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PODCAST

Retail Refined

Retail Refined, hosted by Melissa Gonzalez, is designed for retail leaders and lovers alike, and explores the in-store technology of the future, challenges the industry’s preconceived notions and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.

business marketing

All Episodes

26:36

Understanding Current and Incoming College Students...

Retail Refined ·

2023/08/01

Personalization and DIY are now a mainstay in today’s world, but striking disruption comes in the form of Dormify, the ultimate solution to bland and uninspiring dorm rooms. What started as a mother-daughter quest to find chic dorm room décor turned into a business dedicated to helping college students and first-apartment dwellers design a space that is unique and reflective of their personal style.A hallmark of Dormify's success lies in the way they've created an engaged community of college

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20:55

Bridging the Gap Between AI and Retailers

Retail Refined ·

2023/07/26

The intersection of AI and retailers comes into focus in the latest episode of Retail Refined. Host Melissa Gonzalez sits down with Purva Gupta, Co-Founder and CEO of Lily AI. Their conversation centers on how Lily AI bridges the gap between ‘merchant speak’ and ‘consumer speak’ regarding AI and retailers. Gupta explains how Lily AI uses advanced image recognition and AI capabilities to extract product attributes from catalogs, translating them into consumer-friendly language. This process not only

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16:24

Prioritizing Customers Needs Enhances Every Shopper’s...

Retail Refined ·

2023/07/26

Every retailer strategizes in prioritizing customers needs differently, but it remains a focal point. As digital retail often overshadows brick-and-mortar stores, Saatva, the luxury mattress, bedding, and furniture brand, proves that the tangible retail experience still holds significant value. The key lies in harmonizing online and physical retail platforms, optimizing customer experience, and tailoring strategies to address specific market dynamics. Saatva’s innovative approach extends beyond its

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20:30

Retailers Are Moving More to a ‘Digital-First’...

Retail Refined ·

2023/07/24

Brick-and-mortar stores and e-commerce platforms are rapidly blending, adopting a digital-first strategy is crucial for retail giants. Straddling the evolving terrains of customer preferences and technological advancements, companies are faced with a monumental task of transforming their operations end-to-end, effectively marrying their wholesale brands with a direct-to-consumer operational model. Amid this challenge and opportunity, businesses are uncovering new ways to rewire their supply chains,

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45:50

The Impact of Wellness in Retail Experiences

Retail Refined ·

2023/07/17

In the latest episode of Retail Refined, host Melissa Gonzalez converses with Dawn Clark, Co-Founder of Osean Studios, a design strategist, and retail design expert. The spotlight of the conversation is the impact of wellness in retail experiences, delving into Clark's professional journey that spans eminent brands like Nordstrom, Saks Fifth Avenue, Nike, Amazon, and more. During their conversation, they discuss the importance of human-centric design and the need to prioritize the experience of both

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22:54

Global Retail Brands: The Relevance of Being Local,...

Retail Refined ·

2023/06/29

Global retail brands have a reputation for going big. But how do the best brands find a way to make a powerful consumer impact globally while maintaining that local feel so crucial to long-stranding relevancy?As technology advances and consumer behavior shifts, brands face the challenge of creating unique, immersive experiences that resonate with consumers locally while maintaining their global identity. The success of this balance can significantly impact a brand’s market share and overall growth

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18:05

How Sensory Design Plays a Vital Role in Reshaping...

Retail Refined ·

2023/06/27

Sensory design is an emerging marker of today’s retail experience. The digital age continues to transform the retail industry, and the advent of Sensory Enabling Technologies (SETs) is revolutionizing how consumers interact with brands online, creating immersive, multisensory customer experiences that were once only possible in physical stores. According to a study by McKinsey, 74% of U.S. retailers could increase their revenue by focusing on their e-commerce content. With global e-commerce sales

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18:09

RICE 2023: Chubbies Shorts Seeks to Capitalize on the...

Retail Refined ·

2023/06/23

RICE 2023 (the Retail Innovation Conference & Expo) brought out all the latest trends and innovations for retailers to experience. Halfway through 2023, the retail industry is clearly emerging from a pandemic. The sector faced everything the pandemic could throw at it, supply chain issues, inflation, economic uncertainty, and geopolitical factors. However, consumers are still buying, and that customer shopping journey is more relevant than ever.Retailers are adjusting to a new normal where a

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24:36

Locus CEO Nishith Rastogi Wants His AI Tool To Help...

