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PODCAST

The Clinic Marketing Podcast - Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers

Darcy Sullivan, Online Marketing Strategist & SEO Expert // Propel Marketing & Design

Are you a chiropractor, physical therapist, acupuncturist, wellness practitioner, or other clinic owner looking to attract more patients and grow your healthcare practice? Welcome to The Clinic Marketing Podcast, where we dive into the world of online marketing to help you thrive in today"s competitive landscape.Hosted by Darcy Sullivan from Propel Marketing & Design, this podcast is your go-to resource for actionable marketing strategies and insights to supercharge your online presence and

business marketing

All Episodes

14:58

Google’s AI Mode: What It Means for Your SEO Strategy...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/07/24

In this episode, we break down what Google’s AI Mode is, how it’s reshaping search results, and what it means for your clinic’s local visibility. If you rely on SEO or Google Business Profile traffic to bring in patients, you can’t afford to miss this. Learn what actions to take now to stay competitive and show up in AI-powered search results. Episode Webpage: https://propelyourcompany.com/google-ai-mode/ Send in your questions. ❤ We'd love to hear from you! 🎉 Live Webinar: How AI Is Redefining

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15:13

Your MedSpa Can Rank #1 on Google—Here's How |...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/07/21

We unpack proven strategies to make your medical spa impossible to miss in online searches, focusing on how to dominate top spots on Google while attracting more clients and filling your appointment books.Episode webpage: https://propelyourcompany.com/med-spa-seo/Send in your questions. ❤ We'd love to hear from you! 🎉 Live Webinar: How AI Is Redefining Search for Clinics — and What You Must Do Next 🎥 Watch the free SEO webinar – Rank higher on Google without ad spend Let's Stay Connected:

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11:45

How to Decide: Blog Post or Website Page? [Propel...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/07/17

Are you ready to start adding content to your website, but unsure where it should go? No need to stress. We’ll walk you through the ins and outs of website content placement that makes sense, has intuitive navigation, and contributes to your SEO (search engine optimization) goals. Today we’ll go over:What your fixed website pages are used forWhat fixed website pages should be on your site and whyHow your main website pages and sub-pages differWhat your blog posts are used forHow to write a

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12:34

5 Common Google Business Profile Mistakes That Tank...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/07/14

In this episode of The Clinic Marketing Podcast, we’re tackling the five most common Google Business Profile mistakes that keep clinics hidden from potential patients—and showing you exactly how to fix them. You’ll get quick, actionable tips to improve visibility in nearby searches, attract more patients, and stay ahead of the competition—no fluff, just results. Tune in now! Episode webpage & shownotes: https://propelyourcompany.com/google-business-profile-mistakes/Ready to dive deeper?Download

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5:16

This Simple 5-Minute Website Update Will Improve Your...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/07/10

A simple five-minute website update could be the key to boosting your clinic’s visibility on Google and attracting more local patients.In this episode of The Clinic Marketing Podcast, we’ll reveal a quick, free, and proven SEO strategy that helps Google recognize your clinic’s location—improving your rankings in both organic search and the local pack.Healthcare is inherently local, and by making this small change, you’ll send a strong signal to Google that puts your clinic in front of more potential

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8:13

Stop sending your ad traffic to your homepage—it's...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/07/07

Stop throwing money away on ads that lead nowhere! In this episode, we tackle a common question that could be costing your clinic thousands in wasted marketing dollars: What's the difference between website pages and landing pages, and when should you use each?Episode webpage and show notes: https://propelyourcompany.com/landing-pages-for-promos/ Send in your questions. ❤ We'd love to hear from you! 🎉 Live Webinar: How AI Is Redefining Search for Clinics — and What You Must Do Next 🎥

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10:24

#1 SEO Website SEO Tip for Clinics with Multiple...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/07/03

Are you ready to take your clinic's SEO to the next level? In this episode, we share our #1 SEO website secret for boosting your online presence and attracting more patients to each of your clinic's multiple locations.How? It's all about optimizing your website's location pages.Your location pages can be powerful digital ambassadors for each office, driving both search visibility and patient bookings. You’ll discover:The common pitfalls that hold location pages backEssential

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13:23

Website Refresh vs. Redesign: What Your Clinic Really...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/06/30

Ready to supercharge your clinic’s website? Discover whether a complete website overhaul or targeted facelift is the key to more patient bookings. You'll uncover:The tell-tale signals that point to “redesign” versus “refresh”How fast-acting content and SEO tweaks can lift traffic (and patient calls) in weeksWhy cookie-cutter clinic website content templates fail and can tank your rankingsAnd moreEpisdoe webpage & shownotes: https://propelyourcompany.com/website-refresh-vs-redesign/ Craving

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0:45

Limited-Time Replay: AI Search Strategies for Clinics...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/06/27

Live Webinar Replay: How AI Is Redefining Search for Clinics — and What You Must Do Next> https://propelyourcompany.com/ai-searchSign up now to watch it on-demand (available for a limited time).Send in your questions. ❤ We'd love to hear from you!🎉 Live Webinar: How AI Is Redefining Search for Clinics — and What You Must Do Next 🎥 Watch the free SEO webinar – Rank higher on Google without ad spend Let's Stay Connected: Website Free SEO Training 🎉 Instagram Facebook YouTube

