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PODCAST

Paul Green"s MSP Marketing Podcast

Paul Green"s MSP Marketing Edge

Welcome to Paul Green"s MSP Marketing Podcast. If you"re a Managed Service Provider (MSP) and want to improve your marketing & grow your business, this is the show for you. It"s out every Tuesday on your favorite podcast platform. Since launching in 2019, this has become the world"s most listened to podcast about MSP marketing. Host Paul Green is the world"s go to MSP marketing expert, and the founder of the MSP Marketing Edge. Every week you"ll get really smart ideas to improve your marketing

technology marketing

All Episodes

00:37:44

Episode 173: AI in real life: How this MSP uses it

Paul Green"s MSP Marketing Podcast ·

2023/03/07

Episode 173 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Why paying your (small) suppliers faster makes business sense 07:09 The Six Steps from 'suspect' to 'loyal customer' 18:01 How this MSP uses AI in real life Featured guest: Thank you to Trenton Schuttler of Net Guardians for joining me to talk about how his use of generative AI has transformed his MSP. A

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00:37:44

Episode 173: AI in real life: How this MSP uses it

Paul Green"s MSP Marketing Podcast ·

2023/03/07

Episode 173 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Why paying your (small) suppliers faster makes business sense 07:09 The Six Steps from 'suspect' to 'loyal customer' 18:01 How this MSP uses AI in real life Featured guest: Thank you to Trenton Schuttler of Net Guardians for joining me to talk about how his use of generative AI has transformed his MSP. A self-confessed tech nerd,

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00:30:15

Episode 172: This tool makes hiring techs easier

Paul Green"s MSP Marketing Podcast ·

2023/02/28

Episode 172 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 '4000 Weeks' and the importance of 'you time' to your life and business 07:51 This tool makes hiring techs easier 16:48 How creating an excellent customer experience can help grow your business Featured guest: Thank you to Marc Gordon, The Customer Experience Expert, for joining me to talk about creating customer loyalty with better

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00:30:15

Episode 172: This tool makes hiring techs easier

Paul Green"s MSP Marketing Podcast ·

2023/02/28

Episode 172 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 '4000 Weeks' and the importance of 'you time' to your life and business 07:51 This tool makes hiring techs easier 16:48 How creating an excellent customer experience can help grow your business Featured guest: Thank you to Marc Gordon, The Customer Experience Expert, for joining me to talk about creating

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00:34:02

Episode 171: MSPs: A clever idea for LinkedIn Live

Paul Green"s MSP Marketing Podcast ·

2023/02/21

Episode 171 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 How to structure your day to manage your MSP effectively 6:02 Growing your client base with LinkedIn Live 12:48 How you can retain staff and use data to grow your business Featured guest: Thank you to Darren Strong of Scalable MSP for joining me to talk about how MSPs can improve their operational data and hiring

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00:34:02

Episode 171: MSPs: A clever idea for LinkedIn Live

Paul Green"s MSP Marketing Podcast ·

2023/02/21

Episode 171 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 How to structure your day to manage your MSP effectively 6:02 Growing your client base with LinkedIn Live 12:48 How you can retain staff and use data to grow your business Featured guest: Thank you to Darren Strong of Scalable MSP for joining me to talk about how MSPs can improve their operational data and hiring practices to build

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00:39:49

Episode 170: Should you use AI for your MSP's marketing?

Paul Green"s MSP Marketing Podcast ·

2023/02/14

Episode 170 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Should you use AI for your MSP's marketing 11:42 Beware of killing sales with 'samey' marketing 19:10 Get out of your own way to grow your MSP Featured guests: Thank you to Stuart Warwick and Ian Luckett from The MSP Growth Hub for joining me to talk about how get out of your own way to grow your MSP. Following many years successfully

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00:39:49

Episode 170: Should you use AI for your MSP's marketing?

Paul Green"s MSP Marketing Podcast ·

2023/02/14

Episode 170 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 Should you use AI for your MSP's marketing 11:42 Beware of killing sales with 'samey' marketing 19:10 Get out of your own way to grow your MSP Featured guests: Thank you to Stuart Warwick and Ian Luckett from The MSP Growth Hub for joining me to talk about how get out of your own way to grow your MSP. Following

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00:42:54

Episode 169: Use IT consulting to sell managed services

Paul Green"s MSP Marketing Podcast ·

2023/02/07

Episode 169 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 The marketing advantage of a standard tech stack 09:13 How to use IT consulting to sell managed services 17:46 Compare your helpdesk solution to our expert's statistics Featured guest: Thank you to Jason Kemsley from Uptime Solutions for joining me to talk about how to compare the efficiencies of helpdesk

