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PODCAST

Marketing Vanguard

The word “vanguard,” is defined as “a group of people leading the way in new development or ideas.” Marketing Vanguard: the podcast, spotlights thepeoplewho are driving the industry forward. It will feature valuable, must-listen nuggets of marketing-leadership wisdom, humility, stories, strategic insights, and growth opportunities in an era of ever more complex industry pressures and realities. Together we’ll dive into what"s driving the decision-makers of today to move the needle of some of the

business marketing

All Episodes

31:03

John Dillon, CMO of Denny's - Rejuvenating America's...

Marketing Vanguard ·

2018/08/09

John Dillon, CMO of Denny's, has been on a mission for 11 years to rejuvenate one the most iconic American brands and shares the brand journey through consumer insights, social media, AI, restaurant design, menu revamping, franchisee enrollment to follow their North Star. Also, don’t miss the incredible story from John on how Denny’s rediscovered its purpose and why they are now building a truck! Hosted on Acast. See acast.com/privacy for more information.

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31:31

Meg Goldthwaite, CMO of NPR - Telling the Stories of...

Marketing Vanguard ·

2018/08/01

Meg Goldthwaite, CMO of NPR, shares the secrets of great storytelling, especially when telling stories of other storytellers while leveraging leaps in technology! Like the storyteller squared that she is, she is also a mom squared, ensuring her three children thrive in their lives at home and get to experience disparate corners of the world as she serves mankind! Tune to hear more on what Meg (and “Yoda”) have to say about balance and being brave! Hosted on Acast. See acast.com/privacy for more

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32:10

Rick Gomez, CMO of Target - Breaking Through...

Marketing Vanguard ·

2018/07/26

Rick Gomez, CMO of Target, shares his journey to become the marketing leader of the beloved Target brand, the success factors of Retail, his dedication to empathy as the key for leadership, the source of his confidence, how to break through boundaries and have a positive impact on culture. Hosted on Acast. See acast.com/privacy for more information.

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28:36

Greg Revelle, CMO of Kohl's - The Art, Science and...

Marketing Vanguard ·

2018/07/18

Greg Revelle, CMO of Kohl’s, shares how he his fosters innovation with how he leads his teams, tenets for impactful leadership, great career building tips, what to ask for from your boss, how to champion success and provide an environment where people can bring their best selves to the table. Hosted on Acast. See acast.com/privacy for more information.

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31:22

Chris Capossela, CMO of Microsoft - Adopting a Growth...

Marketing Vanguard ·

2018/07/08

Chris Capossela, CMO of Microsoft, shares his career path from his first job helping his family restaurant through 27 years at Microsoft to become CMO leading one of the most impressive cultural transformations in the industry and what he learned from his mentors, like Bill Gates and Satya Nadella, along the way. Hosted on Acast. See acast.com/privacy for more information.

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32:58

Mary Beth Laughton, EVP Omni Retail Sephora -...

Marketing Vanguard ·

2018/07/03

Mary Beth Laughton, EVP of Omni Retail at Sephora, has one of hottest new roles in the industry geared to reimagine the customer experience across the physical and digital worlds. Find out how she came into this newly created role, what she is trailblazing and how she continuously evaluates “Just Do It” with “Just Enough” to keep balance across work, family and health. Hosted on Acast. See acast.com/privacy for more information.

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28:39

Pam Kaufman, President Viacom Nickelodeon Global...

Marketing Vanguard ·

2018/06/29

Pam Kaufman, President of Viacom Nickelodeon Global Consumer Products, leads some of the coolest brands in the world but humbly notes her greatest responsibility is being the “Chief Motivational Officer” for her teams. Tune in to hear her leadership tips and great career advice based on her own journey from looking for her first job to now helping so many succeed. Hosted on Acast. See acast.com/privacy for more information.

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29:40

Dara Treseder, CMO of GE Ventures - Manage Your...

Marketing Vanguard ·

2018/06/13

Dara Treseder, CMO of GE Ventures, super hero mom and dedicated mentor shares what it takes to succeed today, how to architect your teams for growth, break through barriers and build your personal brand. Hosted on Acast. See acast.com/privacy for more information.

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25:43

Musa Tariq, former CBO of Ford - Reflection, Learning...

Marketing Vanguard ·

2018/06/03

Musa Tariq, former Chief Brand Officer of Ford and current “Student of Life” shares his perspective on The Future of Marketing and the importance of focusing on the White Space, reminding us all to ”boldly go where no one has gone before.” Hosted on Acast. See acast.com/privacy for more information.

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29:55

Nuno Teles, President of Diageo Beer Company -...

Marketing Vanguard ·

2018/05/24

Nuno Teles, President of Diageo Beer Company and former CMO of Heineken, shares his perspective on what it takes to be a holistic CMO and transition into a President role. Nuno lays out his former CMO playbook and discusses his priority areas now as President, especially his focus on corporate culture. Hosted on Acast. See acast.com/privacy for more information.

