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PODCAST

Craft Beer Professionals

Craft Beer Professionals

Craft Beer Professionals is a national network dedicated to the growth and betterment of the craft beer industry. CBP unifies and elevates the industry through educational content, peer to peer dialogue, and unique community events. Educational sessions, interviews, and panel conversations that dive into critical topics in the craft beer industry. [Stay up to date with CBP] www.CraftBeerProfessionals.org

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All Episodes

00:57:04

It’s All DTC to Me? Direct-to-Consumer Delivery vs....

Craft Beer Professionals ·

2021/12/22

With multiple factors increasing beer drinkers’ interest in receiving their favorite beverage directly to their homes, even the most savvy brewers can misunderstand the difference between delivery and shipping. And it’s more than a semantic distinction, as delivery and shipping bring different operational and compliance considerations. This panel will discuss these differences and their implications for craft brewers engaging in direct-to-consumer delivery and/or shipping. (Hint: one channel

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01:04:15

Taproom Technology (Panel Fest 2021)

Craft Beer Professionals ·

2021/12/21

A more efficient taproom is a more profitable taproom. It seems like just yesterday we were learning about QR codes, app-based ordering, and other pandemic-inspired innovations. These technologies, if used correctly, are designed to better the dining experience for both guests and staff alike. In this conversation, we will discuss the value of technology in maximizing the taproom experience, strategies for success, and steps you can take to see results. Panelists: Chad Bratt (Jagged Mountain

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01:01:55

Craft Beer in 10 Years (Panel Fest 2021)

Craft Beer Professionals ·

2021/12/20

If beer was first discovered today, what would it be made with? What would it look like? How would it smell? How about those tasting notes? Innovation is arguably the secret ingredient for any brewery, but in a constantly changing industry, what would beer be like if we went to sleep and woke up in 2031? In this conversation we hear from five leading voices to discuss the expectations, evolution, and predictions on a beverage that plays a leading role in our lives. Panelists: Jeff Alworth

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01:03:51

Brand Consistency: One Look to Rule Them All (Panel...

Craft Beer Professionals ·

2021/12/17

This panel will discuss how to create and maintain a brand identity that is reflective of your brewery and culture. The focus will be on how the panelists have taken steps to maintain that identity across various packaging, point of sale, and promotional materials. We will also dive into how this identity is presented internally. Panelists Aaron Gore (Community Brewing Ventures) Elliot Seidler (Civic Brewing Company) Patrick Delves (Seismic Brewing Company) Moderator: Ben Weston (Hoptown

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01:04:51

Women Conquering Craft Beer (Panel Fest 2021)

Craft Beer Professionals ·

2021/12/16

This year saw an amplified and necessary dialogue on the ongoing sexism with Craft Beer. While the industry has a long way to go to becoming inclusive, equitable, and safe for all, we want to use this time to showcase some amazing women conquering their respective areas of the industry. You’ll hear stories from panelists that are involved in a variety of roles and functions across craft - how they first got into the industry, how they’ve navigated (and thrived) a male dominated industry, where they

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01:00:50

Managing Yeast: A Discussion on the Methodology for...

Craft Beer Professionals ·

2021/12/15

When is the optimal time to harvest yeast from a live fermentation? Which strains perform the best over multiple batches? How can a small brewery replicate the same results as a large one? Three breweries will share their methodology, timing, and other considerations when working with yeast. From pitch to harvest to re-pitch to doing it all over again, we'll dive into all the details we can in under 60 minutes. Panelists: Chris Creech (The Glass Jug Beer Lab) Erik Fowler (White Labs) Moderator:

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01:04:15

The Ups and Downs of Selling Beer in a Pandemic...

Craft Beer Professionals ·

2021/12/14

Selling beer in the retail market has not been an easy task over the past 20 months. At a time when business was just awful for everyone in our industry, brewery sales reps were tasked with maintaining buyer relationships, communicating remotely with accounts, pivoting traditional in person brand promotions, and somehow amongst all of this, tending to their own mental health. Join us for an in depth discussion about the challenges that those on the sales front face in a pandemic-era beer market,

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01:01:46

Staff Training (Panel Fest 2021)

Craft Beer Professionals ·

2021/12/13

A successful training program requires investment, and investing in your team is one of the best things you can do to better your brewery. The more educated your team, the better representatives they will be for your brand - and the more beer they’ll be able to sell. Having this is valuable no matter where a person works in your company, and having educational systems in place can help bridge the frequent disconnect between departments. In this conversation we will discuss how our panelists have

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00:09:18

CBP Connects Spotlight: AJ Head (Safe Bars)

Craft Beer Professionals ·

2021/12/09

See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals. Join your fellow Craft Beer Professionals in Norfolk, VA (February 7-9, 2022) for 3 days of networking and education. The #MeToo movement has opened our eyes to harassment and other violence in many realms, including craft brewing. Like many other arenas, the brewing industry has been susceptible

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00:38:40

Optimizing Your Taproom for Flow and Efficiency

Craft Beer Professionals ·

2021/12/07

The tap room is the cornerstone of any craft brewery. It is where the money is made. This presentation will talk through the layout of your tap room and how to maximize efficiency, customer experience, brand exposure. We will cover bar layout and equipment, cueing, restrooms, event space, retail areas, patios, brewery views, tours, furniture, lighting and more as we explore options to make your tap room as inviting and profitable as possible. Hauck Architecture is a San Diego based, full service

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00:10:06

CBP Connects Spotlight: Matt Albrecht (River Drive...

