x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Do This, NOT That: Marketing Tips with Jay Schwedelson

Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach. ㅤ Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive

business marketing

All Episodes

11:10

Ep. 220 - EASY 145% INCREASE in Performance!?!😮...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/11/13

In this episode of Do This, Not That, host Jay Schwedelson discusses upcoming trends in content marketing and answers questions from listeners in an "Ask Us Anything" segment.=================================================================Best Moments:(01:04) Question from Ella about content marketing changes for 2025(02:29) Concept of making content expire to create FOMO(03:56) Statistics on expiring content performance(05:21) Podcast sponsorship by Marigold email platform(06:35) Question f...

en

8:14

Ep. 219 - NEW DATA! 🆕 POST ELECTION - MARKETING is...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/11/12

In this episode of Do This, Not That, host Jay Schwedelson provides a quick update on current marketing trends, election-related consumer behavior, and interesting industry news. He also shares insights on content performance and upcoming events.=================================================================Best Moments:(01:01) Post-election marketing metrics stabilization(01:47) Humorous election night consumer behavior data(02:27) TikTok's Q5 playbook and post-holiday marketing insights(0...

en

10:01

SPECIAL LIMITED SERIES: === EASY CHATGPT Tips and...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/11/11

In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss various AI tricks and hacks using ChatGPT for both professional and personal use. They share their experiences and provide practical tips on leveraging AI tools for marketing, content creation, and everyday life.=================================================================Best Moments:(00:47) Daniel's personal use of ChatGPT as a tennis coach(01:25) Using AI to simplify medical information(02:01) Jay's ...

en

10:50

Ep. 218- 28% INCREASE! ⬆️ What is FONF? (Fear Of Not...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/11/08

In this episode of Do This, Not That, host Jay Schwedelson discusses the emerging trend of FONF (Fear of Not being First) in marketing and how it's replacing the traditional FOMO (Fear of Missing Out) approach. He provides actionable tips for both B2B and consumer marketers to leverage this new consumer behavior in their campaigns.=================================================================Best Moments:(00:40) Introduction to the concept of FONF (Fear of Not being First)(02:56) B2B examp...

en

15:43

Ep. 217- GUEST: 🛳️ Norwegian Cruise Line EMAIL...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/11/08

In this episode of Do This, Not That, host Jay Schwedelson welcomes Damara McKoy, a key member of the digital marketing team at Norwegian Cruise Line. They discuss Norwegian's approach to email marketing, personalization, and the company's recent rebranding efforts.=================================================================Best Moments:(02:21) Damara's career path and journey to Norwegian(04:49) Norwegian's welcome email series and personalization efforts(06:35) Interactive email featur...

en

11:38

Ep. 216 - ELECTION Marketing Tactics that WORK for...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/11/06

In this episode of Do This, Not That, host Jay Schwedelson tackles both work-related and lighthearted questions in the "Ask Us Anything" segment. He shares insights on effective marketing tactics inspired by political campaigns and discusses his personal Thanksgiving preparations.=================================================================Best Moments:(01:05) Work question from Sarah about political marketing tactics(02:45) Discussion of bookend emojis in email preheaders(04:12) Using em...

en

9:38

Ep. 215- What’s Up THIS WEEK== NEW DATA: IMPACT of...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/11/05

In this episode of Do This, Not That, host Jay Schwedelson provides a quick update on current marketing trends, election-related SMS marketing, and the impact of Apple's iOS 18 update on email marketing. He also shares some personal thoughts on board games and TV shows.=================================================================Best Moments:(00:58) Election's impact on SMS marketing campaigns(01:56) Statistics on spam text messages in October(02:58) Apple's iOS 18 release and its impact ...

en

11:04

SPECIAL LIMITED SERIES: === 😮NEW TEST ideas B2B & B2C...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/11/04

In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss holiday marketing tactics that go beyond Black Friday and Cyber Monday. They share insights for both B2B and B2C marketers, emphasizing the importance of maintaining marketing efforts during the holiday season.=================================================================Best Moments:(02:50) B2B marketing tactics for the holiday season(04:24) B2B companies leveraging end-of-year sales and offers(05:08) U...

en

12:45

Ep. 214- LOSERS and WINNERS!🧪Tests We TRIED! 🥫SPAM...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/11/01

In this episode of Do This, Not That, host Jay Schwedelson shares insights from tests conducted during the recent Guru Conference, a large-scale virtual event focused on email marketing. He discusses strategies that succeeded, those that didn't, and how these findings can be applied to enhance overall marketing efforts.=================================================================Best Moments:(01:12) Experiment with "earned on demand" content access(04:39) Testing email reminder frequency ...

en

24:22

Ep. 213- INSIDER SECRETS with TOP Email DELIVERABILTY...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/11/01

In this episode of Do This, Not That, host Jay Schwedelson welcomes Guy Hanson, Vice President of Customer Engagement at Validity, to discuss email deliverability, best practices, and industry insights.=================================================================Best Moments:(01:36) Guy's journey into the email marketing industry(05:27) Difference between email delivery and deliverability(11:37) The rise of "snooze" email delivery options(16:57) Best practices for email send times(22:19) ...

