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PODCAST

The Sound Off Podcast

Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes you behind the mic for conversations with the people shaping the world of audio. From radio legends and podcast pioneers to producers, programmers, voiceover talent, and top-tier creators. Each episode dives deep into the craft, business, and culture of sound.Matt brings his decades of industry experience—and tall-tale stories—to the table, creating a space where creators and listeners alike can explore

society & culture personal journals

All Episodes

00:42:51

Julie James: Musically, Vocally, Personally

The Sound Off Podcast ·

2020/08/11

In this episode Julie and I talk about working from home, having to adjust while doing multiple radio tasks including imaging, music programming, music meetings, and building a home office. It's the little things like an extra monitor or a chair to endure prolonged periods of work. I also asked Julie about the AC format and how it has evolved over the last few years, some of the tools she uses to help make music decisions, what it all takes to keep great radio stations sounding awesome, and

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00:41:47

Alan Cross: What Happens To Music?

The Sound Off Podcast ·

2020/08/04

Alan Cross loves music. Over the last few months we have done a few episodes discussing radio on a pandemic planet. But what about the music industry? What about the business side of music? It is especially curious given that music's entire business model has been turned on its head since 1999. Income has shifted from selling physical music to subscriptions and live touring; the latter of which is now effectively cancelled for this year, and possibly next year.In this episode, Alan talks

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00:50:31

Stu Jefferies: Mornings Boom 97.3 Toronto

The Sound Off Podcast ·

2020/07/28

If you're a Gen Xer, you likely know Stu Jefferies. He was the host of the venerable CBC TV show Good Rockin' Tonight which ran from 1983 to 1993. The Canadian reply to NBC's Friday Night Videos carried it's weight and powered the Cancon to kids whose parents were too cheap to spring for MuchMusic. Yes... this was a thing. If all you know about Stu is his stint on TV, then here is the rest of the radio story. It all started in Winnipeg, went to Saskatchewan, Vancouver, Edmonton, and then

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00:41:03

Getting Messy with Jesse and Jenna

The Sound Off Podcast ·

2020/07/21

When we had Jenna on our podcast 18 months ago, she was in the throes on getting ousted from a gig she loved on a station where they were working hard and building a following. It's a tall order to compete in a market like Ottawa where their direct competition is #1 and have been for 15 years. Since then, Jesse and Jenna launched a podcast and with the help of Blast The Radio, they have found the podcast strut after 200 episodes. Like any podcaster who is in it for the long haul, they had

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00:55:38

Jay Richardson: Power by Day, Jets Voice at Night.

The Sound Off Podcast ·

2020/07/13

Here's something you need to know about Jay Richardson. He's a really nice guy. Know what else? He's a true empathetic soul who cares. Which is why he always feels a little uneasy about the present and especially the future. However, we spoke a lot about the past in this episode.Jay is the afternoon drive host at Power 97 in Winnipeg, which is where he started the on-air portion of his radio career back in 2007. One day while worrying about the future, he came into my office and we can up

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00:40:51

Lochlin Cross: Loc'r Room Talk

The Sound Off Podcast ·

2020/07/06

Lochlin Cross is the morning show host at Cruz 95.7 in Edmonton along with Grant Johnston and James White. He spent time in Winnipeg and Edmonton programming two heavy hitter rock stations in Power 97 and K-Rock 97.3. Which got switched back to K97 at some point but we were too lazy to look it up. He also did on air stints at other rock powerhouses like 100.3 The Bear in Edmonton and the Max in Prince George. And why doesn't he play Rush? And what's the deal with the Harmonica he whips out

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00:52:41

Abe Hefter: How To News and Sports

The Sound Off Podcast ·

2020/06/30

Abe Hefter and I finally crossed paths in 2002. I recall hearing him on CJFM (FM96) in the 80's, and in 2002 we convened on Fort Street at that station when CHOM, Mix96 and CJAD merged itself into one entity. Abe began to transition into academia in 2003 when he received an opportunity to teach part time at Concordia University. There's something about teaching that brings out the energy in Abe. Very simply, you can hear it in the episode when we talk about inspiring the next generation of

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01:37:42

Mistress Carrie: Now Unfiltered and Uncensored

The Sound Off Podcast ·

2020/06/23

Mistress Carrie spent 22 years on air and a handful more working in promotions at WAAF. She spent most of her life before that listening and loving the station. She figured one day it would all end with her "moving on" as many in the business do. But what she and many did not expect was for its parent company to sell the frequency to K-Love for ten million dollars; something that also happened to the Sound in Los Angeles. On February 20, WAAF ceased to exist, leaving Boston without the

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00:33:24

Heather Osgood: Podcast Advertising 101

The Sound Off Podcast ·

2020/06/16

Heather Osgood is the founder of True Native Media and answered all of our questions about podcast advertising. I first met Heather back in 2017 and was fascinated with the vision she had for her company. While the idea of media buying was not new, being a media buyer for podcasts was. It is believed that podcast advertising will hit a billion dollars by 2021, and I took interest in the methods used to connect podcasters with podcast ads. A few weeks later, I shifted this podcast to a new

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00:46:07

Jillene Khan: Magic, Madison and Minneapolis

The Sound Off Podcast ·

2020/06/08

Jillene Khan is the afternoon host on Magic 98 in Madison, Wisconsin. Her story to radio is rooted in Minneapolis. From growing up listening to great personalities like Tony Fly from KDWB and Tom Bernard on KQRS to a time when her family was apart of Dave Ryan's Christmas Wish back in the 90's. Jillene is an ideal guest to bring on at a time when many people in her hometown are struggling with death of George Floyd at the hands 4 Minneapolis police officers.In the episode, you'll hear about

