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PODCAST

Shopify Masters

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.

business entrepreneurship

All Episodes

00:30:11

How Bobbi Brown Created Her New Makeup Empire

Shopify Masters ·

2022/12/29

Bobbi Brown's son and Chief Marketing Officer at Jones Road Beauty, Cody Plofker talks about the strategies behind their success, and why their products work for customers of all ages. For more on Jones Road Beauty and show notes: https://www.shopify.com/blog/jones-road-beauty-marketing-trends-strategies?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:34:19

What Blueland Can Do That CPG’s Can’t

Shopify Masters ·

2022/12/27

Sarah Paiji Yoo founded Blueland, a company that makes household cleaners and personal care products in tablet form. Blueland’s innovative approach reduces single-use plastic and has prompted other competitors in the space to do the same. In this episode of Shopify Masters, Sarah shares how she and her chemist crafted the formula, found manufacturing partners, and negotiated a deal on Shark Tank.For more on Blueland and show notes: https://www.shopify.com/blog/blueland-building-for-impact

en

00:27:00

How This Brand Is Increasing Access To Period Products

Shopify Masters ·

2022/12/22

LA stylist Karla Welch is changing menstrual care with absorbent and comfortable period underwear sold at an affordable price.For more on The Period Company and show notes: https://www.shopify.com/blog/period-company-inclusive-affordable-underwear%20?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:31:36

The Key To Creating High Demand Around Your Product...

Shopify Masters ·

2022/12/20

After growing up in Los Angeles, Nica Yusay was an expert at hunting down the best secondhand finds to fit all the latest trends. Now, Nica sources vintage designer handbags that drop weekly at shopfashionica.com and sell out in a matter of minutes. For more on Fashionica and show notes: https://www.shopify.com/blog/fashionica-bag-drops-connect-with-followers?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:29:55

How Good Design Can Elevate Your Home Products

Shopify Masters ·

2022/12/15

Vitruvi is a home scent company known for its air diffusers and humidifiers that can essentially double as home décor. In this episode of Shopify Masters, founder Sara Panton shares how she quit medical school to start Vitruvi, sourced clean ingredients, and kept design at the heart of it all.

en

00:37:28

Loop Earplugs' Approach To Securing the #1 Ranking in...

Shopify Masters ·

2022/12/13

Maarten Bodewes and Dimitri O founded the world’s number-one-rated earplug company, Loop Earplugs. They reduce noise in style, and dedicate themselves to educating their customers and encouraging everyone to live life at their own volume.For more on Loop Earplugs and show notes: https://www.shopify.com/blog/loop-earplugs-top-rated-manufacturing-partners%20?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:40:44

How To Make A YouTube Channel That’s Profitable Too

Shopify Masters ·

2022/12/08

Lyn Allure built an audience on YouTube with no intention of starting a business herself. But after getting to know her viewers, Lyn understood their pain points and started several online businesses to address them. In this live episode of Learn with Shopify, Lyn shares her journey from content creator to serial entrepreneur, plus tips for people who want to do the same.For more on Lyn Allure and show notes: https://www.shopify.com/blog/lyn-allure-serial-entrepreneur

en

00:37:58

The Chocolate Company That Sold One Million Bars In...

Shopify Masters ·

2022/12/06

For more on Mid-Day Squares and show notes: https://www.shopify.com/blog/mid-day-squares-production-fundraising%20?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:29:06

Eliminating Plastic Waste, One Lunch Bag At A Time

Shopify Masters ·

2022/12/01

For more on Lunchskins and show notes: https://www.shopify.com/blog/lunch-skins-accesible-sustainability?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:36:58

How ButcherBox Reached Nine-Figure Annual Revenue...

Shopify Masters ·

2022/11/29

ButcherBox is a meat and seafood subscription delivery service that did more than $550 million in revenue last year and it hasn’t taken any outside investment. Founder Mike Salguero shares how he built the business from a hobby to an industry disruptor and why self-funding has pushed him to create his own playbook.

en

00:29:33

Madhappy Is Fighting For Mental Health — One...

