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PODCAST

Mortgage Marketing Radio

Mortgage Marketing Radio

The #1 podcast for Mortgage Loan Originators looking to grow their business, save time, and make more money. Host Geoff Zimpfer interviews top-producing Mortgage Originators, social media influencers, and industry executives to bring you real-world advice, proven strategies, and insider insights. Tune in for expert tips on lead generation, building agent partnerships, mastering social media, and leveraging the latest marketing tools to dominate your market.

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All Episodes

43:06

Ep 53: How to Achieve a Breakthrough With Todd Duncan

Mortgage Marketing Radio ·

2017/09/19

What's the most important asset in business? Trust. Trust is the result of repeated truth. Todd Duncan shares how you can build trust and achieve a business breakthrough.Mentioned in this episode:MortgageMarketing.proGet more agent referrals, with https://MortgageMarketing.pro

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40:29

Ep #52: The Fastest Way to Qualify a Borrower on Your...

Mortgage Marketing Radio ·

2017/09/06

My special guest today is Dru Brents, CEO and Founder of PreApp 1003. So what is ? It's a complete, cloud-based, text-initiated, mobile friendly, mortgage pre-qualification system. It's completely personalized — branded to you — even with a video greeting. It's simply the most efficient way for you, the loan officer, to pre-qualify a prospective borrower, all from a mobile device. helps from the point of referral, keeping your referral partners notified and updated as your clients complete the

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40:57

Ep #51: Secrets of Generating Consumer Direct Online...

Mortgage Marketing Radio ·

2017/08/29

Want to know the secrets the big boys use to generate online consumer direct leads? As the CEO of , our special Guest Andrew Pawlak reveals the exact offers, funnels and lead magnets that generate a flood of consumer direct leads. Links Mentioned:Mentioned in this episode:MortgageMarketing.proGet more agent referrals, with https://MortgageMarketing.pro

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01:05:39

Ep #50: Rick Elmendorf on Closing 560 Loans

Mortgage Marketing Radio ·

2017/08/16

We have arrived at Episode #50! Woo-hoo! I want to thank you the listener for your continued support as we've grown the podcast over the past year. It's been a labor of love and I appreciate the positive words of encouragement some of our listeners have shared. You can send your feedback to We're celebrating Episode #50 with a very special guest. closed 560 loans in 2016 and ranks as the #1 VA lender in Metro DC, Top 100 on Scotsman Guide and Top 1% of Originators in America. Rick and I

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42:38

Ep #49: How to Become a Mobile Friendly Originiator

Mortgage Marketing Radio ·

2017/08/02

This week we're talking with Ryan Leopold, Co-Founder of and Derek van Dam, Sales Manager with . To be a modern mortgage originator you must be mobile friendly. What does that mean?It means more than just having an online application. It means having a mobile friendly client and referral partner experience that makes it easy to engage, refer and convert. What if you could have a personalized presence on all your clients and referral partners mobile phones? What if you had an app that kept you top

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57:32

Ep #48: Funding $434 Million With Shant Banosian

Mortgage Marketing Radio ·

2017/07/26

What does it take to originate over $434 Million in loans in a single year? Our guest answers that question and many more on this episode. Shant Banosian is Guaranteed Rate’s #1 loan officer nationwide with 1136 closed units and $434.5 million in funded loans in 2016 alone. has ranked Shant as the #1 Loan Officer in Massachusetts several years in a row. Shant has found success in the mortgage business for many reasons as you'll hear on this episode but most notably for always putting the customer

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46:31

Ep 47: How to Originate $50 Million Teaching Agent...

Mortgage Marketing Radio ·

2017/07/17

Our special guest for this episode of Mortgage Marketing Radio is Vince Kingston. He's built an amazing business based on . Listen to Vince as he reveals his process and system for teaching several CE credit classes each month, how he fills the room and his simple, automated follow-up plan that gets him $4-$5 Million in loan closings every month. Links Shared During Podcast: Mentioned in this episode:MortgageMarketing.proGet more agent referrals, with https://MortgageMarketing.pro

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01:00:31

Ep# 46: How Susan Meitner Originated $40M and Became CEO

Mortgage Marketing Radio ·

2017/06/21

In this episode, Author Susan Meitner shares her journey from newbie Loan Officer, recounting her accomplishments and disappointments along the way to over $40Million in personal production and becoming CEO of Centennial Lending Group. She’s also the author of Crazy Lucky Girl which is full of fun, valuable, and relatable advice wrapped up in the memories and life lessons of her long career as a Mortgage Originator and now CEO. The business Susan created was born from her life experiences, hard

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49:52

Ep# 45: How Agent Liz Johnson Built a Tribe of 176...

Mortgage Marketing Radio ·

2017/06/06

Ep # 415: How Top Agent Liz Johnson Built a Referral Network of 176 People Helping Her Sell Over 100 Homes a Year We're mixing it up a little bit and taking a pause from our discussion of The ONE Thing book. Today we’ve got a dynamo of a woman for this episode. My guest this week is Liz Johnson of Keller Williams. She’s a cop’s wife and an ex-cop herself, a mother, combat veteran, entrepreneur, and so much more. Liz is a highly successful real estate agent from Washington State, but she hates

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34:11

Ep# 44: How Star Wars Sells $10 Billion By Choosing...