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00:42:54

Episode 169: Use IT consulting to sell managed services

Paul Green"s MSP Marketing Podcast ·

2023/02/07

Episode 169 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: 00:00 The marketing advantage of a standard tech stack 09:13 How to use IT consulting to sell managed services 17:46 Compare your helpdesk solution to our expert's statistics Featured guest: Thank you to Jason Kemsley from Uptime Solutions for joining me to talk about how to compare the efficiencies of helpdesk solutions. Jason is not only a

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00:32:11

Episode 168: The MSP invoice that helps client retention

Paul Green"s MSP Marketing Podcast ·

2023/01/31

Episode 168 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: Why you need to stop for the sake of your MSP The MSP invoice that helps client retention The productivity author on how to get more important stuff done Featured guest: Thank you to productivity author Graham Allcott for joining me to talk about how to get more important stuff done. Graham is the author of the global

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00:32:11

Episode 168: The MSP invoice that helps client retention

Paul Green"s MSP Marketing Podcast ·

2023/01/31

Episode 168 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: Why you need to stop for the sake of your MSP The MSP invoice that helps client retention The productivity author on how to get more important stuff done Featured guest: Thank you to productivity author Graham Allcott for joining me to talk about how to get more important stuff done. Graham is the author of the global best-seller, "How to be

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00:32:38

Episode 167: How MSPs turn marketing into cash

Paul Green"s MSP Marketing Podcast ·

2023/01/24

Episode 167 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: The best marketing strategy, part 3 of 3 'how to turn your marketing into cash' Keep clients for longer with technology roadmaps The author with a book all about other MSP's secrets Featured guest: Thank you to author Mark Copeman for joining me to talk about his book of MSP's secrets. Mark is a director of Wingman MSP

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00:32:38

Episode 167: How MSPs turn marketing into cash

Paul Green"s MSP Marketing Podcast ·

2023/01/24

Episode 167 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: The best marketing strategy, part 3 of 3 'how to turn your marketing into cash' Keep clients for longer with technology roadmaps The author with a book all about other MSP's secrets Featured guest: Thank you to author Mark Copeman for joining me to talk about his book of MSP's secrets. Mark is a director of Wingman MSP Marketing – an agency

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00:48:59

Episode 166: MSPs - never lose a client again

Paul Green"s MSP Marketing Podcast ·

2023/01/17

Episode 166 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: The best marketing strategy, part 2 of 3 'create an unfair advantage for your MSP by building a relationship with your audiences' Sell more to current clients by getting the very best out of 'strategic reviews' An expert joins me to share how to get more referrals by improving retention Featured guest: Thank you to Joey Coleman, author of

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00:48:59

Episode 166: MSPs - never lose a client again

Paul Green"s MSP Marketing Podcast ·

2023/01/17

Episode 166 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: The best marketing strategy, part 2 of 3 'create an unfair advantage for your MSP by building a relationship with your audiences' Sell more to current clients by getting the very best out of 'strategic reviews' An expert joins me to share how to get more referrals by improving retention Featured guest: Thank you to Joey

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00:44:17

Episode 165: The ultimate MSP marketing strategy

Paul Green"s MSP Marketing Podcast ·

2023/01/10

Episode 165 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: The best marketing strategy part 1 of 3: building audiences Start 2023 by selling more to your current clients with this tool A self-proclaimed introverted sales expert on how to out-perform your competition Featured guest: Thank you to Matthew Pollard, the Rapid Growth Coach, for joining me to talk about how to

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00:44:17

Episode 165: The ultimate MSP marketing strategy

Paul Green"s MSP Marketing Podcast ·

2023/01/10

Episode 165 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes: The best marketing strategy part 1 of 3: building audiences Start 2023 by selling more to your current clients with this tool A self-proclaimed introverted sales expert on how to out-perform your competition Featured guest: Thank you to Matthew Pollard, the Rapid Growth Coach, for joining me to talk about how to out-perform your

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00:36:53

Episode 164 SPECIAL: Marcus Sheridan talks MSP marketing

Paul Green"s MSP Marketing Podcast ·

2023/01/03

Episode 164 Welcome to a special episode of the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's podcast is all about our special guest, Marcus Sheridan, author of the incredible marketing book They Ask You Answer. He joins me to talk about how MSPs, through content marketing, can become THE trusted voice in their market. Marcus Sheridan is a highly sought-after international keynote speaker known for his unique ability to excite, engage, and

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00:36:53

Episode 164 SPECIAL: Marcus Sheridan talks MSP marketing

Paul Green"s MSP Marketing Podcast ·

2023/01/03

Episode 164 Welcome to a special episode of the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's podcast is all about our special guest, Marcus Sheridan, author of the incredible marketing book They Ask You Answer. He joins me to talk about how MSPs, through content marketing, can become THE trusted voice in their market. Marcus Sheridan is a highly sought-after international keynote speaker known for his unique ability to

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