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34:51

Roy Spence, Chairman & CEO of GSD&M - Chief Purpose...

Marketing Vanguard ·

2018/05/15

Roy Spence, Co-founder & Chairman of GSD&M, Co-founder & CEO of The Purpose Institute and now also founder of The Promiseland Project shares his incredible and well-earned perspective on what it means to be a Chief Purpose Officer and foster Love Cultures to empower greatness in your employees and your nation. He’s taking on America as his client, pro-bono! Hosted on Acast. See acast.com/privacy for more information.

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35:02

Charlie Cole, CDO of Tumi - Big Swings, Big Misses...

Marketing Vanguard ·

2018/05/10

Charlie Cole, Chief eCommerce Officer for Samsonite and Chief Digital Officer for Tumi shares great advice for anyone looking to thrive in today’s global economy. Well-traveled and well-versed in all things data, technology and customer experience, Charlie discusses the role of the CDO and how to take big swings to overcome the limitations of incrementality. Hosted on Acast. See acast.com/privacy for more information.

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29:28

Lynne Biggar, CMO of Visa - Going Forward from Here

Marketing Vanguard ·

2018/05/02

Lynne Biggar, Chief Marketing and Communications Officer at Visa, shares her success tips and unique path that shaped her career to now leading one of the world’s biggest and most iconic brands. A self-described “business major with a minor in marketing” and a passion for travel, Lynne’s focus on performance-driven marketing, staying ahead of trends and empowering her team is what enables her to have an impact on a global scale. Hosted on Acast. See acast.com/privacy for more information.

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30:51

Jerome Hiquet, CMO of Tough Mudder - Guardian of...

Marketing Vanguard ·

2018/04/25

Jerome Hiquet, CMO of Tough Mudder, shares the incredible mission and journey of this young company being “Tougher Together” and impacting millions of lives. As Chief Marketing Officer, Jerome has all the traditional marketing responsibilities as well as the extended responsibilities of Revenue and Culture to ensure that the company’s purpose is protected while expanding into new territory. Hosted on Acast. See acast.com/privacy for more information.

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31:01

Barbara Martin Coppola, CDO of IKEA - Invisible Dynamics

Marketing Vanguard ·

2018/04/17

Barbara Martin Coppola, the new Chief Digital Officer of IKEA, shares why she decided to take on her new role after serving as CMO for Grubhub, differences between the CMO, CDO and CXO role, how to manage fast-paced technology, how to leverage data science, how to foster a culture of innovation, time management, mentors, invisible dynamics, body language, how to teach marketing strategy, how to market a fork in China and how to find a good partner in life! Hosted on Acast. See acast.com/privacy for

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25:25

Kristin Patrick, CMO of Pepsico - Leading Lifestyle...

Marketing Vanguard ·

2018/04/14

Kristin Patrick shares her diverse and exciting career path that included stops in law school, entertainment, fashion, beauty and even as former CMO of Playboy to become the first ever CMO for Brand Development at PepsiCo. Hosted on Acast. See acast.com/privacy for more information.

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32:00

Jeff Jones, President & CEO of H&R Block - Legendary...

Marketing Vanguard ·

2018/03/27

Jeff Jones, President and CEO of H&R Block, shares his perspective on what it takes to move from a CMO role into a CEO role, how to be an effective “Connected Leader”, how to role model behavior that shapes innovative cultures and how to plan your career in meaningful increments. Hosted on Acast. See acast.com/privacy for more information.

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32:44

Terrance Williams, CMO of Nationwide - The Essence of...

Marketing Vanguard ·

2018/03/23

Terrance Williams, CMO of Nationwide and President of Emerging Businesses, shares his tremendous leadership skills’ toolkit, his perspective on what it takes to be a great CMO today, his advice on how to foster adoption of new principles, and how to ensure that all your marketing efforts from top to bottom of the funnel are geared towards ROI. Hosted on Acast. See acast.com/privacy for more information.

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29:09

Peter McGuinness, Chief Marketing and Commercial...

Marketing Vanguard ·

2018/03/15

Peter McGuinness, Chief Marketing and Commercial Officer for Chobani, shares his unique, integrated approach which combines marketing and sales into a “Modern Demand” organization with a new way to efficiently co-create and inspire innovation. Hosted on Acast. See acast.com/privacy for more information.

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31:40

Kieran Hannon, CMO of Belkin International -...

Marketing Vanguard ·

2018/03/12

Kieran Hannon, CMO of Belkin International, shares his how his never-ending curiosity, agile mindset and dedication to mentoring has led Belkin's four brands to winning countless awards and has developed a world-class team. Hosted on Acast. See acast.com/privacy for more information.

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352 results

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