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PODCAST

Your Brand Amplified

Anika Jackson, Bleav

Welcome to Your Brand Amplified® – the podcast that takes you behind the scenes of successful businesses, exploring the minds of entrepreneurs, business leaders, marketers and sales experts. I"m thrilled to be your host, Anika Jackson, and I"m on a mission to uncover the stories, strategies, and secrets that have propelled these individuals to success. Tune in to hear the captivating journeys of our guests. From humble beginnings to industry titans, each episode unravels the unique narrative of how

business marketing

All Episodes

00:36:31

The 7 Stages of the Founder’s Journey: Scaling with...

Your Brand Amplified ·

2024/09/18

As an influential figure in the world of entrepreneurship, Scott Ritzheimer has turned an unexpected start into a remarkable career, advising over 20,000 startups and nonprofits. His book, The Founder's Evolution, serves as a comprehensive guide, breaking down the entrepreneurial journey into seven distinct stages. Each stage is explored with practical advice and a quiz to help entrepreneurs pinpoint their current position, making it a valuable resource for anyone looking to understand and manage

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00:33:11

Sam Karow's Strategies for Predictable, Profitable...

Your Brand Amplified ·

2024/09/17

Sam Karow, founder and CEO of Effective, offers a fresh perspective on marketing, showcasing how strategic approaches can turn marketing into a powerful investment. His insights highlight the importance of aligning consumers, brands, and channels through a triangle model for effective marketing.His approach to integrated marketing is defined by his innovative triangle model, which connects consumers, brands, and channels. This model underscores the importance of thoroughly understanding these

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00:36:21

Brett Townsend on Maximizing Revenue with Consumer...

Your Brand Amplified ·

2024/09/13

In the dynamic world of consumer insights, Brett Townsend’s career exemplifies how personal experiences and professional skills can merge to drive meaningful brand success. From his roots in radio and TV broadcasting to his current role as a consultant at Quester Agency, Townsend's journey highlights the transformative power of storytelling in marketing. His background in broadcasting not only sharpened his narrative skills but also provided a strong foundation for his subsequent work in market

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00:42:51

The Blueprint for Financial Freedom: Chad Hufford’s...

Your Brand Amplified ·

2024/09/12

Reinventing his career from biochemistry to financial advising, Chad Hufford offers a compelling example of how personal experiences and deeply held values can reshape one’s professional journey. Drawn to finance by witnessing the profound impact of financial stability on lives, Chad took a leap during the turbulent 2000 economic crisis. Despite a challenging start, where it took him six years to match his former income, his unwavering dedication and strategic vision established a thriving financial

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00:36:16

Healing Trauma to Transform Lives with Jeff Sera

Your Brand Amplified ·

2024/09/11

Jeff Sera’s transition from a career in criminal justice to self-development coaching and Reiki exemplifies a profound personal and professional metamorphosis. Initially immersed in the structured world of law and order, Sera found his true calling through exploring holistic healing practices. His journey, marked by a shift from conventional studies to embracing Reiki and coaching, underscores the transformative power of aligning one’s focus with their deeper intentions. Sera’s approach highlights

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00:25:32

Essential Estate Planning Tips for Business Owners...

Your Brand Amplified ·

2024/09/10

In the world of estate planning and asset protection, Scherrie L. Prince stands out with her profound insights and personal experiences. Growing up on a farm, Scherrie saw firsthand the chaos that can ensue when a clear estate plan is missing. Now, as a seasoned lawyer and MBA holder, she’s dedicated to helping others avoid similar pitfalls. Scherrie emphasizes that effective estate planning goes beyond just having a will or trust. It’s about ensuring your assets are distributed as you wish,

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00:37:45

From Paint to Profit: Scott Duffy's Shift from Sales...

Your Brand Amplified ·

2024/09/06

Embracing the power of strategic emulation, Scott Duffy’s entrepreneurial journey is a masterclass in resilience and reinvention. After a life-altering car accident forced him to start from scratch, Duffy didn’t just pick up the pieces—he used the setback as a springboard to new opportunities. From painting houses to thriving in high-stakes sales training and tech innovations, his career showcases how adversity can spark extraordinary growth and transformation.Scott Duffy’s journey through

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00:37:55

Income Over Ego: Steve Selengut’s Philosophy on...

Your Brand Amplified ·

2024/09/05

Discover Steve Selengut's investment strategy prioritizing in generating steady income over chasing market value. Beginning his investment journey at 25, Selengut focused on income-producing assets inspired by his father's real estate business. His approach diverges from conventional wisdom, emphasizing sustainable income streams as the key to financial security and growth. His book, Retirement Money Secrets, provides insights into risk management, market cycles, and income production

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00:43:27

Navigating AI with B.L. Ochman: Insights from a PR...

Your Brand Amplified ·

2024/09/04

Renowned in the digital media world, B.L. Ochman has expertly bridged the gap between traditional PR and online marketing. With a track record of working with industry giants like Ford and IBM, she now focuses on making AI both comprehensible and practical for everyone. Her extensive knowledge of AI tools such as ChatGPT and Perplexity demonstrates their power to enhance productivity and creativity. Ochman’s approach simplifies these technologies, making them accessible and useful for individuals

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00:40:27

From Burnout to Breakthrough: Seth Goldstein’s...

Your Brand Amplified ·

2024/09/03

Meet Seth Goldstein, a dynamic entrepreneur and digital media expert whose career spans journalism, web design, and podcasting. Based in Philadelphia—a city renowned for its passionate sports fans and unique character—Seth has successfully navigated the fast-paced world of digital media with a blend of innovation and adaptability. His career began in journalism, but after facing burnout and observing significant industry shifts due to AI and low-paid foreign labor, Seth pivoted to web design and

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00:50:37

From Pixels to Power: Jack McCauley’s Bold Journey...

