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PODCAST

Freedom Focus Photography

Welcome to the Freedom Focus Photography Podcast, the essential audio hub for portrait photographers eager to launch and elevate their businesses to achieve their ideal version of success.Hosted by Nicole Begley, a former zoological animal trainer turned accomplished family and then pet/equine photographer, this podcast is your go-to resource for transforming your photographic passion into a thriving business.Since making the leap into photography in 2010 and quickly scaling her business to six

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All Episodes

21:40

A Marketing Trifecta Win

Freedom Focus Photography ·

2020/06/02

016 - In this episode, I'm diving into my *all-time favorite* way to build a pet photography business: charitable marketing. Partnering with a local charity is a feel-good, everybody-wins approach to finding new clients. Play it right and you'll walk away with goodwill toward your business, increased brand awareness and beaucoup bucks from the sales you'll make—not to mention a happy partner organization and delighted clients. Winner winner, chicken dinner! What To Listen For: An

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40:01

The Key to Client Inquiries with Kim Hartz

Freedom Focus Photography ·

2020/05/26

015 - One soft, squishy golden retriever pup was all it took for Kim Hartz to abandon a promising career start as a food and general portrait photographer. Fast-forward ten years and Kim not only specializes in pets, but she's also the educator behind the much-loved Pet Photography EDU, a technical course nested within the Hair of the Dog Academy. In today's episode, Kim joins me to talk about client inquiries, branding, and how to reliably turn leads into sales. What To Listen For: The

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42:27

Finding your style with Craig Turner-Bullock

Freedom Focus Photography ·

2020/05/19

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18:49

Where do we go from here?

Freedom Focus Photography ·

2020/05/12

013 - Across the country and throughout the world, things are slowly starting to re-open. What happens now with your business? This episode is a short and sweet check-in, to get you thinking about how to handle your business in these next few months once Peak COVID-19 has passed. Yes, there's uncertainty, but the reality is that as entrepreneurs, we have more control over our careers than most people do. And that's a wonderful thing! What To Listen For: The empowering questions you should

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39:30

How Niching Down Can Grow your Business with Shelley...

Freedom Focus Photography ·

2020/05/05

012 - Open up Shelley Paulson's website and it's immediately clear what her specialty is—and how incredibly talented she is within the realm of equine photography. In this episode, I chat with Shelley about her decision to niche down and focus exclusively on horses, and the explosive growth her business experienced once her energy was channeled into that seemingly narrow arena. But regardless of your specific subject matter, the wisdom Shelley shares from her 16 years as a professional

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44:23

Timeless Marketing Strategies with Luci Dumas

Freedom Focus Photography ·

2020/04/28

011 - This week's episode is a conversation with portrait photographer and business coach Luci Dumas, whose photography business has survived six—count 'em, SIX!—recessions over the last 38 years, and emerged stronger after every single one. Luci, whose superpowers include consistently notching high-dollar sales, shares with us what she's learned about thriving in challenging times and offers some fantastic lockdown-friendly marketing strategies.What To Listen For: The advantage of

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45:58

How Books Fill Your Calendar with Caitlin McColl

Freedom Focus Photography ·

2020/04/21

010-On this episode I'm joined by Caitlin McColl, one of our beloved pet photographers Down Under. In addition to running Ragamuffin Pet Photography and co-hosting the Pet Photographer's Club podcast, Caitlin leads a brilliant program called From Concept to Coffee Table, designed to teach pet photographers how to build their client base through self-published books. If you have a book project in mind, or are looking to increase your reach, reputation and revenue, grab your pen and

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35:39

50 Things you can do NOW in your pet photography...

Freedom Focus Photography ·

2020/04/14

009 - So here we are, adjusting (perhaps?) to the new normal of staying home. If you're feeling like this is a golden opportunity to work on your pet photography business but don't know where to start, this episode's for you. In it, I take you through fifty awesome ideas for improving your business that you can do from the comfort of home. As always, give yourself some grace. Don't beat yourself up about what you are or aren't accomplishing right now! However, if

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36:14

The Magic of Collaborations with Marika Moffitt

Freedom Focus Photography ·

2020/04/07

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45:55

From Shoot and Burn to Boutique Business with...

Freedom Focus Photography ·

2020/03/31

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20:58

Managing your Business in Challenging Times

Freedom Focus Photography ·

2020/03/24

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23:18

The Secrets to Charging your Worth

Freedom Focus Photography ·

2020/03/17

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36:50

Gaining Confidence with Heather Lahtinen

Freedom Focus Photography ·

2020/03/10

#004 - One of the things pet photographers often tell me is that they just need to develop more confidence. With more confidence, they’d put themselves out there, start booking clients, and finally build the pet photography business they’ve dreamed of. Sound familiar? In this episode, award-winning photographer and teacher Heather Lahtinen joins me to call BS on this line of thought. Learn why it’s not actually confidence you’re after, and how to reframe your thinking around improving your

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23:57

The Myth of Organic Marketing

Freedom Focus Photography ·

2020/03/02

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59:03

Creating Exceptional Client Experiences with Kimberly...

Freedom Focus Photography ·

2020/02/23

#002 - The best form of advertising is a client who can’t stop raving about you. In today’s episode, Nicole welcomes Kimberly Buccheri and Bud Thorpe of Kimberly Sarah Photography, a boutique pet photography business based in Manchester, New Hampshire. Kimberly and Bud share why—and how—they go the extra mile to create an exceptional customer experience that leaves clients singing their praises. What To Listen For: How to ensure you’re not selling “boutique hours” for “volume pricing.” The

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16:00

What Procrastination Really Means.

Freedom Focus Photography ·

2020/02/20

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