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PODCAST

two & a half gamers

This is a no BS gaming podcast. We share insights, knowledge and fun gossip relating to the topics of User Acquisition, Game Design and Ad monetisation. You will find here actionable insights in a fun and relaxed atmosphere. A safe space where we mimic the honesty of a 4am conference discussion. Enjoy & let us know your feedback!

leisure video games

All Episodes

00:45:43

two & a half gamers session #24 - 1 year after IDFA...

two & a half gamers ·

2022/07/18

This is no BS gaming podcast 2.5 gamers session #24. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Kate Lovejoy, Niels Beenen, Felix Braberg, Matej Lančarič, Youtube: https://youtu.be/2NE3ls6nVu4 We will be discussing one year after the IDFA "apocalypse" & tectonic shifts happened. Everything UA, Ad monetisation, retargeting and Skan 4.0 related. Whoop

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00:48:24

two & a half gamers session #23 - How to do a proper...

two & a half gamers ·

2022/07/11

This is no BS gaming podcast 2.5 gamers session #23. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube:https://youtu.be/7LIHLx4fWeU What should we look at? UA Channel performance Campaign structure / campaign type (AAA vs regular) Targeting options (interests, broad vs LAL) Optimisation structure (Purchase

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01:02:19

two & a half gamers session #22 - How to predict game...

two & a half gamers ·

2022/07/01

This is no BS gaming podcast 2.5 gamers session #22. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič & special guest Enric Pedró Youtube:https://youtu.be/Q2q6LKJ6QDQ Q&A How does Tilting point snipe companies? (Looks like you talked to almost every company out there) How does the BD strategy look? Is it

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00:47:26

two & a half gamers session #21 - How to run...

two & a half gamers ·

2022/06/24

This is no BS gaming podcast 2.5 gamers session #21. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube:https://youtu.be/0aHX6LQrhrs Agenda: 1:30 Explicit ads (Breaker Fun 1 & 2 by

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00:42:30

two & a half gamers session #20 - The Ants creative...

two & a half gamers ·

2022/06/17

This is no BS gaming podcast 2.5 gamers session #20. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube: https://youtu.be/dQLmWPIHPgk The Ants: Underground Kingdom base-building strategy game and moves the player's perspective to the underground ant kingdom, and the 3D realistic modeling of the game screen mixed

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00:50:52

two & a half gamers session #19 - The King info Leak,...

two & a half gamers ·

2022/06/13

This is no BS gaming podcast 2.5 gamers session #19. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube:https://youtu.be/NS8KHTzuJuw Agenda 2:00 Vungle correction 4:30 The King info leak 15:25 5 Game design tips to level up your game Please share feedback and comments - matej@lancaric.me / lancaric.me ---

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01:09:21

two & a half gamers session #18 - How could King make...

two & a half gamers ·

2022/06/03

This is no BS gaming podcast 2.5 gamers session #18. This week we continue with our new segment! The Mobile Gaming Company Happy Hour where we do a deep dive on a mobile gaming company from the perspective of Game Design, UA and Ad Mon. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy it. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube:https://youtu.be/vD221MHe6SU Today we’ll be discussing King Before Diving in here’s

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00:51:35

two & a half gamers session #17 - the creative...

two & a half gamers ·

2022/05/30

This is no BS gaming podcast 2.5 gamers session #17. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube: https://youtu.be/Gs3YE6MJKIg Agenda 2:55 Recession & mobile games 14:50 Apex Legends 21:34 The creative framework 40:40 5 secret tips where to get inspiration Describing creative process from

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00:43:05

two & a half gamers session #16 - 7 Ad monetisation...

two & a half gamers ·

2022/05/24

This is no BS gaming podcast 2.5 gamers session #16. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remiar, Felix Braberg Youtube: https://youtu.be/Ys7A3F7MFt4 Agenda 00.40 Matej missing in action after beach party 02.00 Introduction 03.36 Possible EA Acquisition 06.50 Marvel Snap 11.40 Ubisoft want Eur 60 per share 14.11 Tencent revenue growth

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00:50:53

two & a half gamers session #15 - Can UA save your...

two & a half gamers ·

2022/05/13

This is no BS gaming podcast 2.5 gamers session #15. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy it. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube: https://youtu.be/BKyjxR8t_qg Agenda 1:30 Correction of Admon stuff from session #14 6:20 Applovin buys Wordle! (Modern cinderella story) 10:00 Mobile game revenue decreased for first time ever in Q1

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00:59:40

two & a half gamers honest interviews #2 - Elena...

