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PODCAST

GovComms: The Future of Government Communication

Through conversation with industry greats, experts and innovators from around the world, GovComms delivers the latest insights and best practice in government communication. We provide the resources to help you, the government and public sector, communicate policies, services and regulations with impact. A podcast by contentgroup, leaders in government communication.Watch our episodes in video on contentgroup"s YouTube channel. Hosted on Acast. See acast.com/privacy for more information.

government marketing

All Episodes

37:50

The non-negotiables of content marketing

GovComms: The Future of Government Communication ·

2015/06/22

Our guest today, Gina Florence is a rising star in the government communication sector. Gina serves as the Marketing and Communications Supervisor for the City of Bryan, Texas. In this episode, we discuss her role for the City of Bryan which includes boosting economic development, city programs, and tourism across online channels. Hosted on Acast. See acast.com/privacy for more information.

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31:00

InTransition Episode #18: How to create searchable...

GovComms: The Future of Government Communication ·

2015/06/15

Our guest today, James Mathewson is one of the global leaders in building tools and education to enable a global workforce to do data-driven search marketing. We discuss the power of Google Adwords and the use of social media metrics to track, listen and ultimately engage with your audience. Hosted on Acast. See acast.com/privacy for more information.

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43:07

Ep#17: Think, act and deliver like a publisher

GovComms: The Future of Government Communication ·

2015/06/03

Today’s guest, Brody Dorland is the co-founder of DivvyHQ, a content planning and production workflow tool that is used by content marketers across the globe. Hosted on Acast. See acast.com/privacy for more information.

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29:13

InTransiton Ep 16: Writing: the core of effective...

GovComms: The Future of Government Communication ·

2015/06/01

Clear writing is at the essence of great content marketing. Today we are joined by former Australian public servant and Owner of True North Writing, Matt Fenwick. Matt explains how you can improve the way that you write through practice and technique. Hosted on Acast. See acast.com/privacy for more information.

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35:30

Ep#15, The power of social media in promoting your brand

GovComms: The Future of Government Communication ·

2015/05/25

This week’s guest, David Hohnke is the Director of Communication at Icon Water (formerly ACTEW Water) in Canberra, Australia. Icon Water owns and operates the water and sewerage assets and business in Canberra, with David leading a team of 12 talented communicators. Hosted on Acast. See acast.com/privacy for more information.

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36:37

Using content marketing to drive citizen action

GovComms: The Future of Government Communication ·

2015/05/18

Today we head to Washington D.C. to speak with Scott Burns the CEO and founder of GovDelivery. GovDelivery is a successful company that has been helping government to tell the stories since the year 2000. Today they now serve 1100 different government organisations all across the US, across the UK and even a couple of the main EU organisations in Brussels. Hosted on Acast. See acast.com/privacy for more information.

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33:22

Why governments are content-rich

GovComms: The Future of Government Communication ·

2015/05/11

In this episode, we speak to a man who knows a great deal about content marketing in government - David Rawlings from Landmark Media in Adelaide, Australia. We discuss some of biggest challenges for government in getting started with content marketing and the endless opportunities for government to publish engaging content to uphold a responsibility to explain programs and policy. A seasoned online professional, David has experience with more than 1500 web sites and social media profiles ranging

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25:37

Engaging government to citizen relationships

GovComms: The Future of Government Communication ·

2015/05/04

Keren Flavell is an award-winning interactive media producer with 20 years experience in creating content online. She has a long a distinguished career in community engagement and wrote her first book in her early twenties. Today, her work focusses on participative and engaging government to citizen relationships. Most recently, she created an edemocracy tool designed to help governments better engage with citizens. The TownHall App has been used by agencies in the USA, Canada, Australia, New

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35:40

How to create long-term relationships with your client

GovComms: The Future of Government Communication ·

2015/04/27

I promised you some of the biggest names in content marketing and today we deliver on this promise to have a chat with Jason Miller, the Senior Manager content and social at LinkedIn Marketing Solutions. For those who don’t know Jason Miller - prepare to be entertained. Jason Miller is the author of the Amazon #1 Best Seller Welcome to the Funnel. He leads global content and social initiatives for LinkedIn Marketing Solutions helping marketers understand how to use LinkedIn to achieve their

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34:27

Using content marketing to explain public policy

GovComms: The Future of Government Communication ·

2015/04/20

Our guest today likes to cross the boundaries between communications and policy. Kim Ulrick is the Assistant Secretary Digital Communications, Department of Communication. A major focus of her current role surrounds redirecting the strategic policy intent of the department to better communicate and engage with stakeholders in the public- an interesting topic to say the least. Hosted on Acast. See acast.com/privacy for more information.

