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In today's Tech News Tuesday episode, we’re going to share some tips on how local businesses should be communicating with customers during this COVID-19 crisis. We’ve all had to change our communication strategy during this pandemic, and as local businesses, there are a couple of things you should know about, and take advantage of.

In today’s Tech News Tuesday episode, the Coronavirus edition, we’re going to talk about five things you could be doing right now to help your business in these uncertain times. We hope everyone is staying safe and well, and we can't change the circumstances we're in, but we can choose what we are going to do about them. It is time think about all those things that you said would be good for your business to accomplish at some time in the future, and you didn't, since there was too much happening

In today's episode, we’ll discuss gated content to your website. Gated content is the content information that’s on your website that requires someone to sign up or take some other action before they can actually view it.

In today's episode, we’re going to talk about the importance of answering the questions your audience has. But how do you know what they are searching for? This is where keyword research comes into play, and Google has a free tool called Google Keyword Planner that lets you explore search trends and the keywords that are related to your business or organization. Let's explain.

We’ve talked previously about the prevalence of no click searches, where people find the answers right in search, and in today's episode, we’re talking about a case study on getting a featured snippet in Google search results, and some common sense principles in order to get you more visibility on the web.

In today's episode, we’re going to share a resource from LinkedIn on LinkedIn company pages. LinkedIn has put together a guide called The Pages Playbook. If you aren't familiar with LinkedIn company pages, this playbook covers the basics of how to create and manage your pages, add administrators, and walks you through exactly what you need to do in order to set up a good company page.

In today's episode, we’re talking about a recent report from Adobe on social media engagement. Social media posts with video get 48% more views than those with just images and text. Are you creating video as part of your content strategy?