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PODCAST

Paul Green"s MSP Marketing Podcast

Paul Green"s MSP Marketing Edge

Welcome to Paul Green"s MSP Marketing Podcast. If you"re a Managed Service Provider (MSP) and want to improve your marketing & grow your business, this is the show for you. It"s out every Tuesday on your favorite podcast platform. Since launching in 2019, this has become the world"s most listened to podcast about MSP marketing. Host Paul Green is the world"s go to MSP marketing expert, and the founder of the MSP Marketing Edge. Every week you"ll get really smart ideas to improve your marketing

technology marketing

All Episodes

00:37:49

Episode 134: The 2022 marketing power of the 1922...

Paul Green"s MSP Marketing Podcast ·

2022/06/06

Episode 134 includes: Why you should start using this 100 year old marketing tool How to create 'evergreen' content for your website Plus on the show this week, the benefit of being a vigilant MSP owner Featured guest Thank you to Len Herstein, author of Be Vigilant!, for joining Paul to talk about what complacency is, why it's so dangerous and what MSPs can do to identify and fight it. Len has over 30 years of experience in business and brand marketing. Prior to

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00:37:49

Episode 134: The 2022 marketing power of the 1922...

Paul Green"s MSP Marketing Podcast ·

2022/06/06

Episode 134 includes: Why you should start using this 100 year old marketing tool How to create 'evergreen' content for your website Plus on the show this week, the benefit of being a vigilant MSP owner Featured guest Thank you to Len Herstein, author of Be Vigilant!, for joining Paul to talk about what complacency is, why it's so dangerous and what MSPs can do to identify and fight it. Len has over 30 years of experience in business and brand marketing. Prior to founding his

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00:39:22

Episode 133: MSPs: Overcome common sales objections

Paul Green"s MSP Marketing Podcast ·

2022/05/31

Episode 133 includes: How to combat most of the reasons prospects give for not buying The importance of understanding your prospect’s emotional motivation Plus on the show this week, the MSP sales expert who thinks you can actually enjoy cold calling Featured guest Thank you to RevOps specialist (and the creator of the Feel-Good MSP) Brian Gillette, for joining Paul to talk about how you can actually feel-good about cold calling and selling. “I

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00:39:22

Episode 133: MSPs: Overcome common sales objections

Paul Green"s MSP Marketing Podcast ·

2022/05/30

Episode 133 includes: How to combat most of the reasons prospects give for not buying The importance of understanding your prospect's emotional motivation Plus on the show this week, the MSP sales expert who thinks you can actually enjoy cold calling Featured guest Thank you to RevOps specialist (and the creator of the Feel-Good MSP) Brian Gillette, for joining Paul to talk about how you can actually feel-good about cold calling and selling. "I work with clients

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00:39:22

Episode 133: MSPs: Overcome common sales objections

Paul Green"s MSP Marketing Podcast ·

2022/05/30

Episode 133 includes: How to combat most of the reasons prospects give for not buying The importance of understanding your prospect's emotional motivation Plus on the show this week, the MSP sales expert who thinks you can actually enjoy cold calling Featured guest Thank you to RevOps specialist (and the creator of the Feel-Good MSP) Brian Gillette, for joining Paul to talk about how you can actually feel-good about cold calling and selling. "I work with clients ranging from

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00:33:53

Episode 132: Clever cash flow tricks for MSPs

Paul Green"s MSP Marketing Podcast ·

2022/05/24

Episode 132 includes: Valuable advice for keeping on top of cash flow The benefit to your MSP of doing a ‘ticket frenzy’ Plus on the show this week an industry expert joins Paul to explain why now is the time to get things done and move your MSP forward Featured guest Thank you to Luis Giraldo, Chief Experience Officer at ScalePad and CEO of Ook Enterprises, for joining Paul to talk about why MSP should focus on growth in the second half of

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00:33:53

Episode 132: Clever cash flow tricks for MSPs

Paul Green"s MSP Marketing Podcast ·

2022/05/23

Episode 132 includes: Valuable advice for keeping on top of cash flow The benefit to your MSP of doing a 'ticket frenzy' Plus on the show this week an industry expert joins Paul to explain why now is the time to get things done and move your MSP forward Featured guest Thank you to Luis Giraldo, Chief Experience Officer at ScalePad and CEO of Ook Enterprises, for joining Paul to talk about why MSP should focus on growth in the second half of 2022. Luis has founded, scaled and sold

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00:33:53

Episode 132: Clever cash flow tricks for MSPs

Paul Green"s MSP Marketing Podcast ·

2022/05/23

Episode 132 includes: Valuable advice for keeping on top of cash flow The benefit to your MSP of doing a 'ticket frenzy' Plus on the show this week an industry expert joins Paul to explain why now is the time to get things done and move your MSP forward Featured guest Thank you to Luis Giraldo, Chief Experience Officer at ScalePad and CEO of Ook Enterprises, for joining Paul to talk about why MSP should focus on growth in the second half of 2022. Luis has

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00:30:31

Episode 131: MSPs: Make sure you’re charging properly

Paul Green"s MSP Marketing Podcast ·

2022/05/17

Episode 131 includes: Why MSPs aren’t charging properly – and why this is CRAZY The pros and cons of making follow-up phone calls to clients after support Plus there’s an opportunity for extra monthly recurring revenue Featured guest Thank you to Max Pruger, Compliance Manager at Kaseya, for joining Paul to talk about a brand new ‘compliance as a service’ revenue opportunity. This interview with Max was recorded back in February 2022, a few weeks

