetime of results. #70secondCEO your micro-podcast...GO! Carl is the creator of the 7 Stage Growth Method, which has propelled over 75,000 companies worldwide. In this micro-podcast Gould shares actionable, practical tips to grow your business. You"re too busy to be reading this, start listening!

business entrepreneurship

All Episodes

01:12

Carl-Could - #70secondCEO - Carls Marketing Rule of...

Carl Gould #70secondCEO ·

2024/11/18

Carl's Marketing Rule of Thumb - Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. I understand that there’s a common thought that, yeah, but I wanna be too pushy, you know, I don’t want to overexpose myself. I don’t want them to--I don’t want to wear them out. You know I don’t want them to think like oh, here comes Donna again, right? Here comes Connie again; here comes Karen again, okay? I have a general

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01:13

Carl-Gould-#70secondCEO Did you Know Being 2 is OK

Carl Gould #70secondCEO ·

2024/11/15

Did you Know Being #2 is OK? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Position means what position in the marketplace you occupy. Are you the thought leader? Are you the most expensive? Are you in the middle of the road? Are you the value play? None better than the other, but which one are you? Are you a me too? You know coca cola is the thought leader brand leader in the soft drink market, pepsi is a me

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01:22

1370-Carlgould-70secondCEO Business Legs - Part 4

Carl Gould #70secondCEO ·

2024/11/14

Business Legs - Part 4 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Covid was the downward pressure, so whatever pressure covid put on your table,right. It didn't take the leg out, if you have four really strong legs,covid would not have impacted your business go talk to a supermarket they can’t hire fast enough. Go talk to amazon they can’t hire fast enough,okay. There are companies that so as talking to a new

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01:09

Carl-Gould-70SecondCEO Business Legs - Part 3

Carl Gould #70secondCEO ·

2024/11/13

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So the question I’m asking today is in these four examples, which of the legs of your business might need some strengthening? And then we'll talk about some ideas about that, right. So now back to the analogy, I’ve got the table legs underneath it, I pull one leg out the table is still okay, I haven’t touched it, I haven’t put any pressure on it, right. It’s like your

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01:23

Carl-Gould-#70secondCEO - Business Legs - Part 2

Carl Gould #70secondCEO ·

2024/11/12

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01:04

Carl-Gould-#70secondCEO-Business Legs - Part 1

Carl Gould #70secondCEO ·

2024/11/11

Business Legs - Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So if I were to put the table with four legs just like that slide,that table had four legs, okay? I would walk up, grab one leg, and pull it out. Now we have a table with three legs under it. Upon pulling out that fourth leg, what would happen to the table? (Okay, guys might wanna come off mute), yeah, it would fall--it would fall right away,

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01:13

Carl-Gould-#70secondCEO-During Down Turns Buyers...

Carl Gould #70secondCEO ·

2024/11/08

During Down Turns, Buyers Refer to Experts Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Pricing is the number one way that you communicate with your clientele. As soon as you advertise your pricing, you do two things. One is you tell them who you are. I'm the premium version, I'm the mid version, I'm the economy version, and they're all good. There's buyers for all three, so you don't have to say which one's

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0:55

Carl-Gould-#70secondCEO-Good Word Travels

Carl Gould #70secondCEO ·

2024/11/07

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01:18

Carl-Gould-#70secondCEO-Cut Through the Clutter

Carl Gould #70secondCEO ·

2024/11/06

Cut Through the Clutter Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. I eat a very plant-based diet. Whenever I go to a restaurant, I can tell if they know how to serve a vegan, basically. Are they just, did they Google it and say, okay, anything that's not this? Or do they actually know? And I can tell you a lot about the difference. You know, so if somebody's passionate about a subject or passionate about

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01:14

Carl-Gould-#70secondCEO-Understand Who is Your Ideal...

Carl Gould #70secondCEO ·

2024/11/05

Understand Who is Your Ideal Avatar pt 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. If you were a college, if you were a university, you would look at someone like you, someone like me and say, Oh, well, they're a good candidate. They have kids or they are part of a family, or they live in a certain area or they make a certain amount of money. So they would target me. I'll just take myself. They would

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0:54

Carl-Gould-#70secondCEO-Understand Who is Your Ideal...