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10:14

Why Mobile Healthcare Providers Need Different SEO...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/06/26

Mobile healthcare providers face unique SEO challenges without a fixed location to anchor their online presence. This episode explores tailored strategies for mobile massage therapists, chiropractors, and other traveling healthcare professionals to improve their local search visibility despite not having a traditional brick-and-mortar practice.Episode webpage and show notes: https://propelyourcompany.com/local-seo-for-mobile-medical-providers/Send in your questions. ❤ We'd love to hear from you

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11:09

How Blogging Can Boost SEO & Bring in More Patients |...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/06/23

"Does blogging actually help a clinic book more patients?" As a healthcare provider, you've probably wondered if spending time creating blog content is worth the effort when platforms like Instagram and TikTok seem to dominate the information landscape. The answer might surprise you.Learn how to transform your posts into patient-booking machines.In this episode you’ll learn:Patient-focused topic sourcing from FAQs and Google’s “People Also Ask”On-page SEO essentials and smart internal

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10:38

How Many Online Listings Does Your Clinic Really...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/06/19

Online listings or citations are crucial to a clinic's online presence. But how many listings does your clinic truly need for effective SEO? Let's dive into the world of citations, uncover the facts, and review a case study. We’ll look at how online listings affect your website ranking on Google and how they affect your Google Maps (Google Business Profile) listing. Here you’ll learn:What citations areKey elements of online listingsWhether you should pay for citation listing services How

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17:08

Why Google and Your Audience Hate Your AI Content &...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/06/16

Struggling with AI-generated content for your healthcare practice? You're not alone. Google isn't against AI content—it's against lazy implementation that lacks the human touch patients need when making healthcare decisions.This episode tackles the critical balance between leveraging AI's efficiency and maintaining the authenticity your patients demand. We dive deep into the three specific red flags that trigger Google penalties. The heart of this discussion is our practical

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7:48

Clinic Bio Blueprint: Write a Professional Bio That...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/06/12

Struggling to write a professional bio that truly represents you? In this episode of The Clinic Marketing Podcast, we break down the essential elements of an effective bio and why it’s one of the most important parts of your website. Whether you’re a chiropractor, massage therapist, acupuncturist, or any other healthcare professional, a well-written bio can help you build trust, establish connections, and stand out from the competition.Tune in to learn what details to include, how to make your bio

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17:58

SEO for Chiropractors: What Actually Works in 2025 |...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/06/09

If you're a chiropractor trying to improve your website traffic and get more patients through Google, this episode is for you. Discover where most clinics go wrong with SEO — and the four key areas you should be focusing on instead. Episode Webpage & Show Notes: https://propelyourcompany.com/seo-for-chiropractors-what-works/Send in your questions. ❤ We'd love to hear from you! 🎥 Watch the free SEO webinar – Rank higher on Google without ad spend Let's Stay Connected: Website

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13:00

How to Optimize Photos for Your Google Business...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/06/05

How to Optimize Photos for Your Google Business Profile: Google Maps Local SEO Strategy for Chiropractors, Physical Therapists, & Clinics Google Business ListingsToday, we’re diving deep into a crucial strategy for local SEO that can easily get overlooked. Optimizing the images in your Google Business Profile is a massive win for your local SEO campaign.Episode Webpage: https://propelyourcompany.com/photos-google-business-profile/Send in your questions. ❤ We'd love to hear from you! ⚡ Free

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14:58

Google’s New AI Mode Is Here: What It Means for SEO |...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/06/02

In this episode, we break down what Google’s new AI Mode is, how it’s reshaping search results, and what it means for your clinic’s local visibility. If you rely on SEO or Google Business Profile traffic to bring in patients, you can’t afford to miss this. Learn what actions to take now to stay competitive and show up in AI-powered search results. Episode Webpage: https://propelyourcompany.com/google-ai-mode/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡How to

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10:47

The Truth About Local SEO (And Why It’s Not Just...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/05/29

This episode explores the differences between traditional and local SEO and local SEO. Learn how Google’s algorithms impact search results and provide insights into optimizing your online presence for local visibility.• Understanding what SEO is• Differentiating traditional SEO from local SEO• Importance of local intent in searches• How to recognize if your business needs local SEO• Key ranking factors for local SEO• Strategies for optimizing your Google Business profile• The role of local citations

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10:07

Google’s new review feature: what you need to know...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/05/22

Today, we’re diving into a super actionable strategy to help boost your Google reviews quickly and easily. If you’re a clinic owner, chiropractor, physical therapist, acupuncturist, or any local business looking to stand out in search results, stick around—you won’t want to miss this!So, what’s the big news? Google now lets you create a QR code that takes your patients or customers straight to your review page—no searching, no hassle. 🛑 But before you start printing these QR codes to post around

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11:16

Avoid This #1 Mistake That Gets Google Reviews...

The Clinic Marketing Podcast - Local SEO & Healthcare... ·

2025/05/19

Reviews can make or break your local rankings, build trust with potential patients, and drive more people through your doors. But here’s the catch: if you’re not careful about how you get those reviews, Google could remove them—or worse—wipe out your entire review history.So today, we’re going to talk about how to get more Google reviews the right way and the best practices to make sure they actually stick around. Let’s get into it.Episode webpage & blog

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184 results

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