Shopify Masters ·

2022/11/24

In this episode of Shopify Masters, we chat with CEO and cofounder of Madhappy, Peiman Raf to talk about their strategies behind successful popups, collaboration with iconic brands, and their dedication to mental health.

en

00:23:27

Customer Before Product: A Different Way To Win With...

Shopify Masters ·

2022/11/22

There's not just one way to create a product that sells. Just ask Bryan Reisberg and Scott Dunn of Little Chonk. Bryan needed a safe way to transport his corgi Maxine to his office in New York City, but there just wasn't a durable, safe dog backpack on the market. Through trial and error - and a little ingenuity too - the duo launched their company last year and are seeing strong sales numbers by leveraging Maxine's thriving social media accounts. This episode was recorded live at the 2022 Corgi

en

00:35:04

The Dropshipping Tips You Need This Holiday Season

Shopify Masters ·

2022/11/17

Tan Choudhury is a high school dropout turned e-commerce expert. He spoke with host Benjamin Gottlieb on this live episode of Learn with Shopify to share his journey in e-commerce and tips for beginners who are getting started with dropshipping. For more on Tan Choudhury and show notes: https://www.shopify.com/blog/black-friday-cyber-monday-tips

en

00:19:38

5 Black Friday Cyber Monday Tips for Business Owners

Shopify Masters ·

2022/11/15

In this special episode of Shopify Masters, four entrepreneurs share their strategies forBlack Friday and Cyber Monday. Get tips from Vitruvi’s Sara Panton, Loop Earplugs’ Dimitri O, ButcherBox’s Mike Salguero and Baronfig’s Joey Cofone.For more on top tips from founders: https://www.shopify.com/blog/black-friday-strategies?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:30:28

The Key To Branding Your Beverage Business

Shopify Masters ·

2022/11/10

For more on Better Booch and show notes: https://www.shopify.com/blog/better-booch-branding-a-beverage?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:32:09

How To Create A Beverage Business From Your Kitchen

Shopify Masters ·

2022/11/08

For more on Better Booch and show notes: https://www.shopify.com/blog/better-booch-farmers-markets-capital-funding?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcasthttps://www.shopify.com/blog/better-booch-farmers-markets-capital-funding?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:32:39

What It Takes To Earn Capital Funding

Shopify Masters ·

2022/11/03

Sometimes, in order to secure the capital you need to start your business, you have to look beyond typical crowdfunding and kickstarter campaigns. Robin Axon, Managing Partner at Mantella Venture Partners and an early stage investor in QuickPlay Media, Ritual, and Shoppe AI, stops by to share his tips for locking down the money you need to finally launch the business of your dreams. For more on Robin Axon and show notes:

en

00:34:12

Marketing Strategies From Rare Beauty’s CMO

Shopify Masters ·

2022/11/01

In this episode of Shopify Masters, we get a behind the scenes look at Rare Beauty, the cosmetics brand by Selena Gomez as its Chief Marketing Officer Katie Welch shares their marketing strategies. We chat about their approach to brand storytelling, how they’ve built an inclusive community on and offline, as well as future plans for Rare Beauty.https://www.shopify.com/blog/rare-beauty-brand-storytelling?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:43:05

6 Dropshipping Tips from the Ecom King

Shopify Masters ·

2022/10/27

Kamil Sattar has made a name for himself as The Ecom King on YouTube, where he teaches aspiring entrepreneurs how to start their own online businesses. In this live episode of Learn with Shopify and Shopify Masters, Kamil shares tips on finding products, suppliers, and building an audience on TikTok.

en

00:45:00

The Multimillion Dollar Apparel Brand Created By a...

Shopify Masters ·

2022/10/25

In this episode of Shopify Masters, we chat with YouTube veteran and designer Cassey Ho, the creator behind the fitness channel Blogilates. Cassey shares her drive for staying consistent with creating content for Blogilates for over a decade, the design process for her athleisure apparel brand POPFLEX, and the business lessons she’s learned along the way. For on POPFLEX and show notes:

en

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