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31:18

The Revolution of Listening

GovComms: The Future of Government Communication ·

2015/04/13

This week’s guest has a long and distinguished career in the Australian Public Service. Today we talk to Carmel McGregor about the vital role communications played in her success, the revolution of “listening” and understanding why public servants need to be able explain their work to the public. Carmel McGregor forged a highly successful and notable career in the Australian Public Service. She is a psychologist by training and is intrinsically interested in how people think and what makes them

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32:33

Episode # 8 Russell Sparkman Co-founder, FusionSpark...

GovComms: The Future of Government Communication ·

2015/04/05

Founded in 1999 FusionSpark Media has produced a wide range of content initiatives for non-profit and government agencies in the topic areas of environment, sustainability and health. With offices across the US and in Japan, FusionSpark Media is made up of a talent network of indivduals with backgrounds in marketing, public relations, digital media and journalism. Russell's role in projects ranges from new business development to content strategy to photography and video creation. Hosted on

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41:31

In Transition podcast Episode 7, Ian Cleary, RazorSocial

GovComms: The Future of Government Communication ·

2015/03/31

Ian is now launching the RazorSocial Training Academy which is an online training platform focussed on the technical side to social media marketing and blogging. RazorSocial is the global leader in the provision of expert knowledge and advice on social media tools and technology. This year they will run over 300 programmes with a team of 6 trainers with highly specialized Digital Marketing Skills. Hosted on Acast. See acast.com/privacy for more information.

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34:52

Episode 6. Steve Lewis, Senior Advisor at Newgate...

GovComms: The Future of Government Communication ·

2015/03/23

The debate gets heated as we chat with former journalist turned communications professional Steve Lewis, who gives us a different perspective on government communications and the importance of traditional media. Hosted on Acast. See acast.com/privacy for more information.

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40:07

Episode 5. Clare and Alice Collins, Insight...

GovComms: The Future of Government Communication ·

2015/03/16

Today we explore a case study that looks into the public health challenge of asbestos awareness. Our guests are Clare and Alice Collins, a mother-daughter duo who run Insight Communications- a multi-award winning agency specialising in communication management for cause, culture, community and health organisations. Hosted on Acast. See acast.com/privacy for more information.

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45:06

Episode 4. Joe Gollner, Managing Director at Gnostyx...

GovComms: The Future of Government Communication ·

2015/03/09

Our guest today is ‘seriously’ into content and looks at content from a slightly different but extremely valuable angle. Joe Gollner is one of the world’s leading content strategists and his focus is on content strategy. This discussion holds particular interest for those in the audience who work for regulators and manage mountains of technical information. Hosted on Acast. See acast.com/privacy for more information.

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36:45

Episode 3. Andrew Metcalfe, Partner, Advisory,...

GovComms: The Future of Government Communication ·

2015/03/02

Andrew has recently been appointed to EY following an extensive career at the highest levels of the Australian Government in borders and central agencies. He has extensive policy experience in often contentious areas, as well as in the delivery of client services on a national and global scale. Andrew was the Secretary of the Australian Department of Immigration for 7 years, and he also was the Secretary of the Department of Agriculture and Australia's Director of Quarantine. He was involved in all

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17:56

Episode 2. Russell Grossman, International Chair at IABC

GovComms: The Future of Government Communication ·

2015/02/23

Russell Grossman wears many hats; he is the Director of Group Communications at the UK Department for Business, Innovation and Skills, as well as International Chair of the IABC and Director of Engage for Success. Hosted on Acast. See acast.com/privacy for more information.

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27:36

Episode 1. Alex Aiken, Executive Director, UK...

GovComms: The Future of Government Communication ·

2015/02/16

We bring in a big name for our first episode, the most senior communications professional in the UK Civil Service, Alex Aiken. Hosted on Acast. See acast.com/privacy for more information.

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359 results

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