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PODCAST

GovComms: The Future of Government Communication

Through conversation with industry greats, experts and innovators from around the world, GovComms delivers the latest insights and best practice in government communication. We provide the resources to help you, the government and public sector, communicate policies, services and regulations with impact. A podcast by contentgroup, leaders in government communication.Watch our episodes in video on contentgroup"s YouTube channel. Hosted on Acast. See acast.com/privacy for more information.

government marketing

All Episodes

32:35

096 Gillian Field - building trust with internal...

GovComms: The Future of Government Communication ·

2017/01/30

Gillian Field has considerable experience in the Australian federal government, managing internal and corporate communications at the Department of Agriculture, the Department of Defence and Centrelink. Before her career in communications Gillian was a journalist. She is now at contentgroup consulting for government clients, and joined David Pembroke for this podcast. Hosted on Acast. See acast.com/privacy for more information.

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37:36

095 Trish Lavery - website analytics in government...

GovComms: The Future of Government Communication ·

2017/01/23

Our podcast guest is Trish Lavery, from the Department of the Environment in the Australian Government. Trish is the Assistant Director in the Design and Analytics area of the Innovation and Behavioural Insights Team. Her role includes website analytics, A/B split testing of websites, and looking at the effectiveness of digital social media interactions. Hosted on Acast. See acast.com/privacy for more information.

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34:42

094 Virginia Haussegger - communicate from an...

GovComms: The Future of Government Communication ·

2017/01/16

Virginia Haussegger AM is an award-winning journalist with over 25 years' experience in news media. She's held senior reporter and presenter roles at Channel 9, the Seven Network, and the ABC, and has experience in corporate and strategic communications. Virginia spoke to David Pembroke about the need for simple clear language, and understanding how your audience will receive your message. Hosted on Acast. See acast.com/privacy for more information.

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38:15

093 Allan Yates - moving from journalism to...

GovComms: The Future of Government Communication ·

2017/01/09

Allan Yates worked as a senior national journalist before moving into media relations, strategy and communications. He has worked with a number of state and federal government departments and institutions including the Australian Institute of Sport, the Sydney 2000 Olympics, and the Australian War Memorial. David Pembroke talked with Allan about the transition from journalism to a comms role. Hosted on Acast. See acast.com/privacy for more information.

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35:12

092 Gregory Andrews - fighting extinction with social...

GovComms: The Future of Government Communication ·

2017/01/02

Gregory Andrews is Australia's Threatened Species Commissioner. His job is to raise awareness of and support Australia's fight against extinction, and leads implementation of Australia's first Threatened Species Strategy. In this podcast Gregory explains how content communication using social media is getting results. Hosted on Acast. See acast.com/privacy for more information.

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10:19

091 Craig Hodges - strategy breeds success

GovComms: The Future of Government Communication ·

2016/12/26

Welcome to a special short holiday edition podcast. Craig Hodges from King Content talks about content marketing strategies, and how crucial they are to success. Craig caught up with David Pembroke for a very fast chat at Content Marketing World in Cleveland, Ohio. Hosted on Acast. See acast.com/privacy for more information.

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36:24

072 Hank Jongen on Centrelink's massive social media...

GovComms: The Future of Government Communication ·

2016/08/16

Hank Jongen is a General Manager and Departmental Spokesperson for the Australian Federal Government's Department of Human Services (DHS). As the primary spokesperson for DHS, Hank Jongen regularly participates in talkback radio, is interviewed on television and is actively engaged across the spectrum of social media. Hank has been a Senior Australian Public Service Executive for more than 20 years. He has been responsible for national strategies supporting key government reforms and had a major

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28:45

071 Assistant Secretary Trish Johnston on the perfect...

GovComms: The Future of Government Communication ·

2016/08/09

Trish Johnston is the Assistant Secretary, Communications Branch at the Department of the Prime Minister and Cabinet (PM&C). For over two decades Trish Johnston worked on some of the government's most complex policy and communication issues including domestic violence, cyber security, indigenous affairs, climate change, resources and energy and preventative health. Her experience spans developing large scale advertising campaigns, managing complex media and stakeholder issues and supporting

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35:39

070 Assistant Secretary Kim Ulrick on finding content...

GovComms: The Future of Government Communication ·

2016/08/02

Kim Ulrick is the Assistant Secretary of Digital Communications for the Department of Communications and the Arts. She has extensive experience in the public sector. Kim Ulrick was the Assistant Secretary of Border and Counter Terrorism Policy at the Department of the Prime Minister and Cabinet, National Manager of Strategy Policy and Stakeholder Engagement at the Australian Crime Commission, Assistant Secretary of Marketing and Communication for the Department of Human Services and many other

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38:26

069 The power of communications in local government...

GovComms: The Future of Government Communication ·

2016/07/26

Catherine Staite is Director of the Institute of Local Government Studies (INLOGOV) at the University of Birmingham in England. Catherine leads her university department to bridge the gap between local government research and practice. Prior to INLOGOV, Catherine was the Director of Organisational Development and Policy for OPM, an independent research and consultancy institute for the public sector leaders, policymakers and regulators. Catherine has had other previous roles including Non-Executive