Your Brand Amplified ·

2024/08/28

Explore the dynamic career of Jack McCauley, a visionary whose innovations have transformed the tech landscape. From his groundbreaking work on Xbox controllers at Microsoft to his pivotal role in shaping Oculus VR, McCauley’s contributions have set new benchmarks in gaming technology. His creative genius and engineering prowess have made a lasting impact on how we experience interactive entertainment.McCauley’s journey didn’t stop at gaming; he ventured into sports technology with Adidas, where he

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00:35:49

Haute in Texas: From Fashion Editor to Franchise Guru...

Your Brand Amplified ·

2024/08/26

Discover the journey of Aquila Mendez Valdez, a Texas trailblazer whose career evolution from journalist to PR expert is a captivating blend of ambition and resilience. After spending eight impactful years in Houston, Aquila transitioned from her initial passion for journalism to a thriving career in public relations. This shift was fueled by her desire for greater flexibility and financial stability, allowing her to harness her storytelling skills in a dynamic and rewarding field. Aquila’s work is

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00:27:36

Small Business, Big Impact: Dara Rosenbaum's...

Your Brand Amplified ·

2024/08/23

Dara Rosenbaum’s journey from aspiring coroner, inspired by the TV show Quincy, to a prominent small business lawyer is a tale of unexpected twists and family influence. Co-founding Rosenbaum and Taylor in 2011, Dara specializes in guiding entrepreneurs through the complexities of business law, from forming LLCs to resolving disputes. Her decade-long focus on small businesses has made her an invaluable resource for those aiming to avoid common pitfalls and establish a strong legal foundation.Beyond

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00:46:07

Building the Future of Marketing with Guillaume...

Your Brand Amplified ·

2024/08/19

Discover how Dumortier navigated the shift from traditional marketing to the digital frontier, including his pioneering efforts in brand endorsement and influencer marketing on Twitter. Although his first venture faced challenges, it led him to develop Maestrix, an AI-powered tool designed to simplify marketing for entrepreneurs and small businesses. Maestrix, leveraging advanced AI models like GPT-3 and GPT-3.5, automates up to 80% of marketing tasks while ensuring that 20% still benefits from

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00:33:49

AI’s Role in Academic Research: Ayush Garg’s "Answer...

Your Brand Amplified ·

2024/08/16

From a teenage prodigy in artificial intelligence to a leading innovator in research tools, Ayush Garg’s journey is a compelling narrative of curiosity and perseverance. Growing up in a family of scientists, Ayush was immersed in a culture of inquiry that fueled his early interest in AI and NLP. By just 16, he had already made significant strides in the field, but it was his encounter with Dr. Peter Murray Rust that truly set the course for his future. Inspired to address the challenges researchers

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00:55:14

The Power of Templates: Dave Polykoff’s Streamlining...

Your Brand Amplified ·

2024/08/14

Dive into the compelling journey of how Dave Polykoff transformed challenges into opportunities and carved out a niche in the digital sphere. His journey through the digital marketing landscape reads like a modern success story marked by innovation and resilience. Dave Polykoff's digital marketing journey began with an internship at a direct response marketing firm in Philadelphia, where he honed his skills in SEO and online reputation management. This early experience laid the groundwork for his

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00:39:55

From Audi and AB InBev to Activist for Cannabis: The...

Your Brand Amplified ·

2024/08/12

Dive into the intriguing journey of Joe Quattrone, a marketing professional who’s carved a unique path across industries. Starting in the automotive world, Quattrone was instrumental in shaping Audi’s early social media presence, helping the brand stand out in the digital landscape. His efforts not only redefined how Audi engaged with customers but also set a benchmark for others in the industry.Quattrone’s career took an exciting turn when he moved to the beverage sector, where he worked with Gary

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00:39:40

Rejection to Recognition: The Tenacity Behind Dick...

Your Brand Amplified ·

2024/08/09

Dive into the enchanting world of Dick Wybrow, where the art of storytelling blends seamlessly with humor and heart. With a rich background in stand-up comedy, radio, and television, Wybrow has crafted a unique voice in fantasy fiction that captivates readers across the globe. His Cain series is celebrated for its deep character interactions and emotional resonance, offering a refreshing departure from typical supernatural themes. Each story invites readers to experience the power of genuine

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00:28:35

The Art of Influence: Ashley Graham’s Strategies for...

Your Brand Amplified ·

2024/08/07

From the charming town of St. Charles, Missouri, to the bustling streets of Southern California, Ashley Graham has journeyed far beyond the traditional boundaries of public relations. With a profound belief in the transformative power of storytelling, Ashley launched The Conscious Publicist, a trailblazing agency that combines her deep marketing expertise with a commitment to mindfulness. Her unique approach reshapes how brands and individuals connect with their audiences, emphasizing authenticity

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00:46:26

Surrender and Success: Matt O'Neill’s Journey from...

Your Brand Amplified ·

2024/08/05

Step into the world of transformation and joy with Matt O’Neill, a leading voice in the Good Mood Revolution! Matt’s story is a remarkable testament to the power of positivity and personal growth. From his humble beginnings selling toner cartridges to becoming a prominent figure in real estate, O’Neill’s path has been anything but ordinary. His career took a significant turn when he ventured into the Colorado mountains for spiritual guidance, studying under renowned figures. This profound experience

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