Retail Refined ·

2023/06/13

Consumer behavior continues to change in the wake of the pandemic. One trend found by 6 River Systems is that consumers demand “omnichannel” retail experiences that are consistent across channels. It can be very difficult for retailers to bridge the gap between brick-and-motor and online delivery of their products. How can retailers create seamless experiences when the logistics are so difficult?This is where AI tools can step into the picture. Host Melissa Gonzalez interviews Nishith Rastogi, CEO

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24:43

Locus CEO Nishith Rastogi Wants His AI Tool To Help...

Retail Refined ·

2023/06/13

Consumer behavior continues to change in the wake of the pandemic. One trend found by 6 River Systems is that consumers demand “omnichannel” retail experiences that are consistent across channels. It can be very difficult for retailers to bridge the gap between brick-and-motor and online delivery of their products. How can retailers create seamless experiences when the logistics are so difficult?This is where AI tools can step into the picture. Host Melissa Gonzalez interviews Nishith Rastogi, CEO

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13:47

Retail Refined meets with Christoffer Sellin from COS

Retail Refined ·

2023/06/06

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14:09

Upskilling and Upscaling for the Future at IKEA

Retail Refined ·

2023/06/02

As AI advances with technologies such as GPT-4, companies are beginning to come to terms with the fact that “soft skill” education is crucial in creating a future industry for the retail world. GPT-4 functions as a natural language processing tool driven by tech that can use its language model for hard skills such as answering questions and assisting with tasks such as composing emails, essays, and code.How, exactly, is the rapid development of AI and the hard skills it is equipped with influencing

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18:42

Reimagining Retail with IKEA Digital Transformation &...

Retail Refined ·

2023/06/01

In the swiftly evolving retail industry, the conversation around digital transformation and retail technologies is more urgent than ever. Amid this tech-driven revolution, IKEA is pioneering a remarkable journey. The stakes are high, as IKEA aims to shift from being primarily a physical retailer to incorporating a substantial omni-channel presence. As of 2016 only 2% of IKEA's business was omni-enabled, now in 2023 it has leaped to 23%.The central question being answered here: How is IKEA digitally

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14:24

Retail Refined with Henry Stupp

Retail Refined ·

2023/05/25

The retail industry is a dynamic landscape that demands constant adaptation to shifting consumer habits, market fluctuations, and technological advancements. With retail spending projected to reach a staggering $31.3 trillion by 2025, it is crucial for brand management companies to stay ahead of the curve. One such company making waves in the industry is Authentic Brands Group (ABG), renowned for its diverse portfolio of high-consumer awareness brands.What is Authentic Brands Group doing differently

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13:15

Deep Dive into Innovations in Luxury Retail

Retail Refined ·

2023/05/24

As the landscape of luxury retail is rapidly evolving, a fresh perspective and innovations in luxury retail comes to the forefront from Lauren Barrie, the Group Head of Luxury Retail at Frasers Group. In a world still recovering from the effects of the pandemic, this topic is more timely than ever as we explore how luxury retailers are innovating and adapting. One noteworthy statistic: one in three customers that shop with Flannels, a division of Frasers Group, are experiencing luxury for the first

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14:29

Finding the Perfect Balance of Inspiration and Ease

Retail Refined ·

2023/05/23

In this episode of Retail Refined, host Melissa Gonzalez, sits down with Richard Lems, the Director of Format and Design at Rituals Cosmetics, to discuss the concept of balancing inspiration and ease in retail. They delve into the unique experience offered by the House of Rituals in Amsterdam, exploring its vision and the ways it connects with customers on a deeper level.With the innovation being seen at the House of Rituals; how can other retailers strike a balance between providing inspiration and

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36:46

Activating the Power of Brand

Retail Refined ·

2023/05/19

Toys “R” Us is an unforgettable part of many Americans’ childhoods, bringing back nostalgic memories of aisles upon aisles stacked high with all the toys a little mind could imagine. That’s why it was saddening for many who grew up with the chain to hear they filed for bankruptcy in September of 2018.It’s quite possible, with the toy store opening back up within every Macy’s store across the U.S. as of last year. And one brand management company, WHP Global, is to thank for that.What is WHP Global

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21:55

Brand-To-Consumer: The Evolving Landscape of D2C...

Retail Refined ·

2023/05/03

As retail evolves, so do many of the business models and strategies that are crucial to its success. Direct-to-consumer, or D2C, is the model that ensures that retailers sell and distribute their products directly to consumers. This allows them to avoid any other parties in the process. As a result, many brands are also shifting how they do business.What are the brands doing to evolve D2C in retail?Discussed on “Retail Refined,” host Melissa Gonzalez interviewed Sonal Gandhi, the Chief Content

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21:40

Brand-to-Consumer: The Evolving Landscape of D2C...

Retail Refined ·

2023/05/01

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25:35

How Clientelling Technology is Transforming the...

Retail Refined ·

2023/04/17

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181 results

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