en

12:18

Ep. 212 - Best Time to Send Emails? On-Demand is Bad?...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/10/30

In this episode of Do This, Not That, host Jay Schwedelson tackles a series of work-related and ridiculous questions in a rapid-fire format. He provides insights on email marketing best practices and addresses various everyday life queries.=================================================================Best Moments:(01:41) Best time to send emails(02:35) Relationship between email frequency and unsubscribes(03:33) Importance of email open rates(04:09) Including offers in every email(04:44) L...

en

9:21

Ep. 211- What’s Up THIS WEEK== LinkedIn TIP TO BOOST...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/10/29

In this episode of Do This, Not That, host Jay Schwedelson discusses the latest developments in marketing, technology, and pop culture. He covers recent updates to iOS 18.1, new features in LinkedIn, and shares some entertainment recommendations.=================================================================Best Moments:(00:59) Introduction of iOS 18.1 and its implications for marketers(02:29) Explanation of Apple's new "branded mail" feature(04:41) Discussion on the importance of being ver...

en

13:08

SPECIAL LIMITED SERIES: === HOW TO Create FOMO for...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/10/28

In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson dive into marketing strategies to drive webinar and event registrations. They share insights on how to create excitement, urgency, and a more engaging virtual event experience.=================================================================Best Moments:(02:03) Using social media, especially LinkedIn, to drive event registrations(03:00) Creating FOMO (Fear of Missing Out) for webinars and virtual events(04:30) Leve...

en

14:14

Ep. 210 - IMPOSTER SYNDROME - we ALL have it! (nobody...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/10/25

In this episode of Do This, Not That, host Jay Schwedelson discusses imposter syndrome, the importance of trying new things despite self-doubt, and the problem with receiving advice from inexperienced sources. He also touches on the issue of inauthentic support for small businesses started by friends or acquaintances.=================================================================Best Moments:(00:54) Imposter syndrome and its impact on business and career(01:52) Nobody truly knows everything...

en

19:14

Ep. 209 - GUEST: MARKETERS CHANGE LIVES!❤️ With:...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/10/25

In this episode of Do This, Not That, host Jay Schwedelson welcomes George B. Thomas, a HubSpot legend and founder of Sidekick Strategies. They discuss George's inspiring life journey, overcoming adversity, and his unique approach to marketing and personal growth.=================================================================Best Moments:(02:01) George's early life and challenges(04:28) George's pivotal moment in the military(06:24) The importance of finding purpose and reason in life(07:37...

en

12:50

Ep. 209 - SECRET TACTICS THAT WORK! LinkedIn, Email,...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/10/23

In this episode of Do This, Not That, host Jay Schwedelson tackles questions from listeners in an "Ask Us Anything" segment. He provides insights on marketing tactics, discusses annoying but effective strategies, and shares his thoughts on reality TV shows.=================================================================Best Moments:(01:05) Work-related question from Alex about LinkedIn messaging tactics(03:44) Effective but annoying tactic of sending meeting invites directly(05:08) Discussio...

en

8:48

Ep. 208 - What’s Up THIS WEEK == ‘AND’ + ‘BUT’ Boost...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/10/22

In this episode of Do This, Not That, host Jay Schwedelson shares updates on business, marketing, and pop culture. He covers the growing trend of offering time off for voting, new email marketing strategies to boost open rates, and the introduction of an AI-powered pet collar. Jay also adds his thoughts on the reality TV show Love Is Blind.=================================================================Best Moments:(00:58) Companies offering time off for voting(02:27) Email marketing trends ...

en

13:28

SPECIAL LIMITED SERIES: === LINKEDIN Getting Rid of...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/10/21

In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss marketing strategies for 2025, their thoughts on LinkedIn changes, and some personal anecdotes, including Jay's upcoming role as a professor.=================================================================Best Moments:(01:09) Jay's upcoming role as an adjunct professor at the University of Florida(02:57) Discussion on college experiences and study habits(03:08) Marketing trends and strategies for 2025(04:5...

en

14:02

Ep. 207- SECRET Holding Back Performance! DOMAIN...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/10/18

In this episode of Do This, Not That, host Jay Schwedelson discusses the importance of domain frequency in marketing databases and provides actionable tips for both B2B and consumer marketers.=================================================================Best Moments:(00:54) Introduction to domain frequency and its impact on marketing(01:38) How to run a domain frequency report on your database(02:53) The importance of domain frequency for B2B marketers(05:49) Opportunities uncovered by dom...

en

23:08

Ep 206 - GUEST: AUDIT YOUR EMAIL PROGRAM?? 🧠 With:...

Do This, NOT That: Marketing Tips with Jay Schwedelson ·

2024/10/18

In this episode of Do This, Not That, host Jay Schwedelson welcomes Beth O'Malley, a renowned email marketing expert, to discuss email auditing and best practices.=================================================================IMPORTANT: The VIP Waitlist for the Certified Guru email certification program is closing very soon! Secure your spot by signing up now at www.CertifiedGURU.com.=================================================================Best Moments:(04:03) Starting points for au...

en

531 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...