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PODCAST

Shopify Masters

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.

business entrepreneurship

All Episodes

00:20:49

The Unintuitive Rule of Customization: Keep it Simple

Shopify Masters ·

2022/10/20

In this episode of the Learn with Shopify mini series we chat with Aaron Zack, the former vice president at Propeller Coffee Co to learn strategies for pivoting a wholesale food and beverage company online and the marketing tactics that helped to build and scale this arm of the business. For more on Propeller Coffee and show notes: https://www.shopify.com/blog/propeller-coffee-customization?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:42:22

Discover The Brand Creating A Sustainable Fragrance...

Shopify Masters ·

2022/10/18

We are chatting with Michelle Feeney, the marketing maven that's responsible for catapulting brands like Creme De La Mer, MAC, and St.Tropez to cult-favorite status. She's now the founder and CEO of Floral Street, a vegan and sustainable fragrance brand that's sold in Sephora, Nordstrom, and Anthropologie. Michelle shares her journey and strategies for scaling lovable brands and bootstrapping a startup. For more on Floral Street and for show notes:

en

00:19:01

How Multiple Revenue Streams Kept Propeller Coffee...

Shopify Masters ·

2022/10/13

Propeller Coffee has always done a lot of things at once. Even its headquarters — a 10,000 foot-space near downtown Toronto — has a roasting facility, cafe, event space, coffee lab, education space, and warehouse. But when the pandemic hit and its wholesale business dried up, Propeller Coffee Co. had to quickly innovate its direct-to-consumer approach.For more on Propeller Coffee Co. and show notes: https://www.shopify.com/blog/propeller-coffee-wholesale-and-dtc

en

00:28:35

Turning Your Hobby Into A Profitable Business

Shopify Masters ·

2022/10/11

In this episode of Shopify Masters, we’re in London, UK, chatting with, Raquel Acosta the ceramist and owner of Glaze Me Pretty. Raquel shares how her pottery hobby became a profitable business, how she uses Instagram to grow her sales, and what it takes for you to build a social following. For more on Glaze Me Pretty and show notes: https://www.shopify.com/blog/glaze-me-pretty-career-pivot?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:33:16

The Key To Creating A Regenerative Food Company

Shopify Masters ·

2022/10/06

ChocoSol is a bean-to-bar chocolate social enterprise that creates delicious stone-ground treats with cacao sourced directly from the communities of Oaxaca and Chiapas, Mexico. Using energy-efficient techniques, founder Michael Sacco has engendered an entirely regenerative and sustainable chocolate recipe. Since its inception, ChocoSol has surpassed $2 million in annual sales, and continues to grow by 20% each year. For more on ChocoSol and show notes:

en

00:33:27

Building A Climate-Friendly Business That’s...

Shopify Masters ·

2022/10/04

In this episode of Shopify Masters, we’re in London, UK, chatting with Edwin Broni-Mensah, founder of GiveMeTap, a social enterprise that’s reducing plastic waste by mapping out establishments that offer free tap water, and building wells in Africa to supply drinking water. Edwin shares his launch journey, tips for applying to incubators, and how he balances profitability with social impact. For more on GiveMeTap and show notes:

en

00:23:50

How TKEES Transitioned from Wholesale to Ecommerce

Shopify Masters ·

2022/09/29

In this episode of Shopify Masters we chat with Daniel Abramov, the Chief Digital Officer of TKEES. He shares how the team took its wholesale flip-flop business online, reached new markets, and expanded the business into apparel.For more on TKEES and show notes: https://www.shopify.com/blog/tkees-online-presence?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:34:57

How Wild Is Removing Waste From Bathrooms and...

Shopify Masters ·

2022/09/27

In this episode of Shopify Masters, we’re in London, UK, chatting with Charlie Bowes-Lyon, Wild co-founder and chief marketing officer. Wild is revolutionizing the bath and body care industry by eliminating plastic and single-use waste packaging. For more on Wild and show notes: https://www.shopify.com/blog/wild-launch-strategy?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:26:00

How Efficiency Helped This Online Flower Shop Blossom

Shopify Masters ·

2022/09/22

When Jennifer Fowlow started Wild North Flowers, people in the industry told her an online flower shop wouldn’t work. A brick-and-mortar shop with big refrigerators of vases overflowing with flowers was a must. But Fowlow was determined to tackle the inefficiencies of a physical store and the waste in the flower industry with her own online business.For more on Wild North Flowers and show notes:

en

00:39:28

How Grind Turned a Single Café Into an 8-Figure...

Shopify Masters ·

2022/09/20

In this episode of Shopify Masters, we go on location to London, UK, to chat with David Abrahamovitch, the founder of Grind. What started as a single café in Shoreditch grew to almost a dozen locations before going online to supply compostable coffee pods to consumers directly. David shares his strategies for retail expansion, fundraising, and building a lovable brand. For more on Grind and show notes:

en

00:40:50

Building A Brand From Your Hometown

Shopify Masters ·

2022/09/15

For more on Lost Craft and show notes: https://www.shopify.com/blog/lost-craft-packaged-goods-production?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:27:01

How To Take Your Brand Global

Shopify Masters ·

2022/09/13

For more on Manta Sleep and show notes: https://www.shopify.com/blog/manta-sleep-international-expansion?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:30:15

Creating An Appetite for Products You Need to Taste

Shopify Masters ·

2022/09/08

For more on Chandler Honey and show notes: https://www.shopify.com/blog/chandler-honey-branding?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:27:54

The Dropshipping Playbook: What You Need To Know

Shopify Masters ·

2022/09/06

For more on Ebike Generation and show notes: https://www.shopify.com/blog/ebike-generation-dropshipping?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:34:45

How Inkbox Revolutionized Temporary Tattoos and Built...

Shopify Masters ·

2022/09/01

For more on Inkbox and show notes: https://www.shopify.com/blog/inkbox-social-media?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:24:07

Is Shopify’s Starter Plan Right For You?

Shopify Masters ·

2022/08/30

Tune into this episode to learn how to gain a following on YouTube and why Shopify's Starter Plan might be the best way to sell your products online. For more on Steve the Bartender and show notes: https://www.shopify.com/blog/cocktail-guide-content-marketing?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:32:56

How This Business Built on Curation Started To Create...

Shopify Masters ·

2022/08/25

For more on Hopson Grace and show notes: https://www.shopify.com/blog/hopson-grace-community?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:29:05

How To Find Production Partners That Are Like Family

Shopify Masters ·

2022/08/23

For more on Bearbottom Clothing and show notes: www.shopify.com/blog/bearbottom-clothing?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:39:15

Everything You Need to Know About Finding the Right...

Shopify Masters ·

2022/08/18

For more on KOTN and show notes: https://www.shopify.com/blog/kotn-social-impact?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

en

00:30:59

How To Turn Retail Store Success Into Ecommerce Sales

Shopify Masters ·

2022/08/16

For more on RinseKit and show notes: www.shopify.com/blog/rinsekit-pivot-online?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast

en

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