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PODCAST

The Strategy Session

Join seasoned entrepreneur and fractional CMO Camper Bull as he pulls back the curtain on building successful businesses in both digital and physical spaces. With over two decades of experience scaling companies to multi-million dollar valuations, Camper delivers actionable insights on marketing, business growth, and entrepreneurial success. Each episode of Strategy Session combines real-world case studies with proven frameworks that you can implement immediately. Drawing from his extensive

business management

All Episodes

10:07

The Power of Persona: Don’t Overshare On Social Media...

The Strategy Session ·

2025/07/01

The Power of Persona: Don’t Overshare On Social Media | with Camper Bull In an age of radical transparency and always-on platforms, it’s easy to confuse honesty with oversharing. In this episode, we break down the essential difference between being authentic and being unfiltered—and why conflating the two can hurt your brand, your business, and your leadership credibility. Discover: ✔ Why having both a public and private persona isn’t deceptive—it’s smart strategy ✔ How oversharing online can erode

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08:54

The 5-Book Rule: Becoming an Expert in Your Field |...

The Strategy Session ·

2025/06/27

The 5-Book Rule: Becoming an Expert in Your Field | with Camper Bull What if five books could make you an expert? In this episode of The Strategy Session, Camper Bull shares a deeply personal story of how being dyslexic forced him to learn differently—and ultimately taught him how to leverage time and curiosity into competitive advantage. From listening to hundreds of audiobooks to applying science fiction insights in million-dollar marketing strategies, Camper unpacks the underestimated power of

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07:27

Nurture Your Tribe: How To Create Competitive...

The Strategy Session ·

2025/06/24

Nurture Your Tribe: How To Create Competitive Advantage in Business | with Camper Bull What if the bottleneck in your business isn’t strategy—it’s your system for making decisions? In this episode of The Strategy Session, Camper explores how most business leaders unknowingly slow their own growth by avoiding clear decision hierarchies. When every choice—big or small—needs your input, scale becomes impossible. Discover: ✔ Why successful companies rely on frameworks, not just talent ✔ The danger of

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10:44

Think Like an Artist: Leonardo da Vinci’s Lessons for...

The Strategy Session ·

2025/06/20

Think Like an Artist: Leonardo da Vinci’s Lessons for Entrepreneurs | with Camper Bull The best marketing doesn’t feel like a pitch—it feels like a gift. In this episode, Camper Bull breaks down the mindset shift that separates average brands from legacy brands: seeing marketing as an act of service, not just strategy. When you show up with genuine value, empathy, and clarity, your audience feels it—and they respond. ✔ How to flip your marketing from transactional to transformational ✔ Why

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09:47

The Price of Success: Why It Always Costs More Than...

The Strategy Session ·

2025/06/17

The Price of Success: Why It Always Costs More Than You Think | with Camper Bull Most business owners say they want growth—but their actions show they’re optimizing for control, comfort, or clarity. In this episode, Camper unpacks the hidden motivations that keep leaders stuck in familiar cycles and explains how to realign your business around what actually drives momentum. Whether you’re scaling a team or rethinking your offer, this conversation challenges you to ask: Are you building for the goal

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05:23

You Must Be Replaceable: The Secret to Scaling Your...

The Strategy Session ·

2025/06/13

You Must Be Replaceable: The Secret to Scaling Your Business | with Camper Bull When teams don’t believe in the strategy, they don’t execute it—no matter how brilliant it is on paper. In this episode, we explore what it takes to turn a top-down directive into a shared mission that actually drives results. What You'll Learn: ✔ The critical difference between compliance and commitment ✔ Why most strategy decks collect dust ✔ How to build internal alignment from the start ✔ Simple questions to uncover

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06:59

The Power of the Paper Check: Improving Customer...

The Strategy Session ·

2025/06/11

The Power of the Paper Check: Improving Customer Relations | with Camper Bull You Don’t Need More Tools. You Need More Focus. Too many entrepreneurs fall into the trap of thinking the next app, funnel, or tactic will finally unlock their growth. But the truth? Tools don’t fix lack of clarity. In this episode, Camper breaks down why strategy always beats software—and how high-performing founders stay focused on what really matters. If you’ve ever been overwhelmed by options, distracted by the latest

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09:14

The Digital Advantage: Publishing Consistently Online...

The Strategy Session ·

2025/06/10

The Digital Advantage: Publishing Consistently Online | with Camper Bull Great leadership doesn’t begin with authority—it begins with service. In this episode, Camper shares a personal story from his childhood digging in the Israeli heat with 150 volunteers, and the surprising leadership lesson his father taught him about earning respect through service, not title. If you’ve ever struggled with team engagement, culture alignment, or leading without being overbearing, this one’s for you. ✔ Why

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06:29

The Service Mindset: How “How Can I Help?” Changes...

The Strategy Session ·

2025/06/09

The Service Mindset: How “How Can I Help?” Changes Everything | with Camper Bull In a world drowning in digital noise, the simple act of writing on paper is a superpower. Our constantly connected culture overwhelms us with distractions, notifications, and information overload. But those who choose to step back, pick up a pen, and think on paper gain a quiet advantage—one that leads to sharper insights, more focused thinking, and better decisions. In this episode, Camper explores how analog practices

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05:49

Ownership In Leadership: How Taking The Blame Builds...

The Strategy Session ·

2025/05/30

Ownership In Leadership: How Taking The Blame Builds Real Leadership | with Camper Bull Most businesses don’t have a content problem—they have a clarity problem. Episode 41 introduces the Content Compass Framework, a strategic tool designed to realign your messaging, audience intent, and business goals. If you’ve been publishing content that doesn’t convert or connect, this episode shows you how to pivot with precision. You’ll learn: ✔ Why most content strategies fall flat—and how to fix it ✔ The

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07:15

Become Antifragile: Why Pressure Makes You Stronger |...

The Strategy Session ·

2025/05/27

Become Antifragile: Why Pressure Makes You Stronger | with Camper Bull Many businesses blame algorithms for their poor marketing performance—but the real issue is outdated strategy. In today’s episode, Camper Bull breaks down why using old-school tactics in a modern digital landscape is costing you growth, leads, and money. You’ll hear how companies stuck in the past are unknowingly creating friction in their customer journey—and what leading brands are doing instead to unlock ROI and long-term

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06:19

Turning Mistakes Into Momentum: Recovering From...

The Strategy Session ·

2025/05/23

Turning Mistakes Into Momentum: Recovering From Business Failure | with Camper Bull When a lawyer calls unexpectedly during a major PBS product launch, it’s rarely good news—and this time, it wasn’t. Camper shares the real story of how a trademark oversight with Blender Bottles nearly derailed a national campaign… and how that failure became one of the most valuable business lessons of his career. In this episode, you'll hear the behind-the-scenes of a misstep that led to thousands of unusable

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07:40

The Analog Advantage: Why Writing by Hand Still Wins...

The Strategy Session ·

2025/05/20

The Analog Advantage: Why Writing by Hand Still Wins | with Camper Bull In a world obsessed with screens, slowing down to write by hand might be your biggest competitive edge. In this episode, Camper Bull shares the story of how a simple notebook became the most valuable tool in building a $15 billion company—and why neuroscience now confirms what high performers have known all along: handwriting isn’t just nostalgic, it’s strategic. Discover how analog tools like pen and paper can elevate your

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06:59

Data Doesn’t Lie: Understanding Customer Needs | with...

The Strategy Session ·

2025/05/15

Data Doesn’t Lie: Understanding Customer Needs | with Camper Bull You may think you know what works in your marketing—but the data may say otherwise. In this episode, we break down the uncomfortable truth: Most strategies are built on untested assumptions, not evidence. What You’ll Learn: ✔ Why subjective opinions often hold your business back ✔ How to test marketing ideas faster than ever ✔ The mindset shift from guessing to validating ✔ How digital strategy enables rapid optimization What’s one

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06:05

The Lifelong Learner’s Edge: Gaining a Competitive...

The Strategy Session ·

2025/05/09

The Lifelong Learner’s Edge: Gaining a Competitive Advantage in Business | with Camper Bull If you already know everything in the room, you're in the wrong room. In this episode, Camper Bull unpacks why continual learning isn’t optional for leaders—it’s essential. From unexpected hobbies like photography to practical skills like spreadsheet mastery, you'll discover how curiosity can sharpen your edge, boost innovation, and help you lead with clarity. What You’ll Learn: ✔️ Why complacency kills

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05:31

Progress Over Perfection: How Small Wins Can Lead to...

The Strategy Session ·

2025/05/07

Progress Over Perfection: How Small Wins Can Lead to Big Success | with Camper Bull Stop waiting for perfect. Start making progress. Many great ideas never see the light of day because they're trapped in the perfection cycle. But success favors the bold—and the iterative. In this episode, Camper breaks down: ✔️ The paralyzing effect of perfectionism ✔️ How launching at 80% can accelerate business growth ✔️ Real-world examples of MVPs that became industry leaders ✔️ Why feedback is more valuable than

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05:15

Innovation in Business: How Grit Drives...

The Strategy Session ·

2025/05/03

Innovation in Business: How Grit Drives Transformation | with Camper Bull Tenacity isn't flashy—but it's the fuel behind real transformation. Success rarely happens in a single moment. It's built step by step, through consistent effort, small wins, and the refusal to quit. In this episode, Camper Bull shares: ✔️ What Edison's lightbulb teaches us about grit ✔️How to lead when no one wants change ✔️ The benefits of small, persistent wins over time ✔️ A project management story that changed a

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10:23

Is Email Marketing Dead? Why Open Rates Are Going...

The Strategy Session ·

2025/04/29

Is Email Marketing Dead? Why Open Rates Are Going Down & What To Do About It | with Camper Bull Marketers panic every time open rates drop—but email isn’t dead, it’s just evolving. ✔️ The sender’s name is more important than the subject line. ✔️ Value-driven emails have 3x higher engagement. ✔️ Your email list is the most valuable business asset you own. How do you get people to open your emails? Join the conversation. What’s the best email subject line you’ve ever seen? Let's connect

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10:33

Entrepreneurial Innovation: How Global Experiences...

The Strategy Session ·

2025/04/25

Entrepreneurial Innovation: How Global Experiences Drive Business Growth | with Camper Bull Most entrepreneurs look for their next big idea inside their industry. But true innovation comes from breaking out of your comfort zone. ✔ 94% of breakthrough ideas come from outside normal business environments. ✔ Companies led by globally experienced executives outperform competitors by 78%. ✔ Learning from different cultures fosters creativity, adaptability, and fresh perspectives. How are you exposing

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10:35

The Power of a Third Space: Building a Community From...

The Strategy Session ·

2025/04/18

The Power of a Third Space: Building a Community From Scratch | with Camper Bull The biggest mistake businesses make? Focusing only on products and services. ✔ Starbucks built a $140B empire by selling community, not coffee. ✔ Companies that create a third space see a 300% increase in customer lifetime value. ✔ Customer loyalty isn’t about what you sell—it’s about how you make people feel. How can you create a place where your customers want to be? Join the conversation. What’s a brand that makes

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88 results

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