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34:35

068 The content marketing methodology with Dave Polglase

GovComms: The Future of Government Communication ·

2016/07/18

Dave Polglase is the Head of Consulting at contentgroup. Dave Polglase recently celebrated his 10 year anniversary with us. Dave has worked with over a hundred clients over the years, including Federal, State, and Local Government. His projects have included strategic communications, public relations, and content marketing. Dave helped develop contentgroup's content marketing methodology. He has worked as part of the Australian media team for the past three Olympic Games. In this episode, you'll

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35:45

067 How to influence the majority of shared...

GovComms: The Future of Government Communication ·

2016/07/04

Bob Pearson is the President of the W2O Group, a group of 3 marketing and communications companies. Prior to working at the W2O Group, Bob Pearson was the Vice President of Communities and Conversation for Dell, where he developed their first global social media efforts. Bob also worked as Head of Global Corporate Communications for Novartis Pharmaceuticals. Bob recently wrote Storytizing: What's Next After Advertising?, where he explores how messages proliferate through society. Bob is also a

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34:03

066 The best practices of survey research with Jon Cohen

GovComms: The Future of Government Communication ·

2016/06/27

Jon Cohen is the Vice President of Survey Research at SurveyMonkey. Jon Cohen has a long history of experience in surveys and research. Jon was the Associate Survey Director of the Public Policy Institute of California, Assistant Director of Polling Unit for the American Broadcasting Corporation News, Director of Polling for The Washington Post, the list goes on. Before he started at Survey Monkey, Jon was the Vice President of Research at the Pew Research Center, an independent research

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34:15

065 Washington, DC transparent with negative public...

GovComms: The Future of Government Communication ·

2016/06/21

Kristen Kavalier is the Senior Director of Research and Analytics at Sprinklr, a social media software company valued at over US$1 billion. Kristen Kavalier has worked on technology projects for government, non-for-profits and the private sector as a Consultant, Manager, and Product Manager for Acumen Solutions. Previously, Kristen was the Vice President of Customer Relations for NewBrand, a social media intelligence company. NewBrand went on to be acquired by Sprinklr last year. Kristen’s expertise

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32:55

064 Why design thinking is changing government

GovComms: The Future of Government Communication ·

2016/06/13

David interviews two people who are doing amazing work at the London Borough of Bexley. Anne-Louise Clark is the Head of Organisational Development and Internal Communication for the London Borough of Bexley and Ellen Care is the Internal Communications Officer. Anne-Louise and Ellen discuss how design thinking has changed the way their local government operates. In this episode, you'll learn: 2:20 What is the Bexley Innovation Lab? (And how it is different from anything they have done before) 3:51

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32:33

063 Case study: content marketing with local...

GovComms: The Future of Government Communication ·

2016/06/06

Scott Alexander is the Digital and Content Marketing Lead at the City of Boroondara in Melbourne, Australia, a local government with a population of over 170,000 residents. Scott Alexander manages a team of 9 content creators for both internal and external communications. Prior to working for local government, he worked in content creation and social media management in the production industry for companies such as Madman Entertainment and Media World Pictures. Scott has written and produced

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31:08

062 Director-General David Fricker on the value of...

GovComms: The Future of Government Communication ·

2016/05/30

David Fricker is the Director-General of the National Archives of Australia (NAA). David Fricker began his career at the Australian Customs Service before moving to the private sector. David worked on major Federal and ACT Government projects in defence, science, immigration, finance and health on information systems, strategic planning and project management. David joined the Australian Security Intelligence Organisation (ASIO) in 2002 as Chief Information Officer and later as Deputy

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31:17

061 How to use content for change management with Kim...

GovComms: The Future of Government Communication ·

2016/05/23

Kim Moeller is an Executive Director of Synergy Group Australia, where he specialises in change management. Kim previously worked as Associate Director for KPMG Australia and Consulting Director for Oakton. Kim’s experience in change management is extensive, where he has worked on projects for the Department of Defence, Department of Health, Australian Customs, Telstra, and more. Kim is currently the ACT Chapter Lead of the Change Management Institute. You'll learn the 'big levers' of successful

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34:44

060 Thousands of public records are disappearing...

GovComms: The Future of Government Communication ·

2016/05/16

Anil Chawla is the Founder & CEO of ArchiveSocial, a civic tech company which specialises in social media archiving and risk management for public agencies. ArchiveSocial has archived records for hundreds of government entities including the City of Chicago, the State of North Carolina, and the U.S. Department of Justice to increase government transparency and record-keeping. Anil Chawla has over 10 years of experience in the software industry, working for companies such as IBM. Anil Chawla founded

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32:23

059 Dr David Marshall’s Ph.D on government...

GovComms: The Future of Government Communication ·

2016/05/09

Dr David Marshall has over 25 years’ experience in the media industry. David Marshall started as an on-air personality on local radio to eventually become General Manager of radio stations in Adelaide, Sydney and Canberra. He then transitioned to Chief Executive of the Canberra Tourism and Events Corporation, where he worked on major events for the ACT Government. David is now Director of Talkforce Media and Communications Strategists, where he works with government and private sector organisations

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358 results

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