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PODCAST

The Strategy Session

Join seasoned entrepreneur and fractional CMO Camper Bull as he pulls back the curtain on building successful businesses in both digital and physical spaces. With over two decades of experience scaling companies to multi-million dollar valuations, Camper delivers actionable insights on marketing, business growth, and entrepreneurial success. Each episode of Strategy Session combines real-world case studies with proven frameworks that you can implement immediately. Drawing from his extensive

business management

All Episodes

10:02

Brand Messaging Strategy: Why Simple Headlines...

The Strategy Session ·

2025/11/18

Brand Messaging Strategy: Why Simple Headlines Convert Better | with Camper Bull The most successful ad in modern history used two words: Think Different. While most entrepreneurs overwhelm customers with long paragraphs and feature lists, the world's strongest brands win through clarity. Simplicity isn't a design choice — it's a conversion advantage. Research shows that companies with simple messaging see four times higher response rates, while each additional sentence reduces retention and weakens

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11:05

How to Build a Brand Community That Generates $48 B...

The Strategy Session ·

2025/11/14

How to Build a Brand Community That Generates $48 B in Recurring Revenue | with Camper Bull Legacy Is the Only Status Symbol Apple doesn't sell phones — they sell belonging. Their tribe generates $48 billion in recurring revenue annually, proving that legacy-driven communities create far more value than any product alone. While most brands chase trends and quarterly results, the world's most enduring companies — and leaders — take a generational view. What will people say about your ideas two

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10:18

Turning Adversity Into Opportunity: How Resilient...

The Strategy Session ·

2025/11/11

Turning Adversity Into Opportunity: How Resilient Leaders Win | with Camper Bull Your biggest business crisis might actually be your greatest opportunity in disguise. While most competitors freeze during tough times, resilient leaders adapt, innovate, and emerge stronger. Research shows that 65% of Fortune 500 companies were founded during economic downturns — because when your back is against the wall, you stop playing it safe and start making bold, defining moves. From the panic over whale oil

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08:57

How to Build a High-Performing Team (Hire for...

The Strategy Session ·

2025/11/07

How to Build a High-Performing Team (Hire for Attitude, Train Skills) | with Camper Bull The biggest hiring myth in business is that skill beats character. The truth? Skills can be taught. Hunger can't. Google found that their top performers weren't the most credentialed — they were the most curious. The hungriest. The ones who learned fast and cared deeply. In this episode, Camper reveals why the most powerful hiring strategy isn't about chasing credentials — it's about creating unicorns. Through a

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07:54

How to Build a Customer Segmentation System That...

The Strategy Session ·

2025/11/04

How to Build a Customer Segmentation System That Increases Sales | with Camper Bull Most entrepreneurs talk about funnels. The best ones build escalations. Successful entrepreneurs don't just guess their customer avatars — they actively track, tag, and personalize every interaction like a sophisticated CRM system. While others send generic messages, peak performers speak directly to each customer's stage in the journey. The result? Higher engagement. Greater loyalty. And a marketing machine that

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07:34

Breakthrough Leadership Transformation: Motion...

The Strategy Session ·

2025/10/31

Breakthrough Leadership Transformation: Motion Creates Commitment | with Camper Bull Most entrepreneurs aren't losing because of bad ideas — they're losing because of hesitation. Studies show teams are 4× more likely to commit to an initiative already in motion than one still on the drawing board. Momentum builds confidence. Overplanning kills it. What You'll Learn: ✔ Why "analysis paralysis" silently destroys credibility and momentum ✔ How small, imperfect action creates a ripple of support and

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10:15

Email List Growth Plan: Quality Over Quantity | with...

The Strategy Session ·

2025/10/28

Email List Growth Plan: Quality Over Quantity | with Camper Bull The smartest list builders aren't asking how to get more subscribers — they're asking how to get the right ones. While everyone else is chasing vanity metrics, breakthrough entrepreneurs are creating precision-targeted, self-selecting audiences that sell themselves. What You'll Learn: ✔ Why smaller, focused lists consistently outperform massive audiences ✔ How to create opt-ins that pre-qualify your best future customers ✔ The hidden

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08:05

Uncomfortable Conversations: The Secret Weapon of...

The Strategy Session ·

2025/10/24

Uncomfortable Conversations: The Secret Weapon of Great Leaders | with Camper Bull Most leaders focus on motivating their teams — but the best leaders focus on telling the truth. In this episode, Camper Bull explores how radical honesty transforms leadership, deepens loyalty, and drives real business results. What You’ll Learn: ✔ Why uncomfortable honesty creates stronger organizations ✔ How to handle “truth-to-power” conversations without losing trust ✔ The hidden costs of sugarcoating feedback ✔

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13:03

Why Guest Appearances Build Authority Faster Than...

The Strategy Session ·

2025/10/21

Why Guest Appearances Build Authority Faster Than Social Media | with Camper Bull What if the fastest way to grow your authority isn’t by creating more content—but by borrowing other people’s audiences? In this episode, Camper Bull shares how entrepreneurs can accelerate visibility by appearing on podcasts, guest blogs, and virtual summits instead of starting from scratch. You’ll discover why your next opportunity for influence might already exist—on someone else’s stage. What you’ll learn: ✔ How

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08:42

The #1 Productivity Hack Entrepreneurs Ignore (It’s...

The Strategy Session ·

2025/10/17

The #1 Productivity Hack Entrepreneurs Ignore (It’s Not More Hours) | with Camper Bull The smartest entrepreneurs don’t spend more hours at their desks—they spend more time moving. In this episode, Camper explores how physical movement fuels creativity, problem-solving, and decision-making at the highest levels of performance. Discover why 30 minutes of walking can generate more innovation than hours of forced focus—and how you can integrate movement into your daily routine to sharpen both your body

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07:43

Stagnation in Business Environment: The Silent Killer...