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00:30:31

Episode 131: MSPs: Make sure you're charging properly

Paul Green"s MSP Marketing Podcast ·

2022/05/16

Episode 131 includes: Why MSPs aren't charging properly - and why this is CRAZY The pros and cons of making follow-up phone calls to clients after support Plus there's an opportunity for extra monthly recurring revenue Featured guest Thank you to Max Pruger, Compliance Manager at Kaseya, for joining Paul to talk about a brand new 'compliance as a service' revenue opportunity. This interview with Max was recorded back in February 2022, a few weeks before Kaseya

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00:30:31

Episode 131: MSPs: Make sure you're charging properly

Paul Green"s MSP Marketing Podcast ·

2022/05/16

Episode 131 includes: Why MSPs aren't charging properly - and why this is CRAZY The pros and cons of making follow-up phone calls to clients after support Plus there's an opportunity for extra monthly recurring revenue Featured guest Thank you to Max Pruger, Compliance Manager at Kaseya, for joining Paul to talk about a brand new 'compliance as a service' revenue opportunity. This interview with Max was recorded back in February 2022, a few weeks before Kaseya announced the

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00:34:13

Episode 130: Do MSPs get imposter syndrome?

Paul Green"s MSP Marketing Podcast ·

2022/05/10

Episode 130 includes: To hell with imposter syndrome! Here’s how to become the truly confident MSP you really are The importance of taking your team out for a walk Plus this week, former MSP and number one LinkedIn expert Andrew Moon shares his advice on the platform Featured guest Thank you to Andrew Moon from Orange Nomad for joining Paul to share some great LinkedIn lead generation tips. Andrew is serial entrepreneur who has launched and run

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00:34:13

Episode 130: Do MSPs get imposter syndrome?

Paul Green"s MSP Marketing Podcast ·

2022/05/09

Episode 130 includes: To hell with imposter syndrome! Here's how to become the truly confident MSP you really are The importance of taking your team out for a walk Plus this week, former MSP and number one LinkedIn expert Andrew Moon shares his advice on the platform Featured guest Thank you to Andrew Moon from Orange Nomad for joining Paul to share some great LinkedIn lead generation tips. Andrew is serial entrepreneur who has launched and run several

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00:34:13

Episode 130: Do MSPs get imposter syndrome?

Paul Green"s MSP Marketing Podcast ·

2022/05/09

Episode 130 includes: To hell with imposter syndrome! Here's how to become the truly confident MSP you really are The importance of taking your team out for a walk Plus this week, former MSP and number one LinkedIn expert Andrew Moon shares his advice on the platform Featured guest Thank you to Andrew Moon from Orange Nomad for joining Paul to share some great LinkedIn lead generation tips. Andrew is serial entrepreneur who has launched and run several successful businesses since

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00:28:41

Episode 129: A clever SEO idea for MSPs

Paul Green"s MSP Marketing Podcast ·

2022/05/03

Episode 129 includes: A simple Search Engine Optimisation (SEO) technique to rank better for local searches in Google The importance of NOT jumping on a new idea too quickly What your clients really feel when you increase prices Featured guest Thank you to SEO expert Nick Rubright from New Reach Marketing for joining Paul to talk about how to improve your local Google ranking. Nick is the founder & CEO of an SEO-focused marketing agency. Nick

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00:28:41

Episode 129: A clever SEO idea for MSPs

Paul Green"s MSP Marketing Podcast ·

2022/05/02

Episode 129 includes: A simple Search Engine Optimisation (SEO) technique to rank better for local searches in Google The importance of NOT jumping on a new idea too quickly What your clients really feel when you increase prices Featured guest Thank you to SEO expert Nick Rubright from New Reach Marketing for joining Paul to talk about how to improve your local Google ranking. Nick is the founder & CEO of an SEO-focused marketing agency. Nick and his team have

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00:28:41

Episode 129: A clever SEO idea for MSPs

Paul Green"s MSP Marketing Podcast ·

2022/05/02

Episode 129 includes: A simple Search Engine Optimisation (SEO) technique to rank better for local searches in Google The importance of NOT jumping on a new idea too quickly What your clients really feel when you increase prices Featured guest Thank you to SEO expert Nick Rubright from New Reach Marketing for joining Paul to talk about how to improve your local Google ranking. Nick is the founder & CEO of an SEO-focused marketing agency. Nick and his team have worked with large

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00:31:42

Episode 128: Every MSP needs this strategic referral...

Paul Green"s MSP Marketing Podcast ·

2022/04/26

Episode 128 includes: Why you need to buddy up with a particular type of business to share referrals Understand the special tool from LinkedIn that can boost your profile Plus our guest is an MSP sales expert explaining how to win more business by focusing on people not technology Featured guest Thank you to Heather Harlos, Head of MSP and Channel Marketing at JumpCloud, for joining Paul to talk about the power of making your business more

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00:31:42

Episode 128: Every MSP needs this strategic referral...

Paul Green"s MSP Marketing Podcast ·

2022/04/25

Episode 128 includes: Why you need to buddy up with a particular type of business to share referrals Understand the special tool from LinkedIn that can boost your profile Plus our guest is an MSP sales expert explaining how to win more business by focusing on people not technology Featured guest Thank you to Heather Harlos, Head of MSP and Channel Marketing at JumpCloud, for joining Paul to talk about the power of making your business more 'human'. Heather has been helping companies

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00:31:42

Episode 128: Every MSP needs this strategic referral...

Paul Green"s MSP Marketing Podcast ·

2022/04/25

Episode 128 includes: Why you need to buddy up with a particular type of business to share referrals Understand the special tool from LinkedIn that can boost your profile Plus our guest is an MSP sales expert explaining how to win more business by focusing on people not technology Featured guest Thank you to Heather Harlos, Head of MSP and Channel Marketing at JumpCloud, for joining Paul to talk about the power of making your business more 'human'. Heather has

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