Craft Beer Professionals ·

2021/12/02

See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals. Join your fellow Craft Beer Professionals in Norfolk, VA (February 7-9, 2022) for 3 days of networking and education. Matt Albrecht grew up in a family of woodworkers and craftsmen. Starting River Drive in 2008, he quickly focussed his woodworking skills towards wooden barrels; Seeking to improve

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01:14:07

Defining "Better Experiences" w/Jeremy Storton (Good...

Craft Beer Professionals ·

2021/11/29

In a nation with nearly 9,000 breweries, serving good beer is no longer enough to claim your piece of the pie. In order to survive and thrive, breweries, pubs and on-premise must evolve to provide "Better Experiences". But, what does that even mean? In this conversation, we will explore different ways to define and provide "Better Experiences." Once upon a time Jeremy Storton didn’t know the difference between an ESB and an IPA. Now he is an Advanced Cicerone®, IBD certified brewer, BJCP judge,

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00:06:03

CBP Connects Spotlight: Kenny VanHorn (Elation Brewing)

Craft Beer Professionals ·

2021/11/24

See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals. Join your fellow Craft Beer Professionals in Norfolk, VA (February 7-9, 2022) for 3 days of networking and education. Kenny VanHorn is an owner at Elation Brewing. Opened in 2019, Elation has quickly become known for their fantastic lagers, beautiful taproom, and welcoming experience. Join Kenny

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01:01:45

Veterans Day Panel

Craft Beer Professionals ·

2021/11/11

In this conversation we will hear from several Veterans who chose to open a brewery. We will discuss what strategies they learned from their prior career that are valuable in their brewery, discuss the differences between their military service/craft beer, and how they give back to the community. This conversation features: Chris Calhoun - The Tap House Chattanooga/Empyreal Brewing JD McBridge - Fire Base Brewing Company Kathryn Cripps - Kochendorfer Brewing Co Kevin Ryan - Service Brewing CBP

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00:41:09

CBP Stories - Brewing Hope with Christopher Glenn...

Craft Beer Professionals ·

2021/11/10

CBP Stories showcase individual members who have an inspiring story to tell. Christopher Glenn, Founder & Executive Director of Bottleshare, was struck by a drunk driver back in 2018 while on his way home after closing up the Tasting Room at Dry County Brewing Company. Among a plethora of injuries, the accident also caused permanent neurological damage. Through his recovery, which continues to this day, the Craft Community rallied behind him through support and fundraising efforts. Through the

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00:05:49

CBP Connects Spotlight: Kary Shumway (Craft Brewing...

Craft Beer Professionals ·

2021/11/08

See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals. Join your fellow Craft Beer Professionals for 3 days of networking and education. Kary will be leading a workshop on "How to Build Your Taproom Financial Plan." In this session we will simplify your brewery financials, so that you can read and understand the numbers of your business. No debits

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00:13:21

CBP Connects presented by Arryved POS | Preview

Craft Beer Professionals ·

2021/10/25

See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals. Join your fellow Craft Beer Professionals for 3 days of networking and education. Norfolk, Virginia | February 7-9, 2022 St. Louis, Missouri | June 20-22, 2022 For more information: https://cbpconnects.com/

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00:50:28

The Power of a Brand (CBP Fall Virtual Conference 2021)

Craft Beer Professionals ·

2021/10/23

Aaron Gore (Community Brewing Ventures) hosts a panel to discuss the importance of your company's Brand to its success. We will approach Branding from multiple backgrounds, expertise, and scales, covering every angle of what is likely your brewery's most important asset. What is Brand Power? Why is it important? How do you cultivate it, and how do you protect it? This conversation features: Aaron Gore (Community Brewing Ventures) Chuck Homola (Steam Theory) Cody Fague (CODO Design) Matthew Juaire

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01:02:39

Raising a Family, Growing a Brand: A Conversation...

Craft Beer Professionals ·

2021/10/21

Founded by Sam and Mariah Calagione back in 1995, Dogfish continues to be an independent, family-controlled company moving in a slightly off-centered direction. When they opened in downtown Rehoboth as the smallest commercial brewery, they began with a straight forward, but unorthodox mission: off-centered ales for off-centered people. Flash forward to today. They are a bigger - but still small - brewery, with the same mission. Thanks to a lot of awesome fans who believe in what they are doing

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00:47:44

Fueling Future Growth: Second Location Growth...

Craft Beer Professionals ·

2021/10/20

In this session, we will speak with a panel of brewery owners on how they have grown their brewery through opening a second location and the impact on the growth of their brewery. We will discuss the opportunities and challenges of opening a second location and what decisions they made in their expansion efforts and how they financed that growth. This conversation features: Chris Burns (Old Ox Brewery) Josh Lance (Lance CPA) Mike Condon (Noon Whistle Brewing) CBP Connects 2-Day Workshop | 3

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456 results

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