two & a half gamers ·

2022/05/08

Welcome dear listener! This is a 2.5 gamers podcast with an honest interviews segment #2. Asking tough questions, having fun and dropping some knowledge with gaming industry peeps. Felix Braberg & Elena Egorova Youtube: https://youtu.be/BFfe9djd7g0 Agenda 1:30 Elena intro 5:40 About Flexion mobile 9:00 M&A process (How do you find companies? How do you approach them?) 14:00 Initial due diligence = evaluation 20:00 How long does this process take? From scouting to popping the

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00:57:06

two & a half gamers session #14 - How to read Ad mon...

two & a half gamers ·

2022/05/02

This is no BS gaming podcast 2.5 gamers session #14. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy it. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube:https://youtu.be/m8k9OhVghlw Agenda 4:40 Meta numbers 10:10 Rovio revenue increase & quarterly results 13:40 ATT numbers, player segmentation & ad monetisation 20:20 Is Ubisoft getting bought? 25:10

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01:00:03

two & a half gamers session #13 - Rovio making...

two & a half gamers ·

2022/04/22

This is no BS gaming podcast 2.5 gamers session #13. This week we’re starting a brand new segment! The Mobile Gaming Company Happy Hour where we do a deep dive on a mobile gaming company from the perspective of Game Design, UA and Ad Mon. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy it. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube:https://youtu.be/p-9ls_UOFPM Agenda 2:00 Intro 3:10 Topline information about

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00:52:05

two & a half gamers session #12 - Metacore 65M loss,...

two & a half gamers ·

2022/04/15

This is no BS gaming podcast 2.5 gamers session #12. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy it. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube:https://youtu.be/5eHUepqV_zE Agenda 2:50 Metacore 20 million TV ads & 65 millions loss in last year 11:30 Meta will charge creators fees of up to 47.5% (Animated Avarat cirkus) 16:00 US government says

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00:54:46

two & a half gamers session #11 - How to increase...

two & a half gamers ·

2022/04/10

This is no BS gaming podcast 2.5 gamers session #11. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy it. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič & Steven-Elliot Altman Youtube:https://youtu.be/BjKFpDtcYzA Agenda 18:30 How to increase game revenue by 35% as a Loremaster? 22:00 What genres are more suitable for narrative design? 24:00 How story influences

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01:02:05

two & a half gamers honest interviews #1 - Joakim Achren

two & a half gamers ·

2022/03/31

Welcome dear listener! This is a 2.5 gamers podcast with an honest interviews segment #1. Asking tough questions, having fun and dropping some knowledge with gaming industry peeps. Youtube:https://youtu.be/wkEcGZ1-3So Matej Lančarič & Joakim Achren Questions: Why did you start elite game developers and not a new gaming studio? How can someone become a partner at Play Ventures? What are the requirements/skills you need to do your job? What is your due dilligence process? How do you do your

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00:54:19

two & a half gamers session #10 - How to save...

two & a half gamers ·

2022/03/25

This is no BS gaming podcast 2.5 gamers session #10. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy it. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube:https://youtu.be/SjtrJ1wG0I8 Agenda News 3:00 Netflix boosts mobile games approach with acquisition of Boss Fight Entertainment 10:20 KRAFTON, INC. SIGNS LONG-TERM COOPERATION AGREEMENT WITH SOLANA LABS FOR

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00:58:18

two & a half gamers session #9 - How to increase...

two & a half gamers ·

2022/03/16

Hello & welcome everyone. This is no BS gaming podcast 2.5 gamers session #9. Let’s dive in. Youtube:https://youtu.be/0swB8x-YB5U Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Agenda: News Ad monetization fundamentals AMA Ad Monetization fundamentals discussion: What’s the most important ad revenue metric? How’s eCPM calculated by ad networks? Which ad network is the most trustworthy? Which ad network is the least trustworthy? How do ad networks make money? What is the cutoff

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00:55:23

two & a half gamers session #8 - Game design...

two & a half gamers ·

2022/03/10

Hello & welcome everyone. This is no BS gaming podcast 2.5 gamers session #8. Let’s dive in. Youtube:https://youtu.be/f_3GRQ8Wl-Y Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Game Design fundamentals discussion: Remo asking questions Felix & Lanco answering then Remo using militant pessimism How to start with Game Design? Mobile industry vs Premium/ Indie games? What is hard and challenging about GD? Can everybody do it

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01:04:29

two & a half gamers session #7 - Is Axie infinity...

two & a half gamers ·

2022/02/25

Hello & welcome everyone. This is no BS gaming podcast 2.5 gamers session #7. Let’s dive in. Youtube:https://youtu.be/cpR3YZBB5Us Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Special Guest: Nicolas Vereecke As NFTs, Crypto and blockchain gaming are filling up the headlines we are doing a special episode on the current state of crypto gaming - not the peak of November 2021 but the fresh look at the end of Feb 2022. Play to Earn - Play & Earn - Play to Own I would start that

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