Mortgage Marketing Radio ·

2017/05/26

On this episode we continue our discussion from the book The ONE Thing. A common response from Loan Officers when sharing the principles from the book is that it’s impossible focus on ONE thing and to not be interrupted during an average "day in the life" of a Loan Officer. Success does not mean perfection. It’s not about avoiding distraction every minute of every day. The perfect, uninterrupted day is impossible. The goal is to figure out what matters most, and when you’re doing that ONE Thing,

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35:36

Ep# 43: The Six Lies of Success

Mortgage Marketing Radio ·

2017/05/18

We're continuing our discussion on The One Thing and using the book of the same title as our basis for today's topic that I call The Six Lies of Success. In the book; The ONE Thing, there are six beliefs (or lies) in our heads that are reinforced through history, stories, modern media and well meaning friends and family. Often times myths and mistruths are repeated so often the start sounding like the truth. How often do you find yourself saying " I need balance" or being so busy you multitask your

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27:21

Ep# 42: Getting Started With Time Blocking

Mortgage Marketing Radio ·

2017/05/11

As I speak with Loan Officers across the country, I hear a recurring theme that goes something like: "I don't have enough time to get stuff done" "I can't get any real work done with all these fires to put out." "I know I should be ___________ but I just can't seem to find the time." Do any of these sound familiar? On this episode we're getting started with time blocking. It's a critical discipline most of us need to get better at if we want to be more productive. We're starting simple on this

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52:25

Ep #41: Secrets of a Wall Street Journal Top 250 Agent

Mortgage Marketing Radio ·

2017/04/18

Ep #41: Secrets of a Wall Street Journal Top 250 Agent by Mortgage Marketing InstituteMentioned in this episode:MortgageMarketing.proGet more agent referrals, with https://MortgageMarketing.pro

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27:52

Ep# 40: How this Agent Created Instant Authority and...

Mortgage Marketing Radio ·

2017/04/06

What’s your perception of someone who’s written and published their own book? Does being a published author help position someone as an authority with celebrity and expertise? one in a million bookYou’ve heard it said: “perception is reality.” On today’s episode you’ll hear from top agent Erik Brown who’s leveraging his self-published book to elevate himself in a competitive market, taking control of how he’s perceived as unique and different from other agents. Erik uses his book as a highly

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37:33

Ep #39: Coach Bill Hart Reveals How to Achieve...

Mortgage Marketing Radio ·

2017/03/22

Nobody arrives at the top of success mountain alone. Everyone who has achieved anything of significance has had help along the way from a mentor, coach, parent, teacher or someone who helps guide us along our path. It's an honor to have executive coach Bill Hart as our special guest for today's show. Bill has spent the past 27 years in the real estate and mortgage industries and has been an executive coach with Building Champions since 2003. He's had literally thousands of coaching sessions and

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34:56

Ep #38: How Jeff Kadlec Gets Buyer Referrals Teaching...

Mortgage Marketing Radio ·

2017/03/14

Our special guest for Mortgage Marketing Radio this week is Loan Officer Jeff Kadlec with Finance of America in Scottsdale, AZ. Jeff is a seasoned mortgage banker in Phoenix Arizona that enjoys consulting with REALTORS® on how to leverage video marketing on a low budget and close 50% more deals every month doing what they love. For more than 25 years, he has exemplified exceptional management and leadership within the mortgage and banking industries. Jeff has worn many hats in his career-

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29:09

Ep #37: How One Simple Video Ignited This Loan...

Mortgage Marketing Radio ·

2017/03/02

Ep #37 How One Simple Video Ignited this Loan Officers Business Our special guest for Mortgage Marketing Radio this week is Branch Manager at Gateway Mortgage Group in Keller, TX. I saw a video Jeff recently posted on his Facebook page and was blown away by the engagement, views and shares he was getting. Especially considering this was his very first mortgage related video he ever posted! Jeff did what most don’t. He took action! He grabbed his smartphone, pointed it at himself and recorded a short

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53:28

Ep# 36: How LeadPops Helps Get You Consumer Direct...

Mortgage Marketing Radio ·

2017/02/22

Our special guest for Mortgage Marketing Radio this week is CEO @ leadPops | Business Coach | Author Mortgage, Real Estate, & Insurance Marketing Expert Andrew Pawlak. LeadPops develops lead generation technology and marketing solutions for mortgage brokers, loan officers, Realtors, and insurance agents that are sick and tired of spending money on marketing that doesn’t work like it should. While most other companies build websites and landing pages that serve as “online brochures” with little or no

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46:58

Ep# 35: Branding Lessons from a Top Agent Selling 120...

Mortgage Marketing Radio ·

2017/02/15

Ep #35: Branding Lessons from a Top Agent Selling 120 Homes per Year Today we’re doing something a little unique. Our special guest this week is Mike Bjorkman. He’s a top producing Real Estate Agent, selling an average of 10 home every month. Mike is a stud. He’s completed over 4,500 real estate transactions and currently manages over 350 residential properties. Mike is also a well known author, national speaker and trainer for some of the top agents across the country. He has been awarded a seat on

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51:41

Ep# 34: How to Build Your Brand and Boost Your...

Mortgage Marketing Radio ·

2017/02/08

Episode #34 How to Build Your Brand and Boost Your Business With Video Today we’re unpacking this whole concept of video marketing. You’ll hear the best practices on how to incorporate video into your business even if you don’t like to be in front of the camera and do not know what content to produce. If you’re not doing video yet, hopefully after listening to this podcast you will. Our special guests for Mortgage Marketing Radio this week are Ryan Christensen and Ryan Hills of The REsource.tv Here

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