Carl Gould #70secondCEO ·

2024/11/04

Understand Who is Your Ideal Avatar Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. One exercise that every business owner has to do is make sure that they take a step back and understand who their ideal client avatar is, right? So if you get an ideal client, and you know what's going on in their life right now and what would trigger them to call you or accept your call right now, that's the key, right? I'll

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01:03

Carl-Gould-#70secondCEO-Decide Where You Are as an...

Carl Gould #70secondCEO ·

2024/11/01

Decide Where You Are as an Entrepreneur PT 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. You have two slightly different approaches. Apple in the beginning, when they first started out, I mean their commercials were throwing hammer balls at TV sets and blowing up the status quo. Well, they're the establishment now. You know what I mean? Like they're not running around saying we want to blow up the universe,

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01:12

Carl-Gould-#70secondCEO-Decide Where You Are as an...

Carl Gould #70secondCEO ·

2024/10/31

Decide Where You Are as an Entrepreneur Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.First off, decide where you are because when you're trying to make a mark, it's time to be bold, it's time to be provocative, it's time to take risk. You know, if you're trying to make a mark, you're not trying to just get customers. That's not your goal. Because you think you can do it better, so you are out to poach customers,

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01:08

Carl-Gould-#70secondCEO-Entrepreneurs Fall into Two...

Carl Gould #70secondCEO ·

2024/10/30

Entrepreneurs Fall into Two Catagories Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Entrepreneurs tend to fall in two categories. First category I call is they want to make a mark. They have an idea, they've got a dream, there's something that they want to do, they want to put their stamp on their community or in their industry or in the world, right? I have a better way to make cupcakes. I just make cupcakes

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0:58

Carl-Gould-#70secondCEO-What Stage can The Owner Step...

Carl Gould #70secondCEO ·

2024/10/29

What Stage can The Owner Step Back Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. It starts in stage four to some degree, stage three, right? If you are, let's say you run a real estate office and you don't want to be the one going out, sitting at somebody else's kitchen table on the evenings and weekends, trying to get listings and, you know, showing houses on the weekend. You can hire a bunch of realtors that

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01:10

Carl-Gould-#70secondCEO-The Majority of Businesses...

Carl Gould #70secondCEO ·

2024/10/28

The Majority of Businesses are Stage 2 & 3 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. The overwhelming majority of businesses are in stage two and three, right? 98.6% of businesses have less than 20 employees. 96% of businesses are under 1 million, and they tend to be stage two and stage three businesses. Once you get into stage four and above, these are businesses that do well over a million dollars. To go

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01:34

Carl-Gould-#70secondCEO-The Diagonal Opposite Quadrant

Carl Gould #70secondCEO ·

2024/10/25

The Diagonal Opposite Quadrant Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results We actually have a formula that will help somebody understand what their blind spots are. There are four quadrants in a business: strategy, business development, operations, and finance. There are subcategories underneath those, but those are the four main ones. And you tend to be strong in one. You tend to be okay in the other two

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01:24

Carl-Gould-#70secondCEO-Benchmark Your Business

Carl Gould #70secondCEO ·

2024/10/24

Benchmark Your Business Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. You always wanna know what your competitors are up to because that's how you'll be compared for sure. One of the things that we like to do with our clients is to have them say, "I want to be different." How do I differentiate myself? How do we stand out? We've found that innovation in one industry comes from the front lines of another

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01:09

Carl-Gould-#70secondCEO-Am I Like Them

Carl Gould #70secondCEO ·

2024/10/23

Am I Like Them Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Decides if I like another person is, am I like them? Person in this room, professional. We're here at the BMW conference. We have things in common. When we build rapport, we are looking for sameness, likeness, and commonality. That's the definition of rapport It doesn't mean we don't have to have stuff in common. I don't have to say the values of you.I

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0:39

Carl-Gould-#70secondCEO-Meet People Where They Are

Carl Gould #70secondCEO ·

2024/10/22

Meet People Where They Are Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Right, have you heard the expression, imitation is the highest form of flattery. So we want to meet people where they are, be as flexible as possible, and speak their language. If we do that, we're the lead dog. Most people are wrapped up in their PowerPoint or their presentation, or did I set it right? You know, am I wearing the right

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543 results

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