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01:02:00

Carrie Doll: On Air and in The Chair

The Sound Off Podcast ·

2020/06/01

I met Carrie Doll in the late 90's at CFRN Television in Edmonton. She was a reporter and later a news anchor. She covered the events of 9/11 from the anchor desk in Calgary and learned how to report without a script. The youngest of ten children from Fairview, Alberta, Carrie was a natural when it came to communicating and public speaking. She had an incredible run on CFRN-TV in the anchor chair alongside Daryl McIntyre. We spoke about "the Chair" in the physical and metaphorical sense

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00:35:55

Kim Blair: Finally A Guest From New Zealand

The Sound Off Podcast ·

2020/05/25

I met Kim Blair back in 2013. He was looking to make a change in his radio career and was leaving Australia behind in search of a more a country that was going to offer more of a challenge for him. Consolidation has caught up with Australia and Canada as well. In the months after we had dinner together, he found his new home in Auckland, New Zealand, where the radio is as competitive as any radio market names New York or Los Angeles.Kim grew up in Perth, Australia and started his radio

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00:38:52

Evo Terra's Podcast Pontifications

The Sound Off Podcast ·

2020/05/20

Evo Terra is the host of Podcast Pontifications. A short form podcast providing insights into the future of podcasting. As luck would have it, news of the Joe Rogan signing to Spotify broke the day before recording of the episode. I met Evo in Orlando at Podcast Movement last August and he shared some of his tips and tricks with me regarding how to refine solo podcast presentation. There were also some things I didn't know about Evo, including that his son was a hockey goalie. That's only

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00:28:49

Jason Barrett: Sports Radio Managing the Crisis

The Sound Off Podcast ·

2020/05/11

Jason Barrett returns to answer my sports related questions. Normally I don't bring Jason on until this first week of September when we look forward to the new NFL football season and talk about Sports broadcasting. However, these are not normal times for Sports radio and now is a good time to unpack what's going to happen. Jason's company, Barrett Sports Media has unveiled two initiatives to help us through, including a podcast called "Managing the Crisis" and his Membership Directory

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00:46:18

Dana Marshall: Morning Radio, Prince and a Podcast

The Sound Off Podcast ·

2020/05/06

Dana Marshall loves radio, loves the music of Prince, and has found the perfect audio life balance with both. He does mornings and is program director at 103.3 WKFR in Kalamazoo, Michigan. He is currently seeking a co-host for that morning show, so if you think that is you - apply within. Much like Melz On the Mic, who was a guest on the podcast in June 2018, Dana knows local, social and vital.Our meeting at the Conclave in 2018 led to a discussion about podcast which then led to the

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00:33:39

Sheryl Worsley: KSL Radio, Hit Podcasts, and...

The Sound Off Podcast ·

2020/04/29

This week, Sheryl Worsley from KSLRadio in Salt Lake City. While being a news director for around 20 years, she shifted in 2015 to audio and audience development in the Bonneville cluster's digital space. Sheryl and her team saw the value in podcast when a news series they were putting together was better suited for podcast than radio. Thus the hit podcastCOLD— a true crime series covering the case of Susan Powell, was picked up by podcast powerhouse Wondery and soared up the podcast chart

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00:37:06

A Mass Shooting During A Pandemic

The Sound Off Podcast ·

2020/04/22

This episode is a little different. Over the weekend, a 22 people lost their lives in a mass murder spree that covered 100 kilometers in Nova Scotia. Monday morning, Q104 in Halifax and a number of Stingray radio stations came together to pivot programming towards the hearts of their listeners. To understand what it takes to make those changes, you need to understand the people affected. Nova Scotia has had more than its fair share of disasters in the last century, and radio has been there

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00:38:28

Steve Reynolds: Coaching Through Crisis

The Sound Off Podcast ·

2020/04/14

There I was flipping through Facebook and seeing Steve Reynolds comment about hearing something he felt was out of place on the radio in the era of COVID-19. This is not to be confused with the non-COVID comments about Sirius Yacht Rock playing a lot of crappy B-Sides on their channel. (He's right. No one wants to hear B-Grade Little River Band song. Ever. With so many radio people and radio shows in flux Steve is good person to bring on right now to talk about our new surroundings.We also

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00:26:59

Kipper McGee: Brandwith on Demand

The Sound Off Podcast ·

2020/04/07

It's no wonder that Kipper McGee wound up in radio have grown up in between two great radio markets in Milwaukee and Chicago. He's a broadcast consultant, author and host of the Brandwidth on Demand podcast alongside David Martin. The show has been in production for as long as this show has, and it has an A list of broadcasters appearing for what turns out to be, "not your average quarter hour".In this episode, Kipper and I spoke about his years in places I have never been to. Des Moines,

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00:25:53

Sunni Puric: From War Torn to Washington

The Sound Off Podcast ·

2020/03/31

Sunni Puric works weekdays apart of the Joe Clair Morning Show on Rhythmic/CHR radio WGPC 95.5FM. Her journey to radio is unlike any other. This marks the first time I have asked what it was like spending your teenage years in a refugee camp in Bosnia. While the world saw a picturesque Yugoslavia during the 1984 Sarajevo Winter Olympics, it was 12 years later that th country fell into civil war. Sunni was open about sharing her times in the camp, and about her family's pathway to America.In

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495 results

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