The Strategy Session ·

2025/10/16

Stagnation in Business Environment: The Silent Killer of Growth | with Camper Bull Every entrepreneur operates in one of three states—climbing toward success, fighting through failure, or slowly dying in stagnation. The first two drive growth. The last one destroys it. In this episode, I explore why stagnation—not failure—is the real danger for entrepreneurs and teams. Momentum creates innovation, but comfort kills it. I’ll share how I identify stagnation in my own company and the strategies I use

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08:07

Fearless Is a Myth: How Entrepreneurs Turn Fear Into...

The Strategy Session ·

2025/10/14

Fearless Is a Myth: How Entrepreneurs Turn Fear Into Rocket Fuel for Power | with Camper Bull Fear isn’t your enemy—it’s your compass. The most successful entrepreneurs aren’t fearless—they’re fear-powered. They’ve learned to turn anxiety into momentum and uncertainty into breakthroughs. What You’ll Learn: ✔ Why fear often signals your next major growth opportunity ✔ How to make powerful decisions when risk feels paralyzing ✔ The neuroscience behind fear and confidence in leadership ✔ Real-world

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07:57

Recognition Within 24 Hours Boosts Performance...

The Strategy Session ·

2025/10/07

Recognition Within 24 Hours Boosts Performance (Backed by Research) | with Camper Bull The most successful leaders don’t wait for annual reviews to reward excellence—they do it instantly. In this episode, Camper shares why recognizing great work in real time can drive loyalty, reduce turnover, and build a team that runs toward challenges. What You’ll Learn: ✔ The surprising ROI of immediate recognition ✔ How storytelling reinforces company values ✔ Practical, creative ways to reward great work

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10:21

Operational Excellence Starts With Fundamentals (Not...

The Strategy Session ·

2025/10/03

Operational Excellence Starts With Fundamentals (Not Tactics) | with Camper Bull You can’t optimize what you haven’t mastered. Too many businesses chase advanced strategies while ignoring the fundamentals—the very foundation that top performers spend 40% of their time refining. Extraordinary results come from doing ordinary things extraordinarily well, consistently. In this episode of The Strategy Session, I explore why fundamentals matter, how mastery creates magic in execution, and what lessons

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09:28

How Elite Leaders Motivate Without Commands (Backed...

The Strategy Session ·

2025/09/30

How Elite Leaders Motivate Without Commands (Backed by Neuroscience) | with Camper Bull The most persuasive leaders never tell people what to do—they ask questions that unlock action. In this episode, I share how shifting from directives to calibrated questions transforms resistance into cooperation and execution. From “How can I help?” to “How can we make this happen?”, discover how the right questions can rewire conversations, boost team buy-in, and accelerate results. What You’ll Learn: ✔ Why

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06:36

Get Out of the Boardroom: How Brian Chesky Finds...

The Strategy Session ·

2025/09/26

Get Out of the Boardroom: How Brian Chesky Finds Breakthroughs | with Camper Bull The CEO of Airbnb, Brian Chesky, spends 90 days a year living in strangers’ homes—and it’s one of the secrets behind Airbnb’s $100 billion valuation. Instead of relying on assumptions, he experiences his product exactly as customers do. In this episode of The Strategy Session, I share stories of cultural awareness, grassroots leadership, and why real-world immersion is the key to avoiding million-dollar mistakes. What

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08:33

From Information Overload to Actionable Intelligence...

The Strategy Session ·

2025/09/23

From Information Overload to Actionable Intelligence (Use Frameworks) | with Camper Bull The difference between information overload and actionable intelligence isn’t more data—it’s the frameworks you use to process it. In this episode of The Strategy Session, Camper Bull shares why structured models are the secret weapon top performers use to transform overwhelming data into decision-ready insights. What You'll Learn: ✔ Why most professionals drown in data while top performers thrive ✔ The power of

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10:18

Unconscious Competence: The Goldmine You’re...

The Strategy Session ·

2025/09/19

Unconscious Competence: The Goldmine You’re Overlooking | with Camper Bull You're sitting on a goldmine of expertise you don’t even realize exists. The skills you perform on autopilot—the ones you hardly notice—are actually your most valuable business assets. In this episode of The Strategy Session, I break down how to uncover your unconscious competencies, systematize them, and use them to strengthen your leadership, scale your company, and boost confidence when doubt creeps in. What You’ll Learn:

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08:32

Why Warren Buffett Takes More Vacations Than You (And...

The Strategy Session ·

2025/09/16

Why Warren Buffett Takes More Vacations Than You (And Wins Bigger) | with Camper Bull Warren Buffett takes more vacation than the average American worker—and outperforms Wall Street executives half his age. The lesson? Rest isn’t indulgence. It’s one of the most overlooked performance strategies in business. In this episode of The Strategy Session, I explore how top leaders use intentional rest and reflection to unlock sharper thinking, uncover blind spots, and create their next big ideas. From my

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09:24

Information Without Action = Business Failure | with...

The Strategy Session ·

2025/09/13

Information Without Action = Business Failure | with Camper Bull The speed of learning determines the speed of earning. Most companies drown in data but starve for action. Feedback is only valuable if it’s implemented quickly—and those who adapt fastest are the ones who win. What You’ll Learn: ✔ Why rapid implementation beats endless analysis ✔ The cost of sitting on feedback while competitors act ✔ How small, fast iterations compound into massive long-term growth ✔ A real-world case study on how

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88 results

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