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PODCAST

The MadTech Podcast

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

technology tech news

All Episodes

1:57

MadTech Daily: Sustainability 'Critical' to 74% of Ad...

The MadTech Podcast ·

2025/02/19

On today's MadTech Daily: Only Half of Businesses Calculate Digital Media Emissions; Reddit Readying Paywalls

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2:35

MadTech Daily: Channel 4 to Simplify Ad Buying...

The MadTech Podcast ·

2025/02/18

On today's MadTech Daily: Channel 4 to Simplify Ad Buying Platform; Guardian Media Group Partners with OpenAI; TikTok Shop Sales Increase 153%

en

2:30

MadTech Daily: OOH Revenue Grows 7.7%; Apple and...

The MadTech Podcast ·

2025/02/17

On today's MadTech Daily: OOH Revenue Grows 7.7%; Apple and Google Restore TikTok to US App Stores; UK Gov Partners with Anthropic AI

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22:08

Tripadvisor’s Eoin McGregor on Targeted Travel: A...

The MadTech Podcast ·

2025/02/14

On this MadTech Podcast travel special, ExchangeWire editor Aimee Newell Tarín is joined by research lead Mat Broughton and Tripadvisor’s Eoin McGregor to discuss the opportunities for advertisers within the travel industry.

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2:01

MadTech Daily: The Trade Desk Misses Revenue Target...

The MadTech Podcast ·

2025/02/14

On Today’s MadTech Daily: The Trade Desk Misses Revenue Target for First Time; Paramount Owned Channels to Go Dark on YouTube; Equativ Expands to Japan

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2:20

MadTech Daily: YouTube Drives Channel 4 Social...

The MadTech Podcast ·

2025/02/13

On today's MadTech Daily: YouTube Drives Channel 4 Social Viewing Figures; Half of Business Leaders See Marketing as a Cost-Centre; Adobe Releases AI Video Tool to Rival OpenAI

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20:49

The MadTech Podcast Special: Independent Agencies

The MadTech Podcast ·

2025/02/12

In this edition of The MadTech Podcast Special, Michelle Sarpong, commercial lead at the7stars and Charlotte Powers, head of digital at Bountiful Cow join ExchangeWire research lead Mat Broughton to discuss the key strengths and evolution of independent agencies.

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2:14

MadTech Daily: YouTube TV Viewership Exceeds Mobile;...

The MadTech Podcast ·

2025/02/12

On today's MadTech Daily: YouTube TV Viewership Exceeds Mobile; Kevel to Acquire Nexta; UK and US Refuse to Sign Declaration for Inclusive and Sustainable AI

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16:42

Kevel Acquires Nexta: James Avery and Martin Jensen...

The MadTech Podcast ·

2025/02/11

So the news is out - Kevel is acquiring Nexta. On this podcast special, James Avery, CEO and founder, Kevel and Martin Jensen, CCO and founder, Nexta, join ExchangeWire's John Still to discuss the deal, what it means to both companies and the state of European ad tech.Tune in to hear: What opportunities the deal offers to both companies Retail media in 2025: what are retail media’s challenges, and how the new proposition fits into the landscape The strength of European ad tech

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2:09

MadTech Daily: ITV Investors Back M&A Talks; Netflix...

The MadTech Podcast ·

2025/02/11

On today's MadTech Daily: ITV Investors Back M&A Talks; Netflix set to Enter Race for Live F1 Rights; OpenAI Makes Super Bowl Debut with $14m Ad

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2:13

MadTech Daily: Amazon’s Ad Business Earns $17bn in...

The MadTech Podcast ·

2025/02/10

On today's MadTech Daily: Amazon’s Ad Business Earns $17bn in Q4; UK Orders Access to Apple Users’ Encrypted Accounts; Netflix Hikes UK Subscription Prices

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29:35

The News Movement’s Dion Bailey on the Daily Mail’s...

The MadTech Podcast ·

2025/02/07

In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by head of content John Still and Dion Bailey, co-founder / chief product and tech officer of The News Movement. They discuss the Daily Mail’s plan to carry out a strategic overhaul, two lawsuits being brought against Google by Australian publishers, and new AI laws within the EU.

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1:56

MadTech Daily: Google Drops DEI Targets; YouTube...

The MadTech Podcast ·

2025/02/07

On today’s MadTech Daily: Google Drops DEI Targets; YouTube Tries to Lure TikTok Creators; Spotify and Warner Music Group Sign New Deal

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2:41

MadTech Daily: Google Drops Vow Against Using AI for...

The MadTech Podcast ·

2025/02/06

On today's MadTech Daily: Google Drops Vow Against Using AI for Harm and Prepares for More AI Search Updates; Snap’s Active Advertisers Double; Instagram and YouTube See Drops in Average Views per Video

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2:22

MadTech Daily: Outbrain Completes $900m Teads...

The MadTech Podcast ·

2025/02/05

On today's MadTech Daily: Outbrain Completes $900m Teads Acquisition; UK Betting Companies Under Scrutiny for Ad Targeting; Nielsen and Paramount Strike Measurement Deal

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2:07

MadTech Daily: Elon Musk Adds more Advertisers to X...

The MadTech Podcast ·

2025/02/04

On today's MadTech Daily: Elon Musk Adds more Advertisers to X ‘Boycott’ Lawsuit; Streaming Ad Tiers Grow in UK; E-commerce Platforms to be Liable in EU for Unsafe Goods

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2:18

MadTech Daily: Google Faces Ad Tech Lawsuits from AUS...

The MadTech Podcast ·

2025/02/03

On today's MadTech Daily: Google Faces Ad Tech Lawsuits from AUS Publishers; Daily Mail to Merge Print and Online Teams Amidst Challenges; BBC World Service Sets out £6m Saving Plan

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36:39

ExchangeWire on Sky News’ Move to Prioritise Paid...

The MadTech Podcast ·

2025/01/31

On this team episode of the MadTech Podcast, Aimee Newell Tarín is joined by CEO Rachel Smith and COO Lindsay Rowntree to discuss the latest in media and marketing. They look at Sky News’ plan to overhaul its newsroom to create more premium paid content, OpenAI’s claim that DeepSeek used its proprietary models to train its own open-source competitor, and Nielsen’s decision to end its panel-only ratings which have measured TV for decades.

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2:05

On today's MadTech Daily: Barb Commissions New...

The MadTech Podcast ·

2025/01/31

On today's MadTech Daily: Barb Commissions New Prototypes for Barb Plus; Super Bowl Ads Selling for Over $8m; Meta Reveals Q4 2024 Results

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2:17

MadTech Daily: UK Ad Spend Rose 10% in Q3 2024;...

The MadTech Podcast ·

2025/01/30

On today's MadTech Daily: UK Ad Spend Rose 10% in Q3 2024; Tables Turn as OpenAI Accuses DeepSeek of Property Theft; Amazon and Microsoft face Cloud Services Probes

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623 results

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