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PODCAST

Capture and Connect - For Creatives

Janice Sullivan

🎙️ Welcome to the Capture and Connect Podcast! I"m Janice Sullivan, a landscape and nature photographer who built a global business licensing my work and selling fine art. Tuesday at 11:30 AM Eastern, I"m on YouTube to share what"s really happening behind the scenes: wins, mistakes, and the strategies helping me grow. This is for photographers ready to turn passion into profit—without fluff. Raw, real, and here to help you build your dream photography biz. If you’re ready to capture more than

arts visual arts

All Episodes

00:20:02

Spring Photography – Creating for Yourself AND for...

Capture and Connect - For Creatives ·

2025/04/02

SummaryIn this episode of Capture and Connect, Janice Sullivan discusses the importance of connecting with your audience through photography, especially as spring approaches. She challenges photographers to move beyond the 'me-me-me syndrome' and focus on how their work can resonate with others. Janice shares insights on building a photography business, exploring creativity, understanding audience preferences, and the significance of feedback and research in enhancing one's craft. The

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00:10:54

Authenticity vs. Clickbait in The Business of...

Capture and Connect - For Creatives ·

2025/03/28

In this episode, Janice Sullivan discusses the pitfalls of clickbait in the photography business and emphasizes the importance of authenticity and building a professional presence. She shares insights on leveraging social media effectively, the necessity of maintaining an email list, and how tools like ChatGPT can enhance business operations. Janice encourages photographers to focus on their unique strengths and to engage meaningfully with their audience rather than following trends blindly.

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00:33:52

You Sold One Photograph – Now What? How to Sell Again...

Capture and Connect - For Creatives ·

2025/03/26

In this conversation, Janice Sullivan shares her journey as a photographer and the challenges she faced in selling her work. She discusses the importance of building trust, understanding your market, and creating a professional presence. Janice emphasizes the need for photographers to develop a strong email list, utilize effective marketing strategies, and maintain consistency in branding. She also highlights the significance of testimonials and the value of understanding one's offer and

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00:13:45

Transforming Passion into Profit in Photography -...

Capture and Connect - For Creatives ·

2025/03/21

In this conversation, Janice Sullivan, a business coach for photographers, shares her insights on building a profitable photography business. She discusses the importance of overcoming tech challenges, finding a niche, understanding client needs, and the necessity of testing offers. Janice emphasizes that passion should not overshadow profit and encourages photographers to seek guidance and adapt their strategies for success.

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00:27:52

The 3 Photography Business Tools Nobody Teaches You |...

Capture and Connect - For Creatives ·

2025/03/19

In this conversation, Janice Sullivan discusses essential tools and strategies for photographers to manage their businesses effectively. She emphasizes the importance of simplifying workflows, utilizing client management systems, and investing in marketing strategies. Janice also shares insights on building a supportive community and providing value to clients through email marketing and automation for landscape and nature photographers who are building their dream businesses.

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00:12:47

RAW & Unfiltered: The Hard Truths About Photography...

Capture and Connect - For Creatives ·

2025/03/14

In this episode, Janice Sullivan shares her journey as a podcaster and entrepreneur, discussing the importance of planning, passion, and the tools she uses to manage her business. She emphasizes the need for drive and creativity in entrepreneurship while also reflecting on personal experiences and insights gained from her work. Janice encourages listeners in the Landscape and Nature photography fields to find value in their efforts and not give up on their dream business, highlighting the

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00:05:53

Passion Over Profit: Janice Sullivan on Building a...

Capture and Connect - For Creatives ·

2025/03/07

In this episode, Janice Sullivan shares her experiences and insights from her photography business, emphasizing the importance of pursuing your passion rather than just chasing profit. She discusses the challenges of photographing family events, the value of loving what you do, and the importance of recognizing your worth as a creative professional. Janice encourages photographers to embrace their unique styles and focus on what truly excites them, trusting that passion will naturally lead to

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00:37:06

5 Ways to Overcome Common Fears in Starting a...

Capture and Connect - For Creatives ·

2025/03/05

In this conversation, Janice Sullivan discusses the various fears and challenges photographers face in their business, including overcoming personal fears, navigating technology and AI, dealing with market saturation, building a profitable business, managing client expectations, and balancing creativity with business operations. She emphasizes the importance of pursuing one's unique style and connecting with clients to succeed in the photography industry.

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00:12:46

Photography Success Starts Here: What You Need to...

Capture and Connect - For Creatives ·

2025/02/28

In this conversation, Janice Sullivan discusses the realities of running a photography business, focusing on the challenges and strategies for success. She emphasizes the importance of effective marketing, particularly through email lists, and shares insights on how to engage with customers meaningfully. Janice also highlights the significance of nurturing relationships with clients and the value of providing content that resonates with them.

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00:30:50

How to Sell Your Photography with Confidence and Ease...

Capture and Connect - For Creatives ·

2025/02/26

In this conversation, Janice Sullivan discusses the intricacies of selling photography, emphasizing the importance of connecting with the audience, building rapport, and understanding objections. She shares her personal journey in photography and marketing, providing insights on how to effectively sell without feeling pushy. The conversation covers strategies for follow-up and creating lasting connections with clients, ultimately highlighting that selling can be a creative and fulfilling

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00:11:51

Build Your Dream Photography Business: Tips on...

Capture and Connect - For Creatives ·

2025/02/21

In this podcast episode, Janice Sullivan shares her insights on the creative process, emphasizing the importance of documentation, organization, and audience engagement. She discusses her approach to launching new projects, using Google Docs for planning, and embracing imperfection in writing. Janice also highlights the role of storytelling in connecting with audiences and offers strategies for promoting work on social media, including leveraging AI for content creation. The episode concludes with

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00:31:46

How to Build Confidence in Your Photography Pricing...

Capture and Connect - For Creatives ·

2025/02/20

In this podcast, Janice Sullivan discusses the essential elements of developing a pricing strategy (Game Plan) for photographers. She emphasizes the importance of understanding costs, building confidence in pricing, and utilizing value-based pricing strategies. Janice also introduces the concept of a value ladder to help photographers cater to different client needs while establishing their brand. The conversation is filled with practical tips and insights aimed at helping photographers successfully

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00:10:43

Photography Burnout: Why Taking a Break Boosts Your...

Capture and Connect - For Creatives ·

2025/02/14

SummaryIn this conversation, Janice Sullivan discusses the importance of recognizing when it's time to take a break, especially for those in the photography business. She emphasizes the signs of burnout, the necessity of planning for time off, and the benefits of reevaluating one's business and self-care practices. Janice encourages listeners to prioritize their mental and physical well-being and to not fear taking breaks, as it can lead to greater productivity and satisfaction in their

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00:10:40

RAW: Create, Refine, Protect: Build an Effective...

Capture and Connect - For Creatives ·

2025/02/06

In this conversation, Janice Sullivan discusses the challenges and excitement of starting a photography business. She emphasizes the importance of focusing on what you are selling, finding your niche, and the significance of branding and trademarking. Janice shares her personal journey, the evolution of her business identity, and the motivation behind her coaching program for photographers. She encourages listeners to connect with their audience and highlights the importance of testimonials and

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00:40:35

Mastering Marketing for Creatives | Ep 20

Capture and Connect - For Creatives ·

2025/02/04

In this conversation, Janice Sullivan discusses the importance of marketing for creatives, particularly photographers. She emphasizes that marketing is not just about selling but about building connections with the audience. Janice explains how to identify an ideal customer, connect with their values, and create a marketing strategy that resonates with them. She also highlights the significance of thinking like a brand, utilizing platforms like LinkedIn, and the differences between landing pages and

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00:21:48

Overcome the BUSY Syndrome Nature Photographer | Ep 19

Capture and Connect - For Creatives ·

2025/02/01

In this conversation, Janice Sullivan shares her insights on time management, productivity, and the importance of adding value in the photography business. She emphasizes the need for focused work, effective use of social media, and the creation of systems to enhance efficiency. Janice encourages photographers to recognize the value of their time and to implement strategies that allow for more creativity and less busywork.

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00:22:24

Ways To Harness AI for Effective Authentic Goal...

Capture and Connect - For Creatives ·

2025/01/30

In this conversation, Janice Sullivan discusses the importance of setting and achieving business goals, particularly through the SMART framework. She emphasizes the need for measurable, achievable, relevant, and time-bound goals and shares her experiences using AI tools and Asana to streamline the goal-setting process. Janice also introduces her CCBiz method, which focuses on understanding one's business vision and client needs. Throughout the discussion, she provides practical examples and

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00:24:16

From Passion to Profit: The Ultimate Media Guide for...

Capture and Connect - For Creatives ·

2025/01/28

In this conversation, Janice Sullivan shares her personal photography journey, emphasizing the importance of having a roadmap for success in the field. She discusses how to turn passion into profit, the significance of building a professional presence through websites and marketing, and the potential of leveraging platforms like YouTube to showcase work and connect with clients. Throughout the discussion, Janice encourages photographers to pursue their dreams, connect with their target audience, and

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00:08:08

How To Snap Out of Overwhelm Helps Photographers to...

Capture and Connect - For Creatives ·

2025/01/24

SummaryIn this conversation, Janice discusses the feeling of overwhelm that many face when setting and pursuing business goals, particularly in the photography industry. She emphasizes the importance of incorporating AI to streamline processes and help photographers achieve their goals more efficiently. Janice also shares her personal experiences with launching new projects, highlighting the challenges and the necessity of pushing through despite imperfections. She encourages listeners to focus on

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00:08:16

The Blue Ocean Strategy for Photographers | Ep 15

Capture and Connect - For Creatives ·

2025/01/22

In this episode, Janice discusses the challenges and strategies in the photography business, emphasizing the importance of differentiation and connection with clients. She shares her experiences with podcasting software, the Blue Ocean Strategy for photographers, and the necessity of building relationships to succeed in a competitive market.

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75 results

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