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PODCAST

LevelUp

Unity / Melissa Zeloof

Mobile games and apps are a multi-billion dollar industry. But what goes into making these popular apps and games? Join us as we speak to titans of the mobile world as we learn how they design, develop, monetize, and market their apps.

leisure games

All Episodes

00:38:02

Playmint | Blockchain Gaming, Pt 3: Life as a CEO

LevelUp ·

2022/03/05

What’s it like to build a blockchain company from the ground up? Hear it straight from the source. David Amor, CEO at Playmint - a blockchain gaming company founded in 2021 - discusses what it's like to be on the frontline of the blockchain gaming revolution. David is interviewed by Melissa Zeloof, VP Marketing at ironSource, Anton Backman, Principal at Play Ventures, and Kenrick Drijoningen, General Partner at Play Ventures, where they explore building his company, modern

en

00:42:05

Playmint | Blockchain Gaming, Pt 2: Community Building

LevelUp ·

2022/03/03

We’re back for the second episode of our blockchain gaming mini-series - this time we’re exploring how online communities are set to shape the future of blockchain games. Join Melissa Zeloof, VP Marketing at ironSource, along with Anton Backman and Kenrick Drijoningen from Play Ventures, and our guest Jon Jordan, Consultant at Playmint, for the conversation. Together they explore the ins and outs of Discord communities, the biggest challenge traditional game developers have in the space,

en

00:42:05

Playmint | Blockchain Gaming, Pt 2: Community Building

LevelUp ·

2022/03/03

We’re back for the second episode of our blockchain gaming mini-series - this time we’re exploring how online communities are set to shape the future of blockchain games. Join Melissa Zeloof, VP Marketing at ironSource, along with Anton Backman and Kenrick Drijoningen from Play Ventures, and our guest Jon Jordan, Consultant at Playmint, for the conversation. Together they explore the ins and outs of Discord communities, the biggest challenge traditional game developers have in

en

00:32:15

Play Ventures | Blockchain Gaming, Part 1: The...

LevelUp ·

2022/02/22

It’s the buzzword on everyone’s lips: blockchain games. Melissa Zeloof, VP Marketing at ironSource, kicks off the first episode in a new mini-series all about blockchain gaming, along with Anton Backman and Kenrick Drijoningen from Play Ventures - a games VC with promising blockchain games in their portfolio. Together, they review clear and concise definitions of key blockchain gaming terms, top companies to watch in the space, trends and predictions for the future, as well as the

en

00:32:15

Play Ventures | Blockchain Gaming, Part 1: The...

LevelUp ·

2022/02/22

It’s the buzzword on everyone’s lips: blockchain games. Melissa Zeloof, VP Marketing at ironSource, kicks off the first episode in a new mini-series all about blockchain gaming, along with Anton Backman and Kenrick Drijoningen from Play Ventures - a games VC with promising blockchain games in their portfolio. Together, they review clear and concise definitions of key blockchain gaming terms, top companies to watch in the space, trends and predictions for the future, as well as

en

00:31:39

Double Loop Games | Indie Series, Part 5: Founding a...

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2021/03/18

In the fifth episode of our "What I Wish I Knew When" series for indie developers, Melissa Zeloof is joined by Emily Greer, founder and CEO of Double Loop Games, who also co-founded Kongregate over a decade ago with her brother. Emily discusses her experience establishing a new games studio and key tips for developers looking to do the same.

en

00:31:39

Double Loop Games | Indie Series, Part 5: Founding a...

LevelUp ·

2021/03/18

In the fifth episode of our "What I Wish I Knew When" series for indie developers, Melissa Zeloof is joined by Emily Greer, founder and CEO of Double Loop Games, who also co-founded Kongregate over a decade ago with her brother. Emily discusses her experience establishing a new games studio and key tips for developers looking to do the same.

en

00:25:41

GamesBiz | Indie Series, Part 3: Getting Started with...

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2021/02/11

In the fourth episode of “What I Wish I Knew When...”, our series for indie developers, Melissa Zeloof is joined by Bozo Jankovic, who heads up Business Development at GamesBiz Consulting. Bozo and his team spend a lot of time working with indie developers to strengthen their game's monetization performance, so we thought it would be a good idea to pick his brains on this topic and discuss what he wishes he knew about game monetization earlier on in his career, to help devs who are just

en

00:25:41

GamesBiz | Indie Series, Part 3: Getting Started with...

LevelUp ·

2021/02/11

In the fourth episode of “What I Wish I Knew When...”, our series for indie developers, Melissa Zeloof is joined by Bozo Jankovic, who heads up Business Development at GamesBiz Consulting. Bozo and his team spend a lot of time working with indie developers to strengthen their game's monetization performance, so we thought it would be a good idea to pick his brains on this topic and discuss what he wishes he knew about game monetization earlier on in his career, to help devs who

en

00:23:18

Unity | Gametech, Part 3: The Insider's Perspective

LevelUp ·

2020/12/28

Sally Lu, Director of Customer Success at Unity, joins Melissa Zeloof to discuss the role of Unity and gametech more generally in the games industry, and what we might expect for the future.

en

00:23:18

Unity | Gametech, Part 3: The Insider's Perspective

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2020/12/28

Sally Lu, Director of Customer Success at Unity, joins Melissa Zeloof to discuss the role of Unity and gametech more generally in the games industry, and what we might expect for the future.

en

00:22:15

Mighty Bear Games | Indie Series, Part 3: Identifying...

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2020/11/05

Simon Davis, Co-Founder and CEO at Mighty Bear Games, joins Melissa Zeloof in our "What I wish I knew when..." series to talk about his process for identifying and evaluating new game concepts, the learning curve he's experienced, and how to avoid bias

en

00:22:15

Mighty Bear Games | Indie Series, Part 3: Identifying...

LevelUp ·

2020/11/05

Simon Davis, Co-Founder and CEO at Mighty Bear Games, joins Melissa Zeloof in our "What I wish I knew when..." series to talk about his process for identifying and evaluating new game concepts, the learning curve he's experienced, and how to avoid bias

en

00:56:29

Facebook Audience Network | The Innovations of...

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2020/10/29

Host Melissa Zeloof is joined by Nate Morgan, Global Gaming Lead at Facebook Audience Network, to discuss the rise of in-game ads and the key innovations in this space, the shift to hybrid monetization models, and the opportunities in-app bidding opens up for developers.

en

00:56:29

Facebook Audience Network | The Innovations of...

LevelUp ·

2020/10/29

Host Melissa Zeloof is joined by Nate Morgan, Global Gaming Lead at Facebook Audience Network, to discuss the rise of in-game ads and the key innovations in this space, the shift to hybrid monetization models, and the opportunities in-app bidding opens up for developers.

en

00:48:10

Hiro Capital, Barclays | Gametech, Part 2: The...

LevelUp ·

2020/10/22

Melissa Zeloof is joined by Spike Laurie, Venture Director at Hiro Capital, and Mario Lu, VP at Barclays and Lead Analyst for video game stocks. We’ll be talking about the game investment landscape, the gaming industry and its relationship to gametech, and how gametech is spilling over to other industries.

en

00:48:10

Hiro Capital, Barclays | Gametech, Part 2: The...

LevelUp ·

2020/10/22

Melissa Zeloof is joined by Spike Laurie, Venture Director at Hiro Capital, and Mario Lu, VP at Barclays and Lead Analyst for video game stocks. We’ll be talking about the game investment landscape, the gaming industry and its relationship to gametech, and how gametech is spilling over to other industries.

en

00:23:19

Starberry Games | Indie Series, Part 2: What I Wish I...

LevelUp ·

2020/10/13

This is the second episode in our series for indie developers called, “what I wish I knew when.” Host Melissa Zeloof welcomes Antti Hattara, the CEO and co-founder of Starberry Games, the developer behind the hit idle game, Coffee Corp, and winner of ‘Best Indie Developer’ Award at the Pocket Gamer Mobile Games Awards in 2019. We’ll be talking about what he wishes he knew when first pitching to investors and getting funding for his startup.

en

00:23:19

Starberry Games | Indie Series, Part 2: What I Wish I...

LevelUp ·

2020/10/13

This is the second episode in our series for indie developers called, “what I wish I knew when.” Host Melissa Zeloof welcomes Antti Hattara, the CEO and co-founder of Starberry Games, the developer behind the hit idle game, Coffee Corp, and winner of ‘Best Indie Developer’ Award at the Pocket Gamer Mobile Games Awards in 2019. We’ll be talking about what he wishes he knew when first pitching to investors and getting funding for his startup.

en

00:28:32

Lockwood Publishing | Avakin Life, the Metaverse, and...

LevelUp ·

2020/10/08

Oliver Kern, Chief Commercial Officer at Lockwood Publishing, who are behind the hit mobile game Avakin Life, joins Melissa Zeloof to discuss the challenges of building a “virtual world” game (how does one integrate a live music concert from a real life pop star into a mobile game?!), how they scaled their daily active users to 1.5M, the metaverse, and games as the new social media.

en

161 results

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