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PODCAST

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for

business marketing

All Episodes

35:33

Growing Rugby League in Queensland - Graham Maher,...

Sports Geek - A look into the world of Sports... ·

2023/02/14

Listen to Graham Maher as he talks about his responsibilities as the CFO of the Queensland Rugby League and shares his expertise on successfully securing additional funding for your next venture on this Sports Geek podcast episode. Show notes - https://sportsgeekhq.com/podcast/graham-maher-queensland-rugby-league/

en

59:04

The most fun team in hockey - Dan LaTorraca ,...

Sports Geek - A look into the world of Sports... ·

2023/01/17

Learn about digital and marketing in this chat with Dan LaTorraca from the Carolina Hurricanes including how use humour and banter to bring your fans closer (while firing up your rivals). Show notes - https://sportsgeekhq.com/podcast/dan-latorraca-carolina-hurricanes/

en

59:51

Small wins become big wins in ticketing - Drew...

Sports Geek - A look into the world of Sports... ·

2023/01/10

"Small ticketing wins lead to bigger ticketing wins" that's the lesson from Drew Bentley from DC United on this episode of Sports Geek. A must-listen if you love data and filling stadiums with fans. Show notes - https://sportsgeekhq.com/podcast/drew-bentley-dc-united

en

58:50

Building more equitable world through sport - Jessica...

Sports Geek - A look into the world of Sports... ·

2023/01/03

Angel City FC's Jessica Smith discusses building a purpose driven revenue model on this Sports Geek episode. She chats with Sean Callanan about how sales and sponsorship can develop outcomes for the bottom line and for a more equitable world. Show notes - https://sportsgeekhq.com/podcast/jessica-smith-angel-city-fc/

en

41:52

Scott O'Neil - Leadership lessons in sports business...

Sports Geek - A look into the world of Sports... ·

2023/01/01

SPORTS GEEK REPLAY (from 22 Jun 2021 - Ep 303) Sean Callanan chats with Scott O'Neil about his journey in the sports industry, career and his leadership style outlined in his new book "Be where your feet are". Show notes - https://sportsgeekhq.com/podcast/scott-oneil-be-where-your-feet-are/

en

56:44

Fiona Green - Data is the key to winning - SPORTS...

Sports Geek - A look into the world of Sports... ·

2022/12/31

SPORTS GEEK REPLAY (from 29 Jun 2021 - 304) Sean Callanan chats with the Winning With Data author Fiona Green discussing what part data will play in the recovery of the sports industry. Show notes - https://sportsgeekhq.com/podcast/fiona-green-winning-with-data/

en

48:24

MLSE's Morgan Todd on how building partnerships that...

Sports Geek - A look into the world of Sports... ·

2022/12/30

SPORTS GEEK GEEK REPLAY (from 27 Oct 2020 - 288) Sean Callanan chats with Morgan Todd from MLSE about sponsorship, activations and community partnerships. Show notes - https://sportsgeekhq.com/podcast/morgan-todd-mlse/

en

47:49

Putting your fans first, why serving your fans is so...

Sports Geek - A look into the world of Sports... ·

2022/12/29

SPORTS GEEK REPLAY (from 16 Apr 2018 - Ep 191) Tayna Gallina knows membership, having worked at multiple clubs in Melbourne. Now at Hawthorn she is constantly looking for ways to better connect with fans and deliver them an experience to deepen their ties to the Hawks. Show notes - https://sportsgeekhq.com/podcast/tanya-gallina-hawthorn-football-club/

en

43:21

Stadiums, fans & technology - how they fit together...

Sports Geek - A look into the world of Sports... ·

2022/12/28

SPORTS GEEK REPLAY (16 Apr 2018 - Ep 198) Sean catches up with Al Guido, President of San Francisco 49ers at the Levi's Stadium during the recent Sports Geek Trip. They chat about the 49ers' move to the new stadium, rolling out technology and Al's new venture, Elevate Sports Ventures. Show notes - https://sportsgeekhq.com/podcast/al-guido-san-francisco-49ers/

en

47:43

Sports & Australia - long history, bright future with...

Sports Geek - A look into the world of Sports... ·

2022/12/27

SPORTS GEEK REPLAY (from 26 Nov 2018 - Ep 220) Sean Callanan chats with Sport Australia CEO Kate Palmer about her long career in Netball and how Sport Australia is helping Australians be more active and continue high levels of success on world stage. Show notes - https://sportsgeekhq.com/podcast/kate-palmer-sport-australia/

en

51:36

Sports & Media - a view from the board with Marina Go...

Sports Geek - A look into the world of Sports... ·

2022/12/26

SPORTS GEEK REPLAY (from 22 Oct 2019) Sean Callanan chats with author & executive director Marina Go about her career working in media and on boards in sports now as chair at Super Netball. Show notes - https://sportsgeekhq.com/podcast/marina-go-super-netball/

en

01:12:29

Australian Open - Growing media rights globally -...

Sports Geek - A look into the world of Sports... ·

2022/12/20

Tennis Australia's Alfonso Medina chats with Sean Callanan on how media rights landscape has changed, not only in dollar value but in how they are divided globally and amongst commercial partners. Show notes https://sportsgeekhq.com/podcast/alfonso-medina-tennis-australia

en

54:24

Importance of sustainability in sports - Aileen...

Sports Geek - A look into the world of Sports... ·

2022/12/13

Aileen McManamon from 5T Sports discusses the importance of sustainability in the sports industry and why it is a growing sponsorship segment for sports in this episode of Sports Geek. Show notes - https://sportsgeekhq.com/podcast/aileen-mcmanamon-5tsports

en

52:11

Major events are BACK – Dustin Lockett – FIBA Women’s...

Sports Geek - A look into the world of Sports... ·

2022/12/06

Dustin Lockett shares his experiences running commercial for the 2022 FIBA Women's Basketball World Cup in Sydney. Show notes - https://sportsgeekhq.com/podcast/dustin-lockett-fiba-womensbasketballworldcup/

en

01:00:09

Big game technology demands in college sports - David...

Sports Geek - A look into the world of Sports... ·

2022/11/29

Long-time sports technology executive David Payne chats about his role at Oklahoma University and how technology supports students, coaches and fans across multiple sports. Show notes - https://sportsgeekhq.com/podcast/david-payne-university-of-oklahoma/

en

01:00:37

Developing connections with new fans – Nilay Shah,...

Sports Geek - A look into the world of Sports... ·

2022/11/22

Nilay Shah, SVP of Marketing and Brand Strategy at New York Giants discuss developing content to attract new fans, why fans love retro uniforms and how sponsorship has evolved. For more - https://sportsgeekhq.com/podcast/nilay-shah-new-york-giants/

en

01:07:15

Building a new team in a new motorsport - Mark...

Sports Geek - A look into the world of Sports... ·

2022/04/27

Sean Callanan chats with DS TECHEETAH CEO Mark Preston about his career in motorsport that has seen him work in F1 and now running his own Formula E team. Learn how Formula E started and how the sport is growing in reach while promoting sustainability to new fans. Show notes - https://sportsgeekhq.com/podcast/mark-preston-ds-techeetah/

en

45:07

Building Titans, success on the Gold Coast - Steve...

Sports Geek - A look into the world of Sports... ·

2022/02/08

Sean Callanan chats with Gold Coast Titans' CEO Steve Mitchell about his career and how the Titans are building for success through deep engagement with the Gold Coast community defying the notion that professional teams can't succeed on the Gold Coast. Show Notes - : https://sportsgeekhq.com/podcast/steve-mitchell-gold-coast-titans/

en

49:13

Sports Geek Amplify Replay - Zoomph

Sports Geek - A look into the world of Sports... ·

2022/01/10

Zoomph is a platform for Social Audience Intelligence and Sponsorship Measurement and Evaluation. Whether it’s new, active, or past, Zoomph will help you understand your audience. Big or small, it’s important to know your brand’s target market. In this episode, Sean and Amir geek out about digital and social media and how sports can build digital revenue via digital. Learn more - https://sportsgeekamplify.com/zoomph/

en

26:37

Sports Geek Amplify Replay - UbiPark

Sports Geek - A look into the world of Sports... ·

2022/01/09

UbiPark’s zero contact parking solution allows motorists to enter, exit and pay for parking without ever opening the window and reaching out of the car. It’s seamless, safe & hygienic. Save time, save money and be on your way faster and hassle-free. In the episode, Mosstyn shares how UbiPark's API can allow sports apps to direct fans to a car park to improve the fan experience and build a new revenue stream for sports. Learn more - https://sportsgeekamplify